SlideShare a Scribd company logo
DEFINE
Step Two
(Mapping the journey, picking leverage points)
Live tweet with us
@Design4AHS
#Designschool
What topic area are
you working on?
#DesignSchool@Design4AHS
Our fav empathy maps
#DesignSchool@Design4AHS
Breakout!
Share your user’s goal,
get feedback
#DesignSchool@Design4AHS
Andrew Siu works for the Health Design Lab
at Emily Carr University of Art + Design
where participatory design practices are
applied to improve health care experiences.
Previously, he worked with the BC Patient
Safety & Quality Council.
#DesignSchool@Design4AHS
Let’s map
it out
Q + A
#DesignSchool@Design4AHS
#DesignSchool@Design4AHS
#DesignSchool@Design4AHS
Activity for the week
A journey map explores the emotional story of the
end-user
Synthesizing insights about the current state identifies
opportunities and pain points
Key takeaways
#DesignSchool@Design4AHS
Next Week
#DesignSchool@Design4AHS
Annie Valdes has spent almost 20 years working
in and teaching human-centred design. After a
decade at IDEO, an award-winning global design
consultancy, she is now Principal at Design
Tugboat, working as an independent innovation
coach, consultant and design researcher with a
focus on design for health and wellbeing.
Get in touch
Let's chat: Design.Lab@ahs.ca
@Design4AHS
@Design4AHS
D4AHS.com

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Virtual Health + Care Design School - Week 3: The User Journey

Editor's Notes

  1. Josh
  2. Josh- Each class starts with a session objectives Today will be no different Guest speaker:
  3. Josh/Erin- Put it into the chat box, tell us what it was like.
  4. A good empathy map – really good, but tell me more about the pains could have gone deeper, but this is really good
  5. Protip – if you are having a hard time getting to the root, keep asking why. You have to have the perspective of the person, not the project.
  6. Erin - Take a look at the homework that comes in, develop question We are conscious that this is not always working 100% but we are receiving a lot of good feedback that people enjoy them.
  7. JOsh
  8. JM
  9. Josh – make sure last thing I say, make sure to type in a lot of questions into the chat box.
  10. Ali – Q and A get new slide for Q and A comment bubbles
  11. Erin- You have listened to lightning talks, you have done how might wes, you have done journ map, you, an awesome problem and you understand your user. We went from problem identification to what you want to accomplish ? We will build the strategic smart goal in 15 mins. Who has been part of a a strategic 1-3-5 year planning meeting?
  12. Erin- You have listened to lightning talks, you have done how might wes, you have done journ map, you, an awesome problem and you understand your user. We went from problem identification to what you want to accomplish ? We will build the strategic smart goal in 15 mins. Who has been part of a a strategic 1-3-5 year planning meeting?
  13. ErinThe question is , and we get them to write or their own sticky notes.
  14. Josh – Monday josh add the new workbook page. Focus on the actions first, what is the user doing(not the system) once that is completed start to work down then across. Do each colum Pro tip – having writers block, start with the end. Tips on journey mapping: This can be fucking hard. Keep it high level Don’t get pulled into talking about the system Stay focused on the human Its about the insights that you gather through this process Opportunities are both pains and gains.
  15. Josh
  16. Erin Annie Valdes – Principal and Founder of Design Tugboat former senior designer at IDEO working on Health Design for 10 years ERIN This is often the scariest part for health care workers – but there’s nothing to be afraid of! Annie will help you tap into your inner diVinci
  17. Erin One of our specialties is user research Let them know we don’t only serve AHS we work in the community space as well, want to bounce a question off of us, think that we may be a fit for your next big project give us a shout. A perk of talking school with us is a consult, one free consult, everyone get ones.