This document provides a comprehensive overview of how to connect a WordPress site to social media using various plug-ins and widgets, emphasizing the importance of two-way communication and analyzing social impact. It covers tools for cross-posting, user authentication, and social interaction, highlighting specific plug-ins like Wordbooker and Simple Facebook Connect. Additionally, it discusses management tools like Hootsuite and Tweetdeck, along with strategies for engaging audiences through social commenting and feedback mechanisms.

1. Wordpress + socialConnecting your WordPress site to social media through plug-ins and widgets and measuring the results.By @tonyzeoli– Lead Developer @reesenews

2. Let’s Get StartedWP inherently NOT socialDev moves to fastAlways focused on coreTons of plug-insExperimentWhat suits your needs

3. Social is Two-WayTwo-way conversationClose the “loop”Be authenticGo beyond Twitter and FacebookYou must analyze your social impact

4. The Social Loop

5. ShortenWP.me is only in WordPress.combit.ly and j.mp (same company)Integrated with Twitter Tools and other plug-inshttp://wordpress.org/extend/plugins/wp-bitly/http://wordpress.org/extend/plugins/bitly-service/TinyURLCreated post and permalink using tinyurl servicehttp://brajeshwar.com/2007/tiny-link-wordpress-plugin/t.cois Twitter’s native short URL service that converts long links to short in a tweet.Not a plugin. Integrated into Twittergoog.glSyncs with Google Analyticshttp://wordpress.org/extend/plugins/googl-generator/

6. Bit.lySecure an API key

7. Bit.ly Service

8. Get Shortlink

9. Bit.ly conversion

10. Analyze Conversions

11. PublishCross-Posting and SyncTwitterFacebookHootsuite and TweetDeck to WordPressTumblr to WordPress or reverse using “Tumble”Sync posts to LinkedInDisplay tweets, status updates and checkins with source or 3rd party plug-ins and widgets

12. Twitter ToolsCross Post to TwitterMust set up app at developer.Twitter.comPost to Twitter or Post Tweets to WordPressSingleDailyWeeklyDigest formCategoriesBit.ly / j.mp integration

13. Twitter ToolsTo use the Twitter API, register for a Twitter Consumer and Secret keys and Access Tokens

14. Twitter Tools Admin

15. Twitter Tools Send PostApprove or restrict sending a Tweet per post

16. Twit ConnectPost to TwitterAlso provides single sign on (SSO)Ask user to register

17. Twit Connect LoginSingle Sign On button appears on WordPress login screen

18. Twit Connect home loginSingle Sign On button appears with home page login widgets

19. Twit Connect AuthorizationOn login, user will be asked to allow Twitter to handle authorization

20. Twit Connect register for siteFeatures a registration form to get drive users to complete site registration

21. Twit Connect admin panelAdd your Consumter Key and Consumer Secret (does not need access tokens)

22. WordBookerCross-post to personal and one business page (FB TOS)Blog Level CustomizationUser Level CustomizationConnect to business/fan pageComments on post to Facebook can be posted back to WordPresssite comments, providing a feedback loop hoping to improve audience engagement.

23. WordBooker blog level customization

24. Wordbooker User Level Customization

25. WordBooker connect to Wall/Fan PageTo connect to your “Page”, you must click the Facebook icon

26. WordBooker select Wall/Fan pageFrom the drop down menu, select your Facebook page. You must have created a fan “Page” for this to work.

27. Management ToolsHootSuiteTweetdeckBoth use Twitter API to cross post to WordPress.com

28. Hootsuite to WordPress.com

29. TweetDeck to Wordpress.com

30. Sync with LinkedInSync your blog on your LinkedIn profile

31. Display WidgetsToo many to go through in this presentationMany come with plug-ins alreadyEasy recommendations direct from source:Twitter:twitter.com/resources/widgetsFacebookhttp://www.facebook.com/badges/FourSquarehttps://foursquare.com/apps

32. Create a Twitter WidgetCreate a widget, then copy and paste embed code in theme template or sidebar text widget.

33. Create Facebook WidgetsFacebook featured various widget creation tools.Generally, you will find these tools as WordPress plug-ins, but if you want to integrate yourself, this is where you’d look to generate the widget code.

34. Display Plug-insFourSquareWordPress Plug-inTwitter Tools Plug-inGoogle Buzz ER Plug-in

35. FourSquareWordPress Plug-inDisplays your check-ins in a sidebar widget

36. Twitter Tools Widget

37. Google Buzz ER Plug-In

38. TumblePlug-in allows cross post from WordPress to TumblrAdd to plug-in library, then open file and add user and pass

39. Post to Tumblr in Posts ViewClick to Post from All Posts view. Also works withImages in the media library (not shown)

40. Simple Facebook ConnectMany plug-ins in oneFeaturesSSOComment using Facebook Identity (with FB avatar support)Auto PublishManual Publish to Profile or “Page”New User RegistrationShare (with short codes)WidgetsUser StatusLive StreamBookmarkFind us on FacebookFan BoxFan Count

41. Simple Facebook Connect Login

42. Simple Facebook Connect Home

43. Simple Facebook register with site

44. Simple Facebook Connect Profile

45. Simple Facebook Connect Logged In

46. Simple Twitter ConnectSSO using TwitterComment using Twitter credentialsUsers can auto-tweet their commentsTweet button (official one from twitter)Tweetmeme buttonAuto-tweet new posts to an accountManual Tweetbox after PublishFull @anywhere supportAuto-link all twitter names on the site (with optional hovercards)Dashboard Twitter Widget

47. Social SharingSocial BookmarkingCombined widgets from ShareThis, AddThis, AddToAnyTweetMemeFacebookLikeLike something and it posts to your wallSend (new)Allows you to only send to specific friends

48. Top 15 Social Bookmarking Sites 2011http://www.ebizmba.com/articles/social-bookmarking-websites

49. Social Bookmarking

50. ShareThis Widget

51. ShareThis Options

52. ShareThisWidget Options

53. New ShareThis OverlayIn ShareThis settings, choose Modern

54. Tweetmeme WidgetAdds TweetMeme widget to the right of text on posts and pages.

55. TweetMeme site

56. April’s Facebook LikeApril’s Facebook LikeAdded to your theme by the plugin, or you can place the call to the function in your theme.

57. Facebook Like and Send

58. Social Feedback with GetSatisfaction“Freemium” service provides you with tools to gain valuable insights from your users.Interact through pop-over or your page on GetSatisfaction.Great customer service and satisfaction tool.

59. TweetBoard

60. Links: Social Media Widget

61. Ratings and PollingPoll DaddyBy AutomatticRate PostsCustomizable iconsCreate PollsTrack results

62. Poll DaddyRate Posts

63. Poll DaddyAdd Polls

64. Poll Daddy

65. Social Commenting: Intense DebateManages your social commentsAdds SSO capability for commentsRegisters comments in your databaseProduct of AutomatticCompetitors include Disqus and Echo Networks

66. SSO for Intense DebateUses Twitter and OpenID nativelyMust register an API Key on Facebook (as shown)

67. SSO: Intense DebateAdd your API key

68. Intense DebateLogged inNot logged inCan post anonymously

69. Old SchoolUse RSSFeedburner by GoogleBurn and Track your feedFeedSmith for WordPress plug-in

70. FeedSmithFeedburnerFeedSmith allows you to set up Feeds by Category

71. Trackbacks and PingbacksTracking back to other blogs elicits trust between bloggers and fuels link backsAdd links to blogs you reference and they will get a trackback or ping notification Native in the WordPress Post editor

72. Trackbacks and PingbacksTracking back to other blogs elicits trust between bloggers and fuels link backs.In this example, a pingback was sent from a local blog notifying the author that his post was referenced.Pingbacks are received under Comments

73. InfoTony ZeoliLead DeveloperReese Felts Digital NewsroomUNC Chapel HillSchool of Journalism & Mass CommunicationTwitter: @tonyzeolitonyzeoli@reesenews.orgLinks:ReeseNews.orgReeseFelts.orgConsultingDigitalStrategyWorks.comaz@digitalstrategyworks.com@dswksPublishingNetmix.com@netmix