The document discusses the evolution of the web from Web 1.0 to Web 2.0, highlighting differences in technologies and how users interact with content. It provides examples of early companies and platforms that paved the way for new generations. Social networking is described as a major aspect of Web 2.0, with details provided on the rise of Facebook from its origins in 2004 to widespread popularity in recent years. Examples are given of how Web 2.0 enables new forms of collaboration, sharing, and user-generated content across various domains.

1. WDIE Web 2.0 Emma Duke-Williams

2. Web 2.0 - What do you know already?

3. “ Web 1.0” vs Web 2.0 Source: http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html DoubleClick --> Google AdSense Ofoto --> Flickr Akamai --> BitTorrent mp3.com --> Napster Britannica Online --> Wikipedia personal websites --> blogging evite --> upcoming.org and EVDB domain name speculation --> search engine optimization page views --> cost per click screen scraping --> web services publishing --> participation content management systems --> wikis directories (taxonomy) --> tagging ("folksonomy") stickiness --> syndication

5. What is Web 2.0? Collaboration Sharing Choice Source: Slide 15 of http://www.slideshare.net/kmcvean/web-20-the-coming-of-the-storm

6. Web 2.0 Architecture AJAX, API, Mashups, Web as a Platform People Wisdom of crowds Personalisation Community User Generated Content

7. Social Networking Emphasis is on the community Currently very popular.

8. “ Specialist” Social Networking Eduspaces / Rucku Elgg powered Individual centric Ning Community centric

9. Facebook. 2004 – “The Facebook” Mid 2005 – Domain bought. Late 2005 – Used outside US, had to have academic email address Only within same institution Early 2006 – external to institution September 2006 – any email address Sept 2006-Sept 2007 2,167 % Increase (ComputerActive) 1,800% Increase (Neilsen Netratings) 13 th most popular site (users) 3 rd most popular (page views) Most popular – password protected site.

10. http://midnightexcess.wordpress.com/2007/11/23/facebook-member-stats-an-update/

11. Facebook .... … and students … and etiquette

12. Newport University

13. Business / “Academic” Applications Slideshare / scribd / Scivee Kolabora And others!

14. Web 2.0 Some examples . The Register - Readers’ views .

15. Discussion Time.