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Ken Michaels -- Software as a Service

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In a rapidly transforming industry the ability to innovate and adapt can require huge capital investment, expertise and change. The good news is that publishers do not have to be experts at every ...

In a rapidly transforming industry the ability to innovate and adapt can require huge capital investment, expertise and change. The good news is that publishers do not have to be experts at every process or capability nor do they need to build these tools for themselves. Hachette Book Group COO, Ken Michaels, has been leading the innovative transformation at his company in a comprehensive way over the past three years. He will discuss the changes and the opportunities along with the transitional issues and challenges in this journey -- as well as sharing some new capabilities Hachette has developed that may now be available as SaaS tools for others in the industry.

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