User generated content (UGC) refers to content created by library users and uploaded to websites. This includes social media content. By 2014, about two-thirds of web users will frequently visit sites based on user contributions. UGC provides benefits like engagement, testing services, and problem solving. However, it also presents issues regarding privacy, copyright, control, and archiving. Libraries can develop policies and use tools like Creative Commons to address these issues while harnessing the benefits of UGC.

2. USER GENERATED CONTENT.
(UGC,COMMUNITY CREATED CONTENT)
Content created by library users
and uploaded to the world wide web.
Includes social metadata.

3. USER GENERATED CONTENT
“By 2014, about two-thirds of an
estimated 165 million regular web
users will frequently go to sites based
on visitors' content contributions.“
Tomaiuolo, N. 2011. Library Uses for User-Generated Content.
Searcher The Magazine For Database Professionals, 19 (8), p.
18.

4. USER GENERATED CONTENT
Delicious
Fiction Press
& FanFiction Net.

5. 1. Entirely user created and posted using
third party sites (Facebook, YouTube,
Flickr etc.) on a personal account.
2. User created and posted to a libray's own
website (Book reviews, comments).
3. User created and posted to a library's thrid
party site (it's Facebook page, Twitter etc.)
4. Library created with material then added by
the user (Trove).
5. Users adapting other user's content and
then posting the new version.

6. UGC ADVANTAGES.
Already being used. Client familiarity.
Engagement with all types of users.
Could attract new users.
Value adds library content or extends it
by:- providing new information.
- providing expertise/time.
- providing different opinions.

7. UGC ADVANTAGES.
Way to test services.
Idea generating.
Problem solving (crowdsourcing).
Can be as simple or complex and low
cost or expensive as a library wishes
(and it's budget allows!).

8. UGC POTENTIAL ISSUES.
Privacy. What collected and who can
access?
Negative content = bad publicity.
Copyright. User or library? Infringement.
User takeout - reuse content.
- site closure.

9. UGC POTENTIAL ISSUES.
Costs: Internet access.
Software.
Staff training.
Lack of user involvement.
Loss of control.
Archiving. What. How. Context.
Statistics. Collecting. Separating.

10. UGC POSSIBLE SOLUTIONS.
Clear policies around the collection of
UGC related data and who has access.
Separate content from user's
main account.
Library retains moderation rights.
Acceptable posting policy
known and enforced.

11. UGC POSSIBLE SOLUTIONS.
User retains ownership of content.
Creative Commons Licences.
Develop software to allow – user takeout.
- archiving.
- statistic collection.
Explore free software options.
Combine with other libraries/organisation.

12. UGC LIBRARY RESPONSES.
A global community at your local library

13. Libraries Will Survive Video
Central Rappahannock Regional Library. 2010. Libraries Will Survive [video online]
Available at: http://www.youtube.com/embed/T8QjjKrEK7Y? [Accessed: 10 Oct 2013].

14. BIBLIOGRAPHY.
Block, M. 2007. The Thriving Library. Medford, N.J.: Information Today.
Central Rappahannock Regional Library. 2010. Libraries Will Survive [video
online] Available at: http://www.youtube.com/embed/T8QjjKrEK7Y?
[Accessed: 10 Oct 2013].
Danowski, P. n.d. Library 2.0 and User Generated Content. [online]
Available at: http://www.slideshare.net/PatrickD/library-20-andusergenerated-content [Accessed: 10 Oct 2013].
Holley, R. 2011. Mobilising and archiving social metadata (user generated
content).. Rose Holley's Blog - views and news on digital libraries and
archives, [blog] 29th April 2012, Available at:http://roseholley.
blogspot.com.au/2012/04/mobilising-and-archiving-social.html [Accessed:
10 Oct 2013].
Holley, R. and Smith-Yoshimura, K. 2010. Social Metadata for libraries,
archives and museums.[online] Available at:
http://www.slideshare.net/RHmarvellous/social-metadata-for-librariesarchives-and-museums-research-findings-from-the-rlg-partners-socialmetadata-working-group-october-2010 [Accessed: 10 Oct 2013].

15. BIBLIOGRAPHY CONTINUED.
Kanal tilhørende transformationlab. 2013.Unleash The Users. [video online]
Available at: http://www.youtube.com/watch?v=9KsFrkxjtj8 [Accessed: 20th
August 2013].
LINC Tasmania Online. 2013. LINC Tasmania Strategic Plan 2013-2015.
[online] Available at:
http://www.linc.tas.gov.au/__data/assets/pdf_file/0008/394271/LINCTasmania-Strategic-Plan-2013-2015.pdf [Accessed: 10 Oct 2013].
National and State Libraries Australasia. 2010. Project Scope: Community
Created Contnent. [online] Available at: http://www.nsla.org.au/publication/
project-scope-community-created-content [Accessed: 10 Oct 2013].
National Library Of Australia. 2013. Home - Trove. [online] Available at:
http://trove.nla.gov.au/ [Accessed: 11 Oct 2013].
Tomaiuolo, N. 2011. Library Uses for User-Generated Content. Searcher
The Magazine For Database Professionals, 19 (8), p. 18.
Unknown. n.d. Libraries & User Generated Content, [blog] Available at:
http://lis690group8.blogspot.com.au/ [Accessed: 10 Oct 2013].