Written communication plays an important role in business and requires careful word choice. It can be classified as internal communication between employees, external correspondence with clients, or external reports to the public. Written communication allows for complex topics to be presented easily and acts as a permanent record, but it is more time-consuming than spoken communication. There are advantages like backing up oral discussions and creating identical copies, but also disadvantages such as cost, time, and being useless to illiterate people. Common forms of written business communication include memos, letters, and reports.

1. WRITTEN COMMUNICATION

2. What is Written Communication?
 Written communication has great significance in todays
business world. It is an innovative activity of the mind.
Effective communication is essential for preparing worthy
promotional materials for business development. Speech
came before writing but writing is more unique and formal
than speech.
 Effective writing involves careful choice of words, writing is
more valid and reliable than speech, but while speech is
spontaneous, writing causes delay and take time as feedback
is not immediate.

3. CLASSIFICATIONS OF WRITTEN COMMUNICATION
Internal communication in the form of
memoranda, minutes and reports
External correspondence with clients-business
letters and other documents.
External communication with the world at
large press release and reports.

4. ADVANTAGES OF WRITTEN COMMUNICATIONS
 Easy presentation of complex matters : The document of written
communication is the best way to represent any complex matter easily and
attractively
 Use as a reference : if it is needed, written communication can be use as
future reference
 Permanent record: the document of written communication act as a
permanent record. when it is needed, important information can be easily
collected the preserve document.
 Back-up or confirmation of oral communication : whenever there is
even a speech it has to be backed up by writing so that it could be
preserved for a long time.
 Identical copies can go to different sources

5. DISADVANTAGES
 Expensive : written communication is comprehensively
expensive for this communication paper, pen, ink, typewriter,
computer and a large number of employees are needed
 Time consuming : written communication takes time to
communicate with others.it is time consuming media.it cost
the valuable time of both the writer and reader.
 Red-Taoism : red Taoism is one of the most disadvantage of
written communication. It means to take time for approval of
project
 Useless for illiterate person: if messages receiver is
illiterate, written communication is quite impossible

6. VARIETIES OF WRITTEN BUSINESS
COMMUNICATION
There are wide ranges of written communications in business.in
the broadcast senses, anything that concerns business and it is
written to be read.
Examples include; prospectuses, advertisements, leaflets, annual
reports, catalogues, contracts, handbills, letters, manuals,
memoranda, minutes, agenda etc.
Also in the written business communication we have the direct
and indirect communication propounded by Walter Well(1985)

7. A direct communication, which is addressed to and
intended for a specific person or a group of people
all of whom will read it
 Indirect communication which instead of being
specifically addressed is made available to a large
number of people, some of whom will read it as they
have the time and the inclination

8. DIRECT COMMUNICATION
Magazine
advertisement, store
displays, promotion
copy on food
packages, letter,
reports etc
INDIRECT COMMUNICATION
Articles in business
journels, trade
magazines, company
news bulletins,
house organs
employee
handbooks,
newsletter

9.  MEMO : an informal message, especially one sent between
two or more employees of the same company, concerning
company business:
 LETTER : a written or printed communication addressed to a
person or organization and usually transmitted by mail.
 REPORT : an account or statement describing in detail an
event, situation, or the like, usually as the result of
observation, inquiry, etc

10. In conclusion, written messages do not have to be
delivered on the spur of movement ; instead, they
can be edited and revised several times before they
are sent so that the constant can be shaped to
maximum effect and also recipients of the written
communication can also take more time in reviewing
the written communication can also take more time
in reviewing the message and providing appropriate
feedback.

11. Group 7 members
 GYIMAH KWABENA JUNIOR 214BS01000024
 NTI-KUMIWAH SARAH 214BS01000217
 GIDEON GYABAAH 214BS01000027
 OSEI OPOKU EBENEZER 214BS01000224