This document discusses tourism planning and sustainable development. It defines planning as a multidimensional activity that considers social, economic, political, and environmental factors both currently and for the future. Tourism planning occurs at multiple scales including site planning for individual properties, destination planning for attractions and transportation within a community, and regional planning across political jurisdictions. The objectives of tourism planning are to coordinate tourism infrastructure and services, intervene to maximize local benefits and conserve resources, and redistribute tourism to new areas. Key components of tourism supply include attractions, services, transportation, information, and promotion which must all be planned in coordination and consideration of external factors like natural resources, culture, the economy, and government policies.

1. Tourism Planning and Sustainable
Development by M.L Ntuli

2. Planning Defined

Multidimensional activity and seeks to
be integrative. It embraces social,
economic, political, psychological,
anthropological and technological
factors. It is concerned with past
present and future.

3. Tourism Development Strategy

4. Tourism planners

5. Economic Benefits of Travel and
Tourism

6. Goals of Tourism Planning and
Development

7. Tourism Planning Scales

8. Site planning

Individual property development for hotels,
restaurants, resorts and attractions.

Employs professionals to plan and design properties.

9. Destination scale

Also known as “Community Attraction complex”
and Destination Zone

Basic elements of planning a destination scale
includes:

Transportation or accessibility

Adequate public utilities and management

Attraction Complexes

Links with cities and attractions

10. Regional Scale
More comprehensive than site and destination



Greater number of involved political jurisdiction


Many resource areas covered
Time period is longer
The better each site and destination relates to
others the better chances of regional scale
success

11. Objectives of Tourism Planning

The creation of a mechanism for the structured
provision of facilities over quite large geographic
areas.

The coordination of the fragmented nature of
tourism (particularly relation to accommodation,
transport, marketing and human resources).

12. Objectives of Tourism Planning

Certain interventions to conserve resources and maximize benefits to
the local community in an attempt to achieve sustainability (usually
through a tourism development or management plan).

The redistribution of tourism benefits (the development of new
tourism sites or the economic realignment of places that tourists have
begun to leave).

13. Tourism System

14. Demand (1)

15. Demand (2)

16. Supply

17. Attractions (1)

Entice, lure and stimulate interest in travel.

Provide Visitor Attractions

Definition: Developed locations that are planed and
managed for visitor interest, activity and enjoyment

Classification:

Ownership

Resource

Touring/long stay

18. Attractions (2)

19. Service: Types of ownerships

20. Service

Location and service are influenced by both the
local and foreign markets.

Tourism Business depend on urban infrastructure

Business gain from clustering

Fragile environment should be avoided

Services depends on the attractions.

Entrepreneurship is critical to tour planning

21. Transportation

Provides linkage between market source and
destination.

Modes of travel should be planned so as not to spoil
the trip.

Transportation is more than engineering

Highways require greater sensitivity to the
environment

Pedestrianism

22. Information (1)

Difference between information and promotion:

Promotion attracts people

Information describes the destination
Maps
Guidebooks
Brochures
Websites

23. Information (1)
Planning includes knowledge on:

Weather conditions

Physical demands

Customs

Social contact

Host privacy

Food

Etiquette

Religious Beliefs

24. Information (2)
Planning includes knowledge on:

History

Politics

Communication

Facilities, services

Health

25. Promotion
4 activities of promotion:

Advertising (paid)

Publicity (unpaid)

Public relations

Incentives (gifts and discounts)
Issue on misleading and unproductive promotion must
be replaced by new ethical standards for better quality
experiences.

26. External factors that influence the
supply side of tourism (1)
1.Natural resources
Tourism development related to natural
resources:





Water
Topography
Vegetation
Wildlife
Climate

27. External factors that influence the
supply side of tourism (2)
2.Cultural resources:
Tourism development related to cultural
resources:





Prehistory, archeology
History
Ethnicity, Lore, Education
Industry, Trade and
Professionalism
Entertainment, health, Religious
and sports

28. External factors that influence the
supply side of tourism (3)
3.Entrepreneurship
Needs entrepreneurs who visualized new
developments and creative ways of
management
4.Finance-
Capital Requirement
5.Labor
6.Competition
7.Community-
attitude of the area towards tourism
8.Government
polices- loosely or rigid?
9.Organization
leadership

29. references
Mrs M. Coroea
M.L Ntuli
http://www.slideshare.tourismplaningandpolicy.com