The document discusses the rise of the sharing economy. It notes that sharing services now reach 40,000 people per day across 30,000 cities and 192 countries. The sharing economy has grown due to factors like the recession, excess waste and unused goods, information overload, and a new generation that values sustainability and community over consumerism. Examples mentioned include crowdfunding sites like Kickstarter, local marketplaces like Etsy, and communities formed around sharing items, skills and physical spaces. The document argues this shift represents more than a fad and will continue transforming economic and social systems.