Amazon Books sits on a prime corner lot in the University Village outdoor mall in Seattle, near the University of Washington campus and about 10 minutes by car from Amazon’s downtown headquarters. The store offers books, DVDs, and other products for sale.

6. “Amazon Books sits on a prime corner
lot in the University Village outdoor
mall in Seattle, near the University of
Washington campus and about 10
minutes by car from Amazon’s
downtown headquarters.”

7. • Most of Home Appliances & TV are more than 20
Kg
• Most of Home Appliances & TV products are
complicated and a lot of parts
• WYSIWYG
• Decreasing traffic to stores

8. • 20% orders choose Click & Collect
• 80% orders choose ES Home Delivery

9. Inventory & Web - POS Integration
Furniture Integration
Loyalty Integration
Marketing/customer Integration
Operation, Support & incentives Integration

12. • POS & MPOS transaction
• Inventory Integration
• Consolidated Order Taking & Fullfilement

13. • Today: 1X24H
• Soon: 1-6Hours
• Today Email confirmation & Reminder
• Soon: mobile Apps & SMS

15. • Point collection
• Point redeem O2O
• Member registration &
member support

16. Digital
Audience
Acquisition
In Store
Acquisition
Product
Knowledge
020
Promotion
O2O
Loyalty
O2O
Advocacy
O2O

17. • Customer acquisition & info gathering

18. People
Process
SOP
Call
Center
Incentive
Training
Survey/F
eedback
Tracking

26. ANY QUESTIONS?
Ivan.hudyana@electronicsolution.co.id
THANKYOU