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Be2camp Story / Social Media Journey


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Presentation to Black Country CE Club Social Media Event on 25th Feb 2010

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Be2camp Story / Social Media Journey

  1. 1. *>15.0°C 15.0 10.0 5.0 0.0 *<-2.9°C
  2. 2. Martin Brown Fairsnape Leading and supporting improvement in the built environment Be2camp Social Media Journey
  3. 3. be2camp
  4. 4. Be 2 Camp as in as in as in Built Environment Web 2.0 Bar camp Design Interactive Web New ways of Construction Meeting, Facilities Learning and Management Sharing’ AEC Sector
  5. 5. Be2camp is a place for people interested in how the latest web 2.0 applications could help build a better, collaborative, more sustainable built environment - from planning and design through construction to occupation and management of buildings and facilities.
  6. 6. Bar Camp … be2camp a gathering born from the desire for people to share and learn in an open environment. it is an intense event with discussions, demos and interaction from participants who are the main actors of the event. Be2camp is the world‘s first unconference focused on Web 2.0 and the built environment.
  7. 7. 3DCamp, Limerick, 2008
  8. 8. Be2Camp Founders @pbroviak @fairsnape @eepaul @jodiem
  9. 9. Be2camp London Organisation • Meetings via Skype • Conversations via twitter • Time And Date for organising times • Meetings in Second Life • Blog Posts on Ning • Use of Google Docs SecondLife Meeting Room • 2 Emails
  10. 10. be2camp so far: Be2camp London Oct 2008 Be2camp Liverpool May 2009 Be2camp Brum August 2009 Be2camp Working Buildings London 2009 RIBA Forum London Oct 2009 SMW Be2camp London Feb 2010
  11. 11. be2camp in planning: Social Media Café March 2010 World Water Day Dundee March 2010 BIFM Conference Fringe event April 2010 be2camp in discussion Construction Skills Network Yorkshire Manchester Architect and Design Festival Be2camp Brum Brand 2
  12. 12. be2camp best practice clubs: London February 2010 Black Country February 2010 Lancashire March 2010 Plus…
  13. 13.
  14. 14. be2camp clinics: One to One hands on expert advice 60 minute sessions Kick start your digital journey: Set Up Accounts and applications Google Set up best practice profiles Linkedin Set up recommended contacts Twitter Woobius West Midlands April 2010 - Leave details if interested.
  15. 15. Your Social Media Journey Starts Here Author: Pam Broviak, be2camp co-founder TABLE OF CONTENTS 1.0 You Are Not Prepared (Social Media Definition) 2.0 Pouring the Foundation (Setting up Gmail and an iGoogle page) 3.0 Getting Your Story Straight (Preparing an online profile) 4.0 Photosharing— Not Just for Vacations Anymore (Flickr) 5.0 Feed Me Blogs (Blogs) 6.0 Time to Meet the Bird (Twitter/Microblogging) 7.0 Hey, Where’s That Water Cooler? (LinkedIn) 8.0 Joining a Tribe (Ning) 9.0 Powerpoint + Social Media = Slideshare ( 10.0 This Had Better Be Good (Skype) “There go my people. I must find out where they are 11.0 Going Virtual (Second Life) going so I can lead them.” - French politician Alexandre Ledru-Rollin
  16. 16. a be2camp sustainability manifesto “We can’t solve todays problems by using the same kind of thinking we used when we created them.”
  17. 17. Make sustainability in the built environment open source. the be2camp Sustainability is too important an sustainability manifesto issue to be done behind ‘closed doors’ • move the debate from ‘sustainability’ to one of ‘resilience’ • collaborate through web2 and social media • encourage open conversations and debates • push for appropriate open source • promote web2 as an enabler for CO2 reduction • join the 10:10 pledge • cause no unnecessary harm
  18. 18. open communications start conversations collaborate
  19. 19. *>15.0°C 15.0 10.0 5.0 0.0 *<-2.9°C
  20. 20. Martin Brown Fairsnape Leading and supporting improvement in the built environment Be2camp Social Media Journey
  21. 21. Social Media Journey
  22. 22. The future is closer than you think Messages with emotions Messages via Twitter 2004 2009 Maps with icons that show Peoples whereabouts via peoples whereabouts Google Latitude
  23. 23. Twitter Linkedin Blogging Google
  24. 24. Twitter, all about connections:
  25. 25. Twitter, all about conversations:
  26. 26. and connections:
  27. 27. big connections:
  28. 28. martin brown @fairsnape engage debate transition
  29. 29. organize the world's information and make it universally accessible and useful
  30. 30. Blogging, the new collaborative project diary?
  31. 31. 4 Ways Social Media is Changing Business* 1 From Trying to Sell to Making Connections 2. From Big Campaigns to Small Acts 3 From Controlling Our Image to Being Ourselves 4. From Hard to Reach to Available Everywhere How is your business changing ? * from
  32. 32. ‘Free’ Start Up Suggestions … Communication … Twitter and / or Linkedin Sharing … Slideshare Glue … Google Alerts, Docs, Gmail, Maps etc Blogging …Wordpress Collaboration …Woobius Martin Brown fairsnape Leading and supporting improvement in the built environment