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Good morning!
WEEK 2 PRACTICAL RESEARCH 2
PRAYER
PRAYER
Dear Lord and Father of all,
Thank you for today.
Thank you for ways in which you provide for us all. For Your
protection and love we thank you.
Help us to focus our hearts and minds now on what we are about to
learn.
Inspire us by Your Holy Spirit as we listen and write.
Guide us by your eternal light as we discover more about the world
around us.
We ask all this in the name of Jesus.
Amen.
review
For male
students,
complete the
diagram by
suppling the
different
kinds of
quantitative
research
design
review
For female
students,
identify the
strengths
and
weaknesses
of
quantitative
research
design
????
?
DISCRETE
INDEPENDEN
T
NOMINAL
VARIABLE
DEPENDENT
RATIO
INTERVAL
ORDINAL
SAMPLE SIZE
KINDS OF VARIABLE
AND SAMPLE SIZE
AT THE END OF THE LESSON, YOU WILLBE ABLE TO:
Differentiate kinds of variables and their uses
CS_RS12-Ia-c-3
Specific Objectives
a. Identify the different kinds of variables;
b. Determine the appropriate use of each
variable.
AT THE END OF THE LESSON, YOU WILLBE ABLE TO:
Most Essential Learning
Competency
Differentiate kinds of variables and their uses
CS_RS12-Ia-c-3
Determine the appropriate use of each
variable.
Specific Objectives
Identify the different kinds of variables
b
a
VARIABLE
â—Ź is anything that has a quantity or quality that varies.
● “characteristics that has two or more mutually
exclusive values or properties” (Sevilla and Other,
1988).
â—Ź specifically refers to characteristics, or attribute of an
individual or an organization that can be measured or
observed and that varies among the people or
organization being studied (Creswell, 2002).
● The root word of the word is “vary” or simply “can
change”
VARIABLE
â—Ź For instance, during the quarantine period,
your mother planted tomato seedlings in
pots.
â—Ź What are the factors that affects the
growth of the plants?
â—Ź How fast the tomato seedlings will grow,
and bear fruits will depend on these
factors.
VARIABLE
â—Ź Another example, during this pandemic, we
can observe the preparations of the
government on the precautionary measures
â—Ź What are the factors that affects the
transmission of the Covid-19 Virus?
â—Ź How fast was the rate of transmission of
Covid-19 virus?
VARIABLE
â—Ź Another example, during this pandemic, we
can observe the preparations of the
government on the education system
â—Ź What are the factors that affects the
students academic performance during
online class?
â—Ź How effective are the mode of learning
delivery in terms of stuents learning?
Kinds of variable
Dependent
variable
• is the presumed
effect
• is observed and
measured.
Independent
variable
• identified as the
presumed cause
• pre-defined and
manipulated by the
researcher
Kinds of variable
Sample Title
A study is on the
relationship of study
habits and academic
performance of Male
and Female senior
high school students
of San Roque
National High
School. Dependent
variable
of Academic
performance
Senior High
School Students
of SRNHS
Independent
variable
Study habit of
Senior High
School Students
of SRNHS
Kinds of variable
Example
A medical
researcher
wonders if the
amount of airline
travel of a person
engages in
impacts how likely
they are to catch
influenza during
flu season.
Dependent
variable
Impacts how
likely they are to
catch influenza
during flu
season
Independent
variable
Amount of
airline travel of a
person
Kinds of variable
Example
Is quality of
sleep affected
by phone use
before
bedtime?
Dependent
variable
Quality of Sleep
Independent
variable
Use of phone
before bedtime
Kinds of variable
Example
How does
frequent
handwashing
affect student’s
health?
Dependent
variable
Students
health
Independent
variable
Frequent
handwashing
Kinds of variable
Example
A social scientist
explores if there is
a link between
socioeconomic
status and the
number of children
someone has.
Dependent
variable
Socio
Economic
Status
Independent
variable
Number of
children
Kinds of variable
Example
How does
caffeine
affect
hunger?
Dependent
variable
Hunger of a
person
Independent
variable
Caffeine
intake
Kinds of variable
Example
A housewife wanted to
know which soil is best for
her pechay plants; the soil
purchased from an online
seller, soil from her
backyard compost or the
soil underneath the nearby
bamboo tree. She planted
30 pechay seeds into each
soil source and then
compared the growth of
pechay after a month. Dependent
variable
Independent
variable
Kinds of variable
Example
A famous vlogger
wanted to know if
changing the
content of his vlogs
(food review, travel,
study tips, etc.) will
affect the number of
views per uploaded
video. Dependent
variable
Independent
variable
VARIABLES
TYPES OF
VARIABLES
CONTINUOUS
Interval Ratio
DISCRETE
Nominal Ordinal
CONTINUOUS VARIABLES
A variable that can take infinite number on the value
that can occur within the population. Its values can be
divided into fractions. Examples of this type of variable
include age, height, and temperature. Continuous
variables can be further categorized as:
Interval
Ratio
VARIABLES
INTERVAL VARIABLES – It have values that lie along
an evenly dispersed range of numbers. It is a
measurement where the difference between two values
does have meaning. Examples of interval data include
temperature, a person’s net worth. In temperature, this
may illustrate as the difference between a temperature
of 60 degrees and 50degrees is the same as difference
between 30 degrees and 20 degrees.
VARIABLES
RATIO VARIABLES – It have values that lie along an
evenly dispersed range of numbers when there is
absolute zero. It possesses the properties of interval
variable and has a clear definition of zero, indication
that there is none of that variable. Examples of which
are height, weight, and distance. Most scores
stemming from response to survey items are ratio-level
values because they typically cannot go below zero.
CONTINUOUS VARIABLES
A variable that can take infinite number
on the value that can occur within the
population. Its values can be divided
into fractions. Examples of this type
of variable include age, height, and
temperature. Continuous variables
can be further categorized as:
Interval
Ratio
INTERVAL VARIABLES
It have values that lie along an evenly
dispersed range of numbers. It is a
measurement where the difference
between two values does have
meaning.
Example
Examples of interval data include temperature,
a person’s net worth.
In temperature, this may illustrate as the
difference between a temperature of 60
degrees and 50degrees is the same as
difference between 30 degrees and 20
degrees
ratio VARIABLES
It have values that lie along an evenly
dispersed range of numbers when there is
absolute zero. It possesses the properties
of interval variable and has a clear
definition of zero, indication that there is
none of that variable.
Example
Examples of which are height, weight, and
distance. Most scores stemming from
response to survey items are ratio-level
values because they typically cannot go
below zero.
discrete VARIABLES
This is also known as categorical or classificatory
variable. This is any variable that has limited
number of distinct values and which cannot be
divided into fractions like sex, blood group, and
number of children in family. Discrete variable
may also categorized into:
Nominal
Ordinal
nominal VARIABLES
It represent categories that cannot be ordered
in any particular way. It is a variable with no
quantitative value. It has two or more
categories but does not imply ordering of
cases.
Example
Common examples of this variable includes
eye color, business type, religion,
biological sex, political affiliation, A sub-
type of nominal scale with only two
categories just like sex is known as
dichotomous.
ordinal VARIABLES
It represent categories that can be ordered
from greatest to smallest. This variable
has two or more categories which can be
ranked.
Example
Examples of ordinal variable includes education
level, income brackets, etc. An illustration of
this is, if you asked people if they liked listening
to music while studying and they could answer
either “NOT VERY MUCH”, “MUCH”, “VERY
MUCH” then you have an ordinal variable.
Example
While you can rank them, we cannot place
a value to them. In this type, distances
between attributes do not have any
meaning.
Example
For example, you used educational
attainment as a variable on survey, you
might code elementary school graduates =
1, high graduates = 2, college
undergraduate = 3, and college graduate =
4. In this measure, higher number means
greater education.
VARIABLES
TYPES OF
VARIABLES
CONTINUOUS
Interval Ratio
DISCRETE
Nominal Ordinal
Sample Exercise
Jupiter
It’s the fifth and largest
planet from the sun
VENUS
Venus is a planet with very
high temperatures
SATURN
Saturn is a gas giant with
beautiful rings MERCURY
Mercury is the smallest
planet in the system
MARS
It’s the fourth planet from
the sun and it’s cold
VARIABLES
DISCRETE VARIABLES – This is also known as
categorical or classificatory variable. This is any
variable that has limited number of distinct values and
which cannot be divided into fractions like sex, blood
group, and number of children in family. Discrete
variable may also categorized into:
Nominal
Ordinal
VARIABLES
NOMINAL VARIABLE – It represent categories that
cannot be ordered in any particular way. It is a variable
with no quantitative value. It has two or more
categories but does not imply ordering of cases.
Common examples of this variable include eye color,
business type, religion, biological sex, political
affiliation, A sub-type of nominal scale with only two
categories just like sex is known as dichotomous.
VARIABLES
ORDINAL VARIABLE – It represent categories that
can be ordered from greatest to smallest. This variable
has two or more categories which can be ranked.
Examples of ordinal variable include education level,
income brackets, etc. An illustration of this is, if you
asked people if they liked listening to music while
studying and they could answer either “NOT VERY
MUCH”, “MUCH”, “VERY MUCH” then you have an
ordinal variable.
VARIABLES
While you can rank them, we cannot place a value to
them. In this type, distances between attributes do not
have any meaning. For example, you used educational
attainment as a variable on survey, you might code
elementary school graduates = 1, high graduates = 2,
college undergraduate = 3, and college graduate = 4. In
this measure, higher number means greater education.
WHAT SET US APART?
NEPTUNE
Neptune is the eighth and
farthest-known planet
from the sun
JUPITER
Jupiter is the fifth planet
from the sun and also the
largest one
SATURN
Saturn is a gas giant with
a radius of nine times the
Earth's Moon
VENUS
Venus has a beautiful
name and high
temperatures
MARKET
ANALYSI
S
02
You can enter a subtitle here
if you need it
WHAT SET US APART?
NEPTUNE
Neptune is the eighth and
farthest-known planet
from the sun
JUPITER
Jupiter is the fifth planet
from the sun and also the
largest one
SATURN
Saturn is a gas giant with
a radius of nine times the
Earth's Moon
VENUS
Venus has a beautiful
name and high
temperatures
$45,600,00
0
Big numbers catch your audience’s attention
CORE VALUES
Jupiter
It’s the fifth and largest
planet from the sun
VENUS
Venus is a planet with very
high temperatures
SATURN
Saturn is a gas giant with
beautiful rings MERCURY
Mercury is the smallest
planet in the system
MARS
It’s the fourth planet from
the sun and it’s cold
—SOMEONE FAMOUS
“This is a quote. Words full of wisdom
that someone important said and can
make the reader get inspired.”
AT THE END OF THE LESSON, YOU WILLBE ABLE TO:
Most Essential
Learning
Competency
Differentiate kinds
of variables and
their uses CS_RS12-
Ia-c-3
GOALS &
STRATEGY
Describe the topic of the
section here
Market
analysis
Describe the topic of the
section here
KPI
OVERVIEW
Describe the topic of the
section here
BUDGET
Describe the topic of the
section here
03
02
06
05
MARKET SHARE
NEPTUNE
It’s an ice giant
and it’s very far
Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
45
%
Jupiter
Planet Jupiter is a
gas giant
29
%
Saturn
Saturn is a gas
giant with rings
16
%
VENUS
Venus is cold
despite being red
10
%
CORE CUSTOMER AUDIENCES
gender
Favorite Streaming
genres
70%
30%
55%
ages
65%
35%
Male
Female
21-26
27-32
16-20
27%
18%
55%
Science fiction
Drama
Action
PLAYER’S LOCATION
NEPTUNE
Neptune is the eighth and
farthest-known
VENUS
Venus is a planet with
very high temperatures
SATURN
Saturn is a gas giant with
a radius of nine
JUPITER
Jupiter is the fifth planet
from the sun
MERCURY
It’s the smallest planet in
the Solar System
MARS
Mars is the fourth and
closest planet to the sun
COMPETITOR ANALYSIS
STRENGTHS WEAKNESSES
pLAYER 001
Neptune is the eighth and
farthest-known planet
Saturn is a gas giant with a
radius of nine times
pLAYER 002
Venus is a planet with very
high temperatures
Mercury is the smallest
planet in the system
pLAYER 003
Jupiter is the fifth planet from
the sun
Despite being red, Mars is a
very cold planet
MARKET SEGMENTATION
Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
Jupiter
Jupiter is the fifth and largest
planet from the sun
VENUS
Venus is a planet with very
high temperatures
MARS
It’s the fourth planet from the
sun and it’s a cold place
GOALS &
STRATEGY
03
You can enter a subtitle here if
you need it
STRATEGY
PHASE 1
Jupiter is the biggest
planet of them all
PHASE 2
Despite being red, Mars is
very cold
PHASE 4
Venus is a planet with very
high temperatures
PHASE 3
Mercury is the smallest
planet in the system
AWESO
ME
WORDS
PRODUCT DESCRIPTION
Jupiter
Jupiter is the biggest planet
of them all
VENUS
Venus is a planet with very
high temperatures
SATURN
Saturn is a gas giant with a
radius of nine times
CONTEN
T PLAN
04
You can enter a subtitle here
if you need it
Customer hierarchy
VIP’S
Front man
Masked men Masked men
Masked men
Masked men
Players Players
Players
Players
A PICTURE IS WORTH A THOUSAND
WORDS
PROMOTION
JUPITER
Jupiter is the fifth planet
from the sun
MERCURY
The smallest planet in the
Solar System
MARS
Mars is the fourth planet
from the sun
NEPTUNE
Neptune is the farthest
planet from the Sun
VENUS
Venus is a planet with
very high temperatures
SATURN
Saturn is a gas giant with
rings
ADVERTISING CAMPAIGN 1
billboards
The smallest planet in the Solar
System and nearest to the Sun,
it’s slightly larger than the Moon
GOALS
â—Ź Here you can list your goals
â—Ź Here you can list your goals
â—Ź Here you can list your goals
BUDGET
$25,000,000
ADVERTISING CAMPAIGN 2
press
Venus has a beautiful name, but
also extremely high temperatures.
It’s also toxic
GOALS
â—Ź Here you can list your goals
â—Ź Here you can list your goals
â—Ź Here you can list your goals
BUDGET
$75,000,000
PR OUTREACH
Media channels
Radio
Key messages
Email
Web
“Neptune is the farthest
planet from the Sun”
“Jupiter is the fifth planet
from the sun and also
the largest”
“Venus has a beautiful
name, but also high
temperatures”
goals
Goal 1
74%
Neptune is an ice giant
Goal 3
53%
Venus is hot
Goal 2
82%
Jupiter is big
BUDGET
05
You can enter a subtitle here if
you need it
111,000 km
Jupiter is the fifth planet from the sun
333,000,000
Saturn is a gas giant
5h 43m 45s
Mars is the fourth planet from the sun
BUDGET ALLOCATION
JUPITER
MERCUR
Y
VENUS MARS
$2,000 $3,100 $400 $1,300
$3,400 $600 $200 $100
$1,700 $800 $2,500 $700
KPI
OVERVIE
W
06
You can enter a subtitle here
if you need it
PREDICTED REACH
Follow the link in the graph to modify its data and
then paste the new one here. For more info, click
here
New followers
20,000
Mentions &
interactions
10,000,000
TIMELINE
PHASE 1
Jupiter is the fifth planet
from the sun and also the
largest one
PHASE 5
Mercury is the closest
planet to the Sun and the
smallest one
PHASE 3
Despite being red, Mars
is actually a cold place
full of iron oxide dust
PHASE 2
Saturn is a gas giant with
a radius of nine times the
Earth
PHASE 4
Venus has a beautiful
name but also very high
temperatures
MULTIMEDIA
You can replace the image on the
screen with your own work. Just
right-click on it and select
“Replace image”
OUR TEAM
HELENA
JAMES
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about this person
TIMMY JIMMY
Here you can talk a bit
about this person
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Differentiating variable types and determining appropriate usage

  • 1. Good morning! WEEK 2 PRACTICAL RESEARCH 2
  • 3. PRAYER Dear Lord and Father of all, Thank you for today. Thank you for ways in which you provide for us all. For Your protection and love we thank you. Help us to focus our hearts and minds now on what we are about to learn. Inspire us by Your Holy Spirit as we listen and write. Guide us by your eternal light as we discover more about the world around us. We ask all this in the name of Jesus. Amen.
  • 4. review For male students, complete the diagram by suppling the different kinds of quantitative research design
  • 7. KINDS OF VARIABLE AND SAMPLE SIZE
  • 8. AT THE END OF THE LESSON, YOU WILLBE ABLE TO: Differentiate kinds of variables and their uses CS_RS12-Ia-c-3 Specific Objectives a. Identify the different kinds of variables; b. Determine the appropriate use of each variable.
  • 9. AT THE END OF THE LESSON, YOU WILLBE ABLE TO: Most Essential Learning Competency Differentiate kinds of variables and their uses CS_RS12-Ia-c-3 Determine the appropriate use of each variable. Specific Objectives Identify the different kinds of variables b a
  • 10. VARIABLE â—Ź is anything that has a quantity or quality that varies. â—Ź “characteristics that has two or more mutually exclusive values or properties” (Sevilla and Other, 1988). â—Ź specifically refers to characteristics, or attribute of an individual or an organization that can be measured or observed and that varies among the people or organization being studied (Creswell, 2002). â—Ź The root word of the word is “vary” or simply “can change”
  • 11. VARIABLE â—Ź For instance, during the quarantine period, your mother planted tomato seedlings in pots. â—Ź What are the factors that affects the growth of the plants? â—Ź How fast the tomato seedlings will grow, and bear fruits will depend on these factors.
  • 12. VARIABLE â—Ź Another example, during this pandemic, we can observe the preparations of the government on the precautionary measures â—Ź What are the factors that affects the transmission of the Covid-19 Virus? â—Ź How fast was the rate of transmission of Covid-19 virus?
  • 13. VARIABLE â—Ź Another example, during this pandemic, we can observe the preparations of the government on the education system â—Ź What are the factors that affects the students academic performance during online class? â—Ź How effective are the mode of learning delivery in terms of stuents learning?
  • 14. Kinds of variable Dependent variable • is the presumed effect • is observed and measured. Independent variable • identified as the presumed cause • pre-defined and manipulated by the researcher
  • 15. Kinds of variable Sample Title A study is on the relationship of study habits and academic performance of Male and Female senior high school students of San Roque National High School. Dependent variable of Academic performance Senior High School Students of SRNHS Independent variable Study habit of Senior High School Students of SRNHS
  • 16. Kinds of variable Example A medical researcher wonders if the amount of airline travel of a person engages in impacts how likely they are to catch influenza during flu season. Dependent variable Impacts how likely they are to catch influenza during flu season Independent variable Amount of airline travel of a person
  • 17. Kinds of variable Example Is quality of sleep affected by phone use before bedtime? Dependent variable Quality of Sleep Independent variable Use of phone before bedtime
  • 18. Kinds of variable Example How does frequent handwashing affect student’s health? Dependent variable Students health Independent variable Frequent handwashing
  • 19. Kinds of variable Example A social scientist explores if there is a link between socioeconomic status and the number of children someone has. Dependent variable Socio Economic Status Independent variable Number of children
  • 20. Kinds of variable Example How does caffeine affect hunger? Dependent variable Hunger of a person Independent variable Caffeine intake
  • 21. Kinds of variable Example A housewife wanted to know which soil is best for her pechay plants; the soil purchased from an online seller, soil from her backyard compost or the soil underneath the nearby bamboo tree. She planted 30 pechay seeds into each soil source and then compared the growth of pechay after a month. Dependent variable Independent variable
  • 22. Kinds of variable Example A famous vlogger wanted to know if changing the content of his vlogs (food review, travel, study tips, etc.) will affect the number of views per uploaded video. Dependent variable Independent variable
  • 24. CONTINUOUS VARIABLES A variable that can take infinite number on the value that can occur within the population. Its values can be divided into fractions. Examples of this type of variable include age, height, and temperature. Continuous variables can be further categorized as: Interval Ratio
  • 25. VARIABLES INTERVAL VARIABLES – It have values that lie along an evenly dispersed range of numbers. It is a measurement where the difference between two values does have meaning. Examples of interval data include temperature, a person’s net worth. In temperature, this may illustrate as the difference between a temperature of 60 degrees and 50degrees is the same as difference between 30 degrees and 20 degrees.
  • 26. VARIABLES RATIO VARIABLES – It have values that lie along an evenly dispersed range of numbers when there is absolute zero. It possesses the properties of interval variable and has a clear definition of zero, indication that there is none of that variable. Examples of which are height, weight, and distance. Most scores stemming from response to survey items are ratio-level values because they typically cannot go below zero.
  • 27. CONTINUOUS VARIABLES A variable that can take infinite number on the value that can occur within the population. Its values can be divided into fractions. Examples of this type of variable include age, height, and temperature. Continuous variables can be further categorized as: Interval Ratio
  • 28. INTERVAL VARIABLES It have values that lie along an evenly dispersed range of numbers. It is a measurement where the difference between two values does have meaning.
  • 29. Example Examples of interval data include temperature, a person’s net worth. In temperature, this may illustrate as the difference between a temperature of 60 degrees and 50degrees is the same as difference between 30 degrees and 20 degrees
  • 30. ratio VARIABLES It have values that lie along an evenly dispersed range of numbers when there is absolute zero. It possesses the properties of interval variable and has a clear definition of zero, indication that there is none of that variable.
  • 31. Example Examples of which are height, weight, and distance. Most scores stemming from response to survey items are ratio-level values because they typically cannot go below zero.
  • 32. discrete VARIABLES This is also known as categorical or classificatory variable. This is any variable that has limited number of distinct values and which cannot be divided into fractions like sex, blood group, and number of children in family. Discrete variable may also categorized into: Nominal Ordinal
  • 33. nominal VARIABLES It represent categories that cannot be ordered in any particular way. It is a variable with no quantitative value. It has two or more categories but does not imply ordering of cases.
  • 34. Example Common examples of this variable includes eye color, business type, religion, biological sex, political affiliation, A sub- type of nominal scale with only two categories just like sex is known as dichotomous.
  • 35. ordinal VARIABLES It represent categories that can be ordered from greatest to smallest. This variable has two or more categories which can be ranked.
  • 36. Example Examples of ordinal variable includes education level, income brackets, etc. An illustration of this is, if you asked people if they liked listening to music while studying and they could answer either “NOT VERY MUCH”, “MUCH”, “VERY MUCH” then you have an ordinal variable.
  • 37. Example While you can rank them, we cannot place a value to them. In this type, distances between attributes do not have any meaning.
  • 38. Example For example, you used educational attainment as a variable on survey, you might code elementary school graduates = 1, high graduates = 2, college undergraduate = 3, and college graduate = 4. In this measure, higher number means greater education.
  • 40. Sample Exercise Jupiter It’s the fifth and largest planet from the sun VENUS Venus is a planet with very high temperatures SATURN Saturn is a gas giant with beautiful rings MERCURY Mercury is the smallest planet in the system MARS It’s the fourth planet from the sun and it’s cold
  • 41. VARIABLES DISCRETE VARIABLES – This is also known as categorical or classificatory variable. This is any variable that has limited number of distinct values and which cannot be divided into fractions like sex, blood group, and number of children in family. Discrete variable may also categorized into: Nominal Ordinal
  • 42. VARIABLES NOMINAL VARIABLE – It represent categories that cannot be ordered in any particular way. It is a variable with no quantitative value. It has two or more categories but does not imply ordering of cases. Common examples of this variable include eye color, business type, religion, biological sex, political affiliation, A sub-type of nominal scale with only two categories just like sex is known as dichotomous.
  • 43. VARIABLES ORDINAL VARIABLE – It represent categories that can be ordered from greatest to smallest. This variable has two or more categories which can be ranked. Examples of ordinal variable include education level, income brackets, etc. An illustration of this is, if you asked people if they liked listening to music while studying and they could answer either “NOT VERY MUCH”, “MUCH”, “VERY MUCH” then you have an ordinal variable.
  • 44. VARIABLES While you can rank them, we cannot place a value to them. In this type, distances between attributes do not have any meaning. For example, you used educational attainment as a variable on survey, you might code elementary school graduates = 1, high graduates = 2, college undergraduate = 3, and college graduate = 4. In this measure, higher number means greater education.
  • 45. WHAT SET US APART? NEPTUNE Neptune is the eighth and farthest-known planet from the sun JUPITER Jupiter is the fifth planet from the sun and also the largest one SATURN Saturn is a gas giant with a radius of nine times the Earth's Moon VENUS Venus has a beautiful name and high temperatures
  • 46. MARKET ANALYSI S 02 You can enter a subtitle here if you need it
  • 47. WHAT SET US APART? NEPTUNE Neptune is the eighth and farthest-known planet from the sun JUPITER Jupiter is the fifth planet from the sun and also the largest one SATURN Saturn is a gas giant with a radius of nine times the Earth's Moon VENUS Venus has a beautiful name and high temperatures
  • 48. $45,600,00 0 Big numbers catch your audience’s attention
  • 49. CORE VALUES Jupiter It’s the fifth and largest planet from the sun VENUS Venus is a planet with very high temperatures SATURN Saturn is a gas giant with beautiful rings MERCURY Mercury is the smallest planet in the system MARS It’s the fourth planet from the sun and it’s cold
  • 50. —SOMEONE FAMOUS “This is a quote. Words full of wisdom that someone important said and can make the reader get inspired.”
  • 51. AT THE END OF THE LESSON, YOU WILLBE ABLE TO: Most Essential Learning Competency Differentiate kinds of variables and their uses CS_RS12- Ia-c-3 GOALS & STRATEGY Describe the topic of the section here Market analysis Describe the topic of the section here KPI OVERVIEW Describe the topic of the section here BUDGET Describe the topic of the section here 03 02 06 05
  • 52. MARKET SHARE NEPTUNE It’s an ice giant and it’s very far Follow the link in the graph to modify its data and then paste the new one here. For more info, click here 45 % Jupiter Planet Jupiter is a gas giant 29 % Saturn Saturn is a gas giant with rings 16 % VENUS Venus is cold despite being red 10 %
  • 53. CORE CUSTOMER AUDIENCES gender Favorite Streaming genres 70% 30% 55% ages 65% 35% Male Female 21-26 27-32 16-20 27% 18% 55% Science fiction Drama Action
  • 54. PLAYER’S LOCATION NEPTUNE Neptune is the eighth and farthest-known VENUS Venus is a planet with very high temperatures SATURN Saturn is a gas giant with a radius of nine JUPITER Jupiter is the fifth planet from the sun MERCURY It’s the smallest planet in the Solar System MARS Mars is the fourth and closest planet to the sun
  • 55. COMPETITOR ANALYSIS STRENGTHS WEAKNESSES pLAYER 001 Neptune is the eighth and farthest-known planet Saturn is a gas giant with a radius of nine times pLAYER 002 Venus is a planet with very high temperatures Mercury is the smallest planet in the system pLAYER 003 Jupiter is the fifth planet from the sun Despite being red, Mars is a very cold planet
  • 56. MARKET SEGMENTATION Follow the link in the graph to modify its data and then paste the new one here. For more info, click here Jupiter Jupiter is the fifth and largest planet from the sun VENUS Venus is a planet with very high temperatures MARS It’s the fourth planet from the sun and it’s a cold place
  • 57. GOALS & STRATEGY 03 You can enter a subtitle here if you need it
  • 58. STRATEGY PHASE 1 Jupiter is the biggest planet of them all PHASE 2 Despite being red, Mars is very cold PHASE 4 Venus is a planet with very high temperatures PHASE 3 Mercury is the smallest planet in the system
  • 60. PRODUCT DESCRIPTION Jupiter Jupiter is the biggest planet of them all VENUS Venus is a planet with very high temperatures SATURN Saturn is a gas giant with a radius of nine times
  • 61. CONTEN T PLAN 04 You can enter a subtitle here if you need it
  • 62. Customer hierarchy VIP’S Front man Masked men Masked men Masked men Masked men Players Players Players Players
  • 63. A PICTURE IS WORTH A THOUSAND WORDS
  • 64. PROMOTION JUPITER Jupiter is the fifth planet from the sun MERCURY The smallest planet in the Solar System MARS Mars is the fourth planet from the sun NEPTUNE Neptune is the farthest planet from the Sun VENUS Venus is a planet with very high temperatures SATURN Saturn is a gas giant with rings
  • 65. ADVERTISING CAMPAIGN 1 billboards The smallest planet in the Solar System and nearest to the Sun, it’s slightly larger than the Moon GOALS â—Ź Here you can list your goals â—Ź Here you can list your goals â—Ź Here you can list your goals BUDGET $25,000,000
  • 66. ADVERTISING CAMPAIGN 2 press Venus has a beautiful name, but also extremely high temperatures. It’s also toxic GOALS â—Ź Here you can list your goals â—Ź Here you can list your goals â—Ź Here you can list your goals BUDGET $75,000,000
  • 67. PR OUTREACH Media channels Radio Key messages Email Web “Neptune is the farthest planet from the Sun” “Jupiter is the fifth planet from the sun and also the largest” “Venus has a beautiful name, but also high temperatures” goals Goal 1 74% Neptune is an ice giant Goal 3 53% Venus is hot Goal 2 82% Jupiter is big
  • 68. BUDGET 05 You can enter a subtitle here if you need it
  • 69. 111,000 km Jupiter is the fifth planet from the sun 333,000,000 Saturn is a gas giant 5h 43m 45s Mars is the fourth planet from the sun
  • 70. BUDGET ALLOCATION JUPITER MERCUR Y VENUS MARS $2,000 $3,100 $400 $1,300 $3,400 $600 $200 $100 $1,700 $800 $2,500 $700
  • 71. KPI OVERVIE W 06 You can enter a subtitle here if you need it
  • 72. PREDICTED REACH Follow the link in the graph to modify its data and then paste the new one here. For more info, click here New followers 20,000 Mentions & interactions 10,000,000
  • 73. TIMELINE PHASE 1 Jupiter is the fifth planet from the sun and also the largest one PHASE 5 Mercury is the closest planet to the Sun and the smallest one PHASE 3 Despite being red, Mars is actually a cold place full of iron oxide dust PHASE 2 Saturn is a gas giant with a radius of nine times the Earth PHASE 4 Venus has a beautiful name but also very high temperatures
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