The document discusses the target audience for a music magazine aimed at 16-25 year olds interested in rock and metal genres. The magazine appeals more to males through images of successful males in the genre. It targets working and middle class readers with disposable income interested in concerts, albums, and competitions. The characters in the magazine wear band merchandise to seem relatable. The typical reader is described as a 22 year old male who plays guitar, is in a band, and enjoys learning about new albums and bands through the magazine.

1. Who would be the audience for
your media product?

2. Age group
My magazine appeals to 16-25 year olds
There are certain things that appeal to
people in this age range such as my
This appeals to the higher
competition
end of my age range as
Jagermeister is a popular
alcoholic drink with
This appeals to the lower end of people 18 and over in my
my age range as monster is an chosen genre
energy drink popular in with 16-18
year olds in my chosen genre
My magazine appeals to 16-25 year olds because the language used is informal which
appeals more to younger people

3. Genderat males
My magazine is aimed
My magazine appeals more to a male audience because it shows pictures
of males who are successful in the genre so it is something they can aspire
and relate to
Also the word aggressive is used quite a bit and males are stereotypically more
aggressive than females

4. Class
My magazine is aimed at the working and middle class typically
those with some disposable income
My magazine has information on things such as gigs,
albums and festivals that people can spend money on
It also appeals to those with less disposable incomes with competitions where they
could win things they couldn’t normally afford. And freebies

5. Brands
My audience are very careful about what brands they choose as they will
often have a handful of trusted brands or will be wearing band merchandise
this is something I have made some of my characters do as makes my
characters more relatable to the audience
My cover character is
wearing a slipknot t-shirt
and a Bring me he horizon
hoody both are band
merchandise
This character is wearing
drop dead shirt and t-shirt
this show dedication to a
brand

6. How has my audience profile changed
The typical reader of Kerrang and Metal This is the target
Hammer is A 22 year old male who plays audience that I My magazine appeals to 16-25
an instrument (majority play guitar)or is set myself at the year old males who are working
in a band who lives every moment doing beginning of the and middle class who are
something to do to music such as task and this an passionate towards the genre
watching music on TV, listening to music they listen to and most of them
audience profile
or playing their instrument and is play an instrument majority
heavily involved in the music industry by
I made based on
guitar, and would love to be
buying several albums a month on my finished
informed about new albums and
average and attending a lot of gigs per product, I think I new bands
year is proud of who they are, what managed to
they wear and how it conveys their taste stick to my
in music. They also rely on the original
magazines as a place they obtain audience profile
knowledge and are usually the first
places they find out about the latest
rock/metal news.