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Consumerization: Why it works and how to embrace it!Pavan Tapadia!Director of Product, Yammer!               @yammer !#yam...
Harry F. HarlowSource: Experiment by Harry F Harlow taken from Drive by Daniel H. Pink!@yammer !#yamjam12!
Harlow’s PuzzleSource: Experiment by Harry F Harlow taken from Drive by Daniel H. Pink!@yammer !#yamjam12!
Harlow’s PuzzleSource: Experiment by Harry F Harlow taken from Drive by Daniel H. Pink!@yammer !#yamjam12!
Intrinsic Motivation!                               vs.!                      Extrinsic Motivation!     There’s a mismatch...
What drives employees?                            Mastery!                Autonomy!                 Purpose!              ...
Agenda             The power of intrinsic motivation!             Consumerization beyond BYOD!             Managing consum...
Consumerization beyond BYOD             Why create a technology environment that will just             drive to average [b...
Consumerization beyond BYODSource: Dilbert!@yammer !#yamjam12!
Consumerization and Software@yammer !#yamjam12!
Consumerization and ProcessSource: Computerworld http://www.computerworld.com/s/article/9226415/The_Upside_of_Shadow_IT!@y...
Consumerization and InnovationSource: Computerworld http://www.computerworld.in/feature/how-consumerization-gives-business...
Consumerization and ManagementSource: Wall Street Journal http://online.wsj.com/article/SB10001424052702303379204577474953...
Jim Lundy!                 Chief Executive Officer!                   Aragon Research!@yammer !#yamjam12!
Agenda             The power of intrinsic motivation!             Consumerization beyond BYOD!             Managing consum...
Consumerization is not without issues                      IT!          Users!                     !                !     ...
Manage consumerization with Yammer    Sales!            Product !                            !     Marketing!   Support!  ...
Consumerization issues                      IT!          Users!                     !                !                 Vis...
Enable consumerization with visibility & control                                    Promote desired                       ...
Consumerization issues                      IT!          Users!                     !                !                 Vis...
Discover relevant activity & data                                    Universal search!                      Third-party ac...
Discover the apps you need                             Find recommended                                    apps!          ...
Consumerization issues                      IT!          Users!                     !                !                 Vis...
Manage identity across systems@yammer !#yamjam12!
Connect across your enterprise apps                                           Follow and Like!                        Embe...
Connect across your enterprise apps@yammer !#yamjam12!
Manage consumerization with Yammer                      IT!          Users!                     !                !        ...
Consumerization driving performance@yammer !#yamjam12!
Questions?!@yammer !#yamjam12!
Consumerization: Why It Works and How to Embrace It
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Consumerization: Why It Works and How to Embrace It

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Consumerization is blurring the lines between corporate and consumer technology and Yammer can help your company embrace this growing trend.

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Transcript of "Consumerization: Why It Works and How to Embrace It "

  1. 1. Consumerization: Why it works and how to embrace it!Pavan Tapadia!Director of Product, Yammer! @yammer !#yamjam12! !
  2. 2. Harry F. HarlowSource: Experiment by Harry F Harlow taken from Drive by Daniel H. Pink!@yammer !#yamjam12!
  3. 3. Harlow’s PuzzleSource: Experiment by Harry F Harlow taken from Drive by Daniel H. Pink!@yammer !#yamjam12!
  4. 4. Harlow’s PuzzleSource: Experiment by Harry F Harlow taken from Drive by Daniel H. Pink!@yammer !#yamjam12!
  5. 5. Intrinsic Motivation! vs.! Extrinsic Motivation! There’s a mismatch between what science knows and what business does! Author Daniel H. Pink!@yammer !#yamjam12!
  6. 6. What drives employees? Mastery! Autonomy! Purpose! Intrinsic Motivation!@yammer !#yamjam12!
  7. 7. Agenda The power of intrinsic motivation! Consumerization beyond BYOD! Managing consumerization with Yammer!@yammer !#yamjam12!
  8. 8. Consumerization beyond BYOD Why create a technology environment that will just drive to average [business] performance? ! ! To empower employees to do it their way is a huge deal. Its an inevitable reality. As I see it, theres a bigger risk associated with not doing that.! Mark Dijani, ! CIO!Source: Computerworld http://www.computerworld.com/s/article/9226415/The_Upside_of_Shadow_IT!@yammer !#yamjam12!
  9. 9. Consumerization beyond BYODSource: Dilbert!@yammer !#yamjam12!
  10. 10. Consumerization and Software@yammer !#yamjam12!
  11. 11. Consumerization and ProcessSource: Computerworld http://www.computerworld.com/s/article/9226415/The_Upside_of_Shadow_IT!@yammer !#yamjam12!
  12. 12. Consumerization and InnovationSource: Computerworld http://www.computerworld.in/feature/how-consumerization-gives-business-edge-22302012!@yammer !#yamjam12!
  13. 13. Consumerization and ManagementSource: Wall Street Journal http://online.wsj.com/article/SB10001424052702303379204577474953586383604.html!@yammer !#yamjam12!
  14. 14. Jim Lundy! Chief Executive Officer! Aragon Research!@yammer !#yamjam12!
  15. 15. Agenda The power of intrinsic motivation! Consumerization beyond BYOD! Managing consumerization with Yammer!@yammer !#yamjam12!
  16. 16. Consumerization is not without issues IT! Users! ! ! Visibility! Discovery! ! ! Security and ! Disconnected! Control! Experience!@yammer !#yamjam12!
  17. 17. Manage consumerization with Yammer Sales! Product ! ! Marketing! Support! IT!@yammer !#yamjam12!
  18. 18. Consumerization issues IT! Users! ! ! Visibility! Discovery! ! ! Security and ! Disconnected! Control! Experience!@yammer !#yamjam12!
  19. 19. Enable consumerization with visibility & control Promote desired apps! See which apps your company is using! Control access!@yammer !#yamjam12!
  20. 20. Consumerization issues IT! Users! ! ! Visibility! Discovery! ! ! Security and ! Disconnected! Control! Experience!@yammer !#yamjam12!
  21. 21. Discover relevant activity & data Universal search! Third-party activity stories!@yammer !#yamjam12!
  22. 22. Discover the apps you need Find recommended apps! Find popular apps!@yammer !#yamjam12!
  23. 23. Consumerization issues IT! Users! ! ! Visibility! Discovery! ! ! Security and ! Disconnected! Control! Experience!@yammer !#yamjam12!
  24. 24. Manage identity across systems@yammer !#yamjam12!
  25. 25. Connect across your enterprise apps Follow and Like! Embed conversations!@yammer !#yamjam12!
  26. 26. Connect across your enterprise apps@yammer !#yamjam12!
  27. 27. Manage consumerization with Yammer IT! Users! ! ! Visibility! Discovery! ! ! Security and ! Disconnected! Control! Experience!@yammer !#yamjam12!
  28. 28. Consumerization driving performance@yammer !#yamjam12!
  29. 29. Questions?!@yammer !#yamjam12!

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