The document outlines a charity drive organized by five students to raise funds for three orphanages. Their fundraising efforts included designing a website for a client for RM2,500, selling 210 cakes for RM2 each that were donated by a local bakery, and providing PS4 gameplay for RM3 per 15 minutes. They aimed to raise over RM3,000 total to donate at least RM1,000 to each orphanage. Through promotional efforts like posters and social media, they were able to successfully complete the fundraising activities and meet their donation goals.
This document contains a business plan for a confectionery shop near Koriyama Station. The plan outlines the shop's location, hours, roles of employees, and goals of making customers smile through delicious cakes. It provides details on marketing, products, pricing, competition, and financial projections with objectives of increasing owner income and maintaining cash balances over the first three years of business. The plan demonstrates research into the confectionery industry and market to position the shop for local success through quality products and customer service.
Domino's Pizza was founded in 1960 in Michigan and has since expanded to over 9,700 stores globally. Their vision is to be the best pizza delivery company in the world. Domino's targets families, teenagers, and college students. Their positioning focuses on delivering fresh, high-quality pizza within 30 minutes. Domino's uses a variety of marketing strategies including discounts, coupons, and targeting specific demographics. They face competition from other pizza chains like Pizza Hut but differentiate through quality, service, and price.
- Domino's Pizza is the largest pizza chain worldwide, with over 10,000 stores across 70 countries.
- Founded in 1960 in Michigan, it has grown significantly through franchising and now has over three times as many international stores as domestic stores.
- Domino's uses a full marketing mix approach, offering a variety of pizza, side, and drink products at competitive prices through stores located within 3 km of most customers. It promotes heavily through various channels and aims for excellent customer and employee satisfaction.
Start up plan 2021 ( classic cake shop )ArjunGaykar
Classic Cake Shop is a bakery located in Mumbai that offers cakes, pastries and other baked goods. It aims to maintain customer interest through product variety and competitive pricing. The shop targets children, teenagers and working professionals. It uses marketing strategies like gifts with purchases and online ordering. The document outlines the shop's objectives, products, pricing, distribution, competitors and current market conditions. It concludes the business seems attractive but needs to offer more variety, reasonable prices, and expand to other regions.
Dunkin' Brands establishes brand longevity through local customization.
- Dunkin' Donuts and Baskin-Robbins have been sold globally for over 35 years in 44 countries generating $6.9 billion in sales.
- Each culture has different food preferences that impacted the company's business as it initially did not account for local habits.
- Local operators help suggest new flavors tailored to each market, which management analyzes for commercial viability before investment in production.
- Dunkin' Brands has learned to incorporate local customs into products and marketing while balancing brand consistency globally.
This report compares two traditional pastry shops located in Penang and Seremban, Malaysia. Asian Siew Pau in Seremban is famous for its siew bao and was founded in 1998, while Ming Xiang Tai in Penang has 4 branches and was founded in 2008 to honor the founder's grandparents who previously sold pastries. Both shops face competition from other local pastry shops. Asian Siew Pau focuses on customer service and welfare to maintain customers, while Ming Xiang Tai attracts many customers through its traditional recipes and strategic locations. Starting a new pastry business is difficult due to obtaining loans and breaking into an established market.
The document describes plans to open a new bakery called Amprithayna's Bakeshop in Intramuros, Manila. The bakery aims to provide healthy and delicious baked goods at competitive prices to local residents and tourists. It will offer items like bread, pastries, and cakes. The owners have outlined visions, missions, and goals for the new business, which include establishing a good reputation, providing jobs, and earning a profit while promoting Filipino products.
This document contains a business plan for a confectionery shop near Koriyama Station. The plan outlines the shop's location, hours, roles of employees, and goals of making customers smile through delicious cakes. It provides details on marketing, products, pricing, competition, and financial projections with objectives of increasing owner income and maintaining cash balances over the first three years of business. The plan demonstrates research into the confectionery industry and market to position the shop for local success through quality products and customer service.
Domino's Pizza was founded in 1960 in Michigan and has since expanded to over 9,700 stores globally. Their vision is to be the best pizza delivery company in the world. Domino's targets families, teenagers, and college students. Their positioning focuses on delivering fresh, high-quality pizza within 30 minutes. Domino's uses a variety of marketing strategies including discounts, coupons, and targeting specific demographics. They face competition from other pizza chains like Pizza Hut but differentiate through quality, service, and price.
- Domino's Pizza is the largest pizza chain worldwide, with over 10,000 stores across 70 countries.
- Founded in 1960 in Michigan, it has grown significantly through franchising and now has over three times as many international stores as domestic stores.
- Domino's uses a full marketing mix approach, offering a variety of pizza, side, and drink products at competitive prices through stores located within 3 km of most customers. It promotes heavily through various channels and aims for excellent customer and employee satisfaction.
Start up plan 2021 ( classic cake shop )ArjunGaykar
Classic Cake Shop is a bakery located in Mumbai that offers cakes, pastries and other baked goods. It aims to maintain customer interest through product variety and competitive pricing. The shop targets children, teenagers and working professionals. It uses marketing strategies like gifts with purchases and online ordering. The document outlines the shop's objectives, products, pricing, distribution, competitors and current market conditions. It concludes the business seems attractive but needs to offer more variety, reasonable prices, and expand to other regions.
Dunkin' Brands establishes brand longevity through local customization.
- Dunkin' Donuts and Baskin-Robbins have been sold globally for over 35 years in 44 countries generating $6.9 billion in sales.
- Each culture has different food preferences that impacted the company's business as it initially did not account for local habits.
- Local operators help suggest new flavors tailored to each market, which management analyzes for commercial viability before investment in production.
- Dunkin' Brands has learned to incorporate local customs into products and marketing while balancing brand consistency globally.
This report compares two traditional pastry shops located in Penang and Seremban, Malaysia. Asian Siew Pau in Seremban is famous for its siew bao and was founded in 1998, while Ming Xiang Tai in Penang has 4 branches and was founded in 2008 to honor the founder's grandparents who previously sold pastries. Both shops face competition from other local pastry shops. Asian Siew Pau focuses on customer service and welfare to maintain customers, while Ming Xiang Tai attracts many customers through its traditional recipes and strategic locations. Starting a new pastry business is difficult due to obtaining loans and breaking into an established market.
The document describes plans to open a new bakery called Amprithayna's Bakeshop in Intramuros, Manila. The bakery aims to provide healthy and delicious baked goods at competitive prices to local residents and tourists. It will offer items like bread, pastries, and cakes. The owners have outlined visions, missions, and goals for the new business, which include establishing a good reputation, providing jobs, and earning a profit while promoting Filipino products.
This document summarizes research on two traditional biscuit businesses in Malaysia: Leong Chee Kee Traditional Biscuit Shop and Fung Wong Biscuits Sdn. Bhd. Leong Chee Kee is a multi-generational family business that prioritizes quality over competition. They face challenges maintaining premium quality and satisfying changing customer tastes. Fung Wong produces traditional packaged pastries for occasions and faces strong competition from western pastries. To adapt, they automated production and expanded outlets nationally and abroad. The document concludes by asking which business is more commercially successful.
The document outlines a business plan for a fruit cake bakery called Red Panda Bakery located in Bogra, Bangladesh. The bakery aims to provide a healthy alternative to existing bakeries that use a lot of chemicals and fat. The bakery will target teenagers, young people, and special orders. It will produce and sell fruit cakes made from natural ingredients. The business will be a sole proprietorship initially operating out of a small location with plans to expand online over time.
Domino's Pizza Inc. is a large American pizza restaurant chain founded in 1960.Rajat_upmanyu
The corporation is headquartered at the Domino's Farms Office Park in Ann Arbor, Michigan, United States.
History:
In 1960, Tom Monaghan and his brother, James, purchased DomiNick's, a small pizza store at 301 West Cross Street in Ypsilanti, Michigan, near Eastern Michigan University. The deal was secured by a $500 down payment, and the brothers borrowed $900 to pay for the store. The brothers planned to split the work hours evenly, but James didn't want to quit his job as a full-time postman to keep up with the demands of the new business. Within eight months, James traded his half of the business to Tom for the Volkswagen Beetle they used for pizza deliveries. By 1965, Tom Monaghan had purchased two additional pizzerias; he now had a total of three locations in the same county. Monaghan wanted the stores to share the same branding, but the original owner forbade him from using the DomiNick's name. One day an employee returned from a pizza delivery and suggested the name Domino's. Monaghan immediately loved the idea and officially renamed the business Domino's Pizza, Inc. in 1965.
The group ran a charity drive event on their university campus from January 19th to 24th, selling hot dogs, drinks, and other snacks to raise money for Tzu Chi Foundation. They were able to hit their fundraising targets, raising a total of RM2630 for the charity. The document provides details on the group's planning, operations, finances, and reflection on the results of the fundraising event.
This document analyzes and compares two traditional biscuit businesses in Malaysia - Leong Chee Kee Biscuits and Fung Wong Biscuits. Leong Chee Kee Biscuits is a 2nd generation business that focuses on quality and taste over competition. They face challenges of maintaining premium quality and satisfying changing customer tastes. Fung Wong Biscuits is a 3rd generation business that has expanded through automation, rebranding, and opening multiple outlets. The owner now plans to franchise and retire. Both businesses represent examples of monopolistic competition in the traditional biscuit industry in Malaysia.
Domino's Pizza is the largest pizza chain worldwide with over 10,000 stores. This document discusses Domino's service marketing mix, including their wide product range of pizzas, sides, and desserts. It describes Domino's pricing strategy, numerous store locations globally, and extensive promotional activities. The people dimension covers rewarding employees and satisfying stakeholders and customers. Key processes include online and phone ordering and 30-minute delivery guarantees. Physical evidence discusses Domino's clean stores and packaging. Productivity measures include cost reduction, speed of service, and efficiency.
The document discusses the history and operations of Julie's Bakeshop, a family-owned bakery franchise business in the Philippines. It summarizes that Julie's Bakeshop started 28 years ago as a family livelihood and saw initial success through cleanliness, quality products, variety, and customer service. It later transitioned to a franchise model in 1999 and saw accelerated growth through professionalization and standardization. However, the business model is now in question as some franchises are performing below par. The document outlines the company's vision, mission, and values centered around customer satisfaction and service excellence.
The document presents a feasibility study for a proposed bakery called the Healthylicious and Beautiful Bakeshop. The bakery aims to provide high quality bread and pastry products locally and internationally. Its mission is to become a leading bakeshop through employment opportunities and developing skills to produce traditional bread accepted by Filipinos and foreign clients. The bakery will be located in Malate, Manila for its large population and accessibility. It will promote through free samples, flyers, TV ads, and websites. The bakery will offer a variety of healthy breads and pastries at competitive prices.
Cafe Peter Donuts - Marketing Strategy - A Case Study by Nirav KhandhediaNirav Khandhedia
This case study analyzes the business model of Café Peter Donuts in Pune, India. It focuses on the 4 P's of marketing - product, price, place, and promotion. Café Peter Donuts targets young couples, students, and Korean customers by offering over 100 varieties of donuts and coffee in a relaxing atmosphere. While prices are slightly higher than competitors, quality products and service have led to growth through word-of-mouth promotion alone. To further success, the analysis suggests a potential price reduction along with expanded advertising and locations.
Chaiwalla & Co is Malaysia's first container cafe located in Kuala Lumpur that was inspired by emergency housing made from shipping containers. It uses recycled materials and focuses on high quality tea. Coffea Coffee is a Korean coffee chain with over 60 outlets in South Korea and 4 in Malaysia that was started by two coffee lovers who traveled to Korea. Both cafes offer affordable drinks and pastries below RM13 but Chaiwalla has a more relaxed vintage atmosphere in its converted shipping container while Coffea Coffee has a more professional coffee shop feel.
Businesspresentation 141214074649-conversion-gate01Lynette Law
This document outlines plans for a new cafe called TIME MACHINE located in Subang Jaya, Malaysia. The cafe will have four distinct settings based on different time periods: Jurassic, 1970s/80s, outdoor beach, and futuristic. It aims to attract local students, workers, residents, and seniors. The cafe expects to generate annual revenues of RM200,000-800,000 and annual profits of over RM430,000 within three years. It will be financed through owner investments and a bank loan, and will feature unique food and drink options, special events, and marketing strategies to draw customers and maximize profits.
The document summarizes a charity drive report for the National Kidney Foundation. The group aimed to raise RM2000 through selling mix rice lunches and drinks. They analyzed competition, priced products, promoted through posters and conversations, and obtained sponsors totaling RM1191.35. Evaluation found walking around campus and lowering drink prices increased sales while not promoting early hurt results. The group would change mistakes and promote more to gain a second chance.
Comet Coaches offers luxury coach transportation around Singapore featuring on-board dining and panoramic views of the cityscape. The company aims to integrate new travel technologies. Singapore is an attractive market due to its political stability, cost-efficient public transportation systems, world-renowned architecture and concentration of tourist attractions. Currently over half of Singaporeans use public transport daily, totaling millions of bus rides.
This document provides details about a charity drive organized by a group of business students to raise funds for the pediatric unit of Hospital UKM. The group planned to sell brownies, popcorn, and cotton candy. They analyzed competition and pricing. Promotional strategies included word-of-mouth advertising and push marketing. Products were homemade and transported to campus for sale. Minimal packaging was used to reduce waste. The goal was to raise RM2500 for medical treatment and supplies for the children.
This document outlines the requirements for a business plan presentation project assigned in an Introduction to Business course. Students will form groups of up to 4 members and develop a business plan for a business idea they select. Each group will give a 10-minute presentation on their business plan, covering topics like the business background, market analysis, marketing strategies, management strategies, and financial plan. Students will be assessed based on the content and delivery of their group presentation, as well as individual contributions and presentation skills. Guidelines are provided on the presentation content and format, as well as research and citation requirements.
This business report outlines strategies to raise RM2000 for charity through sales of products and a pie-throwing game. The group's objective is to donate funds and assets to Second Chance PAWS Mission, which cares for abandoned animals. The initial strategies of selling popsicles and cookies were unsuccessful due to strong competition and lack of interest. Changing to a pie-throwing game stress relief service proved very profitable, helping the group surpass its fundraising goal. Sponsorship from a pet store provided additional assets for donation. The report evaluates the strategies and distribution methods used.
Business Final Project Report (Charity drive event)euxuanong
This document provides details about a charity drive event organized by five students at Taylor's University. They set up a booth called Marayo to sell snacks and drinks over five days with the goal of raising funds for Lovely Disabled Home, a charity organization. Products sold included bruschettas, grilled chicken wings, lemonade, and fruit cups. Pricing, promotion, sponsorship, and distribution strategies are outlined. Environmentally friendly measures were taken such as using reusable boards and minimizing packaging waste. The group's objectives were to raise their target donation amount of RM2,500 to support the charity organization.
This document outlines the requirements for a final charity drive project in an Introduction to Business course. Students will form groups to plan and run a mock business venture over one week to raise funds for charity. They must document the planning and results in a report. The project aims to give students practical experience in business areas like marketing, finance, and social responsibility. Students will gain skills in strategic thinking, leadership, and applying business concepts. A minimum profit of $800 must be raised for a passing grade.
The document outlines the roles, responsibilities, and requirements for a new fast food restaurant partnership. It includes details on 5 key roles - general manager, shift manager, cashier, waiter, and delivery driver. It also provides financial projections, including total startup costs of $110,700 and forecasted profits of $85,350 in year 1, $299,100 in year 2, and $876,000 in year 3. The distribution of ownership and profits among the 5 partners is also specified.
This document provides details about a charity event organized by a group of students to raise funds for World Vision's South Sudan Conflict Response Fund. The group successfully raised RM2000 by selling bread, popsicles, and sodas over 5 days at their university campus. Their main products were various types of bread from a local bakery, as well as popsicles and specialty sodas from a supplier called The Potong. Through competitive pricing and product variety, they were able to outsell other student groups also running charity events on campus and make a net profit of over RM1600 for the charity while gaining experience in event planning, marketing, and business.
The document is a compare and contrast essay analyzing the science fiction film Big Hero 6 and the fiction film Mary Poppins. It summarizes that while both films are popular among young and old, they differ in their themes, characters, and settings. Big Hero 6 focuses on using talents to help others and is set in a futuristic city, while Mary Poppins emphasizes imagination and is set in 1960s London. The main character Hiro in Big Hero 6 is intelligent but reckless, while Mary Poppins is a caring nanny.
This document summarizes research on two traditional biscuit businesses in Malaysia: Leong Chee Kee Traditional Biscuit Shop and Fung Wong Biscuits Sdn. Bhd. Leong Chee Kee is a multi-generational family business that prioritizes quality over competition. They face challenges maintaining premium quality and satisfying changing customer tastes. Fung Wong produces traditional packaged pastries for occasions and faces strong competition from western pastries. To adapt, they automated production and expanded outlets nationally and abroad. The document concludes by asking which business is more commercially successful.
The document outlines a business plan for a fruit cake bakery called Red Panda Bakery located in Bogra, Bangladesh. The bakery aims to provide a healthy alternative to existing bakeries that use a lot of chemicals and fat. The bakery will target teenagers, young people, and special orders. It will produce and sell fruit cakes made from natural ingredients. The business will be a sole proprietorship initially operating out of a small location with plans to expand online over time.
Domino's Pizza Inc. is a large American pizza restaurant chain founded in 1960.Rajat_upmanyu
The corporation is headquartered at the Domino's Farms Office Park in Ann Arbor, Michigan, United States.
History:
In 1960, Tom Monaghan and his brother, James, purchased DomiNick's, a small pizza store at 301 West Cross Street in Ypsilanti, Michigan, near Eastern Michigan University. The deal was secured by a $500 down payment, and the brothers borrowed $900 to pay for the store. The brothers planned to split the work hours evenly, but James didn't want to quit his job as a full-time postman to keep up with the demands of the new business. Within eight months, James traded his half of the business to Tom for the Volkswagen Beetle they used for pizza deliveries. By 1965, Tom Monaghan had purchased two additional pizzerias; he now had a total of three locations in the same county. Monaghan wanted the stores to share the same branding, but the original owner forbade him from using the DomiNick's name. One day an employee returned from a pizza delivery and suggested the name Domino's. Monaghan immediately loved the idea and officially renamed the business Domino's Pizza, Inc. in 1965.
The group ran a charity drive event on their university campus from January 19th to 24th, selling hot dogs, drinks, and other snacks to raise money for Tzu Chi Foundation. They were able to hit their fundraising targets, raising a total of RM2630 for the charity. The document provides details on the group's planning, operations, finances, and reflection on the results of the fundraising event.
This document analyzes and compares two traditional biscuit businesses in Malaysia - Leong Chee Kee Biscuits and Fung Wong Biscuits. Leong Chee Kee Biscuits is a 2nd generation business that focuses on quality and taste over competition. They face challenges of maintaining premium quality and satisfying changing customer tastes. Fung Wong Biscuits is a 3rd generation business that has expanded through automation, rebranding, and opening multiple outlets. The owner now plans to franchise and retire. Both businesses represent examples of monopolistic competition in the traditional biscuit industry in Malaysia.
Domino's Pizza is the largest pizza chain worldwide with over 10,000 stores. This document discusses Domino's service marketing mix, including their wide product range of pizzas, sides, and desserts. It describes Domino's pricing strategy, numerous store locations globally, and extensive promotional activities. The people dimension covers rewarding employees and satisfying stakeholders and customers. Key processes include online and phone ordering and 30-minute delivery guarantees. Physical evidence discusses Domino's clean stores and packaging. Productivity measures include cost reduction, speed of service, and efficiency.
The document discusses the history and operations of Julie's Bakeshop, a family-owned bakery franchise business in the Philippines. It summarizes that Julie's Bakeshop started 28 years ago as a family livelihood and saw initial success through cleanliness, quality products, variety, and customer service. It later transitioned to a franchise model in 1999 and saw accelerated growth through professionalization and standardization. However, the business model is now in question as some franchises are performing below par. The document outlines the company's vision, mission, and values centered around customer satisfaction and service excellence.
The document presents a feasibility study for a proposed bakery called the Healthylicious and Beautiful Bakeshop. The bakery aims to provide high quality bread and pastry products locally and internationally. Its mission is to become a leading bakeshop through employment opportunities and developing skills to produce traditional bread accepted by Filipinos and foreign clients. The bakery will be located in Malate, Manila for its large population and accessibility. It will promote through free samples, flyers, TV ads, and websites. The bakery will offer a variety of healthy breads and pastries at competitive prices.
Cafe Peter Donuts - Marketing Strategy - A Case Study by Nirav KhandhediaNirav Khandhedia
This case study analyzes the business model of Café Peter Donuts in Pune, India. It focuses on the 4 P's of marketing - product, price, place, and promotion. Café Peter Donuts targets young couples, students, and Korean customers by offering over 100 varieties of donuts and coffee in a relaxing atmosphere. While prices are slightly higher than competitors, quality products and service have led to growth through word-of-mouth promotion alone. To further success, the analysis suggests a potential price reduction along with expanded advertising and locations.
Chaiwalla & Co is Malaysia's first container cafe located in Kuala Lumpur that was inspired by emergency housing made from shipping containers. It uses recycled materials and focuses on high quality tea. Coffea Coffee is a Korean coffee chain with over 60 outlets in South Korea and 4 in Malaysia that was started by two coffee lovers who traveled to Korea. Both cafes offer affordable drinks and pastries below RM13 but Chaiwalla has a more relaxed vintage atmosphere in its converted shipping container while Coffea Coffee has a more professional coffee shop feel.
Businesspresentation 141214074649-conversion-gate01Lynette Law
This document outlines plans for a new cafe called TIME MACHINE located in Subang Jaya, Malaysia. The cafe will have four distinct settings based on different time periods: Jurassic, 1970s/80s, outdoor beach, and futuristic. It aims to attract local students, workers, residents, and seniors. The cafe expects to generate annual revenues of RM200,000-800,000 and annual profits of over RM430,000 within three years. It will be financed through owner investments and a bank loan, and will feature unique food and drink options, special events, and marketing strategies to draw customers and maximize profits.
The document summarizes a charity drive report for the National Kidney Foundation. The group aimed to raise RM2000 through selling mix rice lunches and drinks. They analyzed competition, priced products, promoted through posters and conversations, and obtained sponsors totaling RM1191.35. Evaluation found walking around campus and lowering drink prices increased sales while not promoting early hurt results. The group would change mistakes and promote more to gain a second chance.
Comet Coaches offers luxury coach transportation around Singapore featuring on-board dining and panoramic views of the cityscape. The company aims to integrate new travel technologies. Singapore is an attractive market due to its political stability, cost-efficient public transportation systems, world-renowned architecture and concentration of tourist attractions. Currently over half of Singaporeans use public transport daily, totaling millions of bus rides.
This document provides details about a charity drive organized by a group of business students to raise funds for the pediatric unit of Hospital UKM. The group planned to sell brownies, popcorn, and cotton candy. They analyzed competition and pricing. Promotional strategies included word-of-mouth advertising and push marketing. Products were homemade and transported to campus for sale. Minimal packaging was used to reduce waste. The goal was to raise RM2500 for medical treatment and supplies for the children.
This document outlines the requirements for a business plan presentation project assigned in an Introduction to Business course. Students will form groups of up to 4 members and develop a business plan for a business idea they select. Each group will give a 10-minute presentation on their business plan, covering topics like the business background, market analysis, marketing strategies, management strategies, and financial plan. Students will be assessed based on the content and delivery of their group presentation, as well as individual contributions and presentation skills. Guidelines are provided on the presentation content and format, as well as research and citation requirements.
This business report outlines strategies to raise RM2000 for charity through sales of products and a pie-throwing game. The group's objective is to donate funds and assets to Second Chance PAWS Mission, which cares for abandoned animals. The initial strategies of selling popsicles and cookies were unsuccessful due to strong competition and lack of interest. Changing to a pie-throwing game stress relief service proved very profitable, helping the group surpass its fundraising goal. Sponsorship from a pet store provided additional assets for donation. The report evaluates the strategies and distribution methods used.
Business Final Project Report (Charity drive event)euxuanong
This document provides details about a charity drive event organized by five students at Taylor's University. They set up a booth called Marayo to sell snacks and drinks over five days with the goal of raising funds for Lovely Disabled Home, a charity organization. Products sold included bruschettas, grilled chicken wings, lemonade, and fruit cups. Pricing, promotion, sponsorship, and distribution strategies are outlined. Environmentally friendly measures were taken such as using reusable boards and minimizing packaging waste. The group's objectives were to raise their target donation amount of RM2,500 to support the charity organization.
This document outlines the requirements for a final charity drive project in an Introduction to Business course. Students will form groups to plan and run a mock business venture over one week to raise funds for charity. They must document the planning and results in a report. The project aims to give students practical experience in business areas like marketing, finance, and social responsibility. Students will gain skills in strategic thinking, leadership, and applying business concepts. A minimum profit of $800 must be raised for a passing grade.
The document outlines the roles, responsibilities, and requirements for a new fast food restaurant partnership. It includes details on 5 key roles - general manager, shift manager, cashier, waiter, and delivery driver. It also provides financial projections, including total startup costs of $110,700 and forecasted profits of $85,350 in year 1, $299,100 in year 2, and $876,000 in year 3. The distribution of ownership and profits among the 5 partners is also specified.
This document provides details about a charity event organized by a group of students to raise funds for World Vision's South Sudan Conflict Response Fund. The group successfully raised RM2000 by selling bread, popsicles, and sodas over 5 days at their university campus. Their main products were various types of bread from a local bakery, as well as popsicles and specialty sodas from a supplier called The Potong. Through competitive pricing and product variety, they were able to outsell other student groups also running charity events on campus and make a net profit of over RM1600 for the charity while gaining experience in event planning, marketing, and business.
The document is a compare and contrast essay analyzing the science fiction film Big Hero 6 and the fiction film Mary Poppins. It summarizes that while both films are popular among young and old, they differ in their themes, characters, and settings. Big Hero 6 focuses on using talents to help others and is set in a futuristic city, while Mary Poppins emphasizes imagination and is set in 1960s London. The main character Hiro in Big Hero 6 is intelligent but reckless, while Mary Poppins is a caring nanny.
Mr Bean was a charity stall run by 5 students over 5 days to raise funds for Malaysian Dogs Deserve Better (MDDB). The stall sold products like soya milk, grapes, cakes and jewelry. Through sponsorship and sales, the stall raised a total profit of RM2000 which was donated to MDDB. The students analyzed competition, created promotional materials, and worked together effectively according to their roles to achieve the goals of raising awareness and money for their charity.
Bus30104 intro to biz final project sept 2014Joe Onn Lim
This document outlines the final project requirements for an Introduction to Business course. Students will form groups to plan and run a charity drive event. They must choose a product to sell and donate all profits to a charity. The project aims to give students practical experience in business areas like marketing, finance, and social responsibility. Students will be assessed based on a group report, financial records, peer evaluations, and reflection videos documenting their event planning and results. The report requirements provide guidelines on documenting objectives, competition analysis, product details, pricing, promotions, sponsors, and results. Videos and photos are required to support various sections.
Business Report (Team Horoscope Badges)Joe Onn Lim
The team raised a total of RM 2692 for PAWS Animal Welfare Society through the sale of horoscope badges designed and produced by the team. They exceeded their target of RM 2500 by selling over 500 badges at RM5 each from their booth at Taylor's University and other locations over a week. The production costs of the badges were covered through a RM700 sponsorship from VSL Engineers (M) Berhad. All profits were donated to PAWS to help with their financial and land ownership issues. Through social media promotion and face-to-face conversations, the team engaged customers and raised awareness for their charity's cause.
This document outlines the requirements for Project 1 of the Introduction to Business course. Students will form groups of up to 4 members and present a 10-minute business plan presentation. The presentation should include details on the business background, market analysis, marketing strategies, management strategies, and financial plan. It will be assessed based on topic content, verbal presentation skills, and peer evaluation. Students are encouraged to use visual aids and cite sources properly to receive full marks. The project aims to help students understand different business types and factors that affect business operations.
AVES Sdn. Bhd. is a business plan for a company that specializes in producing, processing, and selling bird's nest drinks. The main goals are to provide healthy drinks for Malaysians, earn maximum profit, and make their bird's nest drink the number one health drink in Malaysia. To achieve this, they will analyze the market, establish production and management teams, implement marketing strategies, and set up facilities including an office tower and processing factory. The financial plan estimates startup costs of RM67.5 million and provides forecasts for sales, expenses, and monthly cash flow.
This document is a report on a charity drive event organized by a group of 7 students for their Introduction to Business class. The group raised funds for Grace Community Services by selling homemade food and drinks at their booth on campus over 4 days. They sold items like waffles, herbal tea, and herbal eggs. While they did not meet their daily sales target of RM500, they managed to raise a total of RM2035.25 through sales and donations. The report includes details of their objectives, target market, competition analysis, products, pricing, promotion strategies, and evaluation of results.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help boost feelings of calmness, happiness and focus.
This document outlines a proposed delivery service business located in Sunway Pyramid mall that would deliver to the whole of Subang Jaya area 24/7. It identifies the target customer market as working adults, housewives, and students. It discusses potential competitors and their strengths and weaknesses. Benefits of the business and how customers can order and pay are also described. The document then covers legal structure as a limited liability partnership with 2 or more partners and includes a business flow chart. Startup funding needs and projected cash flow are listed. Finally, sources for additional business planning information and examples are provided.
The document summarizes a charity drive organized by a student group called Tastebud to raise funds for the World Wildlife Fund. They sold pastries including cupcakes, tarts, and cream puffs packaged in clear containers. Pricing started at RM10 per package and gradually decreased to RM5 as competition increased. Promotion strategies included advertisements, samples, and conversations. The group raised a total of RM2000 and received sponsorship from parents totaling RM1023. Products were delivered to campus by members using personal transportation.
1) The group organized a charity stall over 5 days that raised RM2000 for Rumah KIDS, a home for orphaned children. They sold cookies, bread, herbal eggs, and puddings.
2) Competition included stalls selling black bread and popsicles as well as cookies and coconut jelly. The group's products were priced reasonably and packaged attractively.
3) Through sales and donations, the group met their goals of raising RM2000 and providing funds and support to Rumah KIDS. They learned lessons about planning production quantities and giving strategic promotions.
This feasibility report proposes establishing a tapioca ice cream shake stall that sells flavored drinks mixed with tapioca pearls and topped with ice cream. The stall aims to provide unique, tasty products at affordable prices to appeal to customers of all ages. Key objectives are promoting the stall's image, ensuring quality products and service, and maintaining a profitable layout. The stall will offer small, medium, and large cups in various flavors. Marketing will target everyone who enjoys shakes, with strategies like special monthly flavors. Financial projections estimate startup costs of P57,000 and capital of P100,000, with P43,000 remaining for operating expenses.
Babybun Bakery provides homemade buns with unique toppings and flavors in a strategic location near public facilities. The business aims to be profitable by offering high-quality ingredients, variety of buns, ability to customize orders, and exclusive signature buns using the owner's grandmother's recipes. Key activities include preparing ingredients, baking, decorating, and displaying buns for customers. Revenue is generated through direct sales, online sales, and delivery with a monthly profit of RM4,020 after expenses.
The document summarizes a charity drive report from a group of students who ran a food stall on campus to raise funds for Ti Ratana Welfare Society. They sold various Malaysian foods and snacks at their booth in the Student Life Centre. Through effective marketing, promotional strategies, and setting clear goals and roles for group members, they were able to successfully raise over their target amount of RM3000 for the charity. Their environmentally-friendly packaging and operations helped reduce waste. Overall, understanding their target market of students, commitment to goals, and continual evaluation led to a profitable charity event.
Coffee Tea Corner is proposing to open a cafe that serves tea, coffee and snacks while showing sports matches on large screens. The cafe aims to provide a relaxing environment for professionals, students and others in Karachi. It will target customers aged 22 and above from middle to upper income levels. The financial plan estimates revenues of over 7 million PKR in the first year with net profits of nearly 800,000 PKR. The goals are to pay back initial loans within 3 years and continue expanding to new locations.
- The group held a charity drive to raise funds for Ti Ratana Welfare Society by selling food products to students and staff at Taylor's University.
- They sold Malaysian foods like nasi lemak, fried maggi, and drinks at reasonable prices with recyclable packaging.
- Nasi lemak ayam rendang was the most popular product. All profits from sales were donated to help support the charity.
Ng Yuheng
- Assist in product packaging and distribution
- Handle daily operation and sales
- Record daily sales and inventory
Manager: Tan Ling Rong
- Lead the team and make important decisions
- Plan and coordinate all activities
- Monitor progress and ensure targets are met
- Handle finance and accounting
Marketing Executive: Ken Wong
- Develop marketing strategies and plans
- Execute promotional activities
- Source for potential sponsors
- Increase brand and product awareness
IT Executive: Lim Jern Jack
- Setup and maintain computer systems
- Handle DOTA 2 tournament operations
- Update high score boards and records
- Troubleshoot IT related issues
We assigned roles and responsibilities to each member based on their
Our team raised a total of RM1259 for the charity organization SPCA through a week-long donut sale event. We sold donuts in three flavors- green tea, chocolate, and lemon- near the Student Life Centre and other locations on campus. Half of our profits came from donut sales, while the other half came from donations and a RM400 sponsorship. While the event was overall successful in raising funds for our charity partner, we identified areas for improvement such as ensuring product prices did not discourage customers and involving the full team in important decisions.
Our team raised a total of RM1259 for the charity organization SPCA through a week-long donut sale event. We sold donuts in three flavors- green tea, chocolate, and lemon- near the Student Life Centre and other locations on campus. Half of our profits came from donut sales, while the other half came from donations and a RM400 sponsorship. While the event was mostly successful, we could have done better with some adjustments like lowering the donut prices after realizing they were too expensive for some customers. Overall, the charity drive was a positive experience that helped raise funds for animal welfare.
This document provides details for a group charity drive event organized by students to raise funds for the SPCA. The group's objectives are to raise a minimum of RM2000 by selling products such as fruit puddings, seaweed snacks, T-shirts, notebooks, and car stickers. They also plan to set up a computer gaming station. Their target market is students and lecturers on campus. They analyze competition from other groups selling similar products. Product details, packaging, pricing strategies, and promotion methods using the slogan "DOTA FOR LIFE" are described. The event aims to help stray animals while providing a learning experience for the students.
- The group conducted a charity drive business project to raise money for Angle Children's Home. They sold pastries and onigiri rice balls at Taylor's University and raised a total of RM2,518.40 which was donated.
- Their main competitors were other student groups selling similar food items. The group analyzed the market, developed marketing strategies, and adjusted pricing and promotions based on sales.
- Through sales and sponsorships from local companies, the group was able to raise their target of RM2,500 and make a donation to the children's home.
This document outlines the plans for a charity drive business project organized by students to raise funds for an old folks home. The group will sell various products like candies, breads, and curry puffs as well as provide henna art and hairstyling services. They analyze target markets, competitors, and develop strategies for product packaging, pricing, and promotion over 5 days. The objective is to raise RM2,500 for the charity through creative and strategic business planning and experience different business functions and social responsibilities.
This document summarizes marketing campaigns conducted for a restaurant called Eat The Bird. Key initiatives included increasing brand awareness through social media campaigns, boosting lunchtime trade through meal deals and exclusive events, and promoting special nights like wing nights. Measurement showed the social media campaigns significantly increased engagement metrics. Events like a £1 burger promotion for the restaurant's birthday generated high turnout. Content was created and distributed across channels to effectively promote initiatives like a hot wing eating contest. The strategies aimed to increase Eat The Bird's sales and market share for casual dining and craft beers in the area.
This document summarizes marketing campaigns conducted for a restaurant called Eat The Bird to increase brand awareness and sales. Several initiatives are described, including paid social media ads, lunch deals like takeaway meal options and Mac Mondays specials, and event promotions. These efforts led to increased engagement on social media pages and attendance at events like a hot wing eating contest. The campaigns utilized content creation and distribution through both organic and paid channels.
The group's charity drive event aimed to raise funds for UNHCR by selling breakfast foods over 4 days. Their products included coffee, pancakes, bagels, and doughnuts. Through sponsors and a pancake sponsor, they managed their budget and costs. In total they raised RM1,100 from sponsors and sales. Their target market was students and staff at their university, and they analyzed competition. Packaging included bags and containers. Pricing started at RM2-5 but was modified to help reach daily fundraising targets of RM500. Their marketing message focused on helping refugees with profits. [END SUMMARY]
The document provides details about a charity drive event organized by 10 students called "The Breakfast Club" to raise funds for UNHCR. They sold breakfast foods like pancakes, bagels, doughnuts and coffee from a booth on campus over 4 days. Products were reasonably priced and packaging was convenient. Promotion was done on social media. They received some food and cash sponsorships totaling RM1,100 and managed customer orders and distribution efficiently. Their goal was to raise awareness for refugees and gain experience in business management while raising a minimum of RM500 per day through sales and donations.
FNBE 0315: Intro to Business - Charity Drive Week haeykceb
The group's charity drive event aimed to raise funds for UNHCR by selling breakfast foods over 4 days. Their products included coffee, pancakes, bagels, and doughnuts. Through sponsors and a pancake sponsor, they managed their budget and costs. In total they raised RM1,100 from sponsors and sales. Their target market was students and staff at their university, and they analyzed competition. Packaging included bags and containers. Pricing started at RM2-5 but was modified to help reach daily fundraising targets of RM500. Their marketing message focused on helping refugees with profits. [END SUMMARY]
The document summarizes a charity drive organized by a group of students to raise funds for PPKKCKS, a home for disabled children. The group sold various food items like frozen yogurt, cakes, coffee, and noodles throughout the week. They faced issues with their machinery but managed to raise a total of RM2152. They analyzed competition and used various promotion and marketing strategies like posters, social media, lucky draws, and emphasizing the charitable cause to boost sales. An electronics company sponsored their project with RM2300.
This document provides details about a charity drive business project organized by students to raise funds for an old folks' home. The group will sell various products like candies, breads, curry puffs, and provide services like henna art and hairstyling from November 17-21, 2014 on campus. Their target is to raise RM2,500. Competition and packaging details are included for each product. The objectives are to encourage creative and strategic thinking about business while supporting an important cause.
This document is a report submitted by a group of students for their final assignment on a charity drive held to raise funds for Persatuan Penjagaan Kanak-Kanak Cacat Klang Selangor (PPKKCKS), a home for disabled children. The group sold various food items like frozen yogurt, cakes, coffee, and noodles across campus for a week. They faced issues with machinery breaking down, forcing them to change products. A total of RM3531 was raised. The report details the objectives, target market, competition analysis, products, pricing, promotion methods used, sponsors obtained, distribution of products, and green measures taken.
Similar to Yjcharitydrivereport 141213204520-conversion-gate02 (20)
The document discusses a design strategy to direct visitors to proposed new buildings at sites B and C. It aims to study patterns of pedestrian traffic to best utilize existing passages and direct foot traffic accordingly to the new structures. References are provided on related projects like artist residencies and cultural centers elsewhere to potentially inform the design.
This document compares social patterns in Petchaburi Road, Bangkok and Jalan Tunku Abdul Rahman in Kuala Lumpur. There are both similarities and differences in urban form, contact points, and street culture between the two areas. A key difference is that buildings in Petchaburi Road lack setbacks while buildings in Jalan Tunku Abdul Rahman have "five-foot ways" that provide covered pedestrian areas. This impacts how people engage with the street and each other. Both areas have contact points near markets and shopping areas, showing the influence of market culture.
The document summarizes three reaction papers by Lynette Law Yong Yi responding to readings on architecture theory. The first paper discusses Frank Lloyd Wright's views on simplicity and integrity in architecture. The second paper covers Juhani Pallasmaa's perspective that architecture is experienced through perception and memory rather than just form. The third paper examines Kenneth Frampton's concept of Critical Regionalism as a response to placelessness in modern architecture.
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This document outlines a community service initiative by Taylor's students to revitalize the learning environment at SMK Methodist in Banting, Malaysia. The existing library and facilities do not meet student needs for group and private study spaces or recreational activities. The proposed project site is the school garden, which is well-shaded and ventilated. The initiative aims to develop students' communication, teamwork, and problem-solving skills while providing a better learning space. A preliminary design includes movable curtains to create flexible spaces that meet user needs. The modular design allows for spontaneous programming and uses recycled materials.
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Building a Raspberry Pi Robot with Dot NET 8, Blazor and SignalRPeter Gallagher
In this session delivered at NDC Oslo 2024, I talk about how you can control a 3D printed Robot Arm with a Raspberry Pi, .NET 8, Blazor and SignalR.
I also show how you can use a Unity app on an Meta Quest 3 to control the arm VR too.
You can find the GitHub repo and workshop instructions here;
https://bit.ly/dotnetrobotgithub
1. INTRO TO BUSINESS:
CHARITY
DRIVE
Names : CHEW YU JING 0317739
ADAM TAN 0317750
NHAT DINH 0313309
HARIISH KUMAR 0318852
LYNETTE LAW 0317761
Lecturer : Mr. Chang Jau Ho
2. Subject : Intro to Business Final Project Report
Subject Code : BUS30104
5. CHARITY ORGANIZATION :
1. HOUSE OF JOY, PUCHONG
2. HOUSE OF LOVE, KLANG
3. RUMAH AMAN, SHAH ALAM
REASONS TO SUPPORT :
Orphanage home provide food and shelter for unfortunate children and
are in need of financial aid to provide the children with education and daily
expenses. We were given an opportunity by Taylor’s Lakeside University to
make a change in our society. Instead of just donating to one charity
organization, we decided to do more. We cover three different orphanage
homes from three different districts, House of Love in Klang, House of Joy in
Puchong and Rumah Aman in Shah Alam. We target to achieve RM3,000
and above to donate at least RM1,000 for each orphanage home.
TARGET DONATION AMOUNT : RM3,000
MAIN INCOME : WEB PAGE DESIGNING
TARGET SALES UNIT : 200 X CAKES
PASSIVE INCOME : PS4 GAME PLAY
YouTube : https://www.youtube.com/watch?v=nflqxd0Ky2M
6. TARGET MARKET
1. WEB PAGE DESIGNING
CUSTOMER :
S3 LAND SDN. BHD.
WANTS & NEEDS :
Domain that is user-friendly and informative with good quality graphics.
SPENDING POWER :
The company is willing to pay a considerably large amount as it requires a new
domain that has to be constructed quickly within few weeks. The price is being
set at RM2,500.
2. CAKES
CUSTOMERS :
People from all social classes and race and multicultural background from all
ages.Mainly Taylorians.
WANTS & NEEDS :
Dessert that has a very reasonable price and quality that exceeds expectations.
SPENDING POWER :
RM5 is a small number in a Taylorian’s expense to purchase a good quality
product and serve charity financially at the same time.
3. PS4 GAME PLAY
CUSTOMERS :
Taylorians mainly male from all social classes and race and multicultural
background age 18-25.
WANTS & NEEDS :
Entertainment during short breaks between classes or awaiting peak hours of
traffic jam to pass by.
SPENDING POWER :
RM3 for 15 minutes of PS4 game play is considered as a very cheap as this price
is cheaper than food sold in the campus.
7. COMPETITION ANALYSIS
1. BACKOFEN
PRODUCT : CAKES
STRENGTH :
Well-established cafe in Taylor’s Lakeside Campus
Has a frequent flow of recurring customers
High quality cakes with high demand
A good setting provided with comfortable seats for customers to enjoy slowly
VULNERABILITY :
Price is considered affordable at an average of RM7 per cake but our price can go
lower as the cakes are partially sponsored
Backofen’s business is footed but our business has mobility.
2. OTHER CHARITY DRIVE EVENT FOODSTALLS
PRODUCTS : VARIETY OF FOOD
STRENGTH :
As the stalls are clustered at one hallway, customers have many options to choose
from the other food stalls
VULNERABILITY :
Selling troops circulating the campus aren’t as active as ours
Prices are higher than that of our good quality products
Sales people might not try as hard as we did to call in customers everytime people
pass by the base station
Food are self-made whereas our cakes are manufactured by well-established cake
producing company, Backofen
8. PRODUCT AND PACKAGING
1. MAIN INCOME : WEB PAGE DESIGNING
Upon having the opportunity to recreate a web page for S3 LAND SDN BHD, we took
the initiative to provide the service as we have the required graphic designing skill set
from one of our teammates, Hariish Kumar.
PRODUCT FEATURE :
Graphic designers usually charge an amount of RM3,000 and above for a very basic
web page design using an old server system which makes the page not very
attractive.
We had came up with a service that only charge RM2,500 for a trendy yet functional
design for the company. We offered a good service with a reasonable charge.
PACKAGING :
9. The whole web page is recreated from scratch, featuring user-friendly one-click systems
and enhanced graphics. The setting is also renewed from dull to attractive. We registered
a new domain for the client www.s3land.com
10. 2. TARGET SALE : CAKES
We provide customers with 3 choices of Backofen manufactured cakes namely butter
cake, 2 in 1 swiss roll ( pandan & strawberry ) and chocolate moist cake.
PRODUCT FEATURE :
11. The cakes are sold fresh as the remaining cakes are given away for free after business
hours to show customers that stocks are renewed every selling day.
Backofen’s owner, the manufacturer also sponsored RM0.80 per cake selling us at a
price of RM2 per cake which was originally priced at RM2.80. The quality of food is
good provided with welcoming feedback by the consumers.
PACKAGING :
The cakes are wrapped on 3 sides with aluminium cake wrapper so that customers would
keep their hands clean while enjoying the cakes. Transparent plastic cases are used for
visibility of the cakes to the customers while protect the 4cm x 7cm cake from
contamination. The cases are also very lightweight to be easily carried around and can be
easily crushed when being disposed thus saving space inside rubbish bins.
3. PASSIVE INCOME : PS4 GAME PLAY
We provide entertainment within the campus by bringing in the PS4 game play screened
12. on a 32 inch Sony LCD screen.
PRODUCT FEATURE :
We provide entertainment for students during class transitions.
Every player is provided with 3 game choices, FIFA15, COD and NBA 2K15. We
charged RM3 per 15 mins for every player.
PACKAGING :
We prepare chairs for the customers and also for their friends who were there to watch
them play to join the fun. If customers want to play a 1 on 1 game but he/she did not
come in a pair, we would arrange our teammates who are good in those games to play
with the customers. Music is also provided for the customers to enjoy when indulging
themselves in the game.
13. PRICING
1. WEB PAGE
SELLING PRICE : RM2,500
COST PRICE : RM0
ESTIMATED HIGHEST PROFIT : RM2,500
STRATEGY :
A. OPTIMIZING OPPORTUNITIES
DEMAND :
The client is looking for a fast solution to upgrade his web page as new projects are
about to start and online presence is very important for a brand new company.
SUPPLY :
We provide a web page that is uptrend and user-friendly for website visitors and the
client himself.
We also finished the job within 2 weeks which was a fast supply to fulfill the clients
needs.
We also had frequent meetings with the client and thus showing examples, getting
feedback to enhance the web page to meet the client’s expectations.
14. 2. CAKES
SELLING PRICE : RM5 X 210 UNITS
COST PRICE : RM2 X 210 UNITS
ESTIMATED HIGHEST PROFIT : RM630
STRATEGY :
A. LOWERING SELLING PRICE
Compared to prices of cakes sold in campus, our price is RM2 cheaper than that of
their cheapest cake priced at RM7.
To increase sales as stocks would expire, we came up with a package of RM12 for 3
cakes which is RM4 per cake, lesser than the original price of RM5 by RM1.
B. STARTING EARLY
On a Thursday 13th November 2014, 4 days before the official beginning of the
Charity Drive Event, we started selling 50 units.
We approached customers one by one on foot, splitting into 2 teams, a team of 2 and
a team of 3.
We tried every possibility, every passer-by.
We did this to allocate the right timing to sell the cakes, the peak selling time is
during 12.30pm to 1.30pm. The time when staffs and students are going to have
lunch.
We noticed that the chocolate moist cakes finish fast.
C. SUPPLY ACCORDING TO THE DEMAND CURVE
After finish stocks of 50 chocolate moist cake, 50 butter cake and 50 two-in-one
swiss rolls, we ordered another 60 cakes but this time only one flavour, chocolate
moist.
60 chocolate moist cakes were sold finish during that day itself which was a Tuesday
18th November 2014, as it had a very welcoming response.
15. 3. PS4 GAME PLAY
SELLING PRICE : RM3 PER PERSON (15 MINS)
COST PRICE : RM0
ESTIMATED HIGHEST PROFIT : RM480
STRATEGY :
A. PASSIVE INCOME
We have noticed that game stations are one of the most frequented business during
other charity drive events.
With a low price of RM3 per player, mostly 2 players per game of 15 mins, we can
generate RM6 every 15 mins which means RM24 per hour.
We chose to have a game station as apart from selling cakes on foot in 2 teams of 2
people, we can allocate 1 teammate to collect passive income while we were
physically outside of the competitor’s zone.
18. We produced an A2 size poster at our stall to notify the customers of our good cause
while selling cakes. We came up with the tagline ‘ONE CAKE HELPS THREE
ORPHANAGE HOMES’ to let the customers know that our team aren’t just covering 1
but 3 orphanage homes in Klang, Shah Alam and Puchong.
19. 2. SOCIAL MEDIA MARKETING
We advertised our cake featuring the chocolate moist flavour as it’s the most wanted
among our products. We added the tagline ‘1 CAKE HELPS 3 ORPHANAGE HOMES’
to remind the customers of our noble cause. Group leader, Chew Yu Jing also added his
personal experience in helping one of the orphanage homes back in highschool to tell
people that they can make a difference no matter where and when.
Our team also advertised our cakes online through Facebook posting on walls or in
pages to notify as many people as we can about the service of entertainment, PS4 game
play, that we provide during the charity drive event. We shared many photos and
information regarding our stall and our cause to serve the community by helping 3
21. We passed on word of mouth by telling customers that our cakes are from high
quality cake manufacturer Backofen thanks to the owner Mrs. Choo who had given us
permission. This had increased our numbers in sale as the cakes had an established name.
Because of the good brand name with a promotional price, many customers bought the
cakes whereas other peers from the same foundation programme spread the word fast.
4. THE CONSULTANT APPROACH
Our team strongly go against hard-selling that makes the customer buy something
they don’t need. Our team uses the consultant approach, presenting ourselves as
salespersons who has the customer’s best interest in mind. We never pushed a customer to
buy if they said ‘no’. We also made it an obligation to say a warm ‘Thank you’ to every
customer who did or did not buy our product or service. As we kindly serve customers,
we let them know that they have helped 3 orphanage homes around Puchong, Shah Alam
and Klang to brighten their day as the customers had done a great deed contributing to the
society.
22. SPONSORS
SPONSOR THROUGH COST SHARING
We received a sponsor of RM0.80 per cake by Backofen’s owner Mrs. Choo for 210
cakes which makes the cost sharing of RM168 from the owner herself.
23. DISTRIBUTION
DATE OF DIST. WEB PAGE CAKES PS4
11 NOV X
12 NOV
13 NOV X
14 NOV X X
15 NOV X
16 NOV X
17 NOV X X X
18 NOV X X
19 NOV X
20 NOV X
21 NOV X
1. WEB PAGE
This project started it’s first meeting on 11th November 2014.
We constantly arrange meetings with the client to ensure that we met his criteria for
the web page, 11TH, 14TH , 17TH and 21ST November 2014.
The client often update us with pictures and information through e-mail a few days
before meeting so that we can finish the job as soon as possible.
We also agreed to do future updates for the client, which are changes or upgrades for
the web page.
We had our confirmation of design and pay meeting with our client on 21st November
2014.
2. CAKES
24. A. TAYLOR’S LAKESIDE CAMPUS DISTRIBUTION ON 13TH NOV 2014 :
150 cakes are being ordered on 11th November 2014.
Cakes are delivered by group leader, Chew Yu Jing by car, transporting the goods
from USJ 12 to Taylor’s Lakeside Campus.
On 13th November 2014, a Thursday 4 days before Charity Drive Event Week, the
goods are collected at 10.00am and delivered to Taylor’s Lakeside Campus at
10.30am.
50 cakes were transported to the Campus while 100 cakes were transported back to
Chew Yu Jing’s home.
We sold the cakes on foot, finishing selling 50 cakes from 10.30am to 1.30pm.
B. USJ DISTRIBUTION ON 14TH - 16TH NOV 2014 :
Cakes are sold around USJ area distributed by Chew Yu Jing by car.
At the same time, many Buddhist Societies are having Dana collection on that week
which means donating food to monks.
50 more cakes are sold to the Buddhists, which indirectly achieve both targets in one
shot, helping 3 orphanages and providing food to be donated to monks.
C. TAYLOR’S LAKESIDE CAMPUS DISTRIBUTION ON 17TH NOV 2014 :
The rest of the 50 cakes were brought to be sold at Taylor’s Lakeside Campus at
11am to be sold which were butter cakes and swiss rolls as chocolate moist cakes
have finished stock.
We sold 30 cakes at the stall and by on foot, the rest of the 20 cakes were given away
free to customers at 6pm when it was time to close.
We want to acknowledge customers that new stocks of 60 chocolate moist cakes are
coming fresh the next day which was the last day of cake sales.
D. TAYLOR’S LAKESIDE CAMPUS DISTRIBUTION ON 18TH NOV 2014 :
60 units of chocolate moist cakes were ordered at 16th November 2014 as it had a
high demand.
After realizing that the peak selling hour is 12.30pm to 1.30pm, 60 units of chocolate
moist cakes were transported from USJ to Taylor’s Lakeside Campus at 11.30am to
be arranged neatly at the stall before 12.30pm.
We split into teams to sell cakes at the stall and 2 teams to sell by foot. 60 units were
sold on 18th November 2014.
3. PS4 GAME PLAY
PS4 was provided by Hariish Kumar who brought it from Puchong.
25. 32 inch Sony TV screen was provided by Chew Yu Jing from Shah Alam.
Passive income was generated from 17th to 20th November 2014.
We started the PS4 game play entertainment on 17th November 2014 at 1.30pm after
seeing that the butter cakes and swiss rolls aren’t selling well.
From Monday onward, we setup the game station at 12pm and start business till 6pm,
a 6 hour ongoing entertainment booth from Monday to Thursday.
We charged RM3 per player per 15mins game, which in theory would generate
RM24 per hour.
We chose to operate from 12pm to 6pm as that was the best time for flowing
customers as Taylorians have the most free time during that period in their schedules.
26. GREEN MEASURES
REDUCE
We reduce the usage of papers through out the whole business event using up to only
8 pieces of A4.
We communicate with the client using digital means by sending e-mails while
constructing the web page.
REUSE
We made our donation box by reusing the discarded cardboard use for architecture
projects.
We reuse pins which are on the notification board left by previous business project
stall owners.
RECYCLE
Our stall is located approximately 30 feet away from recycle bins.
We collect plastic cake containers in a whole and dispose into recycle bins when
closing shop.
27. HUMAN RESOURCE PLANNING
TEAM PLAYERS STRENGTHS
CHEW YU JING (LEADER) GETTING RESOURCES
PLANNING AND EXECUTION
ADAM TAN COORDINATING SALES
ACTIVELY APPROACH CUSTOMERS
HARIISH KUMAR GRAPHIC DESIGNING SKILLS
MEETING CLIENT’S NEEDS
NHAT DINH NETWORK SALES
ACTIVELY APPROACH CUSTOMERS
LYNETTE LAW ACCOUNTING
KEEPING TRACK OF SALES
PROFIT AND LOSS REPORT
28. EVALUATION OF RESULTS
1. WEB DESIGN
BEFORE
PROBLEMS
S3 Land Sdn Bhd uses web link s3land.com.my which indicates it as a local
business in Malaysia
The design is less user-friendly and not attractive
The license pay for the domain was expensive
The map on the page leads to no where as doesn’t have any GPS
connections
The graphics are outdated
Old server slows down surfing process
Information unorganized
AFTER
29. SOLUTIONS:
A new theme is given to the web page to harmonize the contents with the company
logo and vision
Photoshop graphics to make it more appealing
Mind map technique to convey important messages
Updated information
Cleaner interface
Location map connected to google maps and mobile apps
New server using WIX for a faster online surfing experience
Cheaper online registration package
2. CAKE SALES
13-16 Nov, we struggled to sell the remaining stocks of 50 butter cakes and
30. 50 swiss rolls, resulting in inability to sell without hard selling which might
cause bad reputation for our team.
A drastic drop in sales during 17 Nov is due to the incompetence of product.
Chocolate moist cakes were the hot shots, not the butter cakes or swiss rolls.
In 18 Nov, 60 chocolate moist cakes were sold within 3 hours.
To increase sales, we must adjust according to the consumer’s choice before
bringing in mass stock as unsold stocks result in profit loss.
31. 3. PS4 GAME PLAY
PS4 game play is a passive income that requires less effort and customers
would come naturally.
A variety of games bring in a variety of customers.
Theoretically we were aiming to earn RM480 within 5 days, but sales were a
bit slow.
Basically, our customers were recurring customers.
We targeted the right audience as there were many students with free time
and sufficient money to spend on our games during class transitions.
Due to having project submissions during the week, operating hours
decrease causing a loss in time to earn profit.
The timing of good flow of customers is during 12pm to 6pm.
During rainy days, there were no customers.