This document discusses how libraries can use various social networking tools for outreach purposes. It describes several social media platforms like blogs, wikis, Twitter, Facebook, Flickr, YouTube, and Delicious that libraries can use to inform, connect with and share information with patrons. The document encourages libraries to engage users on these platforms in order to market services and resources, and promote the library in the digital world where many users spend time online.

1. Connect with Your Patrons in the Digital World Using Social Networking Tools as Outreach Bobbi L. Newman [email_address] http://librarianbyday.net

2. Why Use Web 2.0 Tools?

3. Inform

5. Connect

7. Share

9. Be where your users are

10. http://www.flickr.com/photos/samoube/170255970/

11. Right now your users can connect with you

12. http://www.flickr.com/photos/iambigred/2106009224/

14. What if you could connect with them?

15. http://www.flickr.com/photos/inkyhack/2378851847/

16. http://www.flickr.com/photos/kanaka/438417339/

17. http://www.flickr.com/photos/trucolorsfly/438068244/

18. You can!

20. Blog A website consisting of entries written in chronological order, the most recent at the top

22. http://blogs.uww.edu/library /

23. http://saulibrary.wordpress.com/

24. Wiki … a collection of web pages designed to enable anyone who accesses it to contribute or modify content, using a simplified markup language. … are often used to create collaborative websites and to power community websites. -wikipedia.com

26. http://www.library.ohiou.edu/subjects/bizwiki/index.php/Main_Page

27. http://libfye.wetpaint.com

28. Twitter Micro-blogging in 140 characters or less Asks the question – What are you doing?

30. http://twitter.com/lurialibrary

31. http://twitter.com/askundergrad

32. Myspace Social networking site

34. http://www.myspace.com/brooklyncollegelibrary

35. http://www.myspace.com/ucfaskalibrarian

36. Facebook Social networking site

38. http://www.facebook.com/pages/Coventry-United-Kingdom/University-Of-Warwick-Library/6168162503?ref=s

39. http://www.facebook.com/pages/Portsmouth-United-Kingdom/University-of-Portsmouth-Library/8313376841?ref=s

40. Flickr Social site for sharing Photos and Videos

42. http://www.flickr.com/photos/macetg /

43. http://www.flickr.com/photos/isuspecialcollectionss

44. YouTube Social site for sharing videos

46. http://youtube.com/user/USDLibraries

47. http:// youtube.com/user/ISUSpecialCollection

48. Del.icio.us Social site for sharing bookmarks

50. https://www.stanford.edu/group/ic/cgi-bin/drupal/delicous

51. http://libraries.mit.edu/help/virtualref/

52. Branding

53. Marketing

54. If You Build It, They Will Come

55. http://www.flickr.com/photos/tochis/1169807846/

56. Questions?

57. Connect with Your Patrons in the Digital World Using Social Networking Tools as Outreach Bobbi L. Newman [email_address] http://librarianbyday.net