The Language of Interaction

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This talk is about how language plays a pivotal role in creating meaningful experiences beyond interaction design. It was delivered by David Sherwin at Emily Carr University of Art and Design on March 30, 2011.

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The Language of Interaction

  1. 1. the language of interactiondavid sherwinemily carr universitymarch 30, 2011Tree of Codes by Jonathan Safran Foer, from Visual Editions
  2. 2. so, what do you do? interaction designerPhoto 1314251438 by HeyRocker on Flickr / CC share remix license
  3. 3. uh… what’s occupation? What’s your that? hmm… well, how much time do you have for me to tell you?Photo 1314251438 by HeyRocker on Flickr / CC share remix license
  4. 4. “interaction designers design for everyday lifeby shaping those human experiences that sit atthe intersection of needs [desireability], businessgoals [viability], and technology [feasibility].”—www.ecuad.ca/programs/undergrad/bdesign/interaction"…interaction design is first and foremostthe design of behavior that occurs over time."—Alan Cooper, David Cronin, Robert Reimann, About Face 3"interaction is how people relate to otherpeople through the mediating influenceof product."—Richard Buchanan"interaction designers make awesomeproducts, services, and systems that
  5. 5. “my husband studies the wayspeople interact with technology,then determines if any thingshould be made better,and if so, how.”—Mary Paynter Sherwin
  6. 6. “my husband studies the wayspeople interact with technology,then determines if any thingshould be made better,and if so, how.”—Mary Paynter Sherwin
  7. 7. technology: “the sum of theways in which social groups providethemselves with the materialobjects of their civilization.”
  8. 8. frogMOB:Work Bikes
  9. 9. Jan Chipchase, The Mobile Frontier:A study of mobile money use in Afghanistan
  10. 10. technology changes human behavior,human behavior changes technology
  11. 11. “my husband studies the wayspeople interact with technology,then determines if any thingshould be made better,and if so, how.”—Mary Paynter Sherwin
  12. 12. “my husband studies the wayspeople interact with technology,then determines if any thingshould be made better,and if so, how.”—Mary Paynter Sherwin
  13. 13. 10,000omission and/or transcription errorscan occur per year for a typical200-bed hospital or clinichow can we minimize these errorsand their impact on patient care?
  14. 14. prototypes fromparticipatory design testingsessions at frogSF withdoctors and nurses
  15. 15. testing tasks via a high-fidelityinteractive prototype on atouch tablet PC screen
  16. 16. industrialdesigninteractiondesigncommunicationdesign
  17. 17. Tree of Codes by Jonathan Safran Foer, from Visual Editions
  18. 18. let’s try a little experiment…let’s read a poem three ways:1 you read it in your mind2 all of you read it out loud3 i read it and you listen
  19. 19. “Thought is thought, and notanything more. Seeing is seeing.What is is what is. These three togetherare what they are, and their total is one,which is what there is and is equalto zero. A is not A; one is not one;this too is the rule.Only insofar as one isspeechless can one reallythink with words.”—from Robert Bringhurst’s “Saraha’s Exercise for Beginners,”in the book Pieces of Map, Pieces of Music
  20. 20. what just happened?we illustrated the 3 challengesboth artists and designers facein trying to craft interactions
  21. 21. material you are processingmetaphor the poem inpractice your head, formulating its intent
  22. 22. “In interaction design,the system is the material.”—Scott Nazarian, Creative Director, frog design
  23. 23. TEXT WATCH EMAIL CALLREAD language is the first material we may apply to an interaction PLAY STATUS CHAT
  24. 24. language is an interfacefor prototyping an experience… …and a well-designed product or service expresses a vocabulary that matches people’s needs
  25. 25. how do you cook pasta?Photo 197840294 by Oskay on Flickr / CC share remix license
  26. 26. how do you cook pasta? verbs connote actionPhoto 197840294 by Oskay on Flickr / CC share remix license
  27. 27. how do you cook pasta? who will initiate or receive the action?Photo 197840294 by Oskay on Flickr / CC share remix license
  28. 28. how do you cook pasta? nouns are the objects acted uponPhoto 197840294 by Oskay on Flickr / CC share remix license
  29. 29. how do you cook pasta al dente? adjectives are metadataPhoto 197840294 by Oskay on Flickr / CC share remix license
  30. 30. can you cook pasta al dente for dinner tonight? providing the activity’s contextPhoto 197840294 by Oskay on Flickr / CC share remix license
  31. 31. can you cook pasta al dente for dinner tonight? Illustration by Mark Baskinger from the forthcoming book Drawing Ideas
  32. 32. and make me a cup of iced tea?“A cup of…” by industrial designer Tithi Kutchamuch from Creative Workshop
  33. 33. and can you help me resist eating dessert?Temptd, a social support application by frog design, partnering with MTV’s I Used to Be Fat
  34. 34. individual actions USE CASES VOCABULARY IS ACTED UPON sum of actions required to TASKS complete task CONTEXT CHANGES time, place, and CONTEXT people involved motivations for GOALS CONSEQUENCES initiating a task CHANGE DESIRED BEHAVIOR: LOSE WEIGHT
  35. 35. through research,we capture the real and the incorporeal:desires, hopes, beliefs, needs, wants,frustrations, motivations…
  36. 36. through design,we capture the real and the incorporeal:desires, hopes, beliefs, needs, wants,frustrations, motivations…
  37. 37. through painting,we capture the real and the incorporeal:desires, hopes, beliefs, needs, wants,frustrations, motivations…
  38. 38. through film,we capture the real and the incorporeal:desires, hopes, beliefs, needs, wants,frustrations, motivations…
  39. 39. through sculpture,we capture the real and the incorporeal:desires, hopes, beliefs, needs, wants,frustrations, motivations…
  40. 40. with the right insight, we canclarify intent and increase oursupport of desired behaviors
  41. 41. over time, desired interactionscan accumulate into a liveable storywe hope to inhabit
  42. 42. “The Future of Health Care Is Social” by frog design
  43. 43. “The secret is in listening to the words,and arranging, and listening,and listening again.—Robert Wallace, Writing Poems
  44. 44. material you are processingmetaphor the poem inpractice your head, formulating its intent
  45. 45. material i map the intent of my wordsmetaphor to the intentpractice of yours, finding where A = B
  46. 46. “metaphor: a figure of speechin which a term or phrase is appliedto something to which it is notliterally applicable in orderto suggest a resemblance…”—Dictionary.com
  47. 47. i’m not talking aboutsmall metaphors…
  48. 48. …or big, poorly constructed onesPhoto 3928200642 by x-ray delta one on Flickr / CC share remix license
  49. 49. metaphorsare at the heartof how we modelinteractive systems
  50. 50. PATTERNSrepetitive pathwaysand structuresPRINCIPLESguidelines preservingthe integrity of the aboveFEATURE CLUSTERSfunctionality organizedfit to the patternsBEHAVIOR OVER TIMEuse of animation,transition, and motion
  51. 51. understand the metaphor of a system,know how to shape interactions within it
  52. 52. new modes of input allow new metaphors to emerge“SAM Gets Dirty” by designer Mark Notermann from Creative Workshop
  53. 53. material you are processingmetaphor the poem inpractice your head, formulating its intent
  54. 54. material i map the intent of my wordsmetaphor to the intentpractice of yours, finding where A = B
  55. 55. material focusing your individual voice,metaphor informed bypractice the experiences of your peers
  56. 56. “A new poem is created byeveryone that reads poetically—not that its raw material is original…but that every individual brings with him,when he exercises his individuality,a way of seeing and feeling thatin its interaction with old materialcreates something new, somethingpreviously not existing in experience.”—from John Dewey’s Art as Experience
  57. 57. so it goes for a designer…our experience is summative
  58. 58. Photo 2425646723 by Bekathwia on Flickr / CC share remix license
  59. 59. material art and design, stitched togethermetaphor by technologypractice and language
  60. 60. digital + interactioninteractive arts design animation film, video + integrated technology media ceramics critical and industrial sculpture design cultural practice print media photography language arts visual arts drawing illustration communication painting design ART “THE INTERFACES” DESIGN
  61. 61. language may be our v1 interfacefor summarizing experience
  62. 62. but what we paint, draw, film, sculpt,and design with technology…
  63. 63. human emotion lives inthe spaces between
  64. 64. “Happiness is not a noun or a verb.It’s a conjunction.”—Eric Weiner, The Geography of Bliss

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