Using Your Company's Social Media To Survive (And Even Thrive!) In tough Times (SEJ eSummit 2020) UX TWEAKS FOR RANKING & CONVERSIONS (Pubcon Pro Las Vegas 2019) UX - Behind & In Front of the Curtain (State of Search 2018) How To Take Your Followers From The Facebook "Like" To The Onsite "Buy Now" (MERGE 2017) Increase Conversions and Rankings with User Experience (SEM Summit 2016) 
