The document discusses Web 2.0 and its influence on libraries, emphasizing tools for collaboration, social interaction, and user engagement. Key examples include social bookmarking sites like del.icio.us and Diigo, social networking platforms like Facebook, and multimedia content sharing through YouTube and podcasting. It highlights practical applications for libraries to enhance user experience and promote their services through these platforms.

1. Web 2.0 De-mystified Julie Hannaford [email_address] http://leo.oise.utoronto.ca/~jhannaford/FISWeb2.0.ppt

2. What is Web 2.0? Collaboration Exploration Experimentation Communication … Sites and tools that let you connect with others in a whole new way Innovative ways to reach our users

3. Let’s Take a Tour… Credit to paradigm4 – found on Flickr

4. First Stop: Social Bookmarking What it is: Tagging (adding keywords) websites, videos and photos, in a way that is meaningful to you Sharing those sites and tags with others Examples: http://del.icio.us or http://diigo.com http://www.youtube.com http://flickr.com/ http://www.slideshare.net/

5. del.icio.us Social bookmarking/tagging of websites Store favourites in ways that are meaningful to you – tag them AND bundle them Add people to your network; subscribe to tags that are of interest to you; search for others’ sites Example: search for: instant messaging libraries

6. diigo.com Similar to del.icio.us Lets you use additional features: Highlight content on a website that is of particular interest Add a sticky note with comments on a site Share your stored sites with others by forwarding them on Look at the group: Web2.0

7. Library Examples Provide links to useful sites for your users Use del.icio.us to store your recommendations Thunder Bay Public Library Check out the del.icio.us users on this list: http://www.libraryjournal.com/article/CA6479377.html Use Diigo to collaborate: Sharing of websites/research when doing group work (@ FIS, when doing committee work, for example)

8. Flickr Online site that allows you to upload photos/images Tag images, share photos with others and find images that you need (see slide 2 of this presentation) Get permission – give credit Consider privacy/copyright issues Create groups: check out the Libraries and Librarians group Flickr works with: fd’s flickr toys – display images in new ways Take Flickr code and place it into your blog or website, so that your photos are displayed

9. Library Uses Upload photos of library events Allow commenting so that users can provide feedback Engage with your users Dublin City Public Libraries Colorado College Tutt Library Use flickr to do book displays: Clemens & Alcuin Libraries' Photos Create promo materials for your library: posters, calendars, trading cards Create name tags – useful for roving librarians

10. Slideshare Site that allows you to upload your presentations and tag them Become part of a community See the Web2.0 community Note: this presentation is on Slideshare

11. Second Stop: Facebook Social networking http://www.facebook.com

12. Library Uses Stay current with colleagues: write on their walls, see their newest photos, read their posts Stay up to date on library issues by joining library groups: Library 2.0 Interest Group Digital Reference in Facebook Information Literacy Interest Group (ILIG) FacebookAppsforLibraries Connect with library users to answer their reference questions: Syracuse University Library U of A libraries Ryerson University library Penn State University Libraries

13. Third Stop: Podcasting What is a podcast? “a multimedia file distributed over the Internet, using syndication feeds, for playback on mobile devices and personal computers” http://en.wikipedia.org/wiki/Podcasts Some features: Can be audio or video. Can be downloaded automatically using software capable of reading feed formats (like RSS). Subscribe to a feed, then each time a new clip is added, you are automatically updated with the newest episode. Listen/watch podcasts via an iPod or other MP3 player or via a computer.

14. How to Find and Subscribe to Podcasts iTunes Select Podcasts from the Music Store. If you want to find library specific ones, input ‘librar*’ into the search box to get a general idea of what’s out there. Subscribe via the Music Store Subscribe manually using the Advanced menu Change the settings if necessary The Podcast Directory – another source to find podcasts Organized by category

15. Library Uses – iTunes Examples Library tours: Ease your users’ comfort level with your environment: Carleton University Library Tours Create podcasts that explain library services: University of Aberdeen Library in iTunes: Mount Allison University Libraries LibCast Make seminars/presentations available – reach a broader audience Kankakee Public Library SirsiDynix Institute In iTunes: Arizona State University Libraries – updated weekly

16. YouTube A service that allows users to upload videos that they would like to share with others Post and tag videos, comment on others’ videos Examples: The First Help Desk – information literacy at its finest! http://www.youtube.com/watch?v=0eIFoz-Tjf8

17. Library Uses – YouTube Examples Library tours: http://www.youtube.com/watch?v=pS28qydjfsg http://www.youtube.com/watch?v=Jv1r_JWEFAA Information literacy videos: http://www.youtube.com/watch?v=k-2hziLTSyU http://www.youtube.com/watch?v=nik3pyJwaYI Promos for your library’s events: http://www.youtube.com/watch?v=osmAqkWQdYk

18. Instant Messaging There are a number of options for providing reference to our users E-mail In person Live Help – co-browsing Can also use IM – there are now a number of free tools that allow chatting with users to answer questions

19. Instant Messaging Lots of different IM systems: MSN, AIM, Yahoo, etc. Using tools like Meebo or Pidgin (formerly GAIM), it is possible to aggregate them and chat with users regardless of their chosen chatting environment Examples: Ask Gerstein UTM

20. References/Some Additional Reading: IM=FASTER Virtual Reference on the Cheap! By Rachel Singer Gordon and Michael Stephens: http://simplelink.library.utoronto.ca/url.cfm/28503 Places to Go: Facebook by Stephen Downes: http://innovateonline.info/index.php?view=article&id=517&action=article Tags Help Make Libraries Del.icio.us by Melissa L. Rethlefsen: http://www.libraryjournal.com/article/CA6476403.html Web2.0 & Libraries: Best Practices for Social Software by Michael Stephens: http://main.library.utoronto.ca/webcat/goto_catalogue_url.cfm?where=ckey&what=4182726