The Creative Method    and Systems   how to create more, better, different
Introduction               Create More, Better, Different                  JasonTheodor.com  theCreativeMethod and systems
@jted                                                Jason Theodor               Create More, Better, Different           ...
Personal Brand                     Who are you, really? What do you do? Does it define you? How do                     you...
I am a Creative                                                     Director                                              ...
Demystify and Democratize                                     Creativity    Define it                                      ...
Creativity                                                what is it + who is it for?               Create More, Better, D...
Creativity                                                what is it + who is it for?               Create More, Better, D...
What is Creativity?                     Everyone has their own definition of what creativity means.                       ...
Creativity means                                                not copying.                                              ...
Creativity is                                                coming up with                                               ...
Creativity is                                                the ability to                                               ...
Creativity is                                                kind of like                                                p...
Creativity is                                                just connecting                                              ...
Creativity is the act                                        of connecting things                                        i...
Creativity is the act                                        of connecting things                                        i...
action                                                connection                                                deviation ...
It’s about the                                                        ACTION                                              ...
Action                     Action is the fundamental element of creativity.                                               ...
It’s about the                                            CONNECTION                                           of this act...
Connection                     Connection is the transitional element of creativity.                                      ...
It’s about                                          DEVIATION                                      from the default path  ...
Deviation                     Deviation is the differential element of creativity.                                        ...
Not Just For Starving Artists                     • In 2009/2010 IBM                       interviewed over               ...
Differential uniQueness                                                   Breaking Default                             DEVI...
Transitional Quality                                                            Research                            CONNEC...
Foundational Quantity                                 ACTION         Eliminating                                          ...
Creative Ratio                          Genius is 1% inspiration and 99% perspiration.                                    ...
Creative Ratio                                                                 100 hours of                               ...
Creative Elements                                          do       glue        skew                                      ...
Creative Elements                                          do             glue           skew                             ...
Action                                        ‘do’                                      Quantity                          ...
Connection                                       ‘glue’                                      Quality                      ...
Deviation                                      ‘skew’                                  uniQueness                         ...
Elements in Balance                                                              CONNECTION                               ...
Drive, Not Talent                                                 — Hugh MacLeod               Create More, Better, Differ...
Creative Types               Create More, Better, Different                    JasonTheodor.com  theCreativeMethod and sys...
Not all of us have these                                      3 elements in equal measure               Create More, Bette...
Creative Kryptonite                                                    We all have creative                               ...
Action Issues?                     Answer yes or no to the following questions. If you answer yes to 3                    ...
Connection Issues?                     Answer yes or no to the following questions. If you answer yes to 3                ...
Deviation Issues?                     Answer yes or no to the following questions. If you answer yes to 3                 ...
8 Creative Types                                                    Mimic    Producer                                     ...
Consumer (taker)                                           Weak on action,                                           conne...
Empath                                                            Strong on                                      Needs mor...
Mimic                             Strong on                             experience,                             making thi...
Crazy                                       Needs more                                       practice +                   ...
Dreamer                                                Needs more                                                practice ...
Outsider                                                           Needs more                                             ...
Producer                                                                  Strong on                                       ...
Creator (maker)                                                                        Balance of                         ...
Action Path                               Taker             Mimic        Producer       Maker                             ...
Action Path               Create More, Better, Different                 JasonTheodor.com  theCreativeMethod and systems
Connection Path                               Taker            Empath       Dreamer         Maker                         ...
Connection Path               Create More, Better, Different                 JasonTheodor.com  theCreativeMethod and systems
Deviation Path                               Taker               Crazy      Outsider       Maker                          ...
Deviation Path               Create More, Better, Different                    JasonTheodor.com  theCreativeMethod and sys...
Creative Paths                                                    Mimic    Producer                                       ...
Creative Results                                      Action:      Connection:     Deviation:                             ...
Deviation Toolkit                                                How to create different                                  ...
What makes you so special                                                Experimentation —> Expression               Creat...
Common Anomalies:                                                Lying & Make believe                                     ...
What is an Outlier?                     Learn how to be an outlier, a statistical anomaly. Be an original. A beautiful and...
Intelligence vs Creativity                     Our entire lives we are trained to be smart. Smart at school, smart at work...
Intelligence vs Creativity                     Creativity is slow and meandering. It needs time to percolate and permeate....
Two roads                                                   diverged in a                                                 ...
Break Default                ?                                                                !                           ...
Lenses+Blindfolds                                          Experimentation      Expression                                ...
Lenses                                                    Shining New Thing                                               ...
Shining New Thing               Create More, Better, Different           JasonTheodor.com  theCreativeMethod and systems
Shining New Thing                      Picking the random Object, Description, and Function                     Objects   ...
Shining New Thing                     Introducing the MicroDerma Face Toaster               Create More, Better, Different...
Shining New Thing                     This is also called “Build a Better Mousetrap” or Object/Function/                  ...
Misassociationalism               Create More, Better, Different             JasonTheodor.com  theCreativeMethod and systems
Misassociationalism                     John Hodgman: lier lier pants on fire extraordinaire               Create More, Be...
Misassociationalism                     Pretend you are four years old. What would these signs mean to you?               ...
Misassociationalism                     Pretend you are four years old. What would these signs mean to you?               ...
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How to Create More Better Different

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[As seen at FITC Toronto, Springfestival Graz Austria, and NXNE 2011]

Caution: contents may change the way you think. Creative Director Jason Theodor brings 15 years of professional experience, and a lifetime of personal creativity to his Creative Method and Systems for ideation, problem-solving, and innovation. What are the three elements of creativity, and how can they be harnessed to increase and improve your creative output? Jason walks through his process for breaking through creative barriers, making deeper connections between thoughts, and finding new ways to disrupt your old patterns of thinking. Whether you’re a programmer, artist, entrepreneur (or all of the above) you will leave inspired and armed with tools to give you a creative edge.

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How to Create More Better Different

  1. 1. The Creative Method and Systems how to create more, better, different
  2. 2. Introduction Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  3. 3. @jted Jason Theodor Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  4. 4. Personal Brand Who are you, really? What do you do? Does it define you? How do you want to represent yourself to others? We rarely ask ourselves these questions. 1. Write down 3 words to describe yourself (what you are, what you want to be, how you feel, your essence). 2. Don’t think too hard about it. 3. Now imagine that these three words are your tagline, they represent your personal brand. 4. How do you feel about them now? Revise if necessary. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  5. 5. I am a Creative Director Writer Teacher Speaker Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  6. 6. Demystify and Democratize Creativity Define it Identify with it Work with it Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  7. 7. Creativity what is it + who is it for? Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  8. 8. Creativity what is it + who is it for? Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  9. 9. What is Creativity? Everyone has their own definition of what creativity means. 1. Finish this sentence: Creativity is _____________ 2. Share and discuss Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  10. 10. Creativity means not copying. Jacques Maximin, chef Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  11. 11. Creativity is coming up with something new by letting go of convention. Kenneth Heilman, neurologist Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  12. 12. Creativity is the ability to restructure one’s understanding of a situation in a non-obvious way. Dr. John Kounios Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  13. 13. Creativity is kind of like pornography— you know it when you see it. Dr. Rex Jung Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  14. 14. Creativity is just connecting things. Steve Jobs Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  15. 15. Creativity is the act of connecting things in unexpected ways. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  16. 16. Creativity is the act of connecting things in unexpected ways. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  17. 17. action connection deviation Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  18. 18. It’s about the ACTION of creating something that never existed. Practice –> Experience Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  19. 19. Action Action is the fundamental element of creativity. 1. What are the first 3 words that come into your head when you hear the word, “Action!” 2. Share and discuss Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  20. 20. It’s about the CONNECTION of this act to our culture and humanity. Association –> Understanding Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  21. 21. Connection Connection is the transitional element of creativity. 1. Write down 3 words that can be associated with the word, “Connection.” 2. Share and discuss Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  22. 22. It’s about DEVIATION from the default path by forging a new one. Experimentation –> Expression Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  23. 23. Deviation Deviation is the differential element of creativity. 1. What does the word “Deviation” mean to a priest? To a scientist? To an artists? 2. Share and discuss Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  24. 24. Not Just For Starving Artists • In 2009/2010 IBM interviewed over 1,500 CEOs around the globe. • Creativity was cited as the #1 most important leadership quality over the next 5 years. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  25. 25. Differential uniQueness Breaking Default DEVIATION Unique Outlier Experimentation—> Expression Original Meandering Path Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  26. 26. Transitional Quality Research CONNECTION Focus Association—> Understanding Capture, Catalogue, Review Culturally Relevant Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  27. 27. Foundational Quantity ACTION Eliminating Barriers Momentum Practice—> Experience Routine Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  28. 28. Creative Ratio Genius is 1% inspiration and 99% perspiration. — Thomas Edison 10,000 Hour Rule: required time to be considered a world-class expert — Malcolm Gladwell, Outliers (via Daniel Levitin) Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  29. 29. Creative Ratio 100 hours of experimentation 100:10:1 1000 hours of association 10,000 hours of practice! Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  30. 30. Creative Elements do glue skew Action Connection Deviation Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  31. 31. Creative Elements do glue skew Action Connection Deviation Third Eye: Fearless Arrow: Infinite loop: Inner Sight,Future, Momentum, Interconnectedness, Unmarked Path, Routine Patterns, Cycles Outlier Data Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  32. 32. Action ‘do’ Quantity breaking barriers leads to simple, smart, well-crafted work Pablo Picasso created over 50,000 works Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  33. 33. Connection ‘glue’ Quality strengthening bonds leads to familiar, resonant, shareable work Pablo Picasso’s Guernica depicts the anguish of civil war Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  34. 34. Deviation ‘skew’ uniQueness forging new paths leads to original, flexible, challenging work Pablo Picasso’s Bull Sketches go in unexpected directions Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  35. 35. Elements in Balance CONNECTION ACTION DEVIATION Where the magic happens Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  36. 36. Drive, Not Talent — Hugh MacLeod Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  37. 37. Creative Types Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  38. 38. Not all of us have these 3 elements in equal measure Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  39. 39. Creative Kryptonite We all have creative strengths and weaknesses. Where do you need the most help? Pick the best methods and systems to put in your creative toolkit. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  40. 40. Action Issues? Answer yes or no to the following questions. If you answer yes to 3 or more, you have an action weakness. Do you… 1. Have a hard time getting things started? 2. Suffer from writer’s block, or often feel distracted and doubtful? 3. Have difficulty finishing a project because you procrastinate too much? 4. Hate practicing? 5. Have lots of ideas, but precious little to show for them? Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  41. 41. Connection Issues? Answer yes or no to the following questions. If you answer yes to 3 or more, you have a connection weakness. Do you… 1. Loathe the thought of research, and avoid details? 2. Have little patience for new ideas, cultural experiences? 3. Never read the manual? 4. Shoot first ask questions later? 5. Rarely imagine yourself as someone else (in someone else’s shoes)? Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  42. 42. Deviation Issues? Answer yes or no to the following questions. If you answer yes to 3 or more, you have a deviation weakness. Do you… 1. Have difficulty expressing yourself, finding your voice? 2. Avoid trying new things? 3. Have a hard time coming up with completely new ideas? 4. Not know how to imagine new perspectives? 5. Fear the unknown and stick to what you know, even with restaurnt menus? Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  43. 43. 8 Creative Types Mimic Producer Consumer Empath Dreamer Creator Crazy Outsider Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  44. 44. Consumer (taker) Weak on action, connection, and Needs practice, deviation association, and/or experimentation Happy to receive to move and not to give forward Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  45. 45. Empath Strong on Needs more understanding, practice + relating ideas experimentation Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  46. 46. Mimic Strong on experience, making things happen Needs more association + experimentation Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  47. 47. Crazy Needs more practice + association Strong on expression, originality Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  48. 48. Dreamer Needs more practice Strong on understanding, + expression Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  49. 49. Outsider Needs more association Strong on experience + expression Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  50. 50. Producer Strong on experience + understanding Needs more experimentation Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  51. 51. Creator (maker) Balance of action, connection, Elements and deviation work together Things made with experience, understanding, and expression Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  52. 52. Action Path Taker Mimic Producer Maker Experience —> Understanding —> Expression Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  53. 53. Action Path Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  54. 54. Connection Path Taker Empath Dreamer Maker Understanding —> Expression —> Experience Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  55. 55. Connection Path Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  56. 56. Deviation Path Taker Crazy Outsider Maker Expression —> Experience —> Understanding Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  57. 57. Deviation Path Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  58. 58. Creative Paths Mimic Producer Consumer Empath Dreamer Creator Crazy Outsider Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  59. 59. Creative Results Action: Connection: Deviation: Practice—> Association—> Experimentation Experience Understanding —>Expression Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  60. 60. Deviation Toolkit How to create different skew Innovation uniQueness Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  61. 61. What makes you so special Experimentation —> Expression Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  62. 62. Common Anomalies: Lying & Make believe Forced Perspectives Distortion Lenses Mutations Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  63. 63. What is an Outlier? Learn how to be an outlier, a statistical anomaly. Be an original. A beautiful and unique snowflake. Not all mutations are good. Most die off. But the right ones can change the course of evolution. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  64. 64. Intelligence vs Creativity Our entire lives we are trained to be smart. Smart at school, smart at work. Smart means fast and efficient. It means quick, correct answers to specific questions. Inte(igence 0 1 Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  65. 65. Intelligence vs Creativity Creativity is slow and meandering. It needs time to percolate and permeate. It needs time to wander and explore, to discover. And sometimes it doesn’t want to stop at the intended destination or answer. Creativity 0 1 2 Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  66. 66. Two roads diverged in a wood, and I— I took the one less traveled by, And that has made all the difference. Robert Frost The Creative Method & Systems Create More, Better, Different v2 JasonTheodor.com theCreativeMethod and systems
  67. 67. Break Default ? ! ;-) $ @ Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  68. 68. Lenses+Blindfolds Experimentation Expression Different Voices Inner Voice Different Unique Testing, Trial Letting Go, Play Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  69. 69. Lenses Shining New Thing Misassociationalism Content on Content Through the Looking Glass Experimentation Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  70. 70. Shining New Thing Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  71. 71. Shining New Thing Picking the random Object, Description, and Function Objects Descriptions Functions toaster steel crisps bread stem cells cultured reverse agingmobile phone palm-sized transfer images Create More, Better, Different JasonTheodor.com the Creative Method and systems
  72. 72. Shining New Thing Introducing the MicroDerma Face Toaster Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  73. 73. Shining New Thing This is also called “Build a Better Mousetrap” or Object/Function/ Description. It is a great warm up for pushing your brain in new directions. This is best done as a group exercise. 1. Everyone in the room thinks of a random object. On 3 scraps of paper, write down the object, it’s function (what it does), and it’s description (what it looks like/is made of) respectively. function 2. Collect everyone’s objects in one container, their functions in a second container, and their descriptions in a third description container. object 3. Break into teams of 2 or 3, and select a random object, function, and description from each container. 4. This random collection is your new invention. Spend a few minutes discussing, naming, and drawing it. 5. Present your invention to the larger group. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  74. 74. Misassociationalism Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  75. 75. Misassociationalism John Hodgman: lier lier pants on fire extraordinaire Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  76. 76. Misassociationalism Pretend you are four years old. What would these signs mean to you? Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  77. 77. Misassociationalism Pretend you are four years old. What would these signs mean to you? get big or little box ice cube elf Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  78. 78. Misassociationalism the art of telling a big fat lie ∞ 1. Make sh*t up Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  79. 79. Content on Content Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  80. 80. Content on Content Hello Kitty Bones by Michael Paulus Cartoon Characters filtered through Anatomy Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  81. 81. Content on Content Hello Kitty Bones by Michael Paulus Cartoon Characters filtered through Anatomy Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  82. 82. Content on Content Hello Kitty Bones by Michael Paulus Cartoon Characters filtered through Anatomy Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  83. 83. Content on Content Toon Museum by Hyungkoo Lee Cartoon Characters filtered through Anatomy filtered through Dinosaur Museum Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  84. 84. Bulgarian Banksy Moving With The Times Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  85. 85. Bulgarian Banksy Moving With The Times Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  86. 86. Bulgarian Banksy Moving With The Times Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  87. 87. Content on Content Filter your idea through another element, word, thought, or idea. What happens when one is expressed through the other? 1. Find a random word (use Edward de Bono’s list of nouns (see example on next page) or write 100 random nouns on a sheet of paper, close your eyes, and point). 2. If your own personal brand was a [random word], how would you express your 3 brand attributes through this new filter? Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  88. 88. Random Word Roll a six-sided die 3 times. Once for the column, once for the row, once for the word. 4 1 2 3 4 5 6 APPLE PIE EXAM KENNEL POISON VOTING TROLLEY ROSES TEST WAREHOUSE TONIC CLIMBING SHOPPING CENTRE GUTTER MUSCLE CEMETERY SEDATIVE SUMMIT SHOPPING 1 PSYCHIATRIST STAMINA GONDOLA CAFFEINE BACKPACK RESTING BUTCHER BAIT BATON CHAMPAGNE NIB MOTEL PORRIDGE SPARROW CONDUCTOR VITAMINS TRAILER SERVICE COTTAGE PLUG ORCHESTRA TITLE BOXING GLOVES INDIAN HORSESHOE BASIN HYMN DANCE MIRROR COWBOY MOTH CLIPPERS SERMON GENIUS REMOTE CONTROL LASSO 2 GENERATOR FRAME POEM CHEAT EATING TEXAS FUSE TOAST BEANS COPYRIGHT SWIMMING CAVE MOTORCYCLE BLACKBOARD SPINACH COMPOSER SHOOTING ALGAE AMBULANCE HIGH JUMP CAPITAL CLASS OLD MAN FIGHT AERIAL NEON LIGHT POVERTY CERTIFICATE PROPHET PEACE COMPASS CODE AID PEANUT THIEF INSULT 3 GALLERY ALPHABET RESCUE CRISPS WINNER REVENGE PALACE THERMOSTAT RIDDLE COAT PRIDE FLIGHT FRIDGE CURLERS RHYTHM CUDGEL FALL ATTACK PYJAMAS TRAM NEST NEWS SPACECRAFT GIRDERS SEAL MANURE NIGHT PLANNING BALANCE SHEET DIGGING BASKET BUS STATION NAPPY TRAINING RUMOUR SCAFFOLD 4 LEMONADE RUNWAY NORTH MAP GOSSIP MAT UNION METAL DETECTOR NET WEATHER FACT CONCRETE BENCH NAIL VARNISH NILE RAIN PREJUDICE ARCHITECT ASYLUM ENCYCLOPEDIA MACHINE SNOW NOISE GARDEN KITTEN MENU MONSTER FOG SILENCE FOUNTAIN THRONE RAVIOLI MULBERRY BLISTER CALM GATE 5 BULLDOZER FLYWHEEL MITE SUNBURN JUSTICE TRELLIS MINER AMPLIFIER MALE LASER DIVORCE CREEPER FLORIST ALBUM MESS SUNGLASSES JEALOUSY FERTILIZER ROCKING CHAIR SINGER STONE ACCOUNTANT WORM COUGH MEDICINE BRIEFCASE CRIPPLE SYSTEM FLAMENCO TURF LAXATIVE SHIRT RANK SILO FOREST FLOWERPOT SCARF 6 SKIRT PRIZE SANITY MEADOW HOLLY SOCKS PLIERS CORD SHAPE STREAM IVY WALKING STICK CHAMELEON STICKY TAPE SHORTS PEBBLE HAWK TOILET PAPER © Edward de Bono Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  89. 89. Through the Looking Glass Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  90. 90. Through the Looking Glass Sun Fizz animated mascot is terrifyingly real Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  91. 91. Through the Looking Glass Sun Fizz animated mascot is terrifyingly real Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  92. 92. Through the Looking Glass Garfield minus Garfield by Dan Walsh (with Jim Davis’ blessing) Main Character filtered out of the content. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  93. 93. Through the Looking Glass Garfield minus Garfield by Dan Walsh (with Jim Davis’ blessing) Main Character filtered out of the content. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  94. 94. Through the Looking Glass This is an exercise in perspective. Instead of trying to find solutions, try to make it worse. How could you alienate people? How could you make this terrible? What would it take to destroy this project and have everyone hate you? Do the opposite.Thought reversal. Psych! 1. Think of your personal brand. 2. What would be the worst way to promote yourself to others? How could you ensure your own failure? 3. Examine which of these ‘bad’ ideas you could fix and flip in your favour. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  95. 95. Blindfolds Darkroom Sleepworking Fail Budgets Expression Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  96. 96. Darkroom Studies show that people are better prepared for insight into a problem after a short mental break. In this era of ubiquitous connectivity, email, IMs, and social media saturation it does your brain well to reboot on occasion. 1. Find a dark, relaxed space and mute all your equipment. 2. Close your eyes. 3. Concentrate on breathing deeply 4. Ignore your own thoughts as if they were clouds. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  97. 97. Connection Toolkit How to create better glue Problem-solving Quality Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  98. 98. What do you need to know? Association —> Understanding Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  99. 99. Common bonding agents: Imagination Empathy History Culture Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  100. 100. Trendy vs Legendary Thin shallow (superficial) content cannot compete longterm with rich deep content. Trendy 0 1 Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  101. 101. Trendy vs Legendary Thin shallow (superficial) content cannot compete longterm with rich deep content. Legendary 0 1 Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  102. 102. Lassos+Mortar Association Understanding Capture/Catalogue/Review Focus Temporary Long Lasting Superficial Deep Catch-and-release Stuffed-and-mounted Advertising Classic Art Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  103. 103. Lassos Link-listing Connect the Thoughts Tangentometry Association Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  104. 104. Link listing Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  105. 105. Link-listing Re-combine lists Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  106. 106. Link-listing Mix and match attributes to create new connections. 1. In one column write down a list of 5 or more skills you are good at. 2. In a second column, write down a list of 5 or more passions you have. 3. Combine elements from column 1 and 2 and come up with at least 3 unique ‘jobs’ or careers you’d be suited to. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  107. 107. Connect the Thoughts Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  108. 108. Synthesizing Connections creativity is connecting experiences to synthesize new things Create More, Better, Different theCreativeMethod and systems
  109. 109. Connect-the-Thoughts Connect-the-Thoughts Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  110. 110. Connect-the-Thoughts How do you get from one idea to another? How do thoughts associate and spread? 1. Pick a random word. This becomes your focus, or starting word. 2. Pick 2 more random words. These both need to be connected via a string of associations to the starting word from step one. 3. Use as many nodes as necessary. Be creative. 4. Explain your results. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  111. 111. Tangentometry Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  112. 112. Tangentagram Forces you to make connections between objects, to imagine new scenarios, to tell new stories. 1. Take your invention from the earlier task and write a short history of how it was ‘discovered’. 2. Roll 4 story dice (or pick 4 random words) and incorporate the symbols into your story in the order in which they were rolled. 3. The symbols must be woven into the story, mentioning them is not enough. Tangentagram 4. Share. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  113. 113. Tangentometry Forced Progression Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  114. 114. Mortar Capture Catalogue Review FOCUS key message, problem/goal statement, audience, purpose statement Understanding Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  115. 115. Chance favours the prepared mind. Louis Pasteur The Creative Method & Systems Create More, Better, Different v2 JasonTheodor.com theCreativeMethod and systems
  116. 116. Capture Catalogue Review Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  117. 117. Capture Carry a fast, omnipresent, accessible capturing device. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  118. 118. Capture Plane hits Truck, Guatemala, 1976 The Creative Method & Systems Create More, Better, Different v2 JasonTheodor.com theCreativeMethod and systems
  119. 119. Catalogue File all ideas to make them findable and useful. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  120. 120. Catalogue Piles vs Stacks The Creative Method & Systems Create More, Better, Different v2 JasonTheodor.com theCreativeMethod and systems
  121. 121. Review Appraise your ideas regularly. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  122. 122. Review Ideas have a shelf life. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  123. 123. Focus Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  124. 124. Focus Key Message Purpose Statement Challenge Statement Audience Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  125. 125. Focus a creative brief in 4 parts Key Message What is the most important thing to convey? What Who Why is the goal is this for? do this? or problem? cha#enge statement target audience purpose statement Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  126. 126. Key Message The Creative Method and Systems can help you be a more creative person. WHAT: Challenge Statement Define creativity. Help others identify their creative strengths and weaknesses. Provide tools for improving and enabling creativity. WHO: Target Anyone intent on making interesting original things. Could be an artist, musician, art director, designer, writer, entrepreneur, investment banker, inventor. WHY: Purpose statement To inspire and enable better creative output in the universe. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  127. 127. Action Toolkit How to create more do Ideation Quantity Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  128. 128. Whats stopping you? Practice —> Experience Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  129. 129. Common Barriers Time Distraction Fear Procrastination Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  130. 130. To break down barriers you need one of these. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  131. 131. Barrier vs Routine Pesky barriers are resistant to random attacks Barrier 0 1 Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  132. 132. Barrier vs Routine But a barrier cannot hold up to a persistent routine Routine 0 1 Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  133. 133. Picks+Dynamite Slow Fast Long-term Quick Fixes Routines Exercises Deal with Cause Deal with Symptom Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  134. 134. Dynamite Streaming 10 Ideas in 10 Minutes™ The Law of 1% Practice Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  135. 135. Streaming Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  136. 136. When I [hear] the word “stream” uttered with such a revolting primness, what I think of is urine and not the contemporary novel. James Joyce on the Stream of Consciousness writing method Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  137. 137. Streaming “Just do it.” Don’t think, just do. No judgement, no self-censorship, no hesitation, no stopping until the allocated time is up. 1. Start a creative exercise. 2. Don’t judge, censor, hesitate. 3. Use story dice or random words as a seed. Write whatever comes to mind. 4. Don’t let yourself stop until the time is up. (5 minutes) Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  138. 138. Ten Ideas in Ten Minutes Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  139. 139. 10 Ideas in 10 Minutes Ways to Illustrate Creative Elements The Creative Method & Systems Create More, Better, Different v2 JasonTheodor.com theCreativeMethod and systems
  140. 140. Baby Name Sources from around the living room 1. Baking 2. Periodic Table 3. Martha Stewart Colours 4. Oranges 5. Architectural Terms 6. Unix 7. Printer’s Marks 8. IKEA Sofas 9. Obsolete Names of North American Birds 10. Calculus Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  141. 141. Baby Names an eclectic mix 1. Pumpernickle, Rye, Keiser 2. Californium, Tungsten, Boron 3. Shoji, Beryl, Cameo 4. Satsuma, Mandarin, Clementine 5. Transom, Ashlar, Mortise 6. Echo, Chmod, Whoami 7. Star, Registration, Crop 8. Ektorp, Karlanda, Nikkala 9. Nene, Petral, Alala 10. Cos, Jacobian, Vector Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  142. 142. 10 Ideas in 10 Minutes™ This exercise is a great way to push over the barriers of time, procrastination and distraction in one concentrated sprint of ideation. 1. Block off 10 minutes of uninterrupted time and start the clock 2. Write one or more ideas every minute for 10 minutes straight. Your idea should be an innovative way to sell and promote your services online. 3. Use the story dice or random words to assist if necessary. 4. Every idea counts and you must write down something even if it is ‘bad’ or doesn’t make sense Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  143. 143. The Law of One Percent Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  144. 144. Genius is 1% inspiration, 99% perspiration. Thomas A. Edison The Creative Method & Systems Create More, Better, Different v2 JasonTheodor.com theCreativeMethod and systems
  145. 145. Genius is 1% inspiration, 99% perspiration. Thomas A. Edison The Creative Method & Systems Create More, Better, Different v2 JasonTheodor.com theCreativeMethod and systems
  146. 146. The Law of 1% I am impressed photography with what happens when someone stays in the same place and you took the same picture over and over and it would be different, every single frame. Annie Leibovitz, photographer The Creative Method & Systems Create More, Better, Different v2 JasonTheodor.com theCreativeMethod and systems
  147. 147. #1: Stewbuilder Dennis #2: Cholly the Yegg #3: Holden the Expert Dreamtwister #4: The Rza #5: Jack Skunk #6: Jack Skunk Fils #7: Lord Dan X. Still-Standing #8: Marlon Fitz-fancy #9: Bazino Bazino, The Kid Whose Hair Is On Fire#10: Whispering-Lies McGruder #11: Nit Louse #12: Danl Dinsmore Tackadoo #13: Hobo Zero #14: The Silver Jacket Man #15: No-Shoulders Smalltooth Jones #16: Sistery Brothery Nabob #17: Name Withheld #18: Staniel theSpaniel #19: Frederick Bannister, the Tree Surgeon #20: Tarnose Cohen #21: Mr. Wilson Fancypants #22: Floyd Dangle #23: Shane Stoopback #24: Wicked Paul Fourteen-Toes #25: Normal-Face Olaf #26: Tearbaby Hannity Stoop#27: The Damned Swede #28: Pierre Tin-Hat #29: Ol Barb Stab-You-Quick #30: Mr. Whist #31: James Fenimore Cooper #32: Twistback John, the Scoliosis Sufferer #33: Sweet Daddy Champagne #34: Senator Cletus Scoffpossum#35: Horus, the Bird-Headed Fool #36: 50-Tooth Slim #37: Monk, the Monkey Man (which is to say: "the Man") #38: Thad the Bunter #39: Balloonpopper Chillingsworth #40: All-but-Dissertation Tucker Dummychuck #41: Finnish Jim#42: Flemish Jim #43: Foreign Tomas, the Strangetalker #44: Roadhouse Ogilvy and Sons #45: Jokestealer John Selden #46: Giancarlo, Master of the Metal Trapeze #47: Dr. Bill Stain-Chin, the Boxcar Medic #48: Boxcar Ted #49:Boxcar Mick #50: Boxcars [sic] Timothy Twin #51: Boxcar Jones, the Boxcar Benjamin Disraeli #52: Boxcar Aldous Huxley #53: JR Lintstockings #54: Gila Monster Jr. #55: Irontrousers the Strong #56: "X," the Anonymous Man orWoman #57: Orphaned Reynaldo, the Child with Haunting Eyes (while there were children hoboes, Reynaldo took this when he was 45; prior to this, he was known as...[See #58]) #58: Reynaldo Reynaldoson, Who Will One Day KillHis Father #59: Thoughtless Harry Hsu #60: Clinical Psychiatrist Huga Rivera #61: Peter Ox-Hands #62: Ponytail Douglas Winthrop #63: Lil Jonny Songbird, the Songbird-Eater #64: King Snake: The Eternal Mystery #65: Ghostly The Law of 1%Nose Silvie #66: Fonzie #67: DiCapa the Hound #68: Beef-or-Chicken Bob Nubbins #69: Honest Amelia Dirt #70: Slow Motion Jones #71: Canadian Football Pete #72: Meep Meep, the Italian Tailor #73: Jonathan William Coulton,the Colchester Kid #74: Maria the Pumpkin-Patch Crooner #75: Bix Shmix #76: Vice President Garrett Hobart #77: Stun Gun Jones #78: Prostate Davey #79: Flea Stick #80: Niles Butterbal, the Frozen Turkey #81: Todd Four-Flush#82: Stick-Legs McOhio #83: The Unanswered Question of Timothy #84: Mickey the Assistant Manager #85: Guesstimate Jones #86: Goofus #87: Gallant #88: Sir Roundbelly DeDelight #89: Newton Fig #90: Chicken Nugget Will#91: Parlor Peter, the Sneak Thief #92: Ovid #93: Bathsheba Ditz #94: Alan Pockmark, Esq. #95: Lolly Hoot Holler #96: Von Skump #97: Lonnie Choke #98: Chisolm Chesthair #99: Freak Le Freak, the Freakster #100: Rex Spangler,the Bedazzler #101: Randall Mouth-Harp #102: Chrysler LeBaron #103: The Fishin Physician #104: Persuasive Frederick #105: Celestial Stubbs #106: Teary-Eyed Fingal #107: Mairah Nix #108: Cthulhu Carl #109: Del Folksy-Beard 700 Hobo Names#110: No-Banjo Burnes #111: Chainmail Giles Godfrey #112: Lois "Charles" Ladyfinger #113: Plausible Zane Scarrey #114: Huckle Smothered #115: Mmmmm Dandy Dundee #116: Mountain-Humper Edgar Ames #117: SpasmodicHilary #118: Doc Aquatic #119: Molly Bewigged #120: Cincinnati OGurk #121: Metuchen OSullivan #122: Cherry Hill OManley #123: Cheesequake OLennox #124: Booper OMontauk #125: Zaxxon Galaxian #126: Drinky DrunkyThom, the Drunk #127: Terry Gross #128: Spooky-Night Spooky Day #129: Zipgun Gloucester Gluck #130: Human Hair Frum #131: Sherlock-Holmes-Hat Carl III #132: Patrick Intergalatic #133: Abmidextrous Stang #134: Yum-YumSinclair Snowballeater #135: Ponzi-Scheme Jeremiah Ponzi #136: Toodles Strunk #137: Monkeybars Matthew Manx #138: Pineneedle-Jacket Jericho Fop #139: Robert the Tot #140: Robert the Child-Size #141: Robert theMinuscule #142: Robert the Wee #143: Robert Fits-in-a-Case #144: Robert Eats-for-Free #145: Robert Is-He-an-Elf? (The seven Silk brothers, all named Robert, were also known for the small stature and predictable bitterness.)#146: Dennis Big-Ear Fox #147: Jethro the Pagan #148: Asterix the Gaul #149: Black Bolt, King of the Inhumans #150: Strictly Local Henry Bobtail #151: Manny the High-Ranking Mason #152: Fry-Pan Jim Fry #153: Slo-MoDeuteronomy #154: Half-Bearded Mark #155: Knee-Brace Kenny #156: Morris the Personal Trainer #157: Thundertwine #158: Cleats Onionpocket #159: Deformed Abe #160: Trainwhistle Abejundio #161: David No-Ears #162:Achilles Snail-Hair the Buddha #163: Frog-Eatin Lou #164: Admirals Club Wilbur #165: Max Meatboots, the First-Class Lounger #166: Dora the Explorer #167: Ms. Mary Manx, the Tailless Cat #168: Free-Peanuts Doug #169: Stevethe Human Tunneler #170: Redball Charlie Dickens #171: Twink the Reading-Room Snoozer #172: Microfiche Roy, the Side-Scroller #173: McGurk, Who May Be Found by the Card Catalogue #174: Booster DSouza #175:Commodore Sixty-Four #176: Moped Enid, the Mopedist #177: Lamant the Junkman #178: Fast-Neck Nell #179: Bill Never-Uses-a-Cookbook #180: Bee-Beard #181: Lil Max Meatboots #182: The Personal Secretary to Jed #183:Dee Snider #184: Sausage Patty #185: Desert Locust #186: Gummy Miles #187: Gyppo Moot, the Enigma Machine #188: Ol Stiffpants #189: Skywise the Sexual Elf #190: Craine T. Eyebrow-Smeller #191: Lonely Heiney AlanMeister #192: Shakey Aitch the Boneyard Concierge #193: Woody Damn #194: Alatar #195: Pallando #196: Saltfish Bunyan #197: Poor, Poor, Poor Charlie Short #198: Venomous Byron #199: Five-Chambered-Stomach Mort St.John #200: Gravybelly Dunstan #201: Extra-Skin Dave #202: Beanbag-Chair Bill #203: Grant Sharpnails, the Scratcher #204: Tommy Lice-Comb #205: "Medicated Shampoo" Jonah Jump #206: General Woundwort, the Giant Rabbit#207: Genius L. Cravat, the Gentleman #208: Giant Bat Wings Roland #209: Nick Nolte #210: Salty Salty Friday #211: Fatman and the Creature (note: there was no creature) #212: Cecelia Graveside #213: Hoosegow Earl French#214: Stymie Stonewrist #215: Roadrunner "Meep Meep" Fabong #216: Bruised-Rib Johansson, the Beefer #217: Joachim Bat-in-Hair #218: Food-Eating Micah #219: Rubbery Dmitry, the Mad Monk #220: Honey Bunches of Donald#221: Crispy Morton #222: Feminine Forearms Rosengarten #223: Two-Headed Mike Hoover #224: Manny Stillwaggon, the Man with the Handlebar Eyebrows #225: Bean-Hoarder Newt #226: Texas Emil #227: The Moor of Venice#228: Averroes Nix #229: Human Hair Blanket Morris Burnes #230: Canadian Paul Tough #231: Crooner Sy #232: Manuel Pants-Too-High #233: Sylvia Patience Hidden-Forks #234: Sung, the Land Pirate #235: Opie, the BostonBum #236: Hard-Flossing Hope Peak #237: Stingo the Bandana Origami Prodigy #238: Franklin Ape and His Inner Ear Infection #239: Questionable-Judgement Theodore Stomachbrace #240: Thermos H. Christ #241: Sir Mix-a-Lot#242: The Nine Doctor Whos #243: Lord Winston Two-Monocles #244: The Freewheelin Barry Sin #245: Diego the Spark-Spitter #246: American Citizen Zane Pain #247: Abraham, the Secret Collector of Decorative China #248:Linty Sullivan, the Lint-Collector #249: Socks Monster #251: Pappy Churchill #252: The Young Churchill #253: The Young Churchills Hated Bride #254: Churchill-Lover Phineas Redfish #255: Crispus T. Muzzlewitt #256: Stain-SuckerDuncan #257: Dick the Candy Dandy #258: Albuteral Inhaler Preson McWeak #259: Longtime Listener, First-Time Caller #260: Mastiff Mama #261: Tennessee Ernie Dietz #262: Sharkey, the Secret Cop #263: Gooseberry Johnson,Head Brain of the Hobosphere #264: Weekend-Cicular Deborah #265: Marcus Chickenstock #266: Stunted Newton #267: Magnus Shortwave #268: U.S. Fool #269: Manatee the Railyard Toreador #270: Utah Manfred Succor-Munt#271: Laura Delite #272: Edwin Winnipeg #273: Eyepatch Resse Andiron #274: Tom False-Lips Real-Teeth #275: Fabulon Darkness #276: Cricket-Eating Charles Digges #277: Pally McAffable, Everybodys Friend #278: SullyStraightjacket #279: Half-Dollar Funk Nelson #280: Whitman Sampler #281: Chili-Mix Wilma Bensen #282: Sting, the Glowing Blade #283: Professor Challenger #284: Lil Shorty Longhorn #285: Rumpshaker Phil #286: Swing StateMyron #287: Alistair Crowley, the Devil #288: Gutthrower Sy Salt #289: Sweetback Barney, the Dilettante #290: The Car-Knocker Killer #291: The Chamberlain #292: The Emperor #293: The Ritual-Master #294: The Garthim-Master#295: The Scientist #296: The Gourmand #297: The Slave-Master #298: The Treasurer #299: The Scroll Keeper #300: The Ornamentalist #301: Captain Slick-Talk #302: Sackfist, the Tapdancing Trombo #303: Souvenir-SellingMlodinow #304: Blind Buck and "Woozy," the Invisible Seeing-Eye Dog #305: Roundhouse Farter #306: Red Ball Pnutz #307: Fake Cockney Accent Alan Strippe #308: Air and Whiskey Dale McGlue #309: Johnny RC Airplane #310:Narcotic Morgan Suds #311: Sir Francis Drank #312: Mahayana Mike #313: Miniyana Geoffrey #314: Three-Bean Otz #315: Maury the Monsoon #316: Czech Czarlie Czill #317: Sssssssssssssssss, the Hisser #318: Thanatos Koch#319: Henry Eatsmelts #320: Modem-Sniffer Gunderson #321: Half-Albino Alejandro #322: Gluttonous-Slim #323: Ragweed-Allergic Matt #324: Amorous Luminous Dirk #325: Moray Eel Ken Elmer #326: The Railbender #327:Antonio the Ombudsman #328: Karl Solenoid IV #329: Czar King Rex the Glorious Leader #330: Andy Bunkum #331: Plastic-Moustache Mortimer Tall #332: Samuel Gel Insole #333: Lemuel Gel Insole #334: Amanda Until #335:Crispy Whiskery #336: Robert Louis Stevenson, the Pirate #337: Hobo Overload #338: Leopard Print Steven Kane #339: Astonishing Shaun Eyelash #340: Billy Creak Knees #341: Owlie #342: Anwar, the Bionic #343: ReasonablyPriced Motel Resse Unger #344: Ribery Dana #345: Cranberry Sauce Oppenheimer #346: Nancified Frederick #347: The Loon #348: Itinerant Jane #349: Holy Hannah Hottentot-Smythe #350: Fleabottle Boone #351: Amazin JackCaroo #352: Stupefying P, the Riddle-Maker #353: Todd Flaky-Palms #354: Waspwaist Fritz #355: Judge Roughneck #356: Slam Dance Dooze #357: Mariah Duckface, the Beaked Woman #358: Count Mesmerize #359: Sonny-BoyOedipus Acre #360: Pick Mama Susan Xavier #361: Chelsea Bacon #362: Archie Axe #363: Sally Hoot-Hoot #364: Mr. Pendleton #365: Saves-Receipts Dave #366: Sir Walter British #367: Elmer, the Crankscout #368: Golden Neck#369: Marinated Alex Pons #370: El Boot #371: Shapeshifting Demon #372: Jeremiah Tip Top #373: Amanda CeeCee Stobelight #374: Irving Alva Edison, Inventor of the Hobophone #375: Leather Apron #376: Lead Apron #377: FoilApron #378: Burnt Goathead #379: Saint Sorryass #380: Overly Familiar Fung #381: Chalmers, the Bridge Champ #382: Elephantine McMoot #383: Neekerbeeker Perry Toenz #384: Teattime BB Stiles #385: Coalie T #386: Hubbel"I Predicted Lindy Hop" Deerblind #387: Hubie Hewitt, the Broadway Legend #388: Huge Crybaby McWeepy #389: Poo-Knickers Elias #390: Elffriend Weingarten #391: Forktongue Nigel Fork #392: Woodeye Apfel #393: HairlipMikhail #394: Solid First Draft Patton Taylor #395: Prettynickels, the Lamb #396: Not-Only But-Also Pete #397: Pentheif Hickock #398: La Grande Mel #399: Applebee OBennigan McFridays #400: Ladry Jerry Lardo #401: Low-CarbAleks Stovepipe #402: Hugo Stares #403: Eldred Splinters #404: Oliver, the Train-Oyster #405: Pring, Ultralord of the Hobo Jungle #406: Utz, the Crab Chip #407: Salt-and-Pepper Chest #408: Beverly Hills Buntz #409: MississippiBarry Phlegm #410: Matter-Eater Brad #411: 49-State Apthorp, the Alaska-Phobe #412: New Hampshire Todd #413: "Taxachusetts" Glenn #414: Hydrocephalic Jones #415: Vermont "Greenmountain Boy" Phil Marijuana #416:Alaska Mick the Crabber #417: Arizona Ludwig #418: California Ainsley Shortpants #419: Collegeboy Brainiac, the Hobo Einstein #420: Dr. Zizmor #421: Silas Swollentoe (2 illustrations) #422: Slimneck Holden Fop #423: AspiringJaster #424: Illinois Obama #425: Sammy Austere #426: New Mexico Anselm Turquoise-Eater #427: Caboose-Fouling Ferris Ntz #428: Prayerful Stan, the Bent-Knee Yahoo #429: Four-Fisted Jock Socko #430: Buttery-CheeksAnton #431: Shadow ("Blinky") Preston #432: Godigisel the Vandal #433: Gunderic Godigiselson #434: Panzo the Spiral-Cut Ham #435: Smoke-Collecting Reg #436: Hot Gnome Jimmy Jackson #437: Pontius Cornsilk-Heart #438:Sanfor Who Lacks Fingerprints #439: Treesap-Covered N. Magruder #440: Thor Hammerskold, the Mexican #441: Bingo-Balls Nick Chintz #442: Bleedingtoe the Barefoot Bo #443: Hondo "Whatever That Lizard Is That Walks onWater" #444: Salami Sunshine #445: Fourteen-Bindelstick Frank #446: Oregon Brucie Shunt #447: Pirandello, the Many-Bearded #448: Quinn and His Quaker Oats Box Drum #449: Fatneck Runt #450: my-e-hobo.com #451: Create More, Better, Different JasonTheodor.com the Creative Method and systems
  148. 148. The Law of 1% 700 Hobo Names Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  149. 149. The Law of 1% Mass quantity eventually yields quality. Helps build up Connection and Deviation skills as well, because it forces you to dig deeper to find stronger connections, and to forge new paths to find more ideas. 1. Draw a 10x10 grid 2. Imagine you are designing a business card but cannot use paper. 3. Draw or write a potential replacement for paper in all 100 squares. 4. At the end, circle the ones you like the most. Did you come up with anything that surprised you? Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  150. 150. Picks The Ten Minute Wedge Routinization (lifeFocus™ System) Experience Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  151. 151. Routinization Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  152. 152. I must create a system or be enslaved by another man’s. William Blake Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  153. 153. David Allen’s System getting things done Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  154. 154. Scott Belsky’s System the action method Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  155. 155. Twyla Tharp’s System a cardboard box gre at ide as Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  156. 156. Ben Franklin’s System Focus & Reflection The Creative Method & Systems Create More, Better, Different v2 JasonTheodor.com theCreativeMethod and systems
  157. 157. 10,000 hours is equivalent to roughly 3 hours a day, or 20 hours a week, of practice over 10 years… No one has yet found a case in which true world-class expertise was accomplished in less time. Malcolm Gladwell quoting Daniel Levitin Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  158. 158. Gladwell Genius Development Tracker Use this handy dandy chart for the next decade. Print on non-yellowing acid-free paper. Only 9083 more hours to go! Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  159. 159. lifeFocus™ System beta versions spoke @FITC 090428 Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  160. 160. Creative Method .<#>! Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  161. 161. Creative Method Focus Evaluation .<#>! Deduction/Differentiation Induction [Innovation] [Ideation] Analysis/Synthesis (Problem-solving) Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  162. 162. Conclusion Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  163. 163. Creativity shouldnt be mysterious+intimidating. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  164. 164. Creativity is the act of connecting things in unexpected ways. Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
  165. 165. Creative Elements do glue skew Action: Connection: Deviation: Practice—> Association—> Experimentation Experience Understanding —>Expression Create More, Better, Different JasonTheodor.com theCreativeMethod and systems
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