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Should You Upgrade to Adobe Creative Cloud?
Wes Holing
February 23, 2017
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Presenters
Becky Wiegand
Webinar Program Manager
TechSoup
Assisting with chat: Terry McGrath, Adobe; Wesley White, TechSoup
Wes Holing
Web Content Developer
TechSoup
. © TechSoup Global | All rights reserved5
Objectives
1. Identify the best uses for many of the apps in Adobe Creative Cloud.
2. Highlight key features compared with free-but-limited tools.
3. Determine if Adobe Creative Cloud will help you better meet your org’s
mission.
4. Understand the donated and discounted membership options for accessing
Adobe Creative Cloud and other Adobe applications.
. © TechSoup Global | All rights reserved6
The Need Is Global – And So Are We
• TechSoup’s mission is to build a dynamic bridge that enables civil society organizations and social
change agents around the world to gain effective access to the resources they need to design and
implement solutions for a more equitable planet.
Countries Served TechSoup Partner Location NetSquared Local Group
Where are you on the map?
. © TechSoup Global | All rights reserved7
www.TechSoup.Global
. © TechSoup Global | All rights reserved8
Adobe Creative Cloud (and more!)
www.techsoup.org/adobe
• Adobe Creative Cloud
(All Applications)
• Adobe Creative Cloud
Photography Plan
• Adobe Acrobat Pro DC
• Adobe Photoshop Elements
9
Creative Cloud Defined
. © TechSoup Global | All rights reserved10
Creative Cloud Defined
. © TechSoup Global | All rights reserved11
Creative Cloud Defined
Collection of apps
. © TechSoup Global | All rights reserved12
Creative Cloud Defined
Collection of apps One account, dozens of apps
. © TechSoup Global | All rights reserved13
Creative Cloud Defined
Collection of apps One account, dozens of apps Installed and run on computer
. © TechSoup Global | All rights reserved14
Creative Cloud Defined
Collection of apps One account, dozens of apps Installed and run on computer
Automatic updates
. © TechSoup Global | All rights reserved15
Creative Cloud Defined
Collection of apps One account, dozens of apps Installed and run on computer
Automatic updates Cloud storage
. © TechSoup Global | All rights reserved16
Creative Cloud Defined
Collection of apps One account, dozens of apps Installed and run on computer
Automatic updates Cloud storage Mobile apps
17
Objectives
. © TechSoup Global | All rights reserved18
Objectives
. © TechSoup Global | All rights reserved19
Objectives
Common Creative Work
Explore common creative work
that nonprofits make
. © TechSoup Global | All rights reserved20
Objectives
Common Creative Work
Explore common creative work
that nonprofits make
Best Uses
Identify the best uses for many
apps in Adobe Creative Cloud
. © TechSoup Global | All rights reserved21
Objectives
Best Uses
Identify the best uses for many
apps in Adobe Creative Cloud
Key Features
Highlight key features compared
with free-but-limited tools
Common Creative Work
Explore common creative work
that nonprofits make
. © TechSoup Global | All rights reserved22
Objectives
Key Features
Highlight key features compared
with free-but-limited tools
Determination
Determine if Creative Cloud will
help you better meet your
organization's mission
Best Uses
Identify the best uses for many
apps in Adobe Creative Cloud
Common Creative Work
Explore common creative work
that nonprofits make
23
Common Creative Work
. © TechSoup Global | All rights reserved24
Common Collateral
. © TechSoup Global | All rights reserved25
Common Collateral
Video
. © TechSoup Global | All rights reserved26
Common Collateral
Video Audio
. © TechSoup Global | All rights reserved27
Common Collateral
Video Audio Documents
. © TechSoup Global | All rights reserved28
Common Collateral
Video Audio Documents
Web Assets
. © TechSoup Global | All rights reserved29
Common Collateral
Video Audio Documents
Web Assets Images
30
Best Uses
. © TechSoup Global | All rights reserved31
Best Uses
Photoshop CC Illustrator CC InDesignCC Premiere Pro CC After Effects CC AuditionCC
Dreamweaver CC Lightroom CC BridgeCC Animate CC
(formerly Flash)
Muse CC
Photoshop Elements Premiere Elements
Acrobat DC
. © TechSoup Global | All rights reserved32
Best Uses
Video
BridgeCC
Video managementVideo editing
Premiere Pro CC
Motion graphics
Video editing
After Effects CC
. © TechSoup Global | All rights reserved33
Best Uses
Audio
Detailed audio recording
and editing
AuditionCC BridgeCC
Audio management
. © TechSoup Global | All rights reserved34
Best Uses
Print and digital
collateral creation
Document packaging,
optimization, and tracking
Documents
InDesignCC Acrobat DC BridgeCC
Document management
. © TechSoup Global | All rights reserved35
Best Uses
Web Assets
Web development
Dreamweaver CC
Animations and apps
Animate CC
Image management
General photo editing
Muse CC
Mockups
Photoshop/Illustrator CC
. © TechSoup Global | All rights reserved36
Best Uses
Images
Photoshop CC
Detailed photo editing
Illustrator CC
Illustrations and logos
Lightroom CC
Image management
General photo editing
BridgeCC
Image management
37
Key Features
. © TechSoup Global | All rights reserved38
Key Features
Creative CloudAdvantages
. © TechSoup Global | All rights reserved39
Key Features
Creative CloudAdvantages
Support
. © TechSoup Global | All rights reserved40
Key Features
Creative CloudAdvantages
Support Up-to-Date Software
. © TechSoup Global | All rights reserved41
Key Features
Creative CloudAdvantages
Support Up-to-Date Software Industry Standard
. © TechSoup Global | All rights reserved42
Key Features
Creative CloudAdvantages
Support Up-to-Date Software Industry Standard
Cloud Storage
. © TechSoup Global | All rights reserved43
Key Features
Creative CloudAdvantages
Support Up-to-Date Software Industry Standard
Cloud Storage TechSoup Discounts
. © TechSoup Global | All rights reserved44
Key Features
Creative CloudAdvantages
Support Up-to-Date Software Industry Standard
Cloud Storage TechSoup Discounts Workflows
. © TechSoup Global | All rights reserved45
Key Features: Workflows
Creative CloudVideo Workflow
Premiere Pro CC
After Effects CC
AuditionCC
Story Plus CC
Media EncoderCC
SpeedGrade CC
Prelude CC
See full workflow (15:59) at Adobe.com
. © TechSoup Global | All rights reserved46
Key Features: Workflows
Creative Cloud DocumentWorkflow
Photoshop CC
Illustrator CC InDesignCC Acrobat DC
InCopy CC
. © TechSoup Global | All rights reserved47
Key Features: Comparisons
Photoshop CC Alternatives
GIMP Paint.NET Pixlr
Photoshop CC Advantages
• CMYK mode
• More non-destructive
• Simpler tools for common tasks
• RAW file support
. © TechSoup Global | All rights reserved48
Key Features: Comparisons
Illustrator CC Alternative
Inkscape
Illustrator CC Advantages
• CMYK mode
• Simpler tools for common tasks
49
Determination
. © TechSoup Global | All rights reserved50
Determination
. © TechSoup Global | All rights reserved51
Determination
 You run into limitations with current free or paid-for tools.
. © TechSoup Global | All rights reserved52
Determination
 You run into limitations with current free or paid-for tools.
 You need multiple applications to accomplish your work.
. © TechSoup Global | All rights reserved53
Determination
 You run into limitations with current free or paid-for tools.
 You need multiple applications to accomplish your work.
 You need to share work with other team members.
. © TechSoup Global | All rights reserved54
Determination
 You run into limitations with current free or paid-for tools.
 You need multiple applications to accomplish your work.
 You need to share work with other team members.
 You need more than one Adobe product.
. © TechSoup Global | All rights reserved55
Determination
 You run into limitations with current free or paid-for tools.
 You need multiple applications to accomplish your work.
 You need to share work with other team members.
 You need more than one Adobe product.
 You want to try other Adobe products without paying extra.
56
Resources and Accessing
Adobe Creative Cloud
. © TechSoup Global | All rights reserved57
Resources
• Learn
• Adobe: Adobe Support
• TechSoup: Intro to Photoshop for Nonprofits, How to Choose the Right Adobe App, TechSoup
Courses
• Request
• Adobe Creative Cloud All Apps Plan
• Adobe Creative Cloud Photography Plan
• Adobe Acrobat Pro DC
• Photoshop Elements 15 and Premiere Elements 15 Bundle
. © TechSoup Global | All rights reserved58
Choosing the Right Adobe App - Quiz
www.techsoup.org/support/articles-and-how-tos/how-to-choose-right-adobe-app
. © TechSoup Global | All rights reserved59
Where can my organization get Adobe?
. © TechSoup Global | All rights reserved60
Adobe Creative Cloud (and more!)
www.techsoup.org/adobe
• Adobe Creative Cloud
(All Applications)
• Adobe Creative Cloud
Photography Plan
• Adobe Acrobat Pro DC
• Adobe Photoshop Elements
. © TechSoup Global | All rights reserved61
Adobe for Nonprofits
www.techsoup.org/adobe-software-nonprofits
. © TechSoup Global | All rights reserved62
Adobe for Nonprofits
. © TechSoup Global | All rights reserved63
Get Your TechSoup Courses!
64
Questions?
. © TechSoup Global | All rights reserved65
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Webinar - Should You Upgrade to Adobe Creative Cloud? - 2017-02-23

  • 1. Should You Upgrade to Adobe Creative Cloud? Wes Holing February 23, 2017
  • 2. . © TechSoup Global | All rights reserved2 Using ReadyTalk • Chat to ask questions • All lines are muted • If you lose your Internet connection, reconnect using the link emailed to you. • If you lose your phone connection, re-dial the phone number and re-join. • ReadyTalk support: 800-843-9166 Your audio will play through your computer’s speakers. Hear an echo? You may be logged in twice and will need to close one instance of ReadyTalk.
  • 3. . © TechSoup Global | All rights reserved3 You Are Being Recorded… • You can find upcoming and past webinars on the TechSoup website: www.techsoup.org/community/events-webinars • You can also view recorded webinars and videos on our YouTube channel: https://www.youtube.com/TechSoupVideo • You will receive an email with this presentation, recording, and links within a few days. • Tweet us @TechSoup or using hashtags: #tswebinars
  • 4. . © TechSoup Global | All rights reserved4 Presenters Becky Wiegand Webinar Program Manager TechSoup Assisting with chat: Terry McGrath, Adobe; Wesley White, TechSoup Wes Holing Web Content Developer TechSoup
  • 5. . © TechSoup Global | All rights reserved5 Objectives 1. Identify the best uses for many of the apps in Adobe Creative Cloud. 2. Highlight key features compared with free-but-limited tools. 3. Determine if Adobe Creative Cloud will help you better meet your org’s mission. 4. Understand the donated and discounted membership options for accessing Adobe Creative Cloud and other Adobe applications.
  • 6. . © TechSoup Global | All rights reserved6 The Need Is Global – And So Are We • TechSoup’s mission is to build a dynamic bridge that enables civil society organizations and social change agents around the world to gain effective access to the resources they need to design and implement solutions for a more equitable planet. Countries Served TechSoup Partner Location NetSquared Local Group Where are you on the map?
  • 7. . © TechSoup Global | All rights reserved7 www.TechSoup.Global
  • 8. . © TechSoup Global | All rights reserved8 Adobe Creative Cloud (and more!) www.techsoup.org/adobe • Adobe Creative Cloud (All Applications) • Adobe Creative Cloud Photography Plan • Adobe Acrobat Pro DC • Adobe Photoshop Elements
  • 10. . © TechSoup Global | All rights reserved10 Creative Cloud Defined
  • 11. . © TechSoup Global | All rights reserved11 Creative Cloud Defined Collection of apps
  • 12. . © TechSoup Global | All rights reserved12 Creative Cloud Defined Collection of apps One account, dozens of apps
  • 13. . © TechSoup Global | All rights reserved13 Creative Cloud Defined Collection of apps One account, dozens of apps Installed and run on computer
  • 14. . © TechSoup Global | All rights reserved14 Creative Cloud Defined Collection of apps One account, dozens of apps Installed and run on computer Automatic updates
  • 15. . © TechSoup Global | All rights reserved15 Creative Cloud Defined Collection of apps One account, dozens of apps Installed and run on computer Automatic updates Cloud storage
  • 16. . © TechSoup Global | All rights reserved16 Creative Cloud Defined Collection of apps One account, dozens of apps Installed and run on computer Automatic updates Cloud storage Mobile apps
  • 18. . © TechSoup Global | All rights reserved18 Objectives
  • 19. . © TechSoup Global | All rights reserved19 Objectives Common Creative Work Explore common creative work that nonprofits make
  • 20. . © TechSoup Global | All rights reserved20 Objectives Common Creative Work Explore common creative work that nonprofits make Best Uses Identify the best uses for many apps in Adobe Creative Cloud
  • 21. . © TechSoup Global | All rights reserved21 Objectives Best Uses Identify the best uses for many apps in Adobe Creative Cloud Key Features Highlight key features compared with free-but-limited tools Common Creative Work Explore common creative work that nonprofits make
  • 22. . © TechSoup Global | All rights reserved22 Objectives Key Features Highlight key features compared with free-but-limited tools Determination Determine if Creative Cloud will help you better meet your organization's mission Best Uses Identify the best uses for many apps in Adobe Creative Cloud Common Creative Work Explore common creative work that nonprofits make
  • 24. . © TechSoup Global | All rights reserved24 Common Collateral
  • 25. . © TechSoup Global | All rights reserved25 Common Collateral Video
  • 26. . © TechSoup Global | All rights reserved26 Common Collateral Video Audio
  • 27. . © TechSoup Global | All rights reserved27 Common Collateral Video Audio Documents
  • 28. . © TechSoup Global | All rights reserved28 Common Collateral Video Audio Documents Web Assets
  • 29. . © TechSoup Global | All rights reserved29 Common Collateral Video Audio Documents Web Assets Images
  • 31. . © TechSoup Global | All rights reserved31 Best Uses Photoshop CC Illustrator CC InDesignCC Premiere Pro CC After Effects CC AuditionCC Dreamweaver CC Lightroom CC BridgeCC Animate CC (formerly Flash) Muse CC Photoshop Elements Premiere Elements Acrobat DC
  • 32. . © TechSoup Global | All rights reserved32 Best Uses Video BridgeCC Video managementVideo editing Premiere Pro CC Motion graphics Video editing After Effects CC
  • 33. . © TechSoup Global | All rights reserved33 Best Uses Audio Detailed audio recording and editing AuditionCC BridgeCC Audio management
  • 34. . © TechSoup Global | All rights reserved34 Best Uses Print and digital collateral creation Document packaging, optimization, and tracking Documents InDesignCC Acrobat DC BridgeCC Document management
  • 35. . © TechSoup Global | All rights reserved35 Best Uses Web Assets Web development Dreamweaver CC Animations and apps Animate CC Image management General photo editing Muse CC Mockups Photoshop/Illustrator CC
  • 36. . © TechSoup Global | All rights reserved36 Best Uses Images Photoshop CC Detailed photo editing Illustrator CC Illustrations and logos Lightroom CC Image management General photo editing BridgeCC Image management
  • 38. . © TechSoup Global | All rights reserved38 Key Features Creative CloudAdvantages
  • 39. . © TechSoup Global | All rights reserved39 Key Features Creative CloudAdvantages Support
  • 40. . © TechSoup Global | All rights reserved40 Key Features Creative CloudAdvantages Support Up-to-Date Software
  • 41. . © TechSoup Global | All rights reserved41 Key Features Creative CloudAdvantages Support Up-to-Date Software Industry Standard
  • 42. . © TechSoup Global | All rights reserved42 Key Features Creative CloudAdvantages Support Up-to-Date Software Industry Standard Cloud Storage
  • 43. . © TechSoup Global | All rights reserved43 Key Features Creative CloudAdvantages Support Up-to-Date Software Industry Standard Cloud Storage TechSoup Discounts
  • 44. . © TechSoup Global | All rights reserved44 Key Features Creative CloudAdvantages Support Up-to-Date Software Industry Standard Cloud Storage TechSoup Discounts Workflows
  • 45. . © TechSoup Global | All rights reserved45 Key Features: Workflows Creative CloudVideo Workflow Premiere Pro CC After Effects CC AuditionCC Story Plus CC Media EncoderCC SpeedGrade CC Prelude CC See full workflow (15:59) at Adobe.com
  • 46. . © TechSoup Global | All rights reserved46 Key Features: Workflows Creative Cloud DocumentWorkflow Photoshop CC Illustrator CC InDesignCC Acrobat DC InCopy CC
  • 47. . © TechSoup Global | All rights reserved47 Key Features: Comparisons Photoshop CC Alternatives GIMP Paint.NET Pixlr Photoshop CC Advantages • CMYK mode • More non-destructive • Simpler tools for common tasks • RAW file support
  • 48. . © TechSoup Global | All rights reserved48 Key Features: Comparisons Illustrator CC Alternative Inkscape Illustrator CC Advantages • CMYK mode • Simpler tools for common tasks
  • 50. . © TechSoup Global | All rights reserved50 Determination
  • 51. . © TechSoup Global | All rights reserved51 Determination  You run into limitations with current free or paid-for tools.
  • 52. . © TechSoup Global | All rights reserved52 Determination  You run into limitations with current free or paid-for tools.  You need multiple applications to accomplish your work.
  • 53. . © TechSoup Global | All rights reserved53 Determination  You run into limitations with current free or paid-for tools.  You need multiple applications to accomplish your work.  You need to share work with other team members.
  • 54. . © TechSoup Global | All rights reserved54 Determination  You run into limitations with current free or paid-for tools.  You need multiple applications to accomplish your work.  You need to share work with other team members.  You need more than one Adobe product.
  • 55. . © TechSoup Global | All rights reserved55 Determination  You run into limitations with current free or paid-for tools.  You need multiple applications to accomplish your work.  You need to share work with other team members.  You need more than one Adobe product.  You want to try other Adobe products without paying extra.
  • 57. . © TechSoup Global | All rights reserved57 Resources • Learn • Adobe: Adobe Support • TechSoup: Intro to Photoshop for Nonprofits, How to Choose the Right Adobe App, TechSoup Courses • Request • Adobe Creative Cloud All Apps Plan • Adobe Creative Cloud Photography Plan • Adobe Acrobat Pro DC • Photoshop Elements 15 and Premiere Elements 15 Bundle
  • 58. . © TechSoup Global | All rights reserved58 Choosing the Right Adobe App - Quiz www.techsoup.org/support/articles-and-how-tos/how-to-choose-right-adobe-app
  • 59. . © TechSoup Global | All rights reserved59 Where can my organization get Adobe?
  • 60. . © TechSoup Global | All rights reserved60 Adobe Creative Cloud (and more!) www.techsoup.org/adobe • Adobe Creative Cloud (All Applications) • Adobe Creative Cloud Photography Plan • Adobe Acrobat Pro DC • Adobe Photoshop Elements
  • 61. . © TechSoup Global | All rights reserved61 Adobe for Nonprofits www.techsoup.org/adobe-software-nonprofits
  • 62. . © TechSoup Global | All rights reserved62 Adobe for Nonprofits
  • 63. . © TechSoup Global | All rights reserved63 Get Your TechSoup Courses!
  • 65. . © TechSoup Global | All rights reserved65 Learn and Share! • Chat in one thing that you learned in today’s webinar or will try to implement. • Will you share this information with your colleagues and within your network? • Please complete the post-event survey that will pop up once the webinar ends!
  • 66. . © TechSoup Global | All rights reserved66 Upcoming Webinars and Events • 3/7: Building a Strong Brand for Your Organization • 3/8: QuickBooks (Desktop) for New Nonprofit Users • 3/16: Protecting Patron Privacy in Public Libraries • 3/22: QuickBooks (Desktop) for Existing Nonprofit Users Explore our webinar archives for more!
  • 67. . © TechSoup Global | All rights reserved67 ReadyTalk offers dedicated product demos for TechSoup organizations 4 times per week. For more information: www.techsoup.org/readytalk Please complete the post-event survey that will pop up once you close this window. Thank You to Our Webinar Sponsor!

Editor's Notes

  1. Before we get started I want to make sure everyone is comfortable using Readytalk, the webinar platform we are using today. You can chat using the box in the lower left side of your screen. At any time let us know if you have any technical issues such as audio problems or being able to view the slides. You may ask questions for our presenters at any time and we will keep track of them. We will keep all lines muted so that you can get a clear recording to refer to later. You will get that full recording, slides, and any links we share today in a followup email from me by tomorrow. If you lose your connection, you can go back to your registration email to reconnect. If you were registered more than an hour ago, the reminder email has the PowerPoint slide deck attached as a link in the right hand column. Keep in mind a lot of today’s webinar will be a live shared demo so that won’t be in the slides, but will be in the recording to view later. If you are hearing an echo, you may be logged in twice, so you will need to close one of the Readytalk windows. If you have any other technical issues, dial into the 800 number.
  2. TechSoup doesn’t just help NGOs overcome barriers to effective use of technology. We also help NGOs overcome language, economic, geographic, cultural, knowledge, and access barriers. We create new ways to access technology, new paths to connect and network, and new means to learn and develop skills — all so that NGOs can operate at their full potential, more effectively deliver their programs and services, and better achieve their missions.
  3. TechSoup doesn’t just help NGOs overcome barriers to effective use of technology. We also help NGOs overcome language, economic, geographic, cultural, knowledge, and access barriers. We create new ways to access technology, new paths to connect and network, and new means to learn and develop skills — all so that NGOs can operate at their full potential, more effectively deliver their programs and services, and better achieve their missions.
  4. Collection of creative design applications to help you create and collaborate
  5. Collection of creative design applications to help you create and collaborate One account gives one user access to dozens of apps
  6. Collection of creative design applications to help you create and collaborate One account gives one user access to dozens of apps Apps are installed and run on computer
  7. Collection of creative design applications to help you create and collaborate One account gives one user access to dozens of apps Apps are installed and run on computer Updates are automatic and free with subscription
  8. Collection of creative design applications to help you create and collaborate One account gives one user access to dozens of apps Apps are installed and run on computer Updates are automatic and free with subscription Cloud storage included
  9. Collection of creative design applications to help you create and collaborate One account gives one user access to dozens of apps Apps are installed and run on computer Updates are automatic and free with subscription Cloud storage included Integrated mobile apps
  10. Story Plus includes the script and schedule. Prelude tags and transcodes video footage. After Effects allows you to create the titles and graphics. Audition provides the recorded and edited audio. SpeedGrade lets you grade the color of the overall video. Premiere Pro handles all of the assets and lets you edit the project. Media Encoder compresses and packages everything into a final product.
  11. Creative Suite formerly between $500 and $1500 vs. less than $360 per year
  12. Including Acrobat
  13. Single-app subscriptions available directly from Adobe (no discount)
  14. Courses include Web Design 101 Best Practices, the Adobe Absolute Beginners series, and Design for Nondesigners.
  15. 67