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WITCH IS IT? 
A2 Media Presentation Pitch
THE POSTER 
We decided to go with this picture for 
our poster as we feel like it has a ghostly 
edge to it because of the outline of the 
shadowy leg. 
We decided to go with a dark, 
low-key lighting in our poster to 
gives it an ominous atmosphere. 
We decided not to show the figure 
running thought the halls as it will 
give it a mysterious edge leaving the 
audience interested to know who it is. 
We chose the font and style of the title 
because we were searching for different 
types of font online and came up with a 
few. We thought this was the best suited 
for it as it is an intimidating font.
THE CAST 
• Hayleigh Gavin as Regina Phallange 
• George Malkinson as Derek Johnson the Witch 
• Kamara Smith as the cameraman 
• Refectory People
TEASER IDEAS 
• Begins in intimidating woods 
• People are ominously disappearing from crowds at once 
• Disappearing silhouettes 
• The compelling witch bottle 
• Regina Phallange seen cautious in the woods 
• Technology malfunctions 
• Hauntings
THE VISION 
We want to distribute it worldwide, and globally. At the same time. We will be 
funded by Warner Bros and Sony Entertainment Europe. Who will them make 
a 25% profit each from t. We aim to reach 3 million it profit from the cinemas 
and physical copies on DVD and Blu-ray.
TARGET AUDIENCE 
We looked at the target 
audience ratings for some of 
the films that influenced us for 
our trailer and then decided it 
would be best if we did an age 
range of around 15-24 and for 
both male and female.
MARKETING INFLUENCES 
The film is heavily inspired by earlier horror films and 
psychological thrillers, with the poster paying homage to The 
Exorcist and MAMA. Also inspired by the witch in the 
woods of Reigate.
• We will start filming at the start of October and will be allocated around 3 
hours to film our trailers. We will then spend 2 weeks putting together and 
perfecting our final piece. 
• For our film we wont need many props, we will need outfits relevant to the 
trailer. We will also need a ‘witch bottle’. 
• We will be using software like IMovie, Garage Band and a couple more 
software. 
INFORMATION
WHY WE THINK WE’LL BE 
SUCCESSFUL 
• Frightening imagery and a teen cast 
• Regina Phallange 
• Unconventional plot

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Witch is it? A2 Media Presentation

  • 1. WITCH IS IT? A2 Media Presentation Pitch
  • 2. THE POSTER We decided to go with this picture for our poster as we feel like it has a ghostly edge to it because of the outline of the shadowy leg. We decided to go with a dark, low-key lighting in our poster to gives it an ominous atmosphere. We decided not to show the figure running thought the halls as it will give it a mysterious edge leaving the audience interested to know who it is. We chose the font and style of the title because we were searching for different types of font online and came up with a few. We thought this was the best suited for it as it is an intimidating font.
  • 3. THE CAST • Hayleigh Gavin as Regina Phallange • George Malkinson as Derek Johnson the Witch • Kamara Smith as the cameraman • Refectory People
  • 4. TEASER IDEAS • Begins in intimidating woods • People are ominously disappearing from crowds at once • Disappearing silhouettes • The compelling witch bottle • Regina Phallange seen cautious in the woods • Technology malfunctions • Hauntings
  • 5. THE VISION We want to distribute it worldwide, and globally. At the same time. We will be funded by Warner Bros and Sony Entertainment Europe. Who will them make a 25% profit each from t. We aim to reach 3 million it profit from the cinemas and physical copies on DVD and Blu-ray.
  • 6. TARGET AUDIENCE We looked at the target audience ratings for some of the films that influenced us for our trailer and then decided it would be best if we did an age range of around 15-24 and for both male and female.
  • 7. MARKETING INFLUENCES The film is heavily inspired by earlier horror films and psychological thrillers, with the poster paying homage to The Exorcist and MAMA. Also inspired by the witch in the woods of Reigate.
  • 8. • We will start filming at the start of October and will be allocated around 3 hours to film our trailers. We will then spend 2 weeks putting together and perfecting our final piece. • For our film we wont need many props, we will need outfits relevant to the trailer. We will also need a ‘witch bottle’. • We will be using software like IMovie, Garage Band and a couple more software. INFORMATION
  • 9. WHY WE THINK WE’LL BE SUCCESSFUL • Frightening imagery and a teen cast • Regina Phallange • Unconventional plot