Youtube marketing strategy
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This document discusses key announcements from Google I/O 2017 including new features for Google Cloud, AI, VR/AR, Android, Google Apps, and YouTube. Some highlights include Co-watching on YouTube VR to watch 360-degree videos together, bringing YouTube 360-degree videos to TVs, and Super Chat on YouTube to help creators monetize live streams. The document also covers a talk on using video marketing to grow a business through actions like providing value, uploading regularly, keyword research, and promotion.
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iGoogle is Google's personalized homepage where users can customize the content by adding "gadgets", which are like small web pages or widgets that can be embedded on pages. Gadgets allow brands to engage customers and get exposure through a widely used service, as they are seen by millions of unique users daily. Marketers should develop remarkable and locally relevant gadgets that provide value to users in order to rank highly in Google's gadget directory and get exposure for their brands. Performance can be measured through page views and analytics.
India's Next Billion Internet Users - How can Brands leverage this
India is at a crucial moment in its digital story. With around 450 million internet users, there are still about a billion Indians who will get access to internet in the coming years. With 80% of them using internet via mobile, its an exciting time in the digital marketing space in India. These developments offer both a unique opportunity and a challenge for brands. In order to make full use of the growing digital audience, brands need to find the best strategy that will work for these first time internet users. Here is a presentation from the webinar conducted on 4th May 2018 in partnership with Digital Vidya.
Digitz- Digital Trends Report - August 2015
The purpose of this report is to give readers an overview of Pakistan’s digital industry landscape. The report shows how social media is evolving and how brands locally and globally are effectively using the medium to reach out to an ever growing social audience. The report also includes research on trends, topics and innovations that are being talked about worldwide
Adding Some Fight into Your Story with Video
You can't just "tell" your story anymore. You need to jazz it up. You need to get above the noise of everyone else being a storyteller. How do you do that? Video. This slide presentation provides 5 helpful tips on using video to "add some fight" to your story!
Check out the recorded webinar and a slide-by-slide walkthrough at:
http://blog.limelight.com/2013/02/add-some-fight-into-your-story-with-video/
Red hat Power to Innovatie keynote-vincent everts 23-1-2015-
Hoe draagt open source bij aan de radicale digitale transformatie zoals alternatieve energie, electrische auto's en onderwijs vernieuwing zoals de SteveJobsschool ?Komt de belofte uit? Hoe past internet of things en de mobiele revolulutie hierin? Op 23 1 2015 hield ik een verhaal hierover in de jaarbeurs in Utrecht bij de power to innovatie RedHat conference
Mobile user acquisition trends for 2015 by tune & tab mo
2014 has seen mobile becoming the first screen ahead of television in some markets. The largest brands have entered the app stores but are now willing to understand better what value each user brings post install.
How to make the most of mobile and optimise performance on that channel? What can brands learn from mobile gaming companies, pioneers of the mobile UA? What will be the most significant trends for 2015?
UI UX Design Portfolio
The document provides summaries of 18 mobile and web application designs created by the UI/UX designer. The applications cover a range of sectors including gym management, e-commerce, cricket scores, healthcare, video streaming, college management, and more. For each design, a 1-2 sentence description of the client's requirements and 1-2 sentences on the design features are given. Website addresses are also provided for some clients as examples of completed work.
Going Viral with Video Content Marketing | Explania | Internet World
Going Viral with Video Content Marketing - presentation Geert Coppens CEO Explania - Internet World
Agenda:
What is Content Marketing?
Why Video?
Viral Content
Impact on SEO
Kayla Wilson
- InMobi has a global SDK footprint in over 22.5k apps across 190 countries, reaching over 1 billion device IDs.
- Users in the US now spend much more time using apps (2 hours 48 minutes daily) than browsing mobile websites (26 minutes daily).
- InMobi can help advertisers access this large in-app audience across the app ecosystem using their SDK and programmatic platform.
- Key considerations for in-app campaigns include using VAST video format, optimizing for viewability with buffer-free video and rich interactive end cards, and targeting premium apps with large engaged user bases.
Social & SEO Trends 2017 Bulgaria/World - Webit 2017
The document discusses key social media and SEO trends for 2017. Some of the major trends highlighted include increased focus on mobile experiences for search and social media, including richer content like videos and camera effects; new messaging features and virtual reality apps from Facebook; and the growing importance of voice search through digital assistants like Google Assistant. The document provides advice on optimizing websites and content for these emerging trends.
Mobile Video: The Next Level of Mobile Video
With the growth of the mobile web comes advances in technology and the emergence of mobile trends. Today consumers are confronted with advertising on every platform - and increasingly on mobile. With the adoption of mobile video and rich media advertisements, using video and other rich media can be a way to make your business stand out. The window of opportunity is wide open; learn what you could be doing to engage your consumers with a memorable experience.
In this presentation, we discuss:
THE GROWTH OF MOBILE RICH MEDIA. The numbers are staggering - smartphone & tablet users consume more web video than anyone else. Learn about the many ways they are watching.
MOBILE AD BUYING & TARGETING. With so many platforms and outlets, how do you choose where to advertise - and how do you reach your ideal customers without breaking the bank?
WEB VIDEO PRODUCTION. In addition to our media buying, ATS Mobile is a full-service production house for video & rich media. Let us help you develop & execute your idea.
Don't get left behind as your competitors engage on the mobile platform. Let industry experts Jim Marnie & Michael Candelori show you the cutting edge of web marketing and how you can start implementing it TODAY.
Native, Web App, or Hybrid: Which Should You Choose?
Which Should You Choose? Native, webapp or Hybrid, each of these types of apps has their advantages and disadvantages. let's learn more about Technology Selection.
Rewarded Video Advertising: How to Engage the Mobile Gamer
With this presentation, advertisers will understand the specific attributes of one of the most popular and effective ad models currently used in the mobile gaming industry. With relevant examples, we’ll try to help you understand how to leverage the full potential of your networks and measurement partners data, to achieve your acquisition and engagement goals.
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Mobile-Focused, & Visually Rich Web Stories For Your Website To Get You MORE ...
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Yahoo Mobile Meetup: Bangalore & Hyderabad December 2015
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Red hat Power to Innovatie keynote-vincent everts 23-1-2015-
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Mobile user acquisition trends for 2015 by tune & tab mo
Going Viral with Video Content Marketing | Explania | Internet World
Going Viral with Video Content Marketing | Explania | Internet World
Social & SEO Trends 2017 Bulgaria/World - Webit 2017
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Native, Web App, or Hybrid: Which Should You Choose?
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Rewarded Video Advertising: How to Engage the Mobile Gamer
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No Cookies, No Problem - Steve Krull, Be Found Online
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In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"Top digital marketing institutein noida
As the call for for skilled experts continues to develop, investing in quality education and education from a reputable https://www.safalta.com/online-digital-marketing/best-digital-marketing-institute-in-noida Digital advertising institute in Noida can lead to a a success career on this eve
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Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing gameGokila digital marketing| consultant| Coimbatore
Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
SEO SMO SMM CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Gokila digital marketer
Coimbatore
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Youtube marketing strategy
- 2. Hello! Omar Badawi Google Developer Groups(GDG) Gaza Organizer
- 4. Key Numbers shared at I/O 2B monthly active users on Android People watch 1B hours of video on YT every day 1+billion users each 82B apps downloaded from the Play store in 2016 800M users on Google Drive 500M users on Google Photos 100M devices with the Assistant Source: Google
- 5. “ CLOUD AND AI VR & AR GOOGLE APPS Daydream 2.0 Expedition AR WorldSense WebVR Co-Watching on YT VR Tango ASSISTANT Google Lens Assistant Everywhere Assistant SDK Home Transactions New Features on Home Chatbase New Features on Google Photos YT SuperChat YT 360° video on TV Google AI Automatic ML Cloud TPUs TensorFlow Lite Magenta ANDROID Android O Android Go Android Instant App Kotlin Android Things WHAT HAPPENED AT GOOGLE I/O? WEB & APIs Progressive Web App Firebase Google for Jobs Google Payment API Progressive Web App
- 6. WATCH THE TALK Co-watching on YT VR 360° video together in VR KEY FEATURES - Watch VR with others in “shared rooms” with your personalized avatar. - See what your contacts are already watching and join their session. - Communicate in real-time via Voice Chat. IMPACT FOR BRANDS - Create 360° content that triggers conversations between users WHEN? Later in 2017
- 7. 360° video in your living room KEY FEATURES - Watch YT 360° video from your TV with Android TV, Playstation 4 and XBox - Control the point of view with a remote or game controller IMPACT FOR BRANDS Your immersive video content is now fully responsive, accessible from TV to laptop, mobile and VR WHEN? End of 2017 YouTube 360° on TV WATCH THE TALK
- 8. Help creators monetize live-stream on YT KEY FEATURES - On YT, pay creators to show your comments on top of their feeds - SuperChat API: connect user’s payment to interactive events and experiences such as controlling physical devices in the live stream IMPACT FOR BRANDS - Increase engagement between creators and users - Trigger unique interactions and events with the API WHEN? Available now on YT in selected countries Super Chat WATCH THE TALKFIND OUT MORE
- 19. “ According to a web research, a single minute of video content is worth an article that contains 1.8 million words.
- 20. And why should we care about it? What is Video Marketing?
- 22. Video Marketing Is using enjoyable video content to drive traffic to a business website, promote a product or service over the web Why Video Marketing ? ▪ Video is projected to claim more than 80% of all web traffic by 2019. ▪ According to a web research, a single minute of video contentis worth an article that contains 1.8 million words. ▪ 87% of online marketersare currently using video content in their digital marketing strategie. ▪ 70% of customers report that they have made purchasing decisions. After watching a product video that motivated them to take that action.
- 24. 6 Actions to take in order to Grow A Business with YouTube Marketing ◎Provide Value in your content ◎Upload Videos On A Regular Basis ◎Do a Keyword Research and use keywords in your video script. ◎Add Your URL to Video Descriptions ◎Offer Free Services. ◎Promote Your Videos Outside YouTube.
Editor's Notes
- Also: Live streams on YouTube increased 4x. 70% of internet traffic is video Pages must load under 2 sec otherwise lose 60% viewers :-)