Lora Kratchounova
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Organization / Workplace
Scratch Marketing + MediaLocation
Greater Boston Area, MA United StatesOccupation
Principal, Scratch Marketing + Media, Instructor, MentorWebsite
www.scratchmm.comAbout
Versatile, senior marketing consultant with leadership experience in entrepreneurial technology ventures. Strong expertise in go-to-market and social media strategiesn for b2b and b2c players. Track record for driving results Specialties: Specialties: • Branding, identity, and positioning; • Product ideation, go-to-market strategies and execution; • Social marketing strategy • New product/service launch, adoption, and optimization • Field marketing and lead generation.