1. Ignore Social Media Seattle Nonprofit Leadership Series

2. You should IGNORE Social Media because: 1

3. 2

5. demographic on FB: 50+ Pew Research Center 8/27/10 Fastest growing 4

6. 5

7. 6

8. You should IGNORE Social Media because: 7

9. 1 # Boring You're too 8

10. Will it Blend video: http://www.youtube.com/watch?v=aM94aorYVS4 9

11. 2 # Broken You're too 10

12. Chronicle of Philanthropy 11/08 Major Donor Sadness 57.7% Stopped giving because they weren't connected. 11

13. Chronicle of Philanthropy 11/08 Major Donor Sadness 80% of wealthy donors did not believe they had a major impact. 12

14. 13

15. 3 # Busy You're too 14

16. 15

18. 4 # Controlling You're too 17

19. 18

20. 19

21. Never: 20

22. Think Never: BIG 21

23. Think Always: small. 22

24. 2 reasons for Social Media 23

25. Donors Recipients 24

26. Focus on Why. 25

27. It's all about Relationships 26

28. Donors 27

29. Donors Connect Community with a 28

30. Donors Engage Cause with the 29

31. Donors Participate Solution in the 30

32. What you should do: 31

33. Become a What you should do: Thought Leader 32

34. Focus on What you should do: few not many 33

35. Find your What you should do: Groupies 34

36. Weave everything What you should do: together. 35

37. 36

38. 37

39. Steve Thomas Email: st@oneicity.com Blog: www.oneicity.com/blog Facebook: www.facebook.com/oneicity Twitter: www.twitter.com/oneicity LinkedIn: www.linkedin.com/in/SteveThomas1

43. Photo Credits Photos used as per Creative Commons Attribution 3.0 US license Slide 6 and 7: http://www.flickr.com/walkadog/3560856061 Slide 24: http://www.flickr.com/photos/29071316@N06/3470399603/ Slides 28-31: http://www.flickr.com/digomoraes/716138129/ 42