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What you can Learn from a 4 Year Old about Ponies and Mobile UX
The document discusses designing mobile user experiences for different generations of technology users. It notes that people just a few years apart can have very different experiences of technology. It then provides examples of projects involving responsive web design, mobile apps, and considerations for mobile UX like touch targets and performance testing in low-bandwidth conditions.
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What you can Learn from a 4 Year Old about Ponies and Mobile UX
- 1.
- 3. “People two, threeor four years apart are having completely different experiences with technology,” Lee Rainie, director of the Pew Research Center’s Internet and American Life Project. http://www.flickr.com/photos/tocaboca/5523596357/
- 4. Simpsons copyright FoxBroadcasting
- 8. Project One: Brewer’s WebRelaunch Responsive Web Design Create a desktop and mobile User Experience that captures the lifestyle of the brand Allows users to participate in contests and give-a-ways easily regardless of platform Optimized site elements for mobile
- 9. Project Two: Mobile App PushPromotions Brand related games Create a User Experience that captures the lifestyle of the brand App to update content seamlessly for the user
- 10. Users: Mobile Using app invarious settings Specifically bars & outdoor events Out with friends
- 12. My Little Ponycopyright Hasbro Toy Company
- 13.
- 14.
- 15. Find out everythingyou can about ponies.
- 16. Each pony isunique. (personality and behavior)
- 17. Just like yourUsers
- 18. “People two, threeor four years apart are having completely different experiences with technology,” Lee Rainie, director of the Pew Research Center’s Internet and American Life Project. http://www.flickr.com/photos/tocaboca/5523596357/
- 19. 11 - 6- 4
- 20. 13 - 9- 7
- 23. Mobile UX isa balancing act My Little Pony copyright Hasbro Toy Company
- 24.
- 25.
- 26. Fitts's Law isa model of human movement which predicts the time required to rapidly move to a target area a function of the distance to the target and the size of the target. source: Wikipedia
- 28. Small Touch Target= Big Problems
- 29. Small Touch Target= Big Problems Sources: Apple HIG & MIT Touch Lab
- 30. Small Touch Target= Big Problems
- 31. Small Touch Target= Big Problems
- 32. Pro Tip: ATouch Template helps design Interactions
- 33.
- 34.
- 36. If it lookslike a button, it better be a button.
- 38.
- 39. Skeuomorphic vs Flathttp://dribbble.com/shots/1123651-Skeuomorphic-vs-Flat-Design by Victor Bejar
- 58.
- 59.
- 67. Keeping the Childin Mind: Press versus Tap
- 68. Keeping the Childin Mind: Press versus Tap onRelease vs. onPress
- 71. <a href="#menu">[image file]</a> <aname="menu"></a>
- 72. Simple solutions areelegant.
- 73. You will neverhear, “Hey, where’s the slide out menu?”
- 74. You will hear, “Yourmenu doesn’t work! #fail”
- 76.
- 79. My Little Ponycopyright Hasbro Toy Company
- 80.
- 82. Performance is Design MyLittle Pony copyright Hasbro Toy Company
- 83.
- 84. 84 Test in theWild
- 85. 85 Test in theWild Drop the WiFi
- 86. 86 Test in theWild Test using “one bar”
- 87. My Little Ponycopyright Hasbro Toy Company
- 89. Help the SadButterfly Find the Ponies
- 90. If a 4year old can find the ponies
- 91. so can youruser
- 92.
- 93.
- 94.