Put aside your business for a minute (or an hour) to focus on you. The end of the year is the ideal time to step back and take inventory of your personal goals, strengths, and weaknesses. Mark G. Richardson will share a process he's perfected over the past dozen years that can help you reach your personal goals, and in turn, your business goals...the same process he teaches to business owners across the country at industry events. Some of the things you'll learn are: - A highly effective process to establishing your priorities so you can focus on what matters most - Ways to gift yourself with more time by implementing Mark G. Richardson's proven time mastery system - How to identify your key opportunities for personal growth - Tools you can start using today to improve yourself and your processes - How to combine all of this to create your plan & start 2019 STRONG

1. Prepare YOURSELF for 2019
A Business Owner’s Guide to Planning for
the New Year with Mark G. Richardson

2. 2
We are
● Est. July 2011
● Located in Tysons, Virginia
● Specialize in Home Services vertical
● 1,260+ customers; 1,730+ locations
5-time honoree

3. 3
Create the best local marketing technology software
and services that our customers LOVE and rely on every
day because it makes their lives easier when it comes
to growing their businesses
Our
Mission

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QUICK REMINDERS
You can reach our team at any point by
emailing marketing@surefirelocal.com
or using the questions box
You’ll receive a recording of this
webinar on Monday of next week!

5. 5
“One lucky attendee is
going to win a free
Google Home Hub!”
Winner announced at the end of today’s webinar!
Hey Google, what’s today’s giveaway?

6. 6
Mark G. Richardson
Author, Speaker, Advisor and
recent inductee to the National
Association of Home Builders
Hall of Fame
Today’s Speaker

7. POSITIONING YOU
FOR 2019
MARK G. RICHARDSON

8. ALL PEOPLE ARE NOT POSITIONED EQUALLY
✓
✓
✓
✓
✓
✓
✓
✓
✓
REBUILD ENHANCE GROW

9. MARK G. RICHARDSON

10. TODAY’S AGENDA
01 02 03 05 0704 06

11. Motivations
Legacy A Job A Cause
Business/Team
Entrepreneur Investor Ego

12. THREE KEY INGREDIENTS FOR SUCCESS
MINDSET
FITNESS
CHANGE

13. What is Fit?
What does it mean?

15. CHANGE
Technology optional
Time built value
“Free time”
Return calls next day
“Office hours”
24 hours in a day 24 hours in a day
24/7
Return calls that hour
Time is not “Free”
Time is not on your side
Dependent on technology
THEN NOW

16. TAKING
INVENTORY

17. IF YOU DON’T KNOW THE ANSWER…
AT LEAST KNOW THE QUESTION

18. What are my SWOTs?
What do I want to do more (and less of) in 2019?
Why did I fall short in 2018?
Is there a better way to do it?
What are my top three goals for 2019?
Is my stock rising?
What would I do with a gift of 100 hours in a year?
What would keep me from having a great 2019?
QUESTIONS

19. MAKE IT
VISUAL

20. DIAGRAM
THOUGHTS

21. NUMBERS
KNOW YOUR

22. PROACTIVE vs REACTIVE

23. REACTIVE
__%
PROACTIVE
__%
reactive proactive
PROACTIVE vs REACTIVE

24. reactive
CLIENTS
TEAM
FAMILY
PROACTIVE vs REACTIVE

25. PROACTIVE
TIPS
✓ ✓ ✓ ✓ ✓ ✓

26. KNOW YOURSELF
WHEN? WHERE? WHAT?

27. WHEN MIND SET ACTIVITIES ACTIVITIES WHERE
Early am
Mid morning
Late morning
Mid day
Afternoon
Evening
Late evening

28. WHEN MIND SET ACTIVITIES ACTIVITIES WHERE
Early am
Mid morning
Late morning
Mid day
afternoon
evening
Late evening

29. TIME BLEND
PERCENTAGE %

30. TIME BLEND
PERCENTAGE %

31. ACTIVITY HR WEEK % IDEAL HR IDEAL %

32. ACTIVITY HR WEEK % IDEAL HR IDEAL %
SALES APPT
MARKETING
TRAINING
PROJECT WORK
MEETINGS (INT)
SITE VISITS
ADMIN/MISC

33. STRESS CLOUDS

34. 0701 02 03 04 05 06
• _______________________
• _______________________
• _______________________
• __________________
• __________________
• __________________
• _______________________
• _______________________
• _______________________
STRESS
CLOUD
PROCESS

35. 0701 02 03 04 05 06
JONES
MEETING
TRIP PREP
PDM TALK
• Outline
• Set Expectations
• Confirm Participants
• Confirm Details
• Pack
• Agenda
• PowerPoint Draft
• Get Approval
• Practice
STRESS
CLOUD
PROCESS

36. 36
36
36
Time for a quick break!
How are we doing so far?

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Want to learn more?
Email marketing@surefirelocal.com or call 571.327.3391
Schedule a call for a free
consultation on your online
presence and get a free copy of
Mark G. Richardson’s book!
Monday
Tuesday
Email me to
schedule a call
During the call,
ask about our
Pre-Black
Friday Special!

38. TIME MASTERY

39. MARK G. RICHARDSON

40. EFFICIENT EFFECTIVE

41. TIME MYTHS
X X X X X X X

42. “
“PLAN YOUR WORK FOR
TODAY & EVERYDAY…
THEN WORK YOUR PLAN
NORMAN VINCENT PEALE

43. THE TIME MASTERY PROCESS
Set Up (Prep)
01
“Time Out” (Reflect)
03
Timeline Setup
(Create a Plan)
05
Block Out Events
07
Launch “A”
09
“Brain Dump”
(To Do List)
02
Attach Proper Time to
Activities (# of min)
04
Analysis of “Brain
Dump” (Add up min)
06
Incorporate
Activities into
Timeline
08
Monitor, Monitor,
Monitor
(every 60-90min)
10

44. 20
20
30
60
90
15
60
30
30
10
5
20
35
30
60
120
30
10
WED 4/4/18
D
A
C
D
B
F
E
C
A
F
C
C
F
A
F
F
F
BALANCE
Lunch
Set...BM/JH/JA/MK
Call John - Velux Training
JS mtg. sales profile system
Meeting with Smith
MK Card
BM one on one
Call GM… lease, trip, agenda
Miller contract review
ME B-Day
Call Jim
Set PM (Kit. Mtg.)
Call Tom K (Oregon)
CK w/ WJFK schedule
Call TB sales/vm/temp
REACTIVE TIME (MISC.)
New Training Concept
Set JR Lunch
675 minutes / 60 = 11.25 hrs.
6:30
7:00
8:30
10:00
12:30
2:00
3:00
6:00
80
90
85
80
60
160
A
B
C
D
E
F
PLANNING
Brain Dump
Time Out
Attach time to activities
Timeline set up
Block out events
Incorporate activities into time line
Analysis of “Brain Dump”
Launch “A”
Monitor, Monitor, Monitor
____________________
____________________________

45. The Right Pace?

46. 0 to 5%
The Right Rate of Growth
Slipping / losing market share
5 to 10% OK / Good profit / little team growth
20 to 30%
10 to 20% “Aggressive but realistic”/ strong/healthy
Very aggressive
Above 30% High Risk / profit can slip
Sweet spot 14 to 18% in “normalized times”
????? What is your right pace or cadence?

47. GOOD INTENTIONS
IS PAVED WITH
THE ROAD TO HELL

48. = SQUAT
WITHOUT ACTIONS
INTENTIONS

49. ACT FAST
START SMALL
THINK BIG

50. If you fail to plan then plan to fail
Mastering time is a choice
Be proactive not reactive
It takes 30 days to form a habit
Monitor monitor monitor
Success is a verb
Know numbers don’t lie
KEY
TAKEAWAYS

51. THANK
YOU
MARK G. RICHARDSON

52. 52
Want to learn more?
Email marketing@surefirelocal.com or call 571.327.3391
Schedule a call for a free
consultation on your online
presence and get a free copy of
Mark G. Richardson’s book!
Monday
Tuesday
Email me to
schedule a call
During the call,
ask about our
Pre-Black
Friday Special!

53. 53
Hey Google, who is today’s lucky winner?
The winner of the Google
Home Hub is...
Q&A

54. HARDWORKING MARKETING
FOR HARDWORKING PEOPLE
SurefireLocal.com marketing@surefirelocal.com @SurefireLocal
Thank you!
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