2. This is our print advert. We created this using Adobe Photoshop.
3. This is a print advert for Shameless on Channel 4.
4. The background is plain to make the
image stand out clearly. The channel
4 logo is located to the right of the
main image. The image is bold and
uncomplicated to make sure the
theme and point of the documentary
is carried across to potential
audiences. The colours reflect the
theme of the documentary, it
connotes the fashion element. The
professional documentary has a more
dull background to reflect the themes
in Shameless.
The slogan and title conform
to the conventions of channel
4 adverts. The text has a
contrasting background colour
to make it more noticeable
and so people can read it
quickly. The font is sans serif
which is the convention.
