2. General Information
Mixmag is a British dance music and clubbing
magazine. It styles itself as "the world's
biggest selling dance music magazine.
Launched in 1982 in the United
Kingdom, Mixmag covers dance events, and
reviews music and club nights.
3. Circulation Levels
an Audit Bureau of Circulations (UK) audited
circulation of approximately 21,250 (01 Jan
2010 - 31 Dec 2010)
4. Mixmag
Editor Nick Decosemo
Categories Music Magazine
Frequency Monthly
Publisher Development Hell Ltd
First Issue 1 February 1983
Country UK
Website www.mixmag.net
5. Current Content
In addition to the change in editorial tone, the
relaunched Mixmfeatures a fashion section,
larger size and, according to
Mixmag,improved production valuesag.
Mixmag carries a covermount mix CD each
month by a different DJ or artist. These have
included Richie Hawtin, Sven Väth, Erol
Alkan, Tom Neville, Smokin' Jo, Ferry Corsten
and DJ Touche. Soulwax released This Is Radio
Soulwax into the magazine in 2006.
6. History
The first issue was printed on February
1, 1983 as a 16-page black and white
magazine published by Disco Mix Club — the
DJ mailout service. The first cover was
Shalamar, the first editor DMC’s Tony Prince
and the first advertiser was a company called
Technics Panasonic
7. In 2001, the magazine teamed up with Virgin
Records to release a double album titled B!g
Tunes. In the album were forty two dance
songs selected "the best" by Mixmag
themselves.
8. MIXMAG Brazil
Since 2009 the magazine have a Brazilian version, as
a result of South American's dance music market
growth. The launch party was held in Pacha São
Paulo (September 2009) for 4000 people with DJ Gui
Boratto, after the last minute cancellation of
Deadmau5 for the night. So far, the magazine have
worked with Brazilian clubs and dance events such
as Planeta Atlantida Festival, Ultra Music Festival
Brazil, Reveillon Boutique Florianopolis, Warung
Beach Club, XXXperience Festival, MOB
Festival, Green Valley, D-Edge, Blue
Coast, Anzuclub, Creamfields Brazil, Tribe
Festival, Pacha and many others
9. Cover Pages
This is the example of the
magazine which is published in
Brazil. As you can see, on the
background there is an image of
David Guetta, who is arguably one
of the best DJ’s on the planet at
the moment. This certainly helps to
attract more customer as there
would be an article or an interview
with this particular DJ.
In the next blog, I would analyse
the content and cover pages of the
same magazine, but different
issues. as its fits with the same
genre which I would use for my
music magazine
