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BUILD BETTER ADVISING RELATIONSHIPS
        THROUGH BLOGGING




     Becca Schulze & Katie Schumm
           University of Oregon

       NACADA Region 8: January 24-27
Reporting back from the field…
Undergraduates: 16,681
Graduates: 3,695
271 academic programs

67% of students are Oregon residents
83% of students are enrolled full-time
31% of student body in Fall 2008 were newly admitted students
                                        *data courtesy of UO Admissions, Fall 2008




                 University of Oregon
Staff
7 Advisors, 3 Administrators, 2 Graduate Teaching Fellows, 4
Support Staff,      8 Student Workers

Advisee Population
Undeclared students          Pre-health
National Student Exchange           Pre-law & Pre-MSW

Annual Visits: 9,218

                 Office of Academic Advising (OAA)
Fall 2009 visits (as of week 6): 2,116




                 Office of Academic Advising (OAA)
Outreach to Students in Academic Difficulty
- Letters to all students on academic warning, probation, or
disqualification




                  Office of Academic Advising (OAA)
Outreach to Students in Academic Difficulty
- Letters to all students on academic warning, probation, or
disqualification
- Mandatory visits for 1st year undeclared students on academic
probation (approx. 136 students winter 2009)




                 Office of Academic Advising (OAA)
Outreach to Students in Academic Difficulty
- Letters to all students on academic warning, probation, or
disqualification
- Mandatory visits for 1st year undeclared students on academic
probation (approx. 136 students winter 2009)
- Mandatory visits for students petitioning for retroactive withdrawal
and academic reinstatement




                  Office of Academic Advising (OAA)
Inspiration for creating the blog
I know that asking for help and advice
   is not the easiest thing to do, but
        surfing the internet IS!
                  -Becca




    Inspiration for creating the blog
Website                  Facebook       Blog




-Limited access
-Can’t add pages
-Can’t manipulate page
templates
-Not interactive
-Content would be static




                      Why we chose a BLOG
X
    Website                  Facebook       Blog




-Limited access
-Can’t add pages
-Can’t manipulate page
templates
-Not interactive
-Content would be static




                      Why we chose a BLOG
X
    Website                   Facebook                 Blog




-Limited access            -Existing facebook site
-Can’t add pages           addresses all department
-Can’t manipulate page     news & events
templates                  -Designed for short posts
-Not interactive           -Posted content is not
-Content would be static   searchable




                      Why we chose a BLOG
X
    Website
                                   X
                              Facebook                 Blog




-Limited access            -Existing facebook site
-Can’t add pages           addresses all department
-Can’t manipulate page     news & events
templates                  -Designed for short posts
-Not interactive           -Posted content is not
-Content would be static   searchable




                      Why we chose a BLOG
X
    Website
                                   X
                              Facebook                         Blog


                                                                 ?
-Limited access            -Existing facebook site     -Free
-Can’t add pages           addresses all department    -Interactive
-Can’t manipulate page     news & events               -Artistic control
templates                  -Designed for short posts   -Content is searchable &
-Not interactive           -Posted content is not      tagable
-Content would be static   searchable                  -*Some* personal
                                                       blogging experience



                      Why we chose a BLOG
X
    Website
                                   X
                              Facebook                         Blog


                                                                 ?
-Limited access            -Existing facebook site     -Free
-Can’t add pages           addresses all department    -Interactive
-Can’t manipulate page     news & events               -Artistic control
templates                  -Designed for short posts   -Content is searchable &
-Not interactive           -Posted content is not      tagable
-Content would be static   searchable                  -*Some* personal
                                                       blogging experience



                      Why we chose a BLOG
www.gradefirstaid.wordpress.com
www.gradefirstaid.wordpress.com
www.gradefirstaid.wordpress.com
www.gradefirstaid.wordpress.com
Okay, I’m ready to
give this blogging
   thing a try…
1. Be a “blog lurker”




  Six Simple Steps
2. Develop your brand



               X

  Six Simple Steps
3. Plan your blog’s template



                  X

     Six Simple Steps
4. Dive in, but don’t go live

       5. Solicit input




     Six Simple Steps
6. Unveil and promote




  Six Simple Steps
Incorporate blog visits/participation into campus
initiatives for targeted student populations (Student
Life, at-risk and probationary, multicultural, first-
year, transfer, etc.)

Continue to collaborate with campus partners

Embed podcasts (student interviews)

Embed screencasts
             Plans for the coming year
Thanks for coming!
 Safe travels and
 happy blogging!

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Build Better Advising Relationships Through

  • 1. BUILD BETTER ADVISING RELATIONSHIPS THROUGH BLOGGING Becca Schulze & Katie Schumm University of Oregon NACADA Region 8: January 24-27
  • 2. Reporting back from the field…
  • 3. Undergraduates: 16,681 Graduates: 3,695 271 academic programs 67% of students are Oregon residents 83% of students are enrolled full-time 31% of student body in Fall 2008 were newly admitted students *data courtesy of UO Admissions, Fall 2008 University of Oregon
  • 4. Staff 7 Advisors, 3 Administrators, 2 Graduate Teaching Fellows, 4 Support Staff, 8 Student Workers Advisee Population Undeclared students Pre-health National Student Exchange Pre-law & Pre-MSW Annual Visits: 9,218 Office of Academic Advising (OAA)
  • 5. Fall 2009 visits (as of week 6): 2,116 Office of Academic Advising (OAA)
  • 6. Outreach to Students in Academic Difficulty - Letters to all students on academic warning, probation, or disqualification Office of Academic Advising (OAA)
  • 7. Outreach to Students in Academic Difficulty - Letters to all students on academic warning, probation, or disqualification - Mandatory visits for 1st year undeclared students on academic probation (approx. 136 students winter 2009) Office of Academic Advising (OAA)
  • 8. Outreach to Students in Academic Difficulty - Letters to all students on academic warning, probation, or disqualification - Mandatory visits for 1st year undeclared students on academic probation (approx. 136 students winter 2009) - Mandatory visits for students petitioning for retroactive withdrawal and academic reinstatement Office of Academic Advising (OAA)
  • 9.
  • 11. I know that asking for help and advice is not the easiest thing to do, but surfing the internet IS! -Becca Inspiration for creating the blog
  • 12. Website Facebook Blog -Limited access -Can’t add pages -Can’t manipulate page templates -Not interactive -Content would be static Why we chose a BLOG
  • 13. X Website Facebook Blog -Limited access -Can’t add pages -Can’t manipulate page templates -Not interactive -Content would be static Why we chose a BLOG
  • 14. X Website Facebook Blog -Limited access -Existing facebook site -Can’t add pages addresses all department -Can’t manipulate page news & events templates -Designed for short posts -Not interactive -Posted content is not -Content would be static searchable Why we chose a BLOG
  • 15. X Website X Facebook Blog -Limited access -Existing facebook site -Can’t add pages addresses all department -Can’t manipulate page news & events templates -Designed for short posts -Not interactive -Posted content is not -Content would be static searchable Why we chose a BLOG
  • 16. X Website X Facebook Blog ? -Limited access -Existing facebook site -Free -Can’t add pages addresses all department -Interactive -Can’t manipulate page news & events -Artistic control templates -Designed for short posts -Content is searchable & -Not interactive -Posted content is not tagable -Content would be static searchable -*Some* personal blogging experience Why we chose a BLOG
  • 17. X Website X Facebook Blog ? -Limited access -Existing facebook site -Free -Can’t add pages addresses all department -Interactive -Can’t manipulate page news & events -Artistic control templates -Designed for short posts -Content is searchable & -Not interactive -Posted content is not tagable -Content would be static searchable -*Some* personal blogging experience Why we chose a BLOG
  • 22. Okay, I’m ready to give this blogging thing a try…
  • 23. 1. Be a “blog lurker” Six Simple Steps
  • 24. 2. Develop your brand X Six Simple Steps
  • 25. 3. Plan your blog’s template X Six Simple Steps
  • 26.
  • 27. 4. Dive in, but don’t go live 5. Solicit input Six Simple Steps
  • 28. 6. Unveil and promote Six Simple Steps
  • 29.
  • 30. Incorporate blog visits/participation into campus initiatives for targeted student populations (Student Life, at-risk and probationary, multicultural, first- year, transfer, etc.) Continue to collaborate with campus partners Embed podcasts (student interviews) Embed screencasts Plans for the coming year
  • 31. Thanks for coming! Safe travels and happy blogging!