Warp Films and Working Title Films are two British film production companies that differ in several key ways. Warp Films is more traditionally British, producing films focused on domestic stories and audiences with less American influence. Working Title has stronger ties to American partners like Universal Studios and is known for bigger-budget films that appeal more broadly. Both companies started by producing short films that led to funding for feature-length productions. However, Working Title is now a larger company better able to utilize larger budgets for effects-heavy genres like sci-fi that Warp Films typically avoids for financial reasons.
Film4 is a British production house and channel that produces and broadcasts independent and mainstream films to enhance the British film industry, with a philosophy of nurturing new talent and broadening audiences. The budget for Film4 will increase 50% to £15 million per year to support the domestic film industry following the closure of the UK Film Council. Film4 produces around 6 films per year and works with other production companies and distributors.
The dark knight rises and the woman in black case studyLiamattridge
The Dark Knight Rises was distributed by Warner Bros. Pictures with a budget of $250-300 million. It was directed by Christopher Nolan and starred Christian Bale and Tom Hardy. Promotion included a viral marketing campaign and trailers with other films. It was released in theaters internationally in July 2012 and on DVD/Blu-Ray in December 2012, being consumed through legal purchases or potentially illegally online. Merchandise included toys, clothing, and sponsoring race cars to generate additional revenue.
Marketing and promoting superhero filmsHeworthMedia1
This document discusses various marketing and promotional strategies used for superhero films like The Dark Knight trilogy. It explains that half the budget of major blockbuster films is spent on marketing. Some key promotional strategies discussed include trailers, interviews, posters, tie-ins with other brands, film websites, social media, soundtrack albums, novelizations, limited edition merchandise, and creating promotional partnerships between related companies within larger media conglomerates to maximize synergistic opportunities.
This document provides information about the 2008 low-budget British film "Shifty" including its production, distribution, marketing, and reception. It was made through the UK Film Council's Microwave scheme which funds films with budgets under £100,000. Though the film found success in UK theaters and received international distribution, its marketing relied heavily on viral campaigns and targeting niche audiences through unconventional methods like pirate radio and social media. The case study examines how "Shifty" was able to achieve success on a minimal budget through innovative distribution and audience engagement strategies.
This document provides an overview of the British film production company Working Title Films. It discusses how Working Title Films was founded in 1984 and began as a small, independent production company co-producing films with Channel 4. It achieved success with films like My Beautiful Laundrette (1985) but struggled financially. Working Title then began pursuing co-productions with American studios like Universal to gain financial stability and access to international markets. This template of British films with American stars became Working Title's model and led to massive commercial hits like Four Weddings and a Funeral (1994). However, not all of Working Title's films are successful and some have lost money. The document examines both the successes and failures of Working Title's approach over the
This case study examines the 2010 low-budget independent film Monsters. It details how the film was made for only $500,000 using digital cameras and guerrilla filmmaking techniques. It premiered at the SXSW Film Festival and was immediately acquired for distribution in the US and Mexico. Though it only played in 25 screens domestically, it was profitable through international distribution. The case study explores the innovative marketing campaign utilizing the social media platform Foursquare to promote the film's theatrical release.
A case study on the successful, British Independent Film 'The Inbetweeners Movie'. This highlights many of the pre-production, distribution, marketing and exhibition strategies used by producers to ensure that the film became the highest grossing British Film of 2011, second only to Harry Potter. www.alevelmedia.co.uk Original budget estimated at 3.5 million pounds.
Film4 is a British production house and channel that produces and broadcasts independent and mainstream films to enhance the British film industry, with a philosophy of nurturing new talent and broadening audiences. The budget for Film4 will increase 50% to £15 million per year to support the domestic film industry following the closure of the UK Film Council. Film4 produces around 6 films per year and works with other production companies and distributors.
The dark knight rises and the woman in black case studyLiamattridge
The Dark Knight Rises was distributed by Warner Bros. Pictures with a budget of $250-300 million. It was directed by Christopher Nolan and starred Christian Bale and Tom Hardy. Promotion included a viral marketing campaign and trailers with other films. It was released in theaters internationally in July 2012 and on DVD/Blu-Ray in December 2012, being consumed through legal purchases or potentially illegally online. Merchandise included toys, clothing, and sponsoring race cars to generate additional revenue.
Marketing and promoting superhero filmsHeworthMedia1
This document discusses various marketing and promotional strategies used for superhero films like The Dark Knight trilogy. It explains that half the budget of major blockbuster films is spent on marketing. Some key promotional strategies discussed include trailers, interviews, posters, tie-ins with other brands, film websites, social media, soundtrack albums, novelizations, limited edition merchandise, and creating promotional partnerships between related companies within larger media conglomerates to maximize synergistic opportunities.
This document provides information about the 2008 low-budget British film "Shifty" including its production, distribution, marketing, and reception. It was made through the UK Film Council's Microwave scheme which funds films with budgets under £100,000. Though the film found success in UK theaters and received international distribution, its marketing relied heavily on viral campaigns and targeting niche audiences through unconventional methods like pirate radio and social media. The case study examines how "Shifty" was able to achieve success on a minimal budget through innovative distribution and audience engagement strategies.
This document provides an overview of the British film production company Working Title Films. It discusses how Working Title Films was founded in 1984 and began as a small, independent production company co-producing films with Channel 4. It achieved success with films like My Beautiful Laundrette (1985) but struggled financially. Working Title then began pursuing co-productions with American studios like Universal to gain financial stability and access to international markets. This template of British films with American stars became Working Title's model and led to massive commercial hits like Four Weddings and a Funeral (1994). However, not all of Working Title's films are successful and some have lost money. The document examines both the successes and failures of Working Title's approach over the
This case study examines the 2010 low-budget independent film Monsters. It details how the film was made for only $500,000 using digital cameras and guerrilla filmmaking techniques. It premiered at the SXSW Film Festival and was immediately acquired for distribution in the US and Mexico. Though it only played in 25 screens domestically, it was profitable through international distribution. The case study explores the innovative marketing campaign utilizing the social media platform Foursquare to promote the film's theatrical release.
A case study on the successful, British Independent Film 'The Inbetweeners Movie'. This highlights many of the pre-production, distribution, marketing and exhibition strategies used by producers to ensure that the film became the highest grossing British Film of 2011, second only to Harry Potter. www.alevelmedia.co.uk Original budget estimated at 3.5 million pounds.
The Dark Knight - Production Marketing and AudienceElle Sullivan
The Dark Knight had an elaborate viral marketing campaign to promote the film. Warner Bros. created fake websites related to the plot and characters that fans could interact with online. They also held real-world scavenger hunts where fans searched cities for clues. This generated buzz and encouraged fans to share information about the film through word-of-mouth and online discussions. The viral campaign helped The Dark Knight become a box office success and one of the most profitable superhero films ever made.
This document provides information about various aspects of the film industry, including production, distribution, exhibition, investors, risks, distribution companies, and marketing. It uses The Dark Knight and the low-budget British film Shifty as case studies to illustrate concepts like production funding, distribution, cross-media marketing, and the role of organizations like the UK Film Council.
The film Submarine is a coming-of-age comedy-drama directed by Richard Ayoade that follows the life of Oliver Tate, a young Welsh boy narrating his life. It was produced by British film company Film4 and distributed in the UK by Studio Canal UK. The main cast includes Craig Roberts as Oliver Tate, Yasmin Paige as his love interest Jordana Bevan, and Sally Hawkins and Noah Taylor as Oliver's parents.
The Dark Knight Rises was the third film in Christopher Nolan's Batman trilogy. It had an all-star cast including Christian Bale, Tom Hardy, Gary Oldman, and Anne Hathaway. With a $250 million budget, the film was shot on location in India, Pittsburgh, New York, and other locations. It was distributed by Warner Bros and had a massive marketing campaign. The Dark Knight Rises grossed over $1 billion worldwide, making it a major box office success.
The document provides information about the marketing and production of the film "The Hobbit: Desolation of Smaug". It discusses the film poster, release date, production companies, budget, cast members, marketing strategies including websites, posters, interviews, trailers, and targeting of fans. It also mentions nominations and box office figures.
Vertigo Films was founded in 2002 by film producers and a director to create and distribute commercially successful independent films. The company was formed to produce and distribute two films per year, with a current goal of four films in production and four in distribution annually. Vertigo Films represents a vision of England that some argue is more realistic than other UK production companies. They have used new technologies and careful budgeting to produce and distribute 30 films to date with consistent commercial success.
This document provides an overview of concepts related to film industry institutions and audiences, including media conglomerates that own multiple subsidiaries, the use of synergy across platforms to market films, and examples of large budget Hollywood films versus low budget independent British films. It also discusses new media technologies, convergence across devices, and approaches for answering exam questions on these topics with relevant case studies and examples.
This document discusses marketing strategies for promoting a new science fiction film made by an independent British film company. It recommends using digital technologies like websites and social media for viral marketing. The primary audience is families, with a secondary audience of sci-fi fans aged 17-25. A PG rating would be suitable to appeal to both. Special effects and an ethnically diverse cast including strong female characters could draw audiences used to big Hollywood films. Promotional partnerships, merchandise, interviews and previews at comic conventions would help build hype leading up to a festival premiere or London premiere to launch the film.
Here are the key terms with definitions:
Production (front)
The process of making a film, including development, financing, filming, editing, etc.
Subs (back)
Short for subtitles, text displayed on screen to translate dialogue or provide other information.
Level 4 response section b - media ownershipCoombeMedia1
Media ownership has a significant impact on the successful distribution of films. Large companies like Time Warner, which owns Warner Bros., have a major advantage over smaller companies due to their ability to independently distribute films on a massive global scale through their ownership of production and distribution subsidiaries. For example, Warner Bros. was able to profit greatly from The Dark Knight Rises through extensive traditional and social media marketing campaigns made possible by their large size and resources. In contrast, smaller companies like Vertigo and Warp have much more limited distribution capabilities and rely heavily on film festivals and DVD sales rather than wide theatrical releases, making it difficult to compete with major studios.
This document discusses film distribution. Distribution involves releasing films in cinemas, on DVD, and television to reach audiences. Major US studios like Paramount, Warner Bros., and Universal dominate global distribution through their large size and ability to distribute films internationally. Distribution involves producing film prints, marketing, deciding release dates and theaters. Independent British films have a harder time getting international distribution deals and theatrical screenings due to lack of funding compared to major Hollywood blockbusters. Film festivals help independent films get noticed and potentially picked up by distributors.
Warp Films is an independent UK film production company based in Sheffield and London. It was established by Warp Records founders Rob Mitchell and Steve Beckett, initially creating short films with financial support from NESTA. In 2005, Warp Films launched its own film distribution arm to distribute both its in-house productions and acquisitions from other European markets. It has a distribution alliance with Optimum Releasing and helped set up the UK Film Council's digital cinema network in 2005.
This document provides a case study on the 2012 James Bond film Skyfall. It discusses the film's production, which was delayed due to MGM's financial troubles but resumed in late 2010. Skyfall had a large budget of $200 million and filming locations in the UK and abroad. The film was the first Bond movie to be shot digitally. It was also the first in the franchise to be released in IMAX theaters, which proved very successful. The document outlines Skyfall's marketing campaign, which had a budget of $75 million and included extensive product placements, publicity stunts, and synergy partnerships. Social media discussion of Skyfall peaked around key announcements like the film's title and trailer reveals.
The film Wild Bill was directed by Dexter Fletcher and stars Charlie Creed-Miles and Will Poulter Dean as unknown actors. It focuses on two boys who are left to fend for themselves after their mother abandons them and their independence is threatened when their father is released from prison. The low-budget film of around £700,000 was produced by 20ten Media and STS Media and filmed in locations in London and the Isle of Wight. Though it performed poorly at the box office, making less than 10% of its budget, it became more popular after its DVD release.
Fantastic Beasts and Where to Find Them was released in November 2016. It was directed by David Yates with a budget of $180 million. The film is set in 1920s New York and stars Eddie Redmayne as Newt Scamander. It earned $19.15 million on its opening weekend in the UK and Ireland, setting a new record. The film was distributed by Warner Bros Pictures and produced by Heyday Films, the same companies involved in the Harry Potter films. It was marketed heavily using trailers, posters, merchandise and interviews to promote it as an expansion of the Wizarding World franchise.
The Hobbit: An Unexpected Journey had a massive marketing campaign beginning in 2011. It promoted the film through traditional avenues like posters, trailers and magazine articles as well as new techniques like YouTube videos, social media and live streaming events. The film stars Ian McKellen, Martin Freeman, and other beloved Lord of the Rings actors. It utilizes new technologies like 48 frames per second and advanced sound systems. The marketing campaign successfully drove early ticket sales and broke viewership records, demonstrating the power of an extensive, multi-channel approach.
The Inbetweeners Movie was a highly successful spin-off of the popular E4 sitcom. It had impressive box office returns, setting a new opening weekend record for a comedy in the UK. Its success was no accident, as the producers strategically targeted the existing fan base and utilized extensive marketing and partnerships. They encouraged audience participation online and had a well-timed theatrical and home video release to maximize viewership among their primary 15-25 year old demographic.
The film industry is dominated by six major studios known as the "Big 6" oligopoly. These conglomerates control a large share of the market and own major film studios as well as other entertainment divisions. They produce popular film franchises like Harry Potter, Lord of the Rings, and DC comic movies. However, there is a debate about whether this concentration of power in only a few studios has reduced the number of original films being produced in favor of sequels, remakes and films based on other media.
This document provides guidance on how to write an effective treatment for an opening sequence of a film. It explains that a treatment outlines the key visual and audio elements of the sequence to sell directors' ideas. An opening sequence treatment should take the reader through the story and introduce characters without revealing too much information. It should be 1-2 pages long and grip the reader from the start while moving the action forward. The document includes a treatment template that prompts writers to outline elements like the film title, genre, locations, visual style, and equipment needs. It stresses that treatments must be submitted individually by the deadline to begin filming.
The Dark Knight - Production Marketing and AudienceElle Sullivan
The Dark Knight had an elaborate viral marketing campaign to promote the film. Warner Bros. created fake websites related to the plot and characters that fans could interact with online. They also held real-world scavenger hunts where fans searched cities for clues. This generated buzz and encouraged fans to share information about the film through word-of-mouth and online discussions. The viral campaign helped The Dark Knight become a box office success and one of the most profitable superhero films ever made.
This document provides information about various aspects of the film industry, including production, distribution, exhibition, investors, risks, distribution companies, and marketing. It uses The Dark Knight and the low-budget British film Shifty as case studies to illustrate concepts like production funding, distribution, cross-media marketing, and the role of organizations like the UK Film Council.
The film Submarine is a coming-of-age comedy-drama directed by Richard Ayoade that follows the life of Oliver Tate, a young Welsh boy narrating his life. It was produced by British film company Film4 and distributed in the UK by Studio Canal UK. The main cast includes Craig Roberts as Oliver Tate, Yasmin Paige as his love interest Jordana Bevan, and Sally Hawkins and Noah Taylor as Oliver's parents.
The Dark Knight Rises was the third film in Christopher Nolan's Batman trilogy. It had an all-star cast including Christian Bale, Tom Hardy, Gary Oldman, and Anne Hathaway. With a $250 million budget, the film was shot on location in India, Pittsburgh, New York, and other locations. It was distributed by Warner Bros and had a massive marketing campaign. The Dark Knight Rises grossed over $1 billion worldwide, making it a major box office success.
The document provides information about the marketing and production of the film "The Hobbit: Desolation of Smaug". It discusses the film poster, release date, production companies, budget, cast members, marketing strategies including websites, posters, interviews, trailers, and targeting of fans. It also mentions nominations and box office figures.
Vertigo Films was founded in 2002 by film producers and a director to create and distribute commercially successful independent films. The company was formed to produce and distribute two films per year, with a current goal of four films in production and four in distribution annually. Vertigo Films represents a vision of England that some argue is more realistic than other UK production companies. They have used new technologies and careful budgeting to produce and distribute 30 films to date with consistent commercial success.
This document provides an overview of concepts related to film industry institutions and audiences, including media conglomerates that own multiple subsidiaries, the use of synergy across platforms to market films, and examples of large budget Hollywood films versus low budget independent British films. It also discusses new media technologies, convergence across devices, and approaches for answering exam questions on these topics with relevant case studies and examples.
This document discusses marketing strategies for promoting a new science fiction film made by an independent British film company. It recommends using digital technologies like websites and social media for viral marketing. The primary audience is families, with a secondary audience of sci-fi fans aged 17-25. A PG rating would be suitable to appeal to both. Special effects and an ethnically diverse cast including strong female characters could draw audiences used to big Hollywood films. Promotional partnerships, merchandise, interviews and previews at comic conventions would help build hype leading up to a festival premiere or London premiere to launch the film.
Here are the key terms with definitions:
Production (front)
The process of making a film, including development, financing, filming, editing, etc.
Subs (back)
Short for subtitles, text displayed on screen to translate dialogue or provide other information.
Level 4 response section b - media ownershipCoombeMedia1
Media ownership has a significant impact on the successful distribution of films. Large companies like Time Warner, which owns Warner Bros., have a major advantage over smaller companies due to their ability to independently distribute films on a massive global scale through their ownership of production and distribution subsidiaries. For example, Warner Bros. was able to profit greatly from The Dark Knight Rises through extensive traditional and social media marketing campaigns made possible by their large size and resources. In contrast, smaller companies like Vertigo and Warp have much more limited distribution capabilities and rely heavily on film festivals and DVD sales rather than wide theatrical releases, making it difficult to compete with major studios.
This document discusses film distribution. Distribution involves releasing films in cinemas, on DVD, and television to reach audiences. Major US studios like Paramount, Warner Bros., and Universal dominate global distribution through their large size and ability to distribute films internationally. Distribution involves producing film prints, marketing, deciding release dates and theaters. Independent British films have a harder time getting international distribution deals and theatrical screenings due to lack of funding compared to major Hollywood blockbusters. Film festivals help independent films get noticed and potentially picked up by distributors.
Warp Films is an independent UK film production company based in Sheffield and London. It was established by Warp Records founders Rob Mitchell and Steve Beckett, initially creating short films with financial support from NESTA. In 2005, Warp Films launched its own film distribution arm to distribute both its in-house productions and acquisitions from other European markets. It has a distribution alliance with Optimum Releasing and helped set up the UK Film Council's digital cinema network in 2005.
This document provides a case study on the 2012 James Bond film Skyfall. It discusses the film's production, which was delayed due to MGM's financial troubles but resumed in late 2010. Skyfall had a large budget of $200 million and filming locations in the UK and abroad. The film was the first Bond movie to be shot digitally. It was also the first in the franchise to be released in IMAX theaters, which proved very successful. The document outlines Skyfall's marketing campaign, which had a budget of $75 million and included extensive product placements, publicity stunts, and synergy partnerships. Social media discussion of Skyfall peaked around key announcements like the film's title and trailer reveals.
The film Wild Bill was directed by Dexter Fletcher and stars Charlie Creed-Miles and Will Poulter Dean as unknown actors. It focuses on two boys who are left to fend for themselves after their mother abandons them and their independence is threatened when their father is released from prison. The low-budget film of around £700,000 was produced by 20ten Media and STS Media and filmed in locations in London and the Isle of Wight. Though it performed poorly at the box office, making less than 10% of its budget, it became more popular after its DVD release.
Fantastic Beasts and Where to Find Them was released in November 2016. It was directed by David Yates with a budget of $180 million. The film is set in 1920s New York and stars Eddie Redmayne as Newt Scamander. It earned $19.15 million on its opening weekend in the UK and Ireland, setting a new record. The film was distributed by Warner Bros Pictures and produced by Heyday Films, the same companies involved in the Harry Potter films. It was marketed heavily using trailers, posters, merchandise and interviews to promote it as an expansion of the Wizarding World franchise.
The Hobbit: An Unexpected Journey had a massive marketing campaign beginning in 2011. It promoted the film through traditional avenues like posters, trailers and magazine articles as well as new techniques like YouTube videos, social media and live streaming events. The film stars Ian McKellen, Martin Freeman, and other beloved Lord of the Rings actors. It utilizes new technologies like 48 frames per second and advanced sound systems. The marketing campaign successfully drove early ticket sales and broke viewership records, demonstrating the power of an extensive, multi-channel approach.
The Inbetweeners Movie was a highly successful spin-off of the popular E4 sitcom. It had impressive box office returns, setting a new opening weekend record for a comedy in the UK. Its success was no accident, as the producers strategically targeted the existing fan base and utilized extensive marketing and partnerships. They encouraged audience participation online and had a well-timed theatrical and home video release to maximize viewership among their primary 15-25 year old demographic.
The film industry is dominated by six major studios known as the "Big 6" oligopoly. These conglomerates control a large share of the market and own major film studios as well as other entertainment divisions. They produce popular film franchises like Harry Potter, Lord of the Rings, and DC comic movies. However, there is a debate about whether this concentration of power in only a few studios has reduced the number of original films being produced in favor of sequels, remakes and films based on other media.
This document provides guidance on how to write an effective treatment for an opening sequence of a film. It explains that a treatment outlines the key visual and audio elements of the sequence to sell directors' ideas. An opening sequence treatment should take the reader through the story and introduce characters without revealing too much information. It should be 1-2 pages long and grip the reader from the start while moving the action forward. The document includes a treatment template that prompts writers to outline elements like the film title, genre, locations, visual style, and equipment needs. It stresses that treatments must be submitted individually by the deadline to begin filming.
This document provides a template and guidance for a case study analysis of two films - one from a major studio and one independent film. It includes questions about the studio/production company's history, the development and financing of the film ideas, casting, production details, distribution, marketing, exhibition, audience reception, and financial performance. The purpose is to analyze and compare two recent films across these aspects to understand the film industry.
This risk assessment form outlines hazards, risks, and controls for a group production. It prompts the user to identify dangers and rate risks as high, medium, or low. It also guides the user to consider safety measures and documentation needed like calls, forms, or letters.
This document outlines the schedule for a spring term for a year 12 class. It includes lessons on post-production, mock exam preparation covering topics like production and distribution, a trip to the BFI, a mock exam on February 7th, and work on post-production projects with a final deadline on March 10th. Students will also complete evaluations of their work from March 13th through the 24th.
This document outlines a research and planning timeline for a film project, including lessons on genre, narrative, representation, audience, and institutions. It also includes assignments such as researching film directors, analyzing film sequences, conducting audience research, and producing a treatment proposal. Students will work in groups, meeting regularly for planning and receiving individual meetings with their teacher, with the goal of publishing their research and planning on a blog by November 25th.
This document provides instructions for converting a standard script into a shooting script format with specific conventions including abbreviations for shots like MCU and 2S, noting camera angles and movements. It also gives an example of a standard scene description in correct formatting with character names in uppercase during dialogue. The instructions aim to outline how to represent scene and character details for the purposes of filming.
Level 4 response section b - digital technologiesCoombeMedia1
Digital technologies played an important role in both the marketing and consumption of the Avengers film franchise. For marketing, 14 trailers of varying lengths were released online through iTunes to generate hype and interest in different characters. Additionally, a live Twitter chat with the director and actors helped promote the film online. Digital technologies also enabled viral marketing through leaked images shared on social media. Audiences were then able to consume the film through various digital formats like DVD, Blu-ray, and digital download. Related apps also allowed fans to interact with the franchise in new ways. While merchandise was also successful without digital technologies, the film's overall success was largely due to how digital marketing created awareness and excitement around the product.
This document provides guidance for analyzing the opening sequences of films. It instructs the reader to choose between two and four opening sequences from their chosen genre to analyze. The analysis should examine the narrative structure, characters, representations, and media language used in the sequences. Key aspects of media language to analyze include camera shots, lighting, costumes, sounds, and how these elements establish genre, characters, narrative, and their impact on the audience. Representations of people or concepts in the sequences should be evaluated on whether they are positive or negative, conventional or subversive, and how they relate to the intended target audience.
Digital technologies played an important role in both marketing and consumption of The Avengers film franchise.
For marketing, 14 trailers were made available online through iTunes to generate hype around different characters. A live Twitter chat with directors also helped promote the film online. Digital technologies further aided viral marketing through leaked images online.
Consumption was also enabled digitally, as the film became available for digital download after theatrical release. Apps were created around the franchise, like a augmented reality app, allowing fans to interact with characters in new ways. While merchandise was also successful, digital technologies ultimately helped create more awareness and appeal for the film leading to its commercial success.
This storyboard document contains instructions for filming multiple shots including camera instructions, soundtrack details, dialogue, and comments. It provides direction for a film or video project and allows planning shot sequencing, timing, and content. The storyboard helps visualize the overall narrative and ensure all necessary elements are captured cohesively.
This is a media shooting schedule template for a project that includes fields for the date, location, actors involved, any props needed, technical equipment required, and additional notes. It does not provide any specifics about the actual project, actors, dates, or other details to be scheduled.
The document outlines the requirements for a media studies coursework unit on opening sequences in film. It includes:
1) The purpose of the unit is to assess technical, creative, and research skills as well as the application of knowledge and understanding in evaluating work.
2) Students will engage with contemporary media technologies and develop presentation skills required for further study and work.
3) The brief requires students to complete a preliminary continuity editing exercise and a main task of creating the titles and opening of an original two-minute fiction film.
The document discusses the impact of technology on British cinema. It notes that proliferation of hardware like laptops and cameras has made filmmaking equipment more accessible. However, fewer independent films are shown in independent cinemas due to distribution through the internet being cheaper and easier. Improved broadband speeds have also reduced demand for cinemas by allowing people to stream films at home more easily. While digitization of cinemas by the UK Film Council has helped them stay relevant, the future of British film remains undecided as many independent cinemas cannot afford equipment like 3D. The elderly generation may help save cinemas through their leisure time and pensions spent on entertainment.
Digital cinema technologies have largely replaced film projection over the past two decades. In the UK, 98% of screens are now digital due to investments from cinemas and support from organizations like the UK Film Council. The transition has benefited filmmakers through lower distribution costs and audiences through consistent high picture quality. Challenges remain for independent cinemas that cannot afford the upfront costs for digital projectors, but models like the Virtual Print Fee help share financing between cinemas and distributors. While 3D films saw initial popularity, 2D remains preferred due to lower ticket prices and viewing comfort. Overall, digitization has expanded programming options and access to content.
This document discusses how audience can be deconstructed based on various demographic factors such as age, gender, sexuality, social class, income, ethnicity, educational background, and regional identity. These factors impact the type of media that will appeal to different audiences. For example, children and adult audiences prefer different types of films due to differences in what content is appropriate. Additionally, aspects like gender, social class, and income affect people's interests and ability to access certain media. When creating media, producers must consider these audience characteristics to effectively target their content.
Working Title Films is a leading British film production company founded in 1984 by Tim Bevan and Sarah Radclyffe. It is now owned by Universal Studios. Working Title is known for producing romantic comedies written by Richard Curtis and films from the Coen Brothers. Their most commercially successful film is Four Weddings and a Funeral. While initially independent, Working Title benefited from partnerships with PolyGram and Universal that provided funding and access to international markets. This allowed Working Title to take risks on smaller films while also producing larger-scale movies. Working Title balances artistic freedom with commercial considerations to sustain the British film industry.
The video discusses how different film techniques like framing, depth, and contrast can impact storytelling and elicit different emotions from audiences. Framing with backgrounds adds richness while shallow depth can make audiences feel detached. Shots with low contrast can make characters difficult to see, while those with high contrast risk distracting from the focal point. Together, these techniques control what audiences see and how they experience the story.
This document provides information about the production and reception of the 1994 British romantic comedy film Four Weddings and a Funeral. It details that the film follows a group of friends through various weddings and a funeral, and was directed by Mike Newell with a screenplay by Richard Curtis. Though it was made on a modest budget of under £3 million, it became a major commercial success, grossing over $245.7 million worldwide. The film received positive reviews from critics and an Academy Award nomination for Best Picture.
Working Title is a British film production company founded in 1983 by Tim Bevan and Eric Fellner. They achieved success with films like My Beautiful Laundrette in the 1980s and established the romantic comedy genre with Four Weddings and a Funeral in 1994. While once known for addressing British issues and outsiders, they now produce over 100 films across genres. They collaborate with other studios like Universal and employ strategies like co-productions and targeting both domestic and international audiences. However, some more recent films have been box office flops despite familiar talent, requiring Working Title to find new strategies to succeed again.
Warp Films is an independent film company based in Sheffield and London that was founded by Warp Records. They produce small, low-budget films that reflect British culture and challenge social stereotypes. Their films have a niche audience in England but have also found success abroad. Some of their award-winning films include My Wrongs, Dead Man's Shoes, This is England, and Four Lions. In contrast, Warner Bros. is a large American studio founded in 1905 that produces mass audience films across all genres to appeal to as wide a demographic as possible and prioritizes profit over artistic risks.
- Working Title Films began in 1984 and has become the most successful British film production company. It was founded by Eric Fellner and Tim Bevan.
- A key to their success has been establishing co-productions with British TV companies, Hollywood studios, and other international partners to share risks and costs while gaining access to larger markets.
- This co-production model, pioneered with films like My Beautiful Laundrette, allowed Working Title to produce critically acclaimed and commercially successful films that have grossed over $1.2 billion total since 1984.
Working Title Films was founded by Tim Bevan and Eric Fellner. It helped finance films like "My Beautiful Laundrette" independently but later partnered with Universal Studios. It remains based in London while producing films for Universal. Universal Studios is owned by NBC Universal, which is majority owned by General Electric with a minority stake held by Vivendi. Working Title had successes with films like "Pride and Prejudice" and the Cornetto Trilogy that established Simon Pegg and Nick Frost. It also produced the hit "Four Weddings and a Funeral" that made Hugh Grant a big star.
This document discusses several British films produced by the film company Warp Films, including Dead Man's Shoes and '71. It provides background information on the production companies involved, release dates, budgets and distribution for each film. It also discusses how British indie films represent niche audiences in Britain compared to large Hollywood films. Finally, it examines additional British films The Theory of Everything and Paul in terms of their production and representation of British cinema.
Working Title Films is the most successful British film production company, co-founded in 1984 by Tim Bevan and Eric Fellner. They have achieved success by making broadly appealing films with European ideas and American stars that appeal to international audiences. This approach has attracted some criticism of their "mid-Atlantic" nature. Working Title has benefited from partnerships with major Hollywood studios that provide financial stability and access to international markets. They focus on character-driven narratives and have produced over 95 films that have earned $4.5 billion globally. Their model has helped sustain the British film industry despite predictions of its decline.
Working Title Films has achieved great success as a British film production company by taking a strategic approach to appeal to international audiences. Founded in 1984 by Tim Bevan and Sarah Radclyffe, the company now produces around 4-5 films per year with a focus on character-driven narratives and cross-genre films. Through production deals with companies like PolyGram and Universal, Working Title gains funding and access to international markets while maintaining creative control over their films. This balanced model has allowed Working Title to produce over 95 films that have earned $4.5 billion globally, establishing them as the most successful British film company.
Warp Films is an independent British film and television production company known for unique, non-formulaic storytelling. One of their most successful films, This Is England (2006), is a crime drama that reflects typical British society through its skinhead subculture themes. Working Title is a larger British studio owned by Universal Studios that has produced over 100 films grossing $6 billion globally, many featuring British settings and actors. Vertigo Films is also a British production company that has produced 28 films along with distributing 35 others, including the nationally appealing dance film StreetDance 3D set in London.
Working Title Films is a major British film production company founded in 1983 that is owned by Universal Studios, allowing it to produce high-budget films with famous actors and special effects. It produces mainly comedy and action films across a variety of genres. Warp Films is an independent British company founded by Warp Records that produces lower-budget, realistic dramas starring unknown actors that appeal to audiences by portraying relatable themes and portraying the real world rather than Hollywood productions. Examples of successful films by each company are provided.
- Working Title Films is the most successful British film production company, producing around 4-5 films per year with budgets of up to $35 million provided by their owner Universal Studios.
- Founded in 1984 by Tim Bevan and Sarah Radclyffe, they pioneered a model of producing character-driven European films with international appeal by casting American stars.
- Working Title has produced over 95 films that have earned over $4.5 billion globally, focusing on screenplays with strong narratives and characters audiences can relate to rather than special effects.
- Co-founder Eric Fellner says their goal is to export British storytelling and talent globally through partnerships with Hollywood studios.
- Working Title Films is a UK film production company founded in 1983 that is now owned by Universal. It established an independent arm called WT2 in 1999.
- Before being acquired by Universal, Working Title only produced UK films, but now also produces American films. It receives funding from various sources like the BFI and Film4 and helps fund films in exchange for distribution rights.
- Marketing is important for a film's success and involves activities like trailers, posters, websites, talk show appearances, and red carpet events. However, films are generally more successful in America due to its larger market and higher marketing budgets.
Evaluation: What institution would make your film. NicaKaplan
StudioCanal UK would be well suited to produce the film. It has experience producing thriller films similar in genre to the film, including mysteries and films involving killers. It also has a history of distributing classic British films from its libraries. While it produces films for a wide audience, its focus on British films aligns with the film's production in England. Its past marketing campaigns utilizing both traditional and new media would help promote the film. For these reasons, StudioCanal UK would be a good fit to produce and promote the film.
This document discusses potential film distribution companies for a psychological horror film. It analyzes Sony, Warp Films, and 20th Century Fox as options. Warp Films is selected because, as an independent UK company, it focuses on niche stories and British issues, allowing controversial subjects without pressure to appeal to mass markets. While Warp Films' smaller budgets mean fewer screens and locations, the content and style would be less affected than the budget. Warp Films has successfully distributed similar British films dealing with controversial topics.
This document provides information about Working Title Films, a British film production company, and discusses their approach to film production and distribution. It outlines Working Title's history from its founding in 1984 through various ownership changes. It analyzes some of Working Title's most successful films like My Beautiful Laundrette and Four Weddings and a Funeral. It also discusses how Working Title uses co-production strategies to share risks and access international markets. In summary, the document examines Working Title's evolution over time, their template for success blending British and American elements, and their continued ability to produce a diverse range of films.
The document discusses potential media companies to distribute a low-budget independent film. It analyzes Working Title and Warp Films. Working Title is a large British studio that is now part of Universal Studios, allowing global distribution if needed. However, the document recommends Warp Films, a small UK independent company based in Sheffield and London that specializes in niche, local markets, as a better fit given the film's low budget. Warp could help target local audiences and may receive funding support from the BFI to help compete with major studios.
DNA Films is identified as the most appropriate film distribution company based on the research. DNA Films has produced several successful films within the same genre as the film being discussed, including 28 Days Later and 28 Weeks Later which involve zombies. They specialize in independent and British films, meeting the criteria of the film being a no-budget British production. Their experience distributing films within a similar genre would make them most likely to understand the concept and target the correct audience. Vertigo Films and Coffee Films were also considered but found less suitable due to differences in typical film genres or lack of experience with low-budget films.
Warp Pictures is an independent film production company based in the UK that was established by the founders of Warp Records. It was initially created to produce short films but found breakout success with Shane Meadows' 2007 film This Is England about a boy who befriends a skinhead gang after his father's death. This Is England went on to receive several awards and critical acclaim for Meadows and helped establish Warp Pictures as a successful independent film studio.
Warp Films is an independent UK film production company based in Sheffield and London. It was established by the founders of Warp Records to initially produce short films with financial support from NESTA. In 2005, Warp Films launched its own film distribution arm to distribute both its in-house productions and acquisitions from other European markets. It has distribution alliances with Optimum Releasing and Madman Entertainment. Warp Films was also involved in establishing Warp X, a digital film studio, and producing films like This Is England which had limited distribution due to budget constraints but marketing including a website, posters, and trailers to appeal to alternative audiences.
Working Titles is a British film company founded in 1983 that has produced over 100 films grossing nearly $6 billion worldwide. It is known for award-winning films like Les Miserables and collaborating with notable directors and actors. The company's films have evolved to target changing audiences, with earlier films aimed primarily at UK viewers due to their focus on British culture, while more recent productions have found greater international success through broader appeal.
What have you learnt from your audience feedback?khalfyard
The document discusses the various types of audience feedback the creator received during the process of making a short film. This included primary research like questionnaires, interviews, and a screening, as well as secondary research online. The feedback helped improve elements like the script, poster, and film itself by addressing things like character development, layout, and achieving the desired tone. The creator found the audience feedback invaluable for creating a successful final product that would appeal to their target demographic.
The filmmakers color graded their short film because they had filmed during the day for scheduling reasons, despite the film being set at night. Color grading was needed to make the footage appear darker, as the cameras used were not suitable for low light conditions. They tested using Adobe Premiere Pro for color grading but found it made the test footage look too blue. Instead, they used Edius Pro 7, which allowed color grading in three stages for improved quality - equalizing colors across footage, adding a yellow layer to darken tones, and a blue layer with lowered opacity to avoid an unnecessary blue tint.
How did you use media technologies in the construction, research, planning an...khalfyard
The document discusses the various media technologies used throughout the research, planning, and production stages of creating a short film. Key technologies included computers for initial research online, group communication via Twitter chat, cameras for filming, lighting equipment, and editing software like Edius Pro 7 and Adobe programs. The filmmaker learned to use these technologies through online research and practice, which supported collaborating with a group to plan, shoot, and edit a short narrative film on a tight schedule.
In what ways does your media product use, develop or challenge forms and conv...khalfyard
The document discusses the creation of a short film and how it adheres to conventions of the genre. It was created by the author and a production group for an A-Level media studies project. In writing the script and storyboarding, the author researched conventions of short films and tried to follow typical structures. The short film has a limited number of characters, a run-time under 30 minutes, and follows Tzvetan Todorov's narrative structure model. It also uses techniques like stereotyping characters and had a limited budget, reflecting common constraints of student short films.
The document summarizes the results of a survey conducted with the target audience of a film poster for a short psychological thriller film. 25 people ages 19-25 answered questions about the poster. The majority liked the layout, felt it fit the genre, and were reminded of similar films. They were drawn to the poster by the image and felt the main character Eve looked innocent and vulnerable. Most rated the poster as looking professional and said it made them want to watch the film. In conclusion, the poster testing was very successful in conveying the intended message to the target demographic.
The document discusses establishing an effective opening sequence for a film. It emphasizes introducing the key locations, protagonists, and genre/theme in the opening shots. For their short psychological thriller film, the opening sequence will show the protagonist Richard happily singing in his campervan at night. It will then cut to Eve sitting vulnerably on the moors in a white dress. Richard notices her and pulls over, introducing both protagonists and the isolated moorland location to set the tone for the genre.
Improvement (preliminary vs main) version 2.0khalfyard
The document compares the student's preliminary task cover and contents page with those created for their main music magazine task. It shows improvements in their Photoshop and InDesign skills like using brighter colors, less text on the cover, advanced selection and editing tools, adding effects like drop shadows, and creating their first double page spread using InDesign which they had to learn from scratch. The student learned through trial and error, practice, and tutorials to develop their technical skills for the higher quality final piece.
Problems that could occur during post productionkhalfyard
This document discusses potential issues that may arise during the post-production of a short film and how they can be addressed in editing. It notes that problems with lighting, sound balance, and the film not flowing smoothly can occur. Lighting issues from daytime filming can be fixed using color grading and brightness/contrast editing. Sound imbalances between clips can be leveled by adjusting volumes. Color correcting can add a blue tinge to make day footage appear as evening. With careful editing, post-production problems can be resolved.
A2 EVALAUATION - In what ways does your media product use, develop or challen...khalfyard
The document discusses the filmmaker's short film "Lost in the Eve" and how it utilizes conventions of the short film genre. Some conventions it follows include: limiting the film to 3 characters to save time on introductions; keeping the runtime under 30 minutes as most short films are; following Tzvetan Todorov's narrative structure of equilibrium disruption, recognition, attempt to repair, and new equilibrium; using stereotypes to quickly establish characters; and having a limited budget as most short films do. It also discusses some ways the film challenges conventions, such as through its pacing and shot types.
Choices Made When Creating my Music Magazinekhalfyard
The document discusses the choices made in designing the cover and contents page for a music magazine. For the cover, the designer used a close-up photo of Chelsey inspired by 1980s magazine covers. Cover lines advertise articles and competitions. The contents page continues the 1980s retro theme with ripped paper and Polaroid-style photos. Article names and page numbers are included to aid navigation. The double page spread features a large photo of interview subject Chelsey Denton with a pull quote from the interview as the heading.
The Use of Mise en-Scene in Our Short Filmkhalfyard
The document discusses the filmmaking technique of mise-en-scene and provides examples of how the film production company HELK Productions incorporated mise-en-scene into their psychological thriller film. It describes mise-en-scene as the arrangement of scenery, props, lighting, costumes, etc. on a film set to help audiences understand the story and characters. The document then analyzes several scenes from the film, explaining how elements of mise-en-scene like lighting, backgrounds, props, framing/angles, body language, and costumes were used to convey meaning and move the narrative forward. It highlights how mise-en-scene was a key aspect in balancing the power dynamics between the main characters
The film crew will be filming their last scene at St. John's Church in Baildon village on March 9th. They will bring two cameras, batteries, microphones, a jib with weights and screwdriver, two light heads and stands, two tripods, and a copy of the storyboards. This equipment will allow them to capture multiple shots of the graveyard scene as written in the storyboards, including a shot of Richard's expression as he reads a headstone, without needing a script. They will also bring snacks but not plan for lunch as the shoot is not expected to take up the full day.
The checklist summarizes the equipment and preparations needed for the third day of filming. It will include filming the scene of the two main characters Richard and David meeting at the front door. They will bring two cameras on tripods from different angles, along with microphones and charged batteries to capture both reactions and maintain continuity when editing. Additional lighting equipment is needed to illuminate the doorway, which is quite dark. Copies of the script will be brought for the actors in case they forget theirs to help the pace of filming. They will also bring the storyboards to plan shots in advance of the cast's arrival.
This checklist outlines equipment and items needed for the second day of filming a short film. It includes two cameras, batteries, microphones, a GoPro camera, lights, tripods, a jib, weights for the jib, light stands, storyboards, scripts, lunch, and costumes. The filming will take place on the moors to capture the opening scene and involve shooting from different perspectives. A variety of cameras and equipment will be used including GoPro and a jib to achieve different shots and angles. Preparations like downloading the GoPro app and charging batteries are noted to ensure a smooth filming day.
The document provides a filming checklist for the first day of filming a kitchen scene. It details that filming will take place on January 15th from 10am to 4pm, and setup needs to begin by 9:30am. The checklist ensures that equipment like cameras, lighting, microphones, tripods, storyboards, and spare scripts are brought for the shoot. Two Sony HXR-NX30 cameras will be used and charged, along with extra batteries. Lighting will also be needed as days have been getting darker. The organized checklist and preparation will help make the filming more professional and efficient.
AS EVALUATION - In what ways does your media product use, develop and challen...khalfyard
The document summarizes how the media product uses, develops, and challenges conventions of real music magazines. It discusses research conducted on forms and conventions of pop magazines. It then explains how the layout, design elements, and language of the created music magazine both adhere to and develop conventions from real magazines. The cover, contents page, double page spread, images, and tone were all influenced by research but also include original and developed elements to create a unique product.
This document is a feedback questionnaire for a music magazine. It asks 13 questions to gather opinions on the layout of the cover, content pages, and double page spread. It also asks about the color scheme, conventions, typography, images, improvements, target age range, name, and potential alternative names. Respondents are asked to provide reasoning for their yes or no answers.
The document summarizes the results of a survey about music magazine readership. It found that 17 people answered yes to reading music magazines, while 23 answered no. Of those who don't read magazines, many cited that they prefer accessing media online or don't have time. Those who do read magazines still prefer print copies over digital formats. The most popular genres of music magazines are pop, rock, and indie. Most readers are loyal to one magazine and consider interviews to be the most interesting content.
Improvement - Preliminary Task vs Main Taskkhalfyard
The document summarizes the improvements the author has made in their Photoshop and InDesign skills from their preliminary task to their main music magazine task. Specifically:
- The author's manipulation of text and use of Photoshop tools has become more advanced in their main task compared to the preliminary task.
- The author learned that dark colors and too much text don't work as well on covers. Their main task cover incorporated brighter colors and less text.
- The contents page in the main task used a more effective structure and brighter colors compared to the preliminary task.
- A double page spread was created in InDesign for the main task, which the author had to learn from scratch.
Strategies for Effective Upskilling is a presentation by Chinwendu Peace in a Your Skill Boost Masterclass organisation by the Excellence Foundation for South Sudan on 08th and 09th June 2024 from 1 PM to 3 PM on each day.
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
Communicating effectively and consistently with students can help them feel at ease during their learning experience and provide the instructor with a communication trail to track the course's progress. This workshop will take you through constructing an engaging course container to facilitate effective communication.
Chapter wise All Notes of First year Basic Civil Engineering.pptxDenish Jangid
Chapter wise All Notes of First year Basic Civil Engineering
Syllabus
Chapter-1
Introduction to objective, scope and outcome the subject
Chapter 2
Introduction: Scope and Specialization of Civil Engineering, Role of civil Engineer in Society, Impact of infrastructural development on economy of country.
Chapter 3
Surveying: Object Principles & Types of Surveying; Site Plans, Plans & Maps; Scales & Unit of different Measurements.
Linear Measurements: Instruments used. Linear Measurement by Tape, Ranging out Survey Lines and overcoming Obstructions; Measurements on sloping ground; Tape corrections, conventional symbols. Angular Measurements: Instruments used; Introduction to Compass Surveying, Bearings and Longitude & Latitude of a Line, Introduction to total station.
Levelling: Instrument used Object of levelling, Methods of levelling in brief, and Contour maps.
Chapter 4
Buildings: Selection of site for Buildings, Layout of Building Plan, Types of buildings, Plinth area, carpet area, floor space index, Introduction to building byelaws, concept of sun light & ventilation. Components of Buildings & their functions, Basic concept of R.C.C., Introduction to types of foundation
Chapter 5
Transportation: Introduction to Transportation Engineering; Traffic and Road Safety: Types and Characteristics of Various Modes of Transportation; Various Road Traffic Signs, Causes of Accidents and Road Safety Measures.
Chapter 6
Environmental Engineering: Environmental Pollution, Environmental Acts and Regulations, Functional Concepts of Ecology, Basics of Species, Biodiversity, Ecosystem, Hydrological Cycle; Chemical Cycles: Carbon, Nitrogen & Phosphorus; Energy Flow in Ecosystems.
Water Pollution: Water Quality standards, Introduction to Treatment & Disposal of Waste Water. Reuse and Saving of Water, Rain Water Harvesting. Solid Waste Management: Classification of Solid Waste, Collection, Transportation and Disposal of Solid. Recycling of Solid Waste: Energy Recovery, Sanitary Landfill, On-Site Sanitation. Air & Noise Pollution: Primary and Secondary air pollutants, Harmful effects of Air Pollution, Control of Air Pollution. . Noise Pollution Harmful Effects of noise pollution, control of noise pollution, Global warming & Climate Change, Ozone depletion, Greenhouse effect
Text Books:
1. Palancharmy, Basic Civil Engineering, McGraw Hill publishers.
2. Satheesh Gopi, Basic Civil Engineering, Pearson Publishers.
3. Ketki Rangwala Dalal, Essentials of Civil Engineering, Charotar Publishing House.
4. BCP, Surveying volume 1
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A proprietary approach developed by bringing together the best of learning theories from Psychology, design principles from the world of visualization, and pedagogical methods from over a decade of training experience, that enables you to: Learn better, faster!
2. Warp Films
Warp Films are an independent film and television company
based in Sheffield and London, with a further associated
company Warp Films Australia based in Melbourne, Australia. The
company was established in 1999 by Warp Records’ founding
partners, Rob Mitchell and Steve Beckett. It was initially created
with financial support from a charity, NESTA (National
Endowment for Science, Technology and the Arts) to produce
short films, but later went on to produce full length feature films,
after sourcing other funding.
After the death of Rob Mitchell in 2001, Beckett decided to
continue with Warp Films and enlisted the expertise of Sheffield
friend Mark Herbert (who had just produced the commended
first series of Peter Kay's Phoenix Nights for Channel 4)
to run the company.
3. Working Title Films
Working Title Films is a British film production company who
are owned by Universal Studios (who are actually owned by
Comcast Corporation themselves). The company was founded
by Tim Bevan and Sarah Radclyffe in 1983, and is based in
London. In 1992, PolyGram (a major label record company
started by Philips and Siemens in 1979) became the company’s
backer. The merged company went on to produce a variety of
films for PolyGram's London-based production company
PolyGram Filmed Entertainment.
Working Title is known for producing feature films, along with
several television productions. Today, the co-chairpersons of
the company are Eric Fellner and Tim Bevan.
4. Famous Films
Working Title
• Drop Dead Fred (1991)
• Barton Fink (1991)
• Four Weddings and a Funeral (1994)
• Dead Man Walking (1995)
• French Kiss (1995)
• The Borrowers (1997)
• Nottinghill (1999)
• Billy Elliot (2000)
• Bridget Jones’s Diary (2001)
• 40 Days and 40 Nights (2002)
• Ali G Indahouse (2002)
• Love Actually (2003)
• Thunderbirds (2004)
• Shaun of the Dead (2004)
• Pride and Prejudice (2005)
• Nanny McPhee (2006)
• Hot Fuzz (2007)
• Definitely, Maybe (2008)
• The Boat That Rocked (2009)
• Paul (2011)
• Tinker Tailor Soldier Spy (2011)
• I Give It A Year (2013)
• The World’s End (2013)
• Theory of Everything (2014)
(Many of these films were created in conjunction
with Universal and Studio Canal.)
Warp Films
• My Wrongs#8245-8249 & 117 (2002) – a short
film (Warp’s first production), it won the award
for Best Short Film at the 2003 BAFTA Film
Awards and became the first short film DVD
single in the UK market.
• Dead Man’s Shoes (2004)
• This is England (2006)
• Grow Your Own (2007)
• A Complete History of My Sexual Failures
(2008)
• Arctic Monkeys at the Apollo (2008)
• Four Lions (2010)
• This is England ‘86 (2010)
• Submarine (2010)
• Tyrannosaur (2011)
• Kill List (2011)
• This is England ‘88 (2011) (TV)
• This is England ‘90 (2015) (TV)
5. Warp Films: The First Film
The first film that Warp Film produced was a short film
called My Wrongs#8245-8249 & 117, in 2002. It was written
and directed by Chris Morris, and was produced by Mark
Herbert. It starred Paddy Considine as a mentally
disturbed man who was taking care of his friend’s Pinscher
(a breed of dog), whilst he’s away. The dog talks to him
and convinces the nameless protagonist that he is on trial
for everything he's done wrong in his life, and the dog is
his lawyer. Unfortunately, the dog tends to make things
worse for him, and the man's life falls further into
disorder.
It was extremely successful and won a BAFTA award in
2003 for the ‘Best Short Film’, and following this
became the first short film DVD single in the
UK market.
6. Working Title: The First Film
Working Title’s first production was My
Beautiful Laundrette, which was produced with
Channel 4 Films in 1985. It’s a British comedy-
drama film that was written by Hanif Kureishi,
directed by Stephen Frears, and produced by
Tim Bevan and Sarah Radclyffe.
It’s set in London during the contemporary
Thatcher era, as reflected in the controversial
and often comical relationships between
different ethnic communities. The story
focuses on Omar, a young Pakistani man living
in London, and his reunion and eventual
romance with his old friend, a street punk
named Johnny.
7. Funding
When it comes to funding, Mark Herbert from Warp Films admitted that “everyone loves a
reason to say no, and that’s where short films come in. You can go to a film festival and meet
with a funder, but they’ve probably got 20 meetings with other people like you over 2 days,
and they’re only going to commit to say, three films, so you always need to have something
up your sleeve.” However, it appears that if you do manage to get some funding for a short
film, and you make a good enough job of it (like Warp Pictures did with My Wrongs#8245-
8249 & 117 ), you can create enough interest to receive funding from other funders to make
more short films, or even bigger feature films. This is what happened to Warp Pictures. But
sometimes, it seems that to get funding for a film, you need to make it before you can receive
the funding. As ridiculous as this may sound, funders are willing to invest in something much
more, once they can see the direction it’s going in. Mark Herbert said that “with Dead Man’s
Shoes … and This is England, we were always going to make them anyway. Me and Shane
(Meadows, director of This is England) went to Grimsby Docks (where Mark had worked as a
student) because we wanted to make this film on his camera at the docks because everyone
there finished at midday and for 7 hours, you had something that looked like 1980s England,
no one around and clear of cars.”
Warp Pictures were initially funded by the charity, NESTA (National Endowment for Science,
Technology and the Arts) to create a series of short films, which is where they received the
funding to create My Wrongs#8245-8249 & 117 - their first BAFTA winning
short film.
8. Funding
Working Title is a large and complicated company, as
there are many other companies involved with it, such as
Comcast Corporation (the owner) and its parent
companies, Universal Studios and NCBUniversal. It was
Tim Bevan, the founder and now co-chairman of Working
Title, who first funded the company in 1983, but other
parts of the company (such as Universal studios) have
been known to fund some of Working Title’s films that
they are interested in, particularly those which were
thought to appeal to an American audience. PolyGram, as
Working Title’s backer also provides Working Title with
some funding.
9. Distribution
In 2005, Warp Films launched a distribution arm, which was DVD
driven, although Warp Films also aims for their films to have some
theatrical presence. The focus on DVDs is largely due to the fact that
it’s difficult for their films to compete with big Hollywood
blockbusters which grace UK cinemas, as Warp Films are a small
company who work with lesser budgets than the Hollywood giants.
It will sub-distribute to other distribution companies in Europe, as
the music part of the Warp company also does. This technique was
devised to make the company more attractive to filmmakers, as it
showcases their ability to distribute in other markets.
However, Warp Films do not always distribute their own films, and
have secured a contract with Optimum Releasing (now
StudioCanal), who distribute some of their films for
them.
10. Distribution
Universal Studios are Working Title’s main distributor.
However, Working Title must pitch their film to
Universal Studios, before they decide if they want to
distribute it, and where they want to distribute it.
Universal are mainly interested in films that appeal to
an American audience, and so will distribute Working
Title’s films of this nature, particularly in the USA,
where their company is based. If Universal Studios
don’t want to distribute a Working Title film, or don’t
want to distribute it in areas Working Title want it to be
seen in, Working Title seek another distributor, such as
20th Century Fox who helped to distribute ‘Barton Fink’,
along with Universal Studios, but in different locations.
11. ‘Britishness’
Warp Pictures are very British, as their films are made and mainly
aimed at the British public, particularly with films like This Is England
which is set in 1980s Britain. Also, as they have their own
distribution arm, and also have a distribution alliance with
StudioCanal (a French company),they come across very little
American influence, unlike Working Title who have American
partners and distributors, giving their films a much more American
slant. Although they are involved with a French distribution
company, it’s rare that their films will have a French twist within
them, as the French film market is relatively small in comparison to
the British market, where the majority of Warp Films’ creations are
aimed.
Sometimes, Warp Films will have a purposeful slight American angle
to them, just in case they can crack the American market, but
normally their aim is to appeal to their home audience.
12. ‘Britishness’
Although Working Title is technically a British
film company, it receives a lot of American
influence from its partners and distributors.
Working Title need their films to appeal to an
American market to get both funding (in a lot
of cases) and to secure Universal Studios as its
distributor, otherwise they have to go in
search of another distributor, which can be a
time consuming and costly task.
13. Dead Man’s Shoes
• Plot - A disaffected soldier (Considine) returns to his hometown to get even with the thugs
who brutalised his mentally-challenged brother (Kebbell) years ago.
• Genre – crime, thriller, drama
• Director – Shane Meadows
• Writers – Paddy Considine, Shane Meadows
• Stars - Paddy Considine, Gary Stretch, Toby Kebbell
• Audience – the film is a 15 rating, so nobody under 15 should watch the film, unless a
specific government of the area in which the film is being shown chooses to change the
BBFC rating. However, I think that the film is more specifically aimed at an audience older
than 15 anyway, probably those in their late teens and twenties, due to the violent nature
of the film, and the concept of war which will be more familiar and ‘understandable’ to
those who are older. The themes within the film would also suggest that it’s aimed at a
male audience, who stereotypically enjoy watching scenes of gore and violence more than
women.
14. Four Weddings and a Funeral
• Plot - Over the course of five social occasions, a committed
bachelor must consider the idea that he may have discovered
love.
• Genre – romantic comedy
• Director – Mike Newell
• Writer – Richard Curtis
• Stars – Hugh Grant, Andie MacDowell, James Fleet
• Audience – The film is rated ‘R’, meaning that the film is only
relevant to under 17s, if there is an adult present. Therefore, the
film is aimed at those 17 or over, because it is easiest for this age
group to access it. The genre of romance would suggest that it is
aimed more at the female market than the male market because
generally, females are more interested in the concept of
romance.
15. This is England
• Plot - A story about a troubled boy growing up in England, set in 1983.
He comes across a few skinheads on his way home from school, after a
fight. They become his new best friends, even like family. It is based on
experiences of the director, Shane Meadows.
• Genre – Crime, drama
• Director – Shane Meadows
• Writer – Shane Meadows
• Stars – Thomas Turgoose, Stephen Graham, Jo Hartley
• Audience – The film is rated an 18, meaning that in normal
circumstances, nobody over the age of 18 should watch it because of
the violent scenes within it. I think that the film is more specifically
aimed at 18-29 year olds, as this is around the age of the characters in
the film, so therefore it would be more relatable for this age group.
However, in general, it is mainly aimed at British males because the film
is set in England, using mainly male characters in the lead roles.
Violence is also a key motif within the film, which is stereotypically
considered to be a more entertaining topic for males.
16. The Borrowers
• Plot - A secret family of four-inch people living inside the walls of
a house must save their home from an evil real estate developer.
• Genre – Comedy, family, fantasy
• Director – Peter Hewitt
• Writers – Mary Norton (novels), Gavin Scott (screenplay)
• Stars – John Goodman, Jim Broadbent, Mark Williams
• Audience – This film is aimed at families, and therefore contains
‘soft’ and imaginary topics, with the aim of entertaining its
audience. It’s official rating is a ‘PG’, standing for parental
guidance, suggesting that it’s at a families disgression whether
they watch it or not, but it’s unlikely that adults would watch this
film without their children, as it would be considered ‘childish’
because it doesn’t deal with any adult content. It simply aims to
amuse children’s minds.
17. Film Case Study: Four Lions
• Plot - a group of radicalised young British Muslim
men aspire to be suicide bombers, and set out to
train for and commit an act of terror.
• Genre – black comedy, crime, drama
• Director – Christopher Morris
• Writer – Christopher Morris
• Stars – Will Adamsdale, Riz Ahmed, Adeel Akhtar
• Morris spent three years researching the
material for his script by speaking to terrorism
experts, police, the secret service, and imams, as
well as ordinary Muslims, to go on to actually
write the script in 2007.In a separate interview,
he asserts that the research predated the 7th July
2005 London bombings.
• Originally, the film idea was rejected by Chanel 4
and the BBC for being too controversial, but
funding was eventually secured in October 2008
Warp Films in conjunction with Film 4
Productions.
18. A Film Case Study: Love Actually
• Plot – the film follows eight very different couples in
dealing with their love lives, all with a very loose
connection to each other. It’s set around London at
Christmas time.
• Genre – romantic comedy
• Director – Richard Curtis
• Writer – Richard Curtis
• Stars – Hugh Grant, Liam Neeson, Martine
McChutcheon, Colin Firth, Laura Linney, Emma
Thompson, Alan Rickman, Kiera Knightley, Rowan
Atkinson, Bill Nighy
• The film aimed to appeal to both a UK and an American
audience, but was marketed differently in the UK to
the USA, largely because the films had different unique
selling points for each country. The film is based in
London, but included a trip to America, where the
states were shown in a very positive light. American
actors and actresses were also used in the film, making
the film attractive to an American audience. However,
the stars featured in the film were probably the most
attractive element of the film to a UK audience,
whereas the USA probably hadn’t heard of the majority
of the British stars. When the film was released in the
UK, the DVD cover and billboard advertisements
showed ten images of famous stars that the British
public would recognise and be interested in to
showcase them, but when the same advertisements
were released in the USA, only four images were
present, although they were presented in the same
layout – arranged around a bow to connote that the
DVD would be a perfect Christmas present. The images
used in the American cover aren’t aiming to broadcast
the stars, so much as give some insight into the
narrative.
UK DVD cover
US DVD cover
19. How are the two companies
different?
Although both British, the two film companies are very different. Warp films are
more traditionally British, whereas Working Title have much more of an American
influence, but have made more well-known films in conjunction with their American
business partners. Working Titles are also a bigger company than Warp Films, and
therefore manage to utilise bigger budgets to make bigger feature films with more
special effects, particularly films of the sci-fi genre. Warp Films tend to steer clear of
science-fiction films because they cost so much to make that it would have to be a
guaranteed success to make its money back, and if it wasn’t, they wouldn’t have
the financial means to get themselves out of that hole. However, Warp Films
manage to distribute a lot of their own films through their own distribution arm,
whereas Working Title’s main distributor is Universal Studios.
It can also be said that Warp take ideas in their films which people in Britain are
likely to be able to relate to, even the gritty stuff, to appeal to their home audience,
whereas Working Title tend to concentrate on more fictional narratives with more
‘soft’ concepts, which appeal to a wider audience, so that they can be distributed in
America by Universal Studios.
Furthermore, Warp Films are in synergy with their distributors, whereas Working
Title is based around vertical integration between them and Comcast Corporation,
Universal Studios and NCBUniversal.
20. Warp Films and Synergy
From time to time, Warp Films ventures into TV production. This is because due to
cross media convergence - the way we enjoy films, TV and other media has
changed, and Warp solely committing to either TV or film would go against this
convergence that society experiences. Producing both film and television enhances
Warp in a variety of different ways, including that:
• It produces a more stable source of income as distribution is less of a gamble.
For instance, TV always has an audience because there’s always someone
watching each channel. Therefore, putting a film or programme on TV means
that it will generate some kind of audience, giving directors more freedom in
what they can produce. However, committing to just TV would be a mistake,
because feature films will create more money from cinematic release than TV
release, in general.
• It establishes links with other European partners in both the TV and film
industries.
• TV can allow diversity which cannot be offered by films.
• TV is a good place to source new talent, as most film careers begin with TV
because it’s a much easier sector to get into.
• This is England was a TV success, encouraging Warp to continue working in the
TV sector somewhat.
21. Working Title and Vertical Integration
Working Title is part of Comcast Corporation’s vertical
integration process, where they have taken over
Universal, NCBUniversal and Working Title, so that they
can acquire stages of production and distribution. This
has several advantages, including:
• The company has more control over the whole
process.
• It’s cost effective because they don’t have to pay
other companies to do anything.
• They can rationalise management and have one
director over the whole system.