Presentation that contains a series of statistics about the usage of the Internet by the Local Government Units in Poland. Check out the details on http://www.ideoagency.com/

1. WEB APPLICATIONS | E-COMMERCE / B2B PLATFORMS | MOBILE SOLUTIONS | SEM
Local Government Units on the Internet
How do others do it? Examples of employing technological possibilities

2. “When I was President only physics experts were familiar
with a term World Wide Web. Now, even my cat has its
own website.”
Bill Clinton

3. Why is the Internet so important?

4. Internet access in Poland
• 21,5 million Internet users,
• 75% of households,
• 99% of students.
Percentage of households with Internet access in Poland
Number of internet users in Poland aged 7+ in 2005-2014

5. Internet access in Poland
We spend on average 4.8h per
day surfing the Internet

6. Internet access in Poland
• 51% of people buy online,
• 35% of people access their bank
accounts online
Have you ever bought something online?
Affirmative answers Internet users All adults
The number of individual customers with an Internet banking service contract and the
number of active individual clients
Number of access agreements for BI Number of active BI clients

7. Internet access in Poland
• 90% of businesses
• 25% of private individuals
Source: www.stat.gov.pl
Source: www.stat.gov.pl
Businesses using e-government in 2013 and 2014 by purpose
People using public services via the Internet in the last 12 months by purpose

8. ePUAP

9. • 1.1 million of documents (2013)
• 1.5 million of documents (2014)
• Trusted profile - 1% of Poles.
http://prawo.gazetaprawna.pl
Statistics
The cost of sending 1 document via ePUAP platform in 2013 was about 40 PLN.
Implementation
• 2012 r. – 2,3 mln PLN,
• 2013 r. – 27,4 mln PLN,
• 2014 r. - 5,32 mln PLN (till 30th of Sept.)
Maintenance
• 2012 r. – 14,27mln PLN,
• 2013 r. – 17,19 mln PLN,
• 2014 r. – 8,08 mln PLN
Source: www.senat.gov.pl

10. Why are we reluctant to use EPUAP?
EPUAP started a year with failures
EPUAP issues. Users: total paralysis. Ministry: we are
testing a new version
EPUAP issues. Users: total paralysis. Ministry: we are
testing a new version
Trouble with ePUAP: ZUS will not punish for documents
submitted after the deadline

11. What can we do?
Improving the image of ePUAP
• Marketing activities
• Links to pages
• Tutorials
• FAQs
http://prawo.gazetaprawna.pl

12. Is it worth it?
• Since 2007, the establishment of a
company via the Internet in Estonia
takes 15 minutes.
• In 2014, 95.4% of tax returns were
deposited via the Internet.
• 99.6% of bank transactions are made
via the Internet.
• Government meetings are carried out
without the use of paper documents.
Source: http://estonia.eu

13. Local Government Units on the Internet

14. Target groups
Internet users:
• Tourists,
• Residents,
• Investors,
• Journalists.

15. Tourists
• Foreign language versions,
• Presentation of key facts,
• Hotel and accommodation database,
• Infrastructure information,
• Interactive map,
• Positioning,
• Online advertising.

16. Tourists

17. Investors
• Foreign language versions,
• Direct contact to investment planning
institutions in the region,
• Sharing economic values,
• Links to investors' websites,
• Links to central institutions
• Presentation of the region's image
• Promotional catalogs

18. Investors

19. Residents
• Latest news
• Feedback polls and surveys
• Online newsletter
• Electronic submissions
• Online advertising campaigns
• Virtual community creation.

20. Media
• Latest news,
• Special section „Media”,
• Contact with a press secretary,
• Online newsletter for journalists,
• Statements, positions, announcements
• Publications and press materials (information
portals),
• Monitoring of publications.

21. Trends

22. Creating information portals – trends
• Mobility,
• Responsibility,
• WCAG 2.0,
• Flat design,
• Full screen image as a
background.

23. Creating information portals – trends
• Transparency,
• Full screen image as background,
• Transparent interface
• Easy access (mobile apps lists,
online apps and events calendar).

24. Transparency of the interface

25. Social Media
• 13 million of Poles have an
account on at least one social
networking service,
• We spend 2.5 hours a day on
social networking sites,
• Social networking sites became
the fastest form of
communication.

26. Who does not have their smartphone with them today?

27. Mobile Internet in Poland
• 25% of Poles have smartphones,
• 90% of smartphone users use
them to search for local
information,
• 28% of smartphone users do
shopping via mobile phones.

28. Application of Pogórze Dynowskie
• Interactive hiking guide,
• Handy base of places and hiking
trails,
• Dynów Live – a virtual map of
objects.

29. Arkansas state application – Gov2Go
• Mobile apps for residents,
• Information about major events in
the area,
• Personal reminders (real estate
tax, car insurance, elections, etc.).

30. Song of the future

31. Beacons - Virtual Warsaw

32. Utah OnTime for Glass
• Public transport information,
• Bus arrival information,
• Roadblocks,
• Alternative routes,
• Virtual GPS.

33. Interactive Agency & Internet Software House
Ideo Sp. z o.o.
Headquarters
Ul. Nad Przyrwą 13
35-234 Rzeszów
Poland
Branch in Warsaw
Al. Niepodległości 124/2
02-577 Warsaw
Poland
www.ideoagency.com
contact@ideoagency.com
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