For Portfolio 3 class.

1. “Coffee”
Music Video
Prospectus
Devin Stahlnecker & Summer Himmelberger

2. Table of Contents
TREATMENT………………………………………3
Concept Line………………………………4
DIFFERENTIATING FACTOR……12
TALENT………………………………………………14
MARKETING………………………………………18
Infographic…………………………………19
LOGISTICS………………………………………20
Production Schedule……………21
Team Members………………………………22
REFERENCES……………………………………23

3. Trevor Griffin
This is Devin
Stahlnecker, Summer
Himmelberger and
Hanna Oyetunde’s
proposal for the music
video:
“Coffee”
Trevor
Griffin

4. Concept
The music video is a play on reality
versus overthinking.

5. Pre-Song Scene (Intro
Music: 0s - 10s)
Trevor Griffin’s “Coffee” is a soulful, upbeat track that
includes bluesy-atmospheric vibe to it, really allowing
you to move along and smile when hearing it. Upon
several listens in multiple different settings and
locations, we’ve determined that the most creative
way to go about it, in our opinion, is to depict the
image that Trevor is inside his own head,
overthinking his surroundings and everyone around
him, as if he is the center of attention and that
everyone is judging him until he gets that ‘cup of
coffee’ that he so desires to acquire.
•

6. Potential Location:
Ext. of Loft

7. Verse 1, pre
hook and hook
(10s - 57s)
Getting ready in loft in mirror with Edgar
Wright style editing for detail cutaways. Then
he leaves and has to walk from loft to his car
on sidewalk. He passes various scenes
transitioning between his disassociation point
of view and reality; such as him walking past
people staring at him with their eyes
following him with a straight face as if they
are judging his every move transitioning
between him walking past going through their
normal routine, not paying attention to what
he’s doing and just going about their day as if
they would regularly.

9. Verse 2, pre hook and hook
(1:07s - 2:24s)
Trevor gets into his the car
and heads to the local
coffee shop, using Trevor’s
actual vehicle.

10. Verse 3, hook and instrumental
exit (2:24s - 3:31s)
Trevor exiting his vehicle
from the parking lot and
starts walking to the coffee
shop, and directly as the
instrumental exit starts at
3:31s, he walks into the coffee
shop and leads to the end skit.

11. He arrives and
were reminded
that this was all
recap when…
he enters the
restaurant we
pan to see him
sitting, the
same shot as
when the video
started.

12. Differentiating Factor
In comparison to: Somebody Else by The 1975
and Sweatpants by Childish Gambino

13. The video would be like a mix of the music video for
Somebody Else by The 1975 as it relates to mood and
Sweatpants by Childish Gambino as far shot
composition. For the coffee shop, the look would be
soft lit with muted colors. For the shots that are the
recap as he’s overthinking, they would be contrasting
colors and more moody narrative shots.
Somebody Else: https://
www.youtube.com/watch?
v=Bimd2nZirT4
Sweatpants: https://
www.youtube.com/watch?
v=ExVtrghW5Y4

14. Talent

15. Tyler Hanson
Project Experience:
Herringstown - Director
Rack It - Director/Producer
Flash - 1st AD
Orlando, Fl - Director
He is a 24 year old, Full Sail
University majoring in Film &
Cinematography from Orlando
Florida whose study has given
him the ability to travel and
gain many job opportunities. I
feel like he is great for this role
because he has a style of
making picture like motions and
the ability to capture great
creative and expand the
imagination of someone mind
set.

16. Carlos Rey
Project Experience:
The Underdog Tapes, Vol. 1 (Collective Hip-Hop/Rap Album, 2019 –
present) - Rap Vocals, Rap Lyrics, Rap Performance, Acting, Screen Writing
and Screen Playing
The Underdogs (Short Film Documentary, 2019 – present) - Acting, Screen
Writing and Screen Playing
phiLOSophical (Hip-Hop/Rap Album, 2019 – present) - Rap Vocals, Rap
Lyrics, Rap Performance, Acting, Screen Writing and Screen Playing
Miami,Fl - Actor - Waiter
He is a 24-year-old Full Sail University
student from Miami, Florida majoring
in Entertainment Business, Carlos Rey
has a significant amount of experience
in the entertainment industry, being
familiar with theatric performances,
musical performances, musical project
development, musical project
operations and customer service.
Carlos provided an efficient display of
customer service in terms of waiting
and an impressive showcase of emotion
and messaging through his body
language, facial expressions and the
variety of tones & vocal inflections that
was projecting in his acting.

17. Trevor Griffin
Project Experience:
Inverness, Fl - Artist

18. Marketing

20. Logistics

21. Production Schedule

22. Team Members
Name E-mail Phone
Number
Duties
Devin Stahlnecker (Team
Captain)
drstahlnecker@student.fullsail.edu 570-494-7958 Marketing and logistics research,
Imagery, Song structure research,
Treatment vision
Summer Himmelberger snhimmelberger@student.fullsail.edu 561-789-7838 Formatting documents, Video for
casting, Producing infographic,
Researching scheduling and music
video theory
Hanna Oyetunde haoyetunde@student.fullsail.edu 646-399-4707 Talent relations and biographies,
Casting Director, Imagery

23. References
Provide any references relevant to your research
for this assignment in APA format here.
How to cite YouTube in APA:
Psychology Video Blog #3 [Video file]. Retrieved
from http://
www.youtube.com/watch?v=lqM90eQi5-M