- 10% of respondents are affiliated with physician group practices. Half of these practices reported revenue drops in 2010. - Almost 25% of physician group practices expect an increased budget for imaging devices in 2011, particularly for MRI and CR mammo systems. Increases are tied to added volume and new service lines. - Physician group practices anticipate no change to staffing levels in 2011 but decreases in outsourced/contracted staff. Budgets for IT and imaging devices either increased or saw no change in 2010 with similar expectations for 2011.

1. Physician Group Practice
• 10% of Top Trends respondents are affiliated with
physician group practices.
• Times are tough; half reported revenue drops in 2010.
• Almost 25% of practices expect an increased imaging
devices budget in 2011. Increases in volume and adding
new services lines are commonly tied to increased
budgets. MRI and CR mammo are high priorities for
imaging system buying.
© TriMed Media Group 1

2. Physician Group
Practice
Change in your organization’s revenue:
2010 vs. 2009
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
Decreased 50%
• Physician Group Practice
No change 29%
Increased 21%
© TriMed Media Group 2

3. Physician Group
Practice
Top five ways you are trying to increase your
physician referral base
Also view by:
• Multihospital
Organization/Health
System 1. Providing new services, such as subspecialty services
• Academic Medical Center
2. Adding or providing remote access to clinical images and
• Community and
Regional Hospital information
• Imaging Center
3. Sending out a marketing representative
• Physician Group Practice
4. Improving report/image turn-around time
5. Sending out physicians to interface with peers
© TriMed Media Group 3

4. Physician Group
Practice
Top five business concerns
Also view by:
• Multihospital 1. Decreases in reimbursement
Organization/Health
System 2. Improving patient/customer satisfaction
• Academic Medical Center
3. Creating new revenue sources
• Community and
Regional Hospital 4. Improving productivity and workflow
• Imaging Center
• Physician Group Practice
5. Technology integration & interoperability
© TriMed Media Group 4

5. Imaging Center
Top 5 competitors
Also view by:
• Multihospital
Organization/Health 1. Multihospital Organization/Health System/IDN
System
• Academic Medical Center 2. Imaging Center
• Community and 3. Physician Group Practice
Regional Hospital
• Imaging Center 4. Community Hospital
• Physician Group Practice
5. Regional Medical Center
© TriMed Media Group 5

6. Physician Group
Practice
Change in your In-house staff (FTEs): 2010 vs. 2009
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
Decreased 40%
• Physician Group Practice
No change 33%
Increased 27%
© TriMed Media Group 6

7. Physician Group
Practice
Expected In-house staff (FTEs) changes in 2011
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
No change 60%
• Physician Group Practice
Increase 20%
Decrease 20%
© TriMed Media Group 7

8. Physician Group
Practice
Change in your Temporary staff: 2010 vs. 2009
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
No change 56%
• Physician Group Practice
Decreased 22%
Increased 22%
© TriMed Media Group 8

9. Physician Group
Practice
Expected Temporary staff changes in 2011
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
No change 73%
• Physician Group Practice
Decrease 20%
Increase 7%
© TriMed Media Group 9

10. Physician Group
Practice
Change in Outsourced/Contracted staff:
2010 vs. 2009
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
No change 84%
• Physician Group Practice
Decreased 8%
Increased 8%
© TriMed Media Group 10

11. Physician Group
Practice
Expected Outsourced/Contracted staff changes
in 2011
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
• Physician Group Practice No change 87%
Decrease 13%
© TriMed Media Group 11

12. Physician Group
Practice
Your organization’s information technology budget
for 2010
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital $10,000 to $25,000 – 31%
• Imaging Center
• Physician Group Practice $25,000 to $50,000 – 23%
$50,000 to $100,000 – 23%
$10 Million to $25 Million – 23%
© TriMed Media Group 12

13. Physician Group
Practice
Changes you have experienced to your
information technology budget in 2010?
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
• Physician Group Practice
No change 58%
Increase 42%
© TriMed Media Group 13

14. Physician Group
Practice
Top five information technologies that you need
replace or upgrade in 2010
Also view by:
• Multihospital
Organization/Health
System 1. PCs/Desktop/Mobile computers
• Academic Medical Center
2. EMR
• Community and
Regional Hospital 3. CPOE
• Imaging Center
• Physician Group Practice
4. Business intelligence/Metrics tools
5. Disaster recovery/Business continuity
© TriMed Media Group 14

15. Physician Group
Practice
Your organization’s clinical imaging devices
budget for 2010
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
• Physician Group Practice
$1 Million to $1.9 Million – 54%
$500,000 to $999,999 Million – 46%
© TriMed Media Group 15

16. Physician Group
Practice
Changes you have experienced to your
clinical imaging devices budget in 2010
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
• Physician Group Practice No change 77%
Decrease 15%
Increase 8%
© TriMed Media Group 16

17. Physician Group
Practice
Expected change to your clinical imaging devices
budget in 2011
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
• Physician Group Practice No change 54%
Decrease 24%
Increase 22%
© TriMed Media Group 17

18. Physician Group
Practice
Top five reasons for the increase to your
clinical imaging devices budget
Also view by:
• Multihospital
Organization/Health
System 1. Increase in study volume
• Academic Medical Center
2. Adding new clinical service line(s)
• Community and
Regional Hospital 3. Overall growth in systems/technologies
• Imaging Center
• Physician Group Practice
4. Updating/renovating existing facility(ies)
5. Improve your competitive advantage
© TriMed Media Group 18

19. Physician Group
Practice
Top five clinical imaging devices you need
replace or upgrade in 2010
Also view by:
• Multihospital
Organization/Health
System 1. MRI
• Academic Medical Center
2. CR Mammography
• Community and
Regional Hospital 3. PET/CT
• Imaging Center
• Physician Group Practice
4. CT
5. Ultrasound
© TriMed Media Group 19

20. Physician Group
Practice
Your organization’s clinical information system
budget for 2010
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
• Physician Group Practice Less than $1 Million – 58%
More than $1 Million – 42%
© TriMed Media Group 20

21. Physician Group
Practice
Changes you have experienced to your
clinical information systems budget in 2010
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
• Physician Group Practice
No change 63%
Increase 37%
© TriMed Media Group 21

22. Physician Group
Practice
Expected change to your clinical information
systems budget in 2011
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
• Physician Group Practice
No Change 63%
Increase 37%
© TriMed Media Group 22

23. THANK YOU
Also, be sure to view results by:
• Multihospital Organization/Health System
• Academic Medical Center
• Community and Regional Hospital
• Imaging Center
• Overall Survey Base
© TriMed Media Group 23