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Social media footprint
 

Social media footprint

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Presentation from Toronto's Tech Edge for #eProNAR

Presentation from Toronto's Tech Edge for #eProNAR

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  • homas Boone Pickens, Jr. (born May 22, 1928), known as T. Boone Pickens, is an Americanbusiness magnate and financier. Pickens chairs the hedge fundBP Capital Management. He was a well-known takeover operator and corporate raider during the 1980s. With an estimated current net worth of about $1.4 billion, he is ranked by Forbes as the 328th-richest person in America and ranked 879th in the world.[1]
  • Ohio runner with cerebral palsy becomes youtube hit
  • Recommendations of a good bioDifferent for eeach siteShorter is betterFirst paragrah about real estateSecond paragraph chat about your intrests
  • Update your informationThat is why a blog is so useful!Customize your pages – Do updates!!!
  • Update a weekJust put a link under a photoA directly of playgroundsWineriesSchoolsFootball schedules
  • If you work with corporate clients – you may spend more timeCONCENTRATE on locals – affiliatesMake connections . . .Update your status monthly . . .Groups – alumniMajor town or cityInterest you have . . .
  • Personal informationSample of Robert SternCreate lists of local and check in what they are chatting aboutHave a list of your SOI – top 100 and chat with 2 a week . . .Like and comment . . . All of their friends see it also . . . Quick likes of photos of their familyFocis on LOCALShould you like your own comments ???
  • Want to hear business informationFocus on Community as wellThey want to see that you are an expert as wellUpdate dailyWrote a blurb on your site and link ti back to your siteSometimes links alone are fine.Flee marekt – write on your blog and do the linkJuggling buyers and contracts hope I can fit it all inBe your business page – flip from being yoursel to being your business page.Do it back and forthFind local companies in your area and like and talk to them on your wall.
  • Timely – for your communityReact to news as it is happeningSet up google alerts for this contentType in name of town and “breaking news”

Social media footprint Social media footprint Presentation Transcript

  • Social Media PlanVirtual Outsourcing Toronto, ON June 5, 2012
  • The Social Media RevolutionFrom Web 2.0 to Social Media
  • Social media can bedefined as primarily Internetand mobile-based tools forsharing and discussinginformation among humans
  • Worlds Connect
  • We are Inspired
  • ListenNetwork Learn Create Curate
  • “I just don’t havetime to spend onSocial Media and my Internet Presence”
  • You can’t be everywhere … (C) by Kim |
  • Establishing your presenceWHERE DO YOU NEED TO BE?
  • Where are your Potential Clients?
  • Website = Central Focus Facebook Personal Facebook Business Twitter Page Website and/or Linked In Blog Email Mail and Enewsletters Other
  • Online PresenceMust Optional• Website / Blog • Twitter• Google Profile • YouTube• Social Biz Card • Google+• LinkedIn • Flickr• Facebook – Personal • Yelp• Facebook – Business • FourSquare
  • Balance it all by Focusing on Your Locals
  • Update your Profiles QuarterlyPROFILES
  • Profile Check ListCurrent PictureCurrent BIOLinks to your WebsiteUpdate your Connections
  • Update 3 x WeeklyWEBSITE / BLOG
  • Website Check List – 3 times/week• Post content• Update information
  • Twice a MonthLINKEDIN
  • LinkedIn Check List- MonthlyMake connectionsUpdate your statusParticipate in Group Conversation
  • DailyFACEBOOK - PERSONAL
  • Facebook Check List- DailyUpdate your StatusComment / Like statuses of LocalsMake new connections
  • DailyFACEBOOK – BUSINESS PAGE
  • Facebook Check List- DailyUpdate your Status When you link – use your website/blog“Be your Business Page” and comment/like on local postings and companiesPost Photos and Information on the community you serve
  • Be your Business Pages
  • Optional: Twitter : Update and Engage daily Google+: Update and Engage daily Flickr: Upload photos, comment, participate in groups weekly YouTube: Post local video content weekly Yelp: as you can FourSquare: as you can
  • Finding Content
  • Find Content to CurateGoogle Alerts – google.com/alerts
  • On iPad
  • Hire a Social Media Virtual Assistant
  • Hire a Ghost Writer
  • Time Savers• Hootsuite.com• SproutSocial.com• SocialMadeSimple.com• HootHut.com• Roost.com
  • Schedule Daily Monthly Weekly•Update your Status Yelp, FourSquare Update your LinkedIn(Facebook P & B) Status•Comment/Like on FB 10-15 minutes Make new Connections•Make New on LinkedInConnections 3 x Week Upload and Engage on•Become your Business Post Content on FlickrPage and Engage Website/Blog 20-30 minutes•Post Photos Quarterly•Twitter, Google+ Update your Profiles 30-60 minutes 30-60 minutes 30-45 minutes