The document discusses the rise of touchscreen devices and designing interfaces for touch. It notes that tablet ownership in the US has grown rapidly, reaching 42% of US adults by January 2014. It argues that web designers must now consider how pixels feel to the touch, not just how they look visually, as touch has become a mainstream way of interacting with devices. It discusses common grips for holding touchscreen phones and the need to design interfaces that are comfortable to use while holding the device.