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Unit 2 and
unit 3,task 2
By dayan ali syed
Fictional (indiana jones-1981)
Purpose :The purpose of this is product is to entertain people as there are a lot of parts in this
which are interesting and attracting for everyone. Basically this fictional film is indiana jones
one
Target audience: For this product i think that the target audience is not specific as i have seen
and observed that films like indiana jones are liked by both genders and people of all ages but
still i think that to be more precise i think that the target audience is usually people aged
between 16 to 40 because that's the time where usually people can reflect themselves and from
a character such as indiana jones.
Genre : The genre of this film is that it is a adventurous film with thrills and suspense as it
consists of a story in which the guy indiana jones goes for a treasure hunt after listening to an
old myth about some kind of treasury..
Fictional (indiana jones -1981)
Narrative : The narrative of a film means the story of a film so here the events in this film are
unrevealing in a chronological order mostly due to which this story is linear as in this film an
archaeologist named indiana jones goes on a hunt for a lost treasure.
Representation,mode of address and use of stars: representation is a term which in media
means that that what actors are hired and are they stereotypes or not.Here the hero is harrison
ford a young smart guy which is really stereotypical for all treasure hunt films as now it is
understood that if it's an adventurous film the main character has to be young “white” man and
being white is also stereotypical for these kinds of films.Now it is just believed that the main
character has to be a hero not a heroine and for the audience that is better because now they
are used of it and they like this mode of address for films like this.The mode of address is not the
same throughout the product as it changes according to the scenes but mostly it is first person
and second person.the star harrison ford a well known hollywood actor is taken as the main
character so people also get attracted to the film because of him in it.
Factual(BBC-life of mammals)
Purpose:The purpose of this product is to inform and tell people more about the
siberian tigers.
Target audience: i think basically this documentary is aimed at the tourists and animal
lovers for animal lovers it is aimed at all of them no matter what age they are but for
tourists it is aimed at the young tourists aged between 20 to 30 as they go around the
world to explore and sometimes go to forests for camping as well so this might attract
them to know more about tigers on an overall.
Genre:the genre of this media product is that it is an informative piece of production
about siberian tigers in a form of a documentary.
Narrative :The narrative of this product is that it is linear as all the events in this product
unreveal in a chronological order which means that they unreveal as they have
happened with time as it's a product based on real life siberian tigers about their
attributes
Factual(BBC-life of mammals)
Representation :This product is represented by an male presenter -david
attenborough(animal expert) as the narrator with the siberian tigers representing
themselves. This use of a male speaker is stereotypical as it is an old time belief
that males are the ones which are more informative compared to female.
Mode of address:The mode of address for this product is that it is a direct contact
with the audience of the narrator and there is are only two subjects in product
which are the narrator and the siberian tiger.It has a second person and first
person contact throughout the product.
Use of stars: In this product there are no hollywood stars beside it has a bbc
naturalist david attenborough because this is the requirement of a product like
this as here someone who i informative has to be the main character.
Promotional(fairy liquid -1991)
Purpose :Purpose of this product is to promote the product fairy liquid as the best choice for all
the mothers around the world dishwashing liquid.
Target audience: for this product the target audience are all the housewives as they are the one
which usually use dishwashing liquid and besides that in this media product the fairy liquid is
presented as the best choice for all women as keeps their skin soft and doesn't make there skin
hard and wrinkled.
Genre: this is a promotional product which is advertising the product fairy liquid.
Narrative : the narrative for this product is linear as all the events in this media product took
place in a chronological order which means that they took place in the way they actually
happened with time.
Promotional(fairy liquid-1991)
Representation :this product is represented by a mother with her daughter as this an old
stereotypical idea if it's a mother she has to be a housewife who has to do all the works in the
house like dishwashing,cleaning,making food and etc.
Mode of address: the mode of address in this product is indirect contact with the audience but
that's enough to give an idea about the fairy liquid to the audience precisely all the housewives.
Use of stars:There is no use of stars from hollywood which are well known because this
advertisement is aimed at the middle class housewives because they are the ones which do
things like dishwashing so they will be attracted to people or house wives like them when they
will see them in an advertisement.

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Unit2andunit3 ,task 2

  • 1. Unit 2 and unit 3,task 2 By dayan ali syed
  • 2. Fictional (indiana jones-1981) Purpose :The purpose of this is product is to entertain people as there are a lot of parts in this which are interesting and attracting for everyone. Basically this fictional film is indiana jones one Target audience: For this product i think that the target audience is not specific as i have seen and observed that films like indiana jones are liked by both genders and people of all ages but still i think that to be more precise i think that the target audience is usually people aged between 16 to 40 because that's the time where usually people can reflect themselves and from a character such as indiana jones. Genre : The genre of this film is that it is a adventurous film with thrills and suspense as it consists of a story in which the guy indiana jones goes for a treasure hunt after listening to an old myth about some kind of treasury..
  • 3. Fictional (indiana jones -1981) Narrative : The narrative of a film means the story of a film so here the events in this film are unrevealing in a chronological order mostly due to which this story is linear as in this film an archaeologist named indiana jones goes on a hunt for a lost treasure. Representation,mode of address and use of stars: representation is a term which in media means that that what actors are hired and are they stereotypes or not.Here the hero is harrison ford a young smart guy which is really stereotypical for all treasure hunt films as now it is understood that if it's an adventurous film the main character has to be young “white” man and being white is also stereotypical for these kinds of films.Now it is just believed that the main character has to be a hero not a heroine and for the audience that is better because now they are used of it and they like this mode of address for films like this.The mode of address is not the same throughout the product as it changes according to the scenes but mostly it is first person and second person.the star harrison ford a well known hollywood actor is taken as the main character so people also get attracted to the film because of him in it.
  • 4. Factual(BBC-life of mammals) Purpose:The purpose of this product is to inform and tell people more about the siberian tigers. Target audience: i think basically this documentary is aimed at the tourists and animal lovers for animal lovers it is aimed at all of them no matter what age they are but for tourists it is aimed at the young tourists aged between 20 to 30 as they go around the world to explore and sometimes go to forests for camping as well so this might attract them to know more about tigers on an overall. Genre:the genre of this media product is that it is an informative piece of production about siberian tigers in a form of a documentary. Narrative :The narrative of this product is that it is linear as all the events in this product unreveal in a chronological order which means that they unreveal as they have happened with time as it's a product based on real life siberian tigers about their attributes
  • 5. Factual(BBC-life of mammals) Representation :This product is represented by an male presenter -david attenborough(animal expert) as the narrator with the siberian tigers representing themselves. This use of a male speaker is stereotypical as it is an old time belief that males are the ones which are more informative compared to female. Mode of address:The mode of address for this product is that it is a direct contact with the audience of the narrator and there is are only two subjects in product which are the narrator and the siberian tiger.It has a second person and first person contact throughout the product. Use of stars: In this product there are no hollywood stars beside it has a bbc naturalist david attenborough because this is the requirement of a product like this as here someone who i informative has to be the main character.
  • 6. Promotional(fairy liquid -1991) Purpose :Purpose of this product is to promote the product fairy liquid as the best choice for all the mothers around the world dishwashing liquid. Target audience: for this product the target audience are all the housewives as they are the one which usually use dishwashing liquid and besides that in this media product the fairy liquid is presented as the best choice for all women as keeps their skin soft and doesn't make there skin hard and wrinkled. Genre: this is a promotional product which is advertising the product fairy liquid. Narrative : the narrative for this product is linear as all the events in this media product took place in a chronological order which means that they took place in the way they actually happened with time.
  • 7. Promotional(fairy liquid-1991) Representation :this product is represented by a mother with her daughter as this an old stereotypical idea if it's a mother she has to be a housewife who has to do all the works in the house like dishwashing,cleaning,making food and etc. Mode of address: the mode of address in this product is indirect contact with the audience but that's enough to give an idea about the fairy liquid to the audience precisely all the housewives. Use of stars:There is no use of stars from hollywood which are well known because this advertisement is aimed at the middle class housewives because they are the ones which do things like dishwashing so they will be attracted to people or house wives like them when they will see them in an advertisement.