Search Content vs. Social Content

•

3,422 likes•355,964 views

One of the biggest mistakes businesses make when they first venture into content marketing is a lack of strategy. Often they adopt a 'one-size-fits-all' approach to their content marketing channels only to see their efforts dashed. The truth is what works on social media, does not necessarily work on search, and the reason usually boils down to how your audience uses these channels. Discover to how understanding audience's intent on Search and on Social Media can help you build a holistic content marketing strategy that works. In this presentation by Daniel Hochuli, you'll learn: - Why same content published on both search and social media often fails to deliver results. - How to develop and optimise a content marketing strategy that best suits your digital channels. - How to intelligently report content marketing success using audience metrics.

Marketing Social Media

Questions at #SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

#SEMrushlive “Search v Social” @logocracycopy

Search Content vs. Social Content

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DeepakTripathi733493

How to Run Landing Page Tests On and Off Paid Social Platforms

How to Run Landing Page Tests On and Off Paid Social Platforms

How to Run Landing Page Tests On and Off Paid Social Platforms

Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion. This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights. The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation. The session will also cover data analysis techniques and criteria for graduating landing pages. In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.

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SEO Master Class - Steve Wiideman, Wiideman Consulting Group

SEO Master Class - Steve Wiideman, Wiideman Consulting Group

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The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives. Key Takeaways: Understand how search engines work Be able to find out where your users search Know what is required for each discipline of SEO Feel confident creating an SEO Plan Confidently measure SEO performance

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A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience. Key Takeaways: Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.

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Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.

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In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way. Key Takeaways: 1. Real content is king 2. Find ways to show EEAT 3. Repurpose across all platforms

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34-Rahul-Mande.pdf PROJECT REPORT MBA 4TH SEMESTER

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Search Content vs. Social Content

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