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Entrepreneuship and                             startups in Estonia                                      Rain Rannu       ...
Rain Rannu                    • 30 years old                    • BA & MBA from Tartu University, Estonia                 ...
Mobile penetration exceeds Internet                                       penetration                   More people can us...
Computers are tied to a place, mobile devices                  are always with the user                     M-services can...
Monday, February 28, 2011
Adding mobile payments to your app or game should be as   easy (and cheap) as creating a blog or a homepageMonday, Februar...
Fortumo.com                    • Founded in 2007                    • Spun out of parent company Mobi                     ...
Monday, February 28, 2011
Monday, February 28, 2011
Monday, February 28, 2011
Garage48.org                            From idea to service in 48 hours!Monday, February 28, 2011
Monday, February 28, 2011
Monday, February 28, 2011
Why I’m in Silicon Valley?Monday, February 28, 2011
2001Monday, February 28, 2011
Monday, February 28, 2011
Casual Connect Europe sponsors list from http://europe.casualconnect,orgMonday, February 28, 2011
HiringMonday, February 28, 2011
What we’ve learned?Monday, February 28, 2011
You can’t outsource or delegate business development of a                         startupMonday, February 28, 2011
Presence is not office space or local company... it’s being                             hereMonday, February 28, 2011
Everything takes more time than expectedMonday, February 28, 2011
Monday, February 28, 2011
Northern EuropeMonday, February 28, 2011
Startups in Estonia                    • Phase 1: copy globally successful services                            for domesti...
Monday, February 28, 2011
Lack of (VC) funding makes Estonian startups focus on                   profitability from early onMonday, February 28, 2011
Why is Silicon Valley better than Estonia?Monday, February 28, 2011
Customers                            InvestorsMonday, February 28, 2011
EventsMonday, February 28, 2011
No -10F weather in February!Monday, February 28, 2011
Why is Estonia better than Silicon Valley?Monday, February 28, 2011
Tiny domestic market, makes you look to international                  markets right from the startMonday, February 28, 2011
Less competition for talent, more loyal employeesMonday, February 28, 2011
Cost of livingMonday, February 28, 2011
No traffic jams!Monday, February 28, 2011
Challenges for Estonian statups:Monday, February 28, 2011
Monday, February 28, 2011
Image: http://www.theexitstore.comMonday, February 28, 2011
Image: http://www.gettyimages.comMonday, February 28, 2011
Thank you!                              rain.rannu@gmail.com                            http://twitter.com/rainrannu      ...
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Rain Rannu - Fortumo - Stanford - Feb 28 2011

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Transcript of "Rain Rannu - Fortumo - Stanford - Feb 28 2011"

  1. 1. Entrepreneuship and startups in Estonia Rain Rannu Stanford University February 28, 2011Monday, February 28, 2011
  2. 2. Rain Rannu • 30 years old • BA & MBA from Tartu University, Estonia • Entrepreneur for the past 11 yearsMonday, February 28, 2011
  3. 3. Mobile penetration exceeds Internet penetration More people can use m-services than e-services More people can use m-services than e-services Rain Rannu, Mobi SolutionsMonday, February 28, 2011
  4. 4. Computers are tied to a place, mobile devices are always with the user M-services can be used from more places than e-servicesMonday, February 28, 2011
  5. 5. Monday, February 28, 2011
  6. 6. Adding mobile payments to your app or game should be as easy (and cheap) as creating a blog or a homepageMonday, February 28, 2011
  7. 7. Fortumo.com • Founded in 2007 • Spun out of parent company Mobi Solutions (which we founded in 2001) • Works in 50 countries worldwide • 20+ people in 6 countries • ProfitableMonday, February 28, 2011
  8. 8. Monday, February 28, 2011
  9. 9. Monday, February 28, 2011
  10. 10. Monday, February 28, 2011
  11. 11. Garage48.org From idea to service in 48 hours!Monday, February 28, 2011
  12. 12. Monday, February 28, 2011
  13. 13. Monday, February 28, 2011
  14. 14. Why I’m in Silicon Valley?Monday, February 28, 2011
  15. 15. 2001Monday, February 28, 2011
  16. 16. Monday, February 28, 2011
  17. 17. Casual Connect Europe sponsors list from http://europe.casualconnect,orgMonday, February 28, 2011
  18. 18. HiringMonday, February 28, 2011
  19. 19. What we’ve learned?Monday, February 28, 2011
  20. 20. You can’t outsource or delegate business development of a startupMonday, February 28, 2011
  21. 21. Presence is not office space or local company... it’s being hereMonday, February 28, 2011
  22. 22. Everything takes more time than expectedMonday, February 28, 2011
  23. 23. Monday, February 28, 2011
  24. 24. Northern EuropeMonday, February 28, 2011
  25. 25. Startups in Estonia • Phase 1: copy globally successful services for domestic market • Phase II (Skype, etc.): founders and funding from abroad, engineering from Estonia • Phase III (now): Estonian-founded and owned startups trying to break to international markets.Monday, February 28, 2011
  26. 26. Monday, February 28, 2011
  27. 27. Lack of (VC) funding makes Estonian startups focus on profitability from early onMonday, February 28, 2011
  28. 28. Why is Silicon Valley better than Estonia?Monday, February 28, 2011
  29. 29. Customers InvestorsMonday, February 28, 2011
  30. 30. EventsMonday, February 28, 2011
  31. 31. No -10F weather in February!Monday, February 28, 2011
  32. 32. Why is Estonia better than Silicon Valley?Monday, February 28, 2011
  33. 33. Tiny domestic market, makes you look to international markets right from the startMonday, February 28, 2011
  34. 34. Less competition for talent, more loyal employeesMonday, February 28, 2011
  35. 35. Cost of livingMonday, February 28, 2011
  36. 36. No traffic jams!Monday, February 28, 2011
  37. 37. Challenges for Estonian statups:Monday, February 28, 2011
  38. 38. Monday, February 28, 2011
  39. 39. Image: http://www.theexitstore.comMonday, February 28, 2011
  40. 40. Image: http://www.gettyimages.comMonday, February 28, 2011
  41. 41. Thank you! rain.rannu@gmail.com http://twitter.com/rainrannu http://fortumo.com http://garage48.orgMonday, February 28, 2011
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