3. UK online shoppers spent £4.6 billion during Christmas 2008 Source: IMRG Cap Gemini e-Retail Sales Index
4. 273,000 DVLA car tax discs are sold weekly Source: Freshminds, April 2008
5. 10 million people visited Twitter in February 2009 (worldwide); traffic to Twitter in the UK increased by 974% in last year Sources: 10m ComScore; 974% Hitwise
6. In the UK we spent 119 billion minutes on the internet in February 2009 Source: “The Global Online Media Landscape”, Nielsen, April 2009
11. Trend over past three years Sources: ONS internet access surveys ONS Survey Question 2006 % 2007 % 2008 % Not accessed in last three months 40 33 29 Never accessed 35 27 25 No household internet connection 43 39 35
12. 70% of people over 65 have never used the internet Source: ONS 2008
13. 49% of everybody without internet access are in social grade DE Source: ICM 2008 / Base: 7,655
14. Which is more than double their incidence in the population AB C1 C2 DE 11 26 18 29 21 21 49 24 Source: ICM 2008 / Base: 7,655
15. Women are less likely to use the internet than men (34% of women don’t, compared to 25% of men) Source: ONS 2008
16. 70% of people who live in social housing aren’t online: a full 28% of everyone not online Sources: 70% Oxford Internet Survey 2007 28% ICM 2008
17. Only 15% of people living in deprived areas have used a government online service or website in the last year Source: Ofcom, March 2009
26. Internet users confidence in their ability to find work out-stripped non users by 25% “ Does the internet improve lives?” Freshminds April, 2009
27. Direct financial benefit of using broadband in the home £276 per year (lowest income) Third of households not online foregoing savings of £4.4 billion per year Source: SQW Consulting, September 2008
28. 17% increase in communicating with friends 14% increase in communicating with family once becoming internet users “ Does the internet improve lives?” Freshminds April, 2009
29. Being able to use a computer and internet commands a salary premium of 3 – 10% Centre for the Economics of Education, 2007