Lean UX - 精實設計的入門

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令人喜愛的產品與服務不僅來自對顧客痛點的清楚瞭解,更來自於一個能夠持續精進的服務設計團隊不斷努力地將產品與服務有系統性地串連起來。本演講將透過經典個案介紹,在啟動精實設計初期,有哪些必需的事情要先準備好、哪些一定要先改變,可以利用哪些方法開始改變。

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Lean UX - 精實設計的入門

  1. 1. 2013 / 07 ! !
  2. 2. ( ) Intro. Jeff Gothelf AN ULE X
  3. 3. 9 > 3
  4. 4. DATA MEASURE PRODUCT IDEAS LEARN BUILD
  5. 5. LEAN UX
  6. 6. Lean
  7. 7. Lean Waste
  8. 8. Waste
  9. 9. ...etc ...etc
  10. 10. ...etc ...etc
  11. 11. www.wikihow.com
  12. 12. http://www.youtube.com/watch?v=JoLHKSE8sfU
  13. 13. http://goo.gl/QtuAiX Lean Manufacturing (TPS) One Piece Flow Simulation Ron Pereira
  14. 14. http://blog.spoken.com/2010/09/top-5-contact-center-links-diagnosing-lousy-customer-service.html http://www.gamebase.com.tw/forum/74636/topic/96014854/1 /
  15. 15. / / http://www.nipic.com/show/1/51/09e48df4b32291b2.html
  16. 16. ....
  17. 17. ...
  18. 18. x http://www.nipic.com/show/1/51/09e48df4b32291b2.html
  19. 19. =
  20. 20. “Operation Initiatives”“Sense and Respond”
  21. 21. “Every product decision you make is a design decision.” - Joshua Seiden, co-author of Lean UX drawn by meld studio
  22. 22. Jan Buijs,TU Delft
  23. 23. -
  24. 24. http://www.businessinsider.com/hey-couch-potato-here-are-3-ways-to-stop-stalling-and-land-one-of-the-32-million-open-jobs-2011-9
  25. 25. http://www.flickr.com/photos/richardsummers/542629880/
  26. 26. http://www.ptt.cc/man/C_Chat/DE98/DFF5/DDCF/M.1350772634.A.EB5.html
  27. 27. DATA MEASURE PRODUCT IDEAS LEARN BUILD
  28. 28. ...
  29. 29. ...
  30. 30. ...
  31. 31. big5.am765.com
  32. 32. http://www.poundingtherock.com/2009/6/7/901378/sunday-loser-thread-nba-finals
  33. 33. .... http://picpedia.com/basketball/2
  34. 34. ...
  35. 35. http://nedmartin.org/v3/amused/something-somewhere-went-terribly-wrong ....
  36. 36. ... Flowchart ...
  37. 37. http://www.gcpnews.com/zh-tw/articles/2013-07-26/C1013_99706.html
  38. 38. Jeff Gothelf ... ...
  39. 39. - - Jeff Bezo, Founder of Amazon.com http://arabiangazette.com/pizza-groups/
  40. 40. http://blog.xuite.net/kevinchang/tokyo/9659261 ...
  41. 41. http://the-sun.on.cc/cnt/lifestyle/20130130/00480_001.html
  42. 42. FEEDBACK
  43. 43. - Brad Bird
  44. 44. x Applying Lean Startup: An Experience Report Lean & Lean UX by a UX Veteran: Lessons Learned in Creating & Launching a Complex Consumer App
  45. 45. Applying Lean Startup: An Experience Report Lean & Lean UX by a UX Veteran: Lessons Learned in Creating & Launching a Complex Consumer App
  46. 46. http://www.londonbroncosrl.com/images/news/clock-one-hours.jpg
  47. 47. MVP MinimumViable Product
  48. 48. / / / / ...http://www.dlsaiko.com/
  49. 49. DATA MEASURE PRODUCT IDEAS LEARN BUILD MVP ...? A minimum viable product isn’t a minimal version of your product.
  50. 50. http://goo.gl/yUj9w6
  51. 51. http://pandodaily.com/2013/02/04/three-reasons-not-to-build-a-minimum-viable-product/ An idea is just an idea, till it’s been proven by your users.
  52. 52. OH~ MAGIC http://www.funfeasta.com/looks-legit/
  53. 53. http://www.edmullen.com/work/project/free-people-retail
  54. 54. x x
  55. 55. ...
  56. 56. LEAN UX
  57. 57. CustomerValidation Iterative Improvement Reduce Risk Lean Management Pivot and Engine Business Model Guidebook
  58. 58. DATA MEASURE PRODUCT IDEAS LEARN BUILD ....
  59. 59. http://www.digitalspy.co.uk/gaming/news/a440030/lego-lord-of-the-rings-hands-on-video-fighting-sauron.html
  60. 60. http://globeattractions.com
  61. 61. /
  62. 62. /
  63. 63. /
  64. 64. G0V
  65. 65. http://www.teehanlax.com
  66. 66. Robert L. Katz 2.0 Gary Hamel
  67. 67. Head of pfizerWorks, Jordan Cohen PfizerWorks http://tw.knowledge.yahoo.com/question/question?qid=1512030401933
  68. 68. http://www.standard.co.uk/sport/other-sports/jenson-button-questions-mclaren-tactics-as-lewis-hamilton-wins-in-hungary-7985816.html LEAN
  69. 69. :) !

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