How to Get a Job in SEO

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On October 30th, 2012, I gave a talk to University of Washington students about how to get a job in SEO - or anything. The talk is targeted at upper-level undergraduate students with an introductory knowledge of SEO. Follow me on Twitter: http://www.twitter.com/rosshudgens

Career

How to Get a Job in SEO
Ross Hudgens, Founder, Siege Media
@RossHudgens http://rosshudgens.com

Who Am I?
• B.S. in Business Administration, Chapman University

• Just Started My Own SEO Agency, Siege Media

• Frequent Speaker on SEO Circuit

• Popular SEO Blog: http://RossHudgens.com

@ROSSHUDGENS

The Growth of Search

There are more than 3
billion searches/day on
Google and growing.

Source: http://www.slideshare.net/randfish/gaining-traction-inbound-marketing-for-startups

SEO Salaries

Source: http://www.onwardsearch.com/SEO-Salary/

http://www.seomoz.org/beginners-guide-to-seo

Second: Create A Positive Online Presence.

Create Good Online Profiles Here

YourName.com

@ROSSHUDGENS

Remove Less Than
Professional Results That
Might Damage Your
Chances..

Third: Find The Jobs.

http://jobs.inbound.org

Follow SEO-interested Founders
who are likely to announce new
jobs on Twitter

FollowerWonk: http://www.followerwonk.com

Look For Jobs on LinkedIn.

LinkedIn has unique job
postings, and businesses will
think of you as a higher quality
candidate.

Advertise on Employee Names.

What if you did cheap custom
pointing to your online
resume on the Portent
founder’s SERP?

I bet he’d be impressed..

Google AdWords: https://adwords.google.com

Target Companies on Facebook.

Facebook Ads: http://www.facebook.com/ads

CUSTOM Cover Letters.

http://www.businessinsider.com/worst-cover-letters-2011-10?op=1

The Briefcase Technique: http://iwillteachyoutoberich.com/the-briefcase-technique/

Ross Hudgens, Founder, Siege Media
SEO Blog: http://rosshudgens.com
Twitter: @RossHudgens
E-Mail: Ross@SiegeMedia.com

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How to Get a Job in SEO

1. How to Get a Job in SEO Ross Hudgens, Founder, Siege Media @RossHudgens http://rosshudgens.com

2. Who Am I? • B.S. in Business Administration, Chapman University • Just Started My Own SEO Agency, Siege Media • Frequent Speaker on SEO Circuit • Popular SEO Blog: http://RossHudgens.com @ROSSHUDGENS

3. The Growth of Search There are more than 3 billion searches/day on Google and growing. Source: http://www.slideshare.net/randfish/gaining-traction-inbound-marketing-for-startups

4. SEO Salaries Source: http://www.onwardsearch.com/SEO-Salary/

5. Jobs. Lots of Jobs.

6. How Do You Get A Job in SEO?

7. First: Get The Skills.

8. Take This Class (Good Start.)

9. http://www.seomoz.org/beginners-guide-to-seo

10. http://distilled.net/u/ - $40/mo

11. Start Reading SEO Blogs.

12. Start Listening/Following SEOs.

13. Start Practicing/Writing About SEO.

14. Second: Create A Positive Online Presence.

15. Create Good Online Profiles Here YourName.com @ROSSHUDGENS

16. Remove Less Than Professional Results That Might Damage Your Chances..

17. Third: Find The Jobs. http://jobs.inbound.org

18. Follow SEO-interested Founders who are likely to announce new jobs on Twitter FollowerWonk: http://www.followerwonk.com

19. Be Active & Listen On Twitter.

20. Look For Jobs on LinkedIn. LinkedIn has unique job postings, and businesses will think of you as a higher quality candidate.

21. Craigslist, I guess.

22. Fourth: Get the Job.

23. Custom Designed Resumes

24. Ping The Employer on Twitter.

25. Go Above And Beyond.

26. Advertise on Employee Names. What if you did cheap custom pointing to your online resume on the Portent founder’s SERP? I bet he’d be impressed.. Google AdWords: https://adwords.google.com

27. Target Companies on Facebook. Facebook Ads: http://www.facebook.com/ads

28. CUSTOM Cover Letters. http://www.businessinsider.com/worst-cover-letters-2011-10?op=1

29. FOLLOW UP! SILENCE IS NOT A NO.

30. The Briefcase Technique: http://iwillteachyoutoberich.com/the-briefcase-technique/

31. CARE. Seriously.

32. Ross Hudgens, Founder, Siege Media SEO Blog: http://rosshudgens.com Twitter: @RossHudgens E-Mail: Ross@SiegeMedia.com

How to Get a Job in SEO

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