The document is a resume for Aileen Walden summarizing her 20 years of experience leading nonprofit organizations. It highlights her expertise in areas such as nonprofit management, development, fundraising, operations, marketing, and strategic planning. Specifically, it describes her roles and accomplishments at Grassroots Growth Consulting, Alley Cat Allies, and Best Friends Animal Society where she improved operations, led teams, increased fundraising, launched new programs, and advanced the organizations' missions.

1. AILEEN L. WALDEN
aileenlwalden@hotmail.com | (301)825-5665 (702)418-6396 | Las Vegas, NV 89081
Walden, A
QUALIFICATION SUM M ARY
Senior-Level Nonprofit Management Executive
Driven, passionate senior-level nonprofit executive with 20 years of achievement leading organizations to optimal performance and
efficiency. Unique ability to balance an organization’s guiding philosophy with bottom-line business decisions, enabling most
successful pursuit of its mission and building its capacity to serve. Proven ability to lead development and program initiatives to grow
b while implementing a financial and administrative framework to ensure their most effective use. Innovative strategist who can study
existing systems and processes for effectiveness and discover opportunities to streamline operations, maximize revenue, capture
savings, and drive growth. Testedleader who canbuild and coach successful teams, andrepresent organizational interests todiverse
member and stakeholder groups.
Areas of expertise:
NONPROFIT MANAGEMENT – DEVELOPMENT & FUNDRAISING OPERATIONS – MARKETING & PR - STRATEGIC PLANNING
ORGANIZATIONAL DEVELOPMENT – PROCESS IMPROVEMENT - FINANCIAL PLANNING & ANALYSIS –– PROGRAM MANAGEMENT
HUMAN RESOURCES MANAGEMENT – BUDGET MANAGEMENT – CHANGE MANAGEMENT – TEAM LEADERSHIP
GRASS-ROOTS GROWTH CONSULTING 2014-PRESENT
Executive/Managementconsulting firm focusing on small to medium organizations,providing a full suite of consulting and contract services.
Founder-Consultant
Provide full service management consulting and project management for small to medium organizations at a price that allows them
to access the same level of expertise as larger institutions.
Provide management consulting and project management including: assessment and reports of organization health, structure,
governance, program impact and fundraising. Design and optimize both online and offline strategies and programs for marketing,
PR and general brand awareness. Lead and facilitate vision-mission work and strategic planning. Conduct multi and single agency
retreats and workshops on all aspects of running a successful nonprofit. Review and/or design Development programs that creat e a
balanced portfolio of funding sources that will lead to stable income growth regardless of external economic or social factors.
Provide single and multi-agency workshops and classes on nonprofit, customer service and business success.
ALLEY CAT ALLIES – Bethesda, MD 2011 to 2014
National advocacy organization dedicated to the protection and humane treatment of cats with nearly 500,000 supporters.
DIRECTOR OF COMMUNITY PROGRAMS & SUPPORT / INTERIM CIO
Develop programs to advance the organization’s mission and vision, and build an effective operating framework to drive their
ground-level implementation. Help define organization’s strategic priorities and champion their recognition and adoption on a
national scale. Lead the recruitment, hire, training, and management of new staff. As Interim CIO, align organization’s IT strategies
with bottom-line goals, leveraging technology to drive performance, efficiency, and capability.
Business & Administrative Leadership
 Led 14-member cross-functional team and partnered with HR to drive the performance, development, engagement, and
retention of staff, including design of a new employee evaluation policy.
 Improved the responsiveness of the organization’s help desk to a personal response level of 80% from 20% while reducing
response time from an average of 3 months to 21 days or less and less than 24 hours for emergencies.
 Created and led agile, highly effective cross-departmental team approach to rapid response campaign execution, allowing the
organization to design and launch communications and development tactics concurrently with rapid response campaigns. This
resulted in record-breaking media hits and name acquisition as well as fundraising that paid for the response costs and added
to operational base.

2. AILEEN L. WALDEN
aileenlwalden@hotmail.com | (301)825-5665 702)418)6396 | Las Vegas, NV 89081
Walden, A
Program Management
 Led several successful advocacy and community grassroots campaigns, working with partners to bring the humane treatment
of cats into the national spotlight and promote exemplary standards of animal care across the U.S.
 Implemented Community Engagement Department and launched the organization’s first-ever national conference, creating a
forum for a broad diversity of activists, veterinarians, nonprofit and volunteer groups, caregivers, and policymakers to define
common goals and develop an action-based plan to attain them; attracted 300 attendees in first year with 95% favorable rating.
 Designed a national tour. Traveled and spoke as an expert panel member in the field across the U.S., representing the
organization’s message, brand, and expertise in presentations to national partners and thought leaders.
BEST FRIENDS ANIMAL SOCIETY – Kanab, UT 2004 to 2011
The premiere national animal welfare organization focused exclusively on ending the killing of dogs and cats in America's shelters .
EXECUTIVE DIRECTOR, MEMBER EXPERIENCE
Served as first-ever division director appointed at $30M nonprofit, including full responsibility for all non-programming departments
until other directors werehired. Drove productivity and growth across theorganization. Studiedwork systemsandbusiness processes,
and identified opportunities to build operational capacity and efficiency. Led initiatives to improve the member experience and better
position the organization for new funding. Served as vital bride between help desk and animal care departments.
Fundraising/Development/Member Service
 Designed structure for professionalized Development division. Worked with incumbents to launch proactive major and special
gifts programs resulting in drastic increases in legacy, major and foundation gifts within 3 years. Drove growth of Development
from $18MM-$36MM during my tenure.
 Revamped performance of donor acquisition and newsletter programs, and cut direct marketing acquisition cost per prospect
by 90%, driving the cost down from $68 to $7 while increasing member response rate by 40%.
 Redesigned and optimized sponsorship program and launched highly successful gift sponsorship web program, driving 1,000%
increase in web sponsorships in 1 year and establishing web fundraising as a key development priority; also launched annual
membership renewal and inaugural stewardship programs for new and loyal donors.
 Launched and managed middle donor upgrade direct marketing program.
 Worked closely with special gifts team to research and launch phase I capital campaign and to design a 5-year comprehensive
campaign strategy.
 Partnered with IT to enhance the organization’s fundraising and donor database, and managed a new database implementation
to help Development staff more efficiently generate, cultivate, and close new donor leads.
Business & Administrative Leadership
 Coached and led 24-member team, and directed business planning for the division, including development of operating budget
and strategic plan.
 Developed protocol for managing website comments and responses, establishing strategy to ensure consistent presentation of
organization’s brand and values in all external communications.
Program Management
 Optimized the help desk, creating a valuable resource to help keep animals out of shelters. As part of this work, built a positive
and collegial relationship between help desk and animal care, a previously contentious relationship.
 Created impromptu emergency response center that handled 10,000 requests for assistance in the 2 weeks immediately
following Hurricane Katrina, helping to save thousands of animals.
EDUCATION
Syracuse University – Syracuse, NY
Bachelor of Science, Public Relations; Minor, Psychology