3. Digital Media
•Digital media encompasses any
form of media content that is
stored and transmitted digitally.
This includes text, images, audio,
video, and interactive multimedia.
Digital media has revolutionized
the way information is created,
4. Its Uses
•1. Instantaneous dissemination of news:
Online journalism allows for the rapid
delivery of breaking news, enabling
audiences to stay informed in real-time.
•2. Global reach: With the internet's
borderless nature, online journalism can
5. •3. Multimedia storytelling: Online journalism
employs various multimedia elements such
as videos, images, infographics, and
interactive features to enhance storytelling
and engage audiences.
•4. Audience interaction: Through comments
sections, social media, and interactive
6. •5. Personalization: Digital platforms
enable tailored content delivery based on
user preferences, behavior, and location,
providing a more personalized news
experience.
•6. Data-driven reporting: Online
journalism leverages data analytics tools
7. •7. Accessibility: Online journalism can be
accessed anytime, anywhere, on various
devices, making information more readily
available to a diverse audience.
•8. Archiving and searchability: Digital
archives make past articles easily
accessible and searchable, facilitating
