4. • Make sustainability in the built environment open source . Sustainability is too important an issue and cannot be done behind closed doors • Adopt the opportunities that web2 .0 offers for sustainability • Embrace open communication through a sustainedpedia (be2camp.com) and dialogue through discussion forums, blogs and twitter to allow for consultation and collaboration • Engage with all in the built environment sector. Unless there is open and representative approaches to sustainability, it will be largely lost, misunderstood or perceived as irrelevant to those at the sharp end of our industry. • Join the debate , the transition , the movement to help shape a sustainable built environment that embraces web2.0 Be2Camp Manifesto . because … we cannot solve today’s problems by using the same kind of thinking we used when we created the problems…