Connect with your patrons in the digital world

Slideshow Transcript

1. Slide 1: Connect with Your Patrons in the Digital World Using Social Networking Tools as Outreach Bobbi L. Newman bobbi.newman@gmail.com http://librarianbyday.net
2. Slide 2: Why Use Web 2.0 Tools?
3. Slide 3: Inform
4. Slide 5: Connect
5. Slide 7: Share
6. Slide 9: Be where your users are
7. Slide 10: http://www.flickr.com/photos/samoube/170255970/
8. Slide 11: Right now your users can connect with you
9. Slide 12: http://www.flickr.com/photos/iambigred/2106009224/
10. Slide 14: What if you could connect with them?
11. Slide 15: http://www.flickr.com/photos/inkyhack/2378851847/
12. Slide 16: http://www.flickr.com/photos/kanaka/438417339/
13. Slide 17: http://www.flickr.com/photos/trucolorsfly/438068244/
14. Slide 18: You can!
15. Slide 20: Blog A website consisting of entries written in chronological order, the most recent at the top
16. Slide 21: Content • Services • Programs • Outreach • Special events • Operational details • Staff • Anything you want!
17. Slide 22: http://blogs.uww.edu/library/
18. Slide 23: http://saulibrary.wordpress.com/
19. Slide 24: Wiki … a collection of web pages designed to enable anyone who accesses it to contribute or modify content, using a simplified markup language. … are often used to create collaborative websites and to power community websites. -wikipedia.com
20. Slide 25: Content • Subject guides • Links lists • Instructions • Tips & tricks pages • Tutorials
21. Slide 26: http://www.library.ohiou.edu/subjects/bizwiki/index.php/Main_Page
22. Slide 27: http://libfye.wetpaint.com
23. Slide 28: Twitter Micro-blogging in 140 characters or less Asks the question – What are you doing?
24. Slide 29: Content • Blog posts • Flickr uploads • Closings • Special events • News • Information
25. Slide 30: http://twitter.com/lurialibrary
26. Slide 31: http://twitter.com/askundergrad
27. Slide 32: Myspace Social networking site
28. Slide 33: Content • Library materials • Instant messaging -Ask a Librarian • Search the catalog • Information about the library • Photos • Video • Bulletins • Blog
29. Slide 34: http://www.myspace.com/brooklyncollegelibrary
30. Slide 35: http://www.myspace.com/ucfaskalibrarian
31. Slide 36: Facebook Social networking site
32. Slide 37: Content • RSS from blog • Search catalog application • Instant messaging • Photos • Videos • Discussions • Posting updates
33. Slide 38: http://www.facebook.com/pages/Coventry-United-Kingdom/University-Of-Warwick-Library/6168162503?ref=s
34. Slide 39: http://www.facebook.com/pages/Portsmouth-United-Kingdom/University-of-Portsmouth-Library/8313376841?ref=s
35. Slide 40: Flickr Social site for sharing Photos and Videos
36. Slide 41: What to post? • New books • Students • Staff • Screenshots • Special events • Displays • Archives
37. Slide 42: http://www.flickr.com/photos/macetg
38. Slide 43: http://www.flickr.com/photos/isuspecialcollectionss
39. Slide 44: YouTube Social site for sharing videos
40. Slide 45: Content • Instructional videos • Fun videos • Library tours • Campus tours • Old videos
41. Slide 46: http://youtube.com/user/USDLibraries
42. Slide 47: http://youtube.com/user/ISUSpecialCollection
43. Slide 48: Del.icio.us Social site for sharing bookmarks
44. Slide 49: Content • Links to Library pages • Links to campus pages • Links to external sites
45. Slide 50: https://www.stanford.edu/group/ic/cgi-bin/drupal/delicous
46. Slide 51: http://libraries.mit.edu/help/virtualref/
47. Slide 52: Branding
48. Slide 53: Marketing
49. Slide 54: If You Build It, They Will Come
50. Slide 55: http://www.flickr.com/photos/tochis/1169807846/
51. Slide 56: Questions?
52. Slide 57: Connect with Your Patrons in the Digital World Using Social Networking Tools as Outreach Bobbi L. Newman bobbi.newman@gmail.com http://librarianbyday.net