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The Power of Social Media
- 1. The Power of Social Media Canadian Social Forum - Calgary, May 2009
Editor's Notes
- Stat source: http://thefuturebuzz.com/2009/01/12/social-media-web-20-internet-numbers-stats/ http://mashable.com/2009/01/29/stats-old-media-decline/ - for some interesting stats on old media decline and new media growth. While old media is still on top, the rate of decline in the face of new media growth is noteworthy. http: //popacular . com/gigatweet/ - to see number of tweets, live aprox 10million tweets per day
- Gotoweb2.0 - an index of Web 2.0 tools http://www.go2web20.net/
- Check out this blog post for some of the most basic incentives to dip into social media http://communicationsconversations.blogspot.com/2009/02/social-media-and-not-for-profits_16.html The tools are cheap or relatively inexpensive--key for not-for-profits with little to no communications budget. They're usually easy to set up. Also important for organizations who usually have one do-it-all communicator on staff. And finally--and most importantly--most social media tools can help build stronger communities. Isn't that what not-for-profit organizations are all about?
- http://www. netsquared .org/blog/britt-bravo/net2thinktank-what-needed-facilitate-more-nonprofits-adoption-social-web A major barrier to usage has been the lack of understanding of social media within organizations. Jude made the point that it needs to be cross-department to be effective and to get the right amount of buy-in.