The trailer for Whiplash summarizes that it is about a drummer in a jazz band who attends a prestigious music conservatory. It shows the main character enduring intense pressure from his demanding instructor, played by J.K. Simmons. The trailer uses intense music, shifts in pace, and intertitles highlighting positive reviews to draw interest in the film's storyline and build anticipation for its portrayal of the competitive world of music.

2. USP: The audience is informed of outside information during the trailer i.e awards won;
actor reviews; critic reviews, this shows the audience that the film is highly acclaimed by
critics. J.K Simmons, is a fairly well known actor and Miles Teller is relatively knew which
will attract a wider audience wanting to see less known actors with such amazing
reviews. As well as a unique storyline, and the film being about music which isn’t as
common.
Pace: The pace of the trailer changes suddenly from light hearted to more dramatic on
the words ‘little trouble there’ spoken by J.K Simmons’ character. This draws the
audiences attention that something is building up. It also mirrors that of the film,
starting off lighter until the true nature of J.K Simmons’ character is shown.
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3. Colour: The colour scheme for the intertitles and film title is black and
white, which is similar to that of sheet music. This relates with the film as
it is about a drummer in a jazz band, as well as the films title being a title
from a piece of music.
Inter-titles: Inter-titles are shown throughout the trailer to let the
audience know of reviews and awards rather than adding to the storyline.
This makes the audience guess at the film more and makes them want to
go and watch it, which is the point of a movie trailer. It also adds a stylish
spin on the trailer and helps it run more smoothly. Furthermore, the inter-
titles become more frequent and quicker as the trailer goes on, fitting in
well with the pace of the trailer and the background music, as the music at
the end quickens, so does the timing of the inter-titles. This is an
interesting visual for an audience, making the trailer entertaining and
memorable.
Music: The music starts off with the light background jazz music, to give
the trailer a more naturalistic feel. The music then changes to fit in with
the band playing in the trailer, to the actual piece titled ‘Whiplash’ which
features a lot in the film. This gives the audience a taster of the type of
music featured, as well as adding a jazz music feel to the trailer. Ending
with a snare drum, which relates as the film is about a drummer.

4. USP: As well as it being a highly anticipated film, Suicide squad
comes from the famous DC Comics, which is shown at the
beginning of the trailer, this will attract all DC fans. As well as the
all star cast: Will Smith; Margot Robbie; Jared Leto; Cara
Delevingne etc. who are featured in the trailer. It also reveals the
new look for the Joker character at the end.
Pace: The pace of the trailer starts slow
with mostly dialog about the assembling
the suicide squad. This is exiting to the
audience, as it is shown to be dangerous
and frightening to the characters talking.
The pace quickens as the trailer goes on,
showing many action scenes, and scenes
in Arkham (mental hospital) which
conveys the action/thriller genre of the
film.
Inter-titles: Inter-titles are
used towards the end of the
trailer to add more about the
story line, it also adds
controversy ‘Justice has a bad
side’, which would get
audiences talking and asking
more questions about it.
Music: The music is a huge factor in the trailer as it plays through out most of it, it also adds a
sinister feel to the trailer which goes with the film genre. The song is a cover of the Bee Gees
song ‘I started a Joke’, which is juxtaposed with the dark theme of the film. This is interesting
to the audience and adds dramatic tension and gets audiences talking.
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5. Dialog: The trailer starts out with dialog from a
scene, then cuts away to different shots as that
dialog continues, then cuts back to the scene with
the dialog in. This explains the story to the
audience in an interesting yet clear way. The trailer
also consists of one liners from the characters
which are effective in drawing the audience into the
characters themselves more. i.e. ‘Hope you got
insurance’ which shows Harley Quinn’s impulsive
nature and mental instability. As well as ‘I’m not
gunna kill you, I’m just gunna hurt you, really, really
bad.’ Shows the evil and destructive character. This
successfully lets the audience know more about
each character without giving too much away into
their story.
Lighting: The trailer consists
mostly of dark lighting which
conveys the theme of the
film. It also makes certain
aspects of the trailer stand
out i.e Harley Quinns pink
and blue hair; the jokers
blue hair and red lips,
highlighting key characters
to the audience and gives an
interesting cinematic visual.

6. USP: The all star cast with
the likes of Hugh Grant;
Colin Firth; Kiera Knightly;
Liam Neeson; Alan Rickman
ect. As well as the unique
storyline of 19 different
principle characters. These
will attract more audiences
to see the film.
Intertitles: Intertitles are used throughout the whole
trailer to let the audience know of the storyline
without having any of the actors explain it. With the
confusing element of multiple story lines, no
characters have a clear dialog to show what the
whole film is about. The intertitles also cut up the
different shots from the film, which gives an
interesting visual to the audience. The intertitles at
the beginning also fit in with the music to give an
interesting and entertaining visual
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7. Dialog: Funny/snappy one
liners from some of the cast
members are used to break
up the music in the
background, this adds more
comedy to the trailer which
fits with the romantic comedy
genre. The comedy in the
trailer also makes audience
members want to see it
more.
Interesting visuals: Similar
shots of the characters in
the same sort of situations
are used throughout the
trailer, this helps the trailer
flow better and is interesting
visually for the audience
Music: The song that
runs throughout the
trailer is a cover of ‘All
you need is Love’ by The
Beatles. It starts with the
word ’love’ which is
repeated many times.
This goes with the title,
and conveys the genre
clearly to the audience, it
also sets the mood of the
trailer from the outset.
As the song breaks into
the chorus the pace of
the advert quickens and
so does the pace of the
shots shown, this makes
it interesting and
memorable to audience
members.