Do you want to get to know the most common problems in the e-commerce industry? Watch the above presentation and visit the website http://www.ideoagency.com/
How procurement can help shape retail’s evolution ProcurementIQ
As a procurement practitioner, you’re no stranger to seeing your profession evolve as business trends and the economy change. And those trends and changes are seriously affecting the retail sector right now. Join ProcurementIQ as we propose 3 exciting success strategies for retailers. As part of those strategies, we’ll discuss the critical role procurement will play in supporting retail as it evolves to meet consumers’ expectations.
Some topics we’ll touch on include:
- How competitors are teaming up to satisfy consumers and why procurement will be critical to forming strong partnerships
- Why experimenting could bring success and how purchasing can support departments ready to take new risks
- How procurement can play a key role in bringing on the right technologies to propel retail into the future
#ecomRDV : Instant Search l'ultime outil de conversion et d'engagement auprès...Altima x Konversion
- Guillaume Duvaux, Account executive chez Algolia : Instant Search l'ultime outil de conversion et d'engagement auprès vos clients.
Témoignages des cas clients Arcteryx, Salomon, BirchBox et LVMH
How procurement can help shape retail’s evolution ProcurementIQ
As a procurement practitioner, you’re no stranger to seeing your profession evolve as business trends and the economy change. And those trends and changes are seriously affecting the retail sector right now. Join ProcurementIQ as we propose 3 exciting success strategies for retailers. As part of those strategies, we’ll discuss the critical role procurement will play in supporting retail as it evolves to meet consumers’ expectations.
Some topics we’ll touch on include:
- How competitors are teaming up to satisfy consumers and why procurement will be critical to forming strong partnerships
- Why experimenting could bring success and how purchasing can support departments ready to take new risks
- How procurement can play a key role in bringing on the right technologies to propel retail into the future
#ecomRDV : Instant Search l'ultime outil de conversion et d'engagement auprès...Altima x Konversion
- Guillaume Duvaux, Account executive chez Algolia : Instant Search l'ultime outil de conversion et d'engagement auprès vos clients.
Témoignages des cas clients Arcteryx, Salomon, BirchBox et LVMH
Content for Commerce: How to Create Emotionally Engaging Experiences that Con...NaomiAlston
In this webinar, Alex and Ani's Vice President of Digital Strategy, Forrester's leading Content Management Analyst, Acquia’s SVP of Commerce Solutions and Timex's eCommerce manager will dig deeper into the state of eCommerce, including:
- Highlights and key recommendations from Stephen's and Peter Sheldon's recent report: Content and Commerce: The Odd Couple or the Power Couple?
- The 3 leading content and commerce integration models, plus how to select the right one for your business
- How global brands are affecting change to drive emotionally engaging experiences that are content-rich, socially immersive, and build brand loyalty
Speakers
- Ryan Bonifacino, VP, Digital Strategy, Alex and Ani
- Stephen Powers, VP and Research Director, Forrester Research, Inc
- Ray Grady, Senior VP of Commerce Solutions, Acquia
- Jon Vandergrift, eCommerce Manager, Timex
- See more at: http://etaileast.wbresearch.com/etail-webinars---on-demand
The tools that will turn traditional paper-form comment card in shops into digital-form comment card. Making it easier in both collecting and analyzing data. Help shop owners better understand their customers and improve the business.
We are in beta launch, check out https://www.suggestshop.com
More on https://highlyscalable.wordpress.com/
Data Mining Problems in Retail is an analytical report that studies how retailers can make sense of their
data by adopting advanced data analysis and optimization techniques that enable automated decision
making in the area of marketing and pricing. The report analyzes dozens of practical case studies and
research reports and presents a systematic view on the problem.
We hope that this article will be useful for data scientists, marketing specialists, and business analysts
who are looking beyond the basic statistical and data mining techniques to build comprehensive
data-driven business optimization processes and solutions.
A presentation that gives an overview about latest machine learning and deep learning techniques and use-cases that are prevalent in the eCommerce industry
Commerce is a division of trade or production which deals with the exchange of goods and services from producer to final consumer
It comprises the trading of something of economic value such as goods, services, information, or money between two or more entities.
Commonly known as Electronic Marketing.
“It consist of buying and selling goods and services over an electronic systems Such as the internet and other computer networks.”
“E-commerce is the purchasing, selling and exchanging goods and services over computer networks (internet) through which transaction or terms of sale are performed Electronically.
As more and more business activates are carried out by the electronic means, it has become more and more important that evidence of these activities should available to demonstrate legal rights and obligations that flow from them.
Cyber crimes have started to create a fear in the minds of many people linked to the networks mostly worried to ecommerce technology as its success lies in the internet. The various mechanisms used for securing internet based transactions or communication can be grouped into
Authorization, Authentication and Integrity
Privacy
Availability by controlling access
Content for Commerce: How to Create Emotionally Engaging Experiences that Con...NaomiAlston
In this webinar, Alex and Ani's Vice President of Digital Strategy, Forrester's leading Content Management Analyst, Acquia’s SVP of Commerce Solutions and Timex's eCommerce manager will dig deeper into the state of eCommerce, including:
- Highlights and key recommendations from Stephen's and Peter Sheldon's recent report: Content and Commerce: The Odd Couple or the Power Couple?
- The 3 leading content and commerce integration models, plus how to select the right one for your business
- How global brands are affecting change to drive emotionally engaging experiences that are content-rich, socially immersive, and build brand loyalty
Speakers
- Ryan Bonifacino, VP, Digital Strategy, Alex and Ani
- Stephen Powers, VP and Research Director, Forrester Research, Inc
- Ray Grady, Senior VP of Commerce Solutions, Acquia
- Jon Vandergrift, eCommerce Manager, Timex
- See more at: http://etaileast.wbresearch.com/etail-webinars---on-demand
The tools that will turn traditional paper-form comment card in shops into digital-form comment card. Making it easier in both collecting and analyzing data. Help shop owners better understand their customers and improve the business.
We are in beta launch, check out https://www.suggestshop.com
More on https://highlyscalable.wordpress.com/
Data Mining Problems in Retail is an analytical report that studies how retailers can make sense of their
data by adopting advanced data analysis and optimization techniques that enable automated decision
making in the area of marketing and pricing. The report analyzes dozens of practical case studies and
research reports and presents a systematic view on the problem.
We hope that this article will be useful for data scientists, marketing specialists, and business analysts
who are looking beyond the basic statistical and data mining techniques to build comprehensive
data-driven business optimization processes and solutions.
A presentation that gives an overview about latest machine learning and deep learning techniques and use-cases that are prevalent in the eCommerce industry
Commerce is a division of trade or production which deals with the exchange of goods and services from producer to final consumer
It comprises the trading of something of economic value such as goods, services, information, or money between two or more entities.
Commonly known as Electronic Marketing.
“It consist of buying and selling goods and services over an electronic systems Such as the internet and other computer networks.”
“E-commerce is the purchasing, selling and exchanging goods and services over computer networks (internet) through which transaction or terms of sale are performed Electronically.
As more and more business activates are carried out by the electronic means, it has become more and more important that evidence of these activities should available to demonstrate legal rights and obligations that flow from them.
Cyber crimes have started to create a fear in the minds of many people linked to the networks mostly worried to ecommerce technology as its success lies in the internet. The various mechanisms used for securing internet based transactions or communication can be grouped into
Authorization, Authentication and Integrity
Privacy
Availability by controlling access
Introduction to ecommerce for WordPress - WordPress North East - April 2021Peacock Carter Ltd
This is a short talk for the WordPress North East meetup in April 2021. I cover topics to introduce ecommerce to people who maybe aren't familiar with ecommerce, and the possibilities for WordPress website owners.
Topics covered include:
- What is ecommerce?
- Advantages and disadvantages of ecommerce
- Options for selling online with WordPress, including WooCommerce
- Things to consider if starting an ecommerce store (aimed at UK businesses)
Even today, some considerable time after the so called ‘Internet revolution’, Electronic Commerce (E-Commerce) remains a relatively new, emerging and constantly changing area of business management and information technology. Speaking in layman’s terms, E-Commerce refers to the entire process of marketing, selling, delivering goods and servicing customers over the Internet. It has revolutionized the way companies do business. Consumers can buy almost anything online 24 hours a day.
How can data solutions change the retail industry?
See the innovative solutions transforming Retail Industry.
Big Data, Artificial Intelligence, Augumented Reality.
See more at http://itmagination.com
its a presentation on e commerce which tells about the advantages and disadvantages of e commerce.it also covers the introduction,features and the categories of e commerce with concepts.
Online Marketing - eCommerce - InnovationLeanne Ross
Innovation paper for bringing Products to Market - the rise of eCommerce, it's benefits and challenges, impact on the economy and how it is fuelling innovation in the retail industry.
Methods and tools used in the project. Analysis of the situation, surroundings, materials and customer needs. Service analysis, benchmarking, recommendations, communication strategy. Do you want to learn more? Visit the website http://www.ideoagency.com/
Interactive guide. I try the car for the first time, so the guide asks if I want to undergo a short training. Check out more information in the presentation and on the site http://www.ideoagency.com/
Modern tools in customer relations (part 2)Ideo Agency
If the content about us is available publicly, media monitoring tools will find it.
You can react appropriately if someone writes about you and later draw conclusions from what they said. Visit http://www.ideoagency.com/ for more information.
Modern PR in e-edition, integrated customer serviceIdeo Agency
54% of respondents browses different e-shops and reviews before buying online. See more statistics in the presentation and on the website http://www.ideoagency.com/
The most important criteria when selecting a developer company are: 94% reliability, 93% promptness and 90% warranty details. Check out http://www.ideoagency.com/ why it's so important.
Interactive guide. I try it for the first time, so it asks if I want to undergo a short training. Check the presentation about what's going on. Also visit the website http://www.ideoagency.com/
Let’s "surround" them with care. "Your" website / other web services. Customized mailing / newsletter. Mobile apps as well as text messaging. Telephone calls when needed. Other media tools. Check on this website http://www.ideoagency.com/
The first project was completed for Euro Energetyka (www.euroenergetyka.pl). The year of finishing the project: 2000. The project is still working. Check out more information about the Ideo Agency history. More on http://www.ideoagency.com/
Technological leap in the government officesIdeo Agency
Implementation of the system is not the end of contractor’s job. Post-implementation support, training for users / editors, warranty for the implemented solution are the next ones. Visit to website http://www.ideoagency.com/
Presentation that contains a series of statistics about the usage of the Internet by the Local Government Units in Poland. Check out the details on http://www.ideoagency.com/
Do you know that beside attractive offer and good services, very important is also customer feedback? Find out how you can manage complaints from our presentation. Please also visit our website http://www.ideoagency.com/
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
1. What makes your store earn money?
Paweł Preneta, Project Manager | InternetBeta 2013 | 12 IX 2013
E-commerce – behind the scenes
2. „E-commerce is a great business” they said…
„The easiest way to earn money” they said…
24 billion zł
Estimated value of the eCommerce market in 2013
3. A few facts
Data from Internet Standard’s eCommerce Report 2012
A questionnaire sent to 14,000 shops.
4. A few facts
54,5%
shops are operated by one or two people
53,7%
of shops offer 1000 and more products
7,48%
of shops offer over 50 000 products
eCommerce 2012. Internet Standard
5. A few facts
48,62%
have 10 and more suppliers of their products
13,30%
have more than 50 suppliers
91% own a warehouse
in every other case, it is greater than 50 m2
eCommerce 2012. Internet Standard
6. A few facts
No more than 12% of
respondents focus solely on e-commerce
66% auction portals
77% price comparison
41% ground points
13% group shopping
eCommerce 2012. Internet Standard
7. A few facts
96% of
stores accept returns of products purchased over the Internet
60% of
stores use own or purchased software
30% of
stores are planning transferring to a dedicated platform
eCommerce 2012. Internet Standard
8. A few facts
The most common mistake of online stores was
slow action
73% of
all reported irregularities
in the operation of services
eCommerce 2012. Internet Standard
9. Shops are very promoting
Positioning 76%
Price comparison websites 67%
Sales promotion
(sales, discounts, etc..) 60%
Paid links 59%
Presence in catalogs 53%
E-mail marketing 43%
Offline advertising 37%
Social media 37%
PR activities 28%
You do not often hear about automation and optimization of internal
processes happening „behind the scenes", which often offer great
opportunities to reduce operating costs.
eCommerce 2012. Internet Standard
10. Few people think of a problem before they notice it…
Logistics
Cash registers
Handling returns
Complaints service
Bulk ordering from different
suppliers…
12. Managing and synchronizing multiple warehouses
What does one have to deal with?
Many warehouses
Different products
Different companies
Different accounting systems
Different delivery times
Different ways of settlement
Problems in e-commerce
13. Logistics and delivery time
What does one have to deal with?
Own warehouse vs. supplier’s warehouses
Time needed for shipping from internal warehouse
Delivery time from supplier
Integration with couriers / suppliers
Delivery tracking (because people like looking)
Problems in e-commerce
14. Document Management - Electronic Document Workflow
What does one have to deal with?
Sending invoices between branches
Internal controls
Verification and confirmation of orders
Offers and discounts for customers
Problems in e-commerce
15. Managing complaints and returns
What does one have to deal with?
Efficient acceptance of the application
Quick process of the matter
Current status information
Settlements of returns (especially annoying if there are several suppliers)
Problems in e-commerce
16. Reliable information for the customer
What does one have to deal with?
Current price (especially if there are several alternative suppliers)
Delivery time / availability of replacements
Thanks to a good management of vendors’ warehouses there is a chance to
minimize the amount of "frozen" goods in our warehouse
Problems in e-commerce
17. Making offers the efficient way
What does one have to deal with?
Accepting an inquiry even when no one has time
Quick return of the finished offer
An offer includes individual discounts and terms of cooperation
An offer that finds the best alternative to what client wants
Problems in e-commerce
18. Don’t try too hard
What does one have to deal with?
Thorough analysis of the problem
Investigate all solutions (even "the most ludicrous ones”)
Calmly making a decision
Problems in e-commerce
20. Ideo Sp. z o.o.
Headquarters
Ul. Nad Przyrwą 13
35-234 Rzeszów
Branch in Warsaw
Al. Niepodległości 124/2
02-577 Warszawa
www.ideoagency.com
zapytanie@ideo.pl
Interactive Agency & Internet Software House
e-tools tailored to your business