3. The font and the colours that have been used on this
double page spread had been carried out throughout
the magazine, in order to create an idea of brand
and magazine recognition. This tactic is being used
by many other magazines, in order to stand-out and
attract the customers. Through the use of bright
colours, Mixmag creates a party theme, which tells
what the target audience would be interested in.
By just looking at the page without any details, we
can certainly pick on the fact that the page is
positive, energetic and creates a lively atmosphere.
This double-page spread, is very similar to Q or
ATM, as the images had been taken from the photo
shoot of the famous artist, which gives an exclusive
interview but rather ‘live’ images of ordinary people.
The certainly could be an advantage to attract the
audience, as many people would be glad to see
themselves on the magazine.
DPS in well organised, by breaking into three sub-
sections, which would help the reader to orientate to
their preferred and desired section.
The image of the bottom right hand corner, has a
blur affect, which could be achieved with neon glow
in Photoshop. I might take this idea into
consideration in order to make the images more
interesting.