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Making Professional
   Connections


How to find referrals by making
          connections
          Barbara Janszen Hunter
       barbara.hunter99@yahoo.com
Today…
•   Quick overview
•   Being prepared
•   Making the connection
•   Eight great tips
•   Resources
What’s Networking?
•   Making connections
•   Staying in touch
•   Reaching out
•   Offering help
Why Network?
•   Find new business
•   Keep your skills fresh
•   Looking for a job?
•   Stay connected with
    people you value
Be Prepared
•   What’s your goal?
•   Write it down
•   Make it simple
•   GIVE to get
•   Where’s your passion?
Making the Connection
• Social groups, alumni, clubs, interests
• Make the most of current relationships
• Find a role model; ask for help
• Speaking engagements
• Start small: one contact a week is all we
  ask
• Take it slow
Simple Ways to Succeed
•   Be genuine
•   Have something to give
•   Treat everyone well
•   FOLLOW UP
•   Don’t be too polished
•   Do your homework
•   Learn to listen
•   Keep track of contacts
Awkward Moments
• Forgotten name
• Graceful exit
• The wrong place and the wrong
  time
• The stalker
Marketing Brand YOU
• Volunteer (for a non-profit with
  board members or other volunteers
  you want to meet)
• Teach at community college or
  university extension
• Write blogs, Twitter, Facebook,
  Linked in
Common Questions
•   Professional rather than social contacts
•   Warming up the cold call
•   Avoiding phoniness
•   Concern for impropriety/overreaching
•   Developing a strong relationship w/
    clients
More Questions
• How not to waste time
• What about money/attendance
  penalty groups
• Getting referrals from clients/cross
  marketing
• What to do after you have the biz.
  card
• What to do after “thanks but no
  thanks”
Six Great Tips
1. Stand at event’s registration
   table and welcome attendees
2. Write notes on business cards
3. Attend events solo
4. Listen more than you talk
5. Timely follow up
6. Add value with a link/article in
   your follow up
Resources
•   Universities
•   Business newspapers
•   Event listings
•   Your alma mater
•   Chambers of Commerce
•   Never Eat Alone, Ferrazzi
•   Google it!
Thank You

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Making Professional Connections

  • 1. Making Professional Connections How to find referrals by making connections Barbara Janszen Hunter barbara.hunter99@yahoo.com
  • 2. Today… • Quick overview • Being prepared • Making the connection • Eight great tips • Resources
  • 3. What’s Networking? • Making connections • Staying in touch • Reaching out • Offering help
  • 4. Why Network? • Find new business • Keep your skills fresh • Looking for a job? • Stay connected with people you value
  • 5. Be Prepared • What’s your goal? • Write it down • Make it simple • GIVE to get • Where’s your passion?
  • 6. Making the Connection • Social groups, alumni, clubs, interests • Make the most of current relationships • Find a role model; ask for help • Speaking engagements • Start small: one contact a week is all we ask • Take it slow
  • 7. Simple Ways to Succeed • Be genuine • Have something to give • Treat everyone well • FOLLOW UP • Don’t be too polished • Do your homework • Learn to listen • Keep track of contacts
  • 8. Awkward Moments • Forgotten name • Graceful exit • The wrong place and the wrong time • The stalker
  • 9. Marketing Brand YOU • Volunteer (for a non-profit with board members or other volunteers you want to meet) • Teach at community college or university extension • Write blogs, Twitter, Facebook, Linked in
  • 10. Common Questions • Professional rather than social contacts • Warming up the cold call • Avoiding phoniness • Concern for impropriety/overreaching • Developing a strong relationship w/ clients
  • 11. More Questions • How not to waste time • What about money/attendance penalty groups • Getting referrals from clients/cross marketing • What to do after you have the biz. card • What to do after “thanks but no thanks”
  • 12. Six Great Tips 1. Stand at event’s registration table and welcome attendees 2. Write notes on business cards 3. Attend events solo 4. Listen more than you talk 5. Timely follow up 6. Add value with a link/article in your follow up
  • 13. Resources • Universities • Business newspapers • Event listings • Your alma mater • Chambers of Commerce • Never Eat Alone, Ferrazzi • Google it!