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Winning With Old School SEO in 2016 (& Beyond)
- 1. Winning With OldSchool SEO in 2016 (& Beyond) @recalibrate #StateofSearch
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- 3. 2016 2017 @recalibrate#StateofSearch
- 4. “SEO IS DEAD” @recalibrate#StateofSearch
- 5. Search Engines &SEOs (the internet’s original symbiotic relationship) @recalibrate #StateofSearch
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- 11. CTR & userbehavior as ranking signals make Google better @recalibrate #StateofSearch
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- 17. Internal links Page titles H1s Writtencontent Good code @recalibrate #StateofSearch
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- 20. Search engines needcontext @recalibrate #StateofSearch
- 21. Search engines needcontext (hint: so do people) @recalibrate #StateofSearch
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- 26. IL #1 IL#2 IL #3 IL #4 LOGO IL #5 IL #6
- 27. IL #1 IL#2 CTA IL #3 IL #4 LOGO IL #5 IL #6
- 28. IL #1 IL#2 CTA IL #3 IL #4 LOGO IL #5 IL #6 TITLE
- 29. IL #1 IL#2 CTA IL #3 IL #4 LOGO IL #5 IL #6 TITLE BREADCRUMBS
- 30. IL #1 IL#2 CTA IL #3 IL #4 LOGO IL #5 IL #6 TITLE BREADCRUMBS CONTENT
- 31. IL #1 IL#2 CTA IL #3 IL #4 LOGO IL #5 IL #6 TITLE BREADCRUMBS CONTENT
- 32. IL #1 IL#2 CTA IL #3 IL #4 LOGO IL #5 IL #6 TITLE BREADCRUMBS CONTENT TITLE
- 33. IL #1 IL#2 CTA IL #3 IL #4 LOGO IL #5 IL #6 TITLE BREADCRUMBS CONTENT TITLE BREADCRUMBS
- 34. IL #1 IL#2 CTA IL #3 IL #4 LOGO IL #5 IL #6 TITLE BREADCRUMBS CONTENT TITLE BREADCRUMBS INTRO TEXT / VALUE PROP / HERO IMAGE
- 35. IL #1 IL#2 CTA IL #3 IL #4 LOGO IL #5 IL #6 TITLE BREADCRUMBS CONTENT TITLE BREADCRUMBS CONTENT INTRO TEXT / VALUE PROP / HERO IMAGE
- 36. IL #1 IL#2 CTA IL #3 IL #4 LOGO LOGO IL #1 IL #2 IL #3 IL #5 IL #6 TITLE BREADCRUMBS CONTENT TITLE BREADCRUMBS CONTENT INTRO TEXT / VALUE PROP / HERO IMAGE
- 37. What does itlook like above the fold? @recalibrate #StateofSearch
- 38. IL #1 IL#2 CTA IL #3 IL #4 LOGO IL #5 IL #6 TITLE BREADCRUMBS CONTENT
- 39. BREADCRUMBS INTRO TEXT /VALUE PROP / HERO IMAGE CONTENT TITLE
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- 47. Be empathic. Be awesome. @recalibrate#StateofSearch
- 48. Be empathic. Be awesome. Helpothers achieve their goals. @recalibrate #StateofSearch
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- 57. #1 – March25th
- 58. #2 – September20th
- 59. #1 w/ featuredsnippet – October 3rd
- 61. Results don’t alwaysreveal themselves on the timeline we’d expect.
- 62. … or inthe way we’d expect. @recalibrate #StateofSearch
- 63. Just do you. @recalibrate#StateofSearch
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- 70. “The Humane Societyof Utah (HSU) had a record-breaking year, adopting out 11,318 animals in 2015 and achieved a no-kill status as the largest open admissions shelter in the state.” @recalibrate #StateofSearch
- 71. B2B Link Building @recalibrate#StateofSearch
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- 80. Appreciate that thingsare changing. @recalibrate #StateofSearch
- 81. Appreciate that thingsare changing. Know the principles are static. @recalibrate #StateofSearch
- 82. Appreciate that thingsare changing. Know the principles are static. Play to your strengths & others’ needs. @recalibrate #StateofSearch
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